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As I Am

Hemp Seed Oil Cowash Bar

Co-wash / Low-lather cleanser, non-foaming

  • Co-wash
  • Sulfate-free
  • Silicone-free
  • Cruelty-free · PETA-listed
Size3.5 fl ozusual store size · 2 sizes
Price$6.99seen at one store · 3.17 oz
Price / oz$2.36/ozat 3.17 oz

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

No added fragrance, no scenting essential oils, and no declared fragrance allergens on the list.

Manufacturer page: asiamnaturally.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

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$49 with 60 days of follow-up questions and plan updates

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Upper-mid price for a co-wash

$2.36/oz at 3.17 oz, more than 68% of the 98 co-washes , which mostly run $1.02–2.74/oz. The cost less.

Price and stores

Great for

no fragrance (parfum) on the label
free of strong smells
Colour-treated hairthat fades faster in a sulfate wash
Protein-sensitive hairthat stiffens when protein is added
Frequent washerswho want gentler cleansing
Maximum slipfor hair that tangles the moment it is wet

Maybe skip if

A squeaky-clean feelthis deliberately leaves conditioning behind
Regular clarifyingthere is no detergent here to clear residue
Foam-heavy washesit barely lathers
Dry or very humid airwhere heavy humectants work against you
Hard waterno chelator here to bind the minerals
If scent matters to younothing is added here

Whether washing without detergent suits you depends on how oily your scalp gets and how much buildup you get. Your consultation answers that.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Cleansing strength None

No detergent. The conditioners do the cleaning.

Slip and detangling High

Conditioning agents sit high in the list, so this is a detangling formula.

Oils and butters Present, lower down

Oils are present, but low enough to be a finishing touch.

Water-binding (humectants) High

Humectants near the top: binding water is one of its main jobs.

Weight on the hair Medium

Middle of the range: noticeable on fine hair, light on coarse hair.

Needs detergent to remove No

Nothing here needs a detergent wash to remove.

Protein None

No protein or amino acids in the list.

Fragrance None listed

No fragrance is listed.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
Cetearyl Alcohol fatty alcohol Body and cleansing feel (not a drying alcohol) Softens
Cetrimonium Chloride conditioning agent Does the cleaning here, since a co-wash cleans with conditioners Detangles
Quaternium-18 conditioning agent Does the cleaning here, since a co-wash cleans with conditioners Detangles
Glycerin humectant Pulls water into the hair Moisturizes
Polysorbate 60 emulsifier Keeps oil and water mixed Stabilizes
Caprylic/Capric Triglyceride light ester Light slip without much weight Softens
Betaine humectant Pulls water into the hair Moisturizes
Propylene Glycol humectant Pulls water into the hair Moisturizes
Salicylic Acid active A secondary active Active
What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Protein-free: this is built for moisture rather than for strengthening.
Full ingredient list (19)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Cetearyl Alcohol
    General function

    A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    DependsFine or easily flattened hair

    Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 2 Cetrimonium Chloride
    General function

    A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitFine or easily flattened hair

    The C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    International Journal of Cosmetic Science
    • conditioning agent
    • cleanser
  • 3 Quaternium-18
    General function

    A long-established conditioning agent that flattens the cuticle and cuts static. It is rich and rinses less completely than newer alternatives.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    May suitVery dry or highly damaged hair

    The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    • conditioning agent
  • 4 Glycerin
    General function

    Glycerin, also called glycerol, attracts moisture and mixes completely with water.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 5 Polysorbate 60
    General function

    An emulsifier that holds oils in suspension and keeps a cream stable.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • emulsifier
    • solubilizer
  • 6 Caprylic/Capric Triglyceride
    General function

    A light, refined coconut-derived oil that spreads easily and does not go rancid. It gives slip without a heavy feel.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

    May suitFrizz-prone, damaged, or high-friction hair

    Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

    • light ester
    • emollient
  • 7 Betaine
    General function

    A sugar-beet derived humectant that binds water. Despite the name it is not a cleanser like cocamidopropyl betaine.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    PubChem
    • humectant
  • 8 Propylene Glycol
    General function

    A small humectant and solvent that keeps formulas stable and helps active ingredients spread.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it adds less weight than oils or butters do.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 9 Salicylic Acid
    • active
    • exfoliant
  • 10 Water · Aqua/Water/Eau
    • solvent
  • 11 Cannabis Sativa Seed Oil
    General function

    The oil pressed from Cannabis Sativa. How much weight a plant oil leaves depends on the hair it lands on; coarse hair tends to take more of it than fine hair.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    • oil
    • emollient
  • 12 Calendula Ofcinalis Flower Extract
  • 13 Ceramide NP
    General function

    A lipid that occurs naturally between cuticle scales; added to help hold the surface of damaged hair together.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitFrizz-prone, damaged, or high-friction hair

    Restoring surface lipids lowers friction between strands, which is where much of the roughness in damaged hair comes from.

    May suitProtein-sensitive hair

    A lipid, not a protein, despite sitting alongside proteins in most repair claims. It does not carry the stiffening effect.

    May suitVery dry or highly damaged hair

    Ceramides are the lipid class bleaching and heat deplete. Replacing them works on the surface layer rather than adding protein stiffness.

    PubChem
    • ceramide
    • emollient
  • 14 Caesalpinia Sappan Bark Extract
  • 15 Citrus Aurantium Amara (Bitter Orange) Flower Oil
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 16 Mica
    General function

    A mineral that adds shimmer or opacity to the product. It affects how the bottle looks, not how hair behaves.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.

    PubChem
    • colourant
    • mineral
    • opacifier
  • 17 Tin Oxide
  • 18 Ferric Ferrocyanide (Ci 77510)
    • colourant
  • 19 Titanium Dioxide(CI 77891)

What the whole list adds up to

  • 4 emollients
  • 3 humectants
  • 2 conditioning agents
  • 2 solvents
  • 2 colourants
  • 1 fatty alcohol
  • 1 thickener
  • 1 cleanser
  • 1 emulsifier
  • 1 solubilizer
  • 1 light ester
  • 1 active
  • 1 exfoliant
  • 1 oil

Ingredient list captured 2026-10-07. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 3.17 oz

Seen at $6.99 lowest of 2 stores · checked Oct 8
Good value under $3 Under $0.83/oz it costs less than three-quarters of the 7 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $3 line; products that do this job typically go for about $4 at this size.

Show the price ladder
Where we’ve seen it4 listings · 3 stores

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 3.17 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $6.99 is the price we have observed for the 3.17 oz. We need three stores before we call a price commonly seen.
  3. Good value under $3 comes from the 7 products we score as doing the same job as this one. A quarter of them cost less than $0.83/oz; at 3.17 oz that is $3. Under that line you are paying less than most of them.
  4. About $4 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 3.17 oz.

Formula

Formula score
10 of 10

The formula carries the systems a co-wash is built around, and it sits in the middle of the range for co-washes per ounce.

How the score is counted
  • 4 products we score as doing the same job cost less per ounce
  • Costs more per ounce than 68% of the 98 co-washes we’ve priced
  • Covers 6 of the 6 things a co-wash should do
  • Reviewers mention 2 things they like about how it performs
  • Conditioning agents up frontWhat makes wet hair comb through.3 pts
  • Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
  • Gentle or no detergentCleans without stripping the conditioning back off.2 pts
  • A humectantBinds water into the hair.1 pt
  • No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job, for less

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

DERMA ESame function Alba Ramos Clean Curls 2-in-1 Curl Conditioner + Co-Wash $1.40/oz $0.96/oz less
  • Sulfate-free
  • Protein-free
  • Gentle cleanse
Differs
  • Mint scent, not unscented
  • Masstige tier
Compare
Eden BodyWorksClose function Lavender Aloe Moisturizing Cowash $0.92/oz $1.44/oz less
  • Sulfate-free
  • Gentle cleanse
  • Curly method
Function
  • Protein
Also
  • Floral scent, not unscented
  • 12 oz bottle
Compare
MethodLowest cost per oz Coco Twist Curl Defining Sulfate & Silicone Free Coconut Co-Wash $0.74/oz $1.62/oz less
  • Sulfate-free
  • Protein-free
  • Gentle cleanse
· Close function
Function
  • Oils and butters
  • Hard-water defence
  • Film formers
Also
  • Coconut scent, not unscented
  • 13.5 oz bottle
  • Sold in drugstores and mass retail
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for wavy to coily hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

People sensitive to fragrance, for a formula with no added fragrance and a product with no scent

Biggest tradeoff

Not ideal for anyone who wants a squeaky-clean feel, anyone who needs to clarify regularly, or anyone who wants a quick, foam-heavy shampoo

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Several reviewers say one bar lasts many washes and only a small amount is needed each time.

Reviewers across hair types

Many reviewers say it cleans well and leaves hair soft and detangles without stripping color.

Reviewers across hair types, including color-treated hair

Several reviewers say the bar softens quickly and can turn mushy or clay-like when left exposed to moisture.

Reviewers across hair types

Reviewers split on scent, with many praising it while some find it neutral or a little unpleasant.

Reviewers across hair types

More from As I Am

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (1 manufacturer or regulatory, 1 retailer, 0 editorial), last checked 2026-10-31.
  • Ingredient references are linked for 7 of 10 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-10-08.

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