Shea Butter & Coconut Oil Hair Mask

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

• 1 Water · Aqua (Water)
  General function

  The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  • solvent
• 2 Cocos Nucifera (Coconut) Oil
  General function

  One of the few oils small enough to move into the strand, which is why it is used for pre-wash treatments. It can feel heavy or stiff on protein-sensitive hair.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  May suitDry, coarse, or high-porosity hair

  Because it penetrates rather than sits on top, it works on hair that loses water through a worn cuticle instead of only slowing evaporation from the surface the way a non-penetrating oil does.

  May suitFrizz-prone, damaged, or high-friction hair

  A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

  May suitVery dry or highly damaged hair

  The exception to the class read: lauric acid is small and linear enough to enter the shaft rather than only coat it, and in comparison testing coconut oil was the one that reduced protein loss from washing on both undamaged and damaged hair.

  International Journal of Trichology
  • oil
  • emollient
• 3 Butyrospermum Parkii (Shea) Oil
  General function

  The liquid fraction of shea, lighter than the butter but with the same softening effect.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  May suitDry, coarse, or high-porosity hair

  Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

  May suitFrizz-prone, damaged, or high-friction hair

  A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

  May not suitFine or easily flattened hair

  Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

  • oil
  • emollient
• 4 Behenyl Alcohol · BENHENYL ALCOHOL
  General function

  A long-chain fatty alcohol that gives rich conditioners their thickness and cushiony feel.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitDry, coarse, or high-porosity hair

  The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

  DependsFine or easily flattened hair

  Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

  PubChem
  • fatty alcohol
  • emollient
  • thickener
• 5 Cetearyl Alcohol
  General function

  A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitDry, coarse, or high-porosity hair

  The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

  DependsFine or easily flattened hair

  Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

  PubChem
  • fatty alcohol
  • emollient
  • thickener
• ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
• 6 Fragrance
  General function

  An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May not suitFragrance-sensitive routines

  Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

  • fragrance
  • declared fragrance
• 7 Black mulberry leaf extract · MORUS NIGRA (BLACK MULBERRY) LEAF EXTRACT
  General function

  A black mulberry leaf extract used as a cosmetic skin-conditioning ingredient.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  • botanical extract
  • conditioning agent
• 8 Tocopheryl Acetate (Vitamin E)
  General function

  A stable form of vitamin E used to keep the oils in a formula from oxidising.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  • antioxidant
  • vitamin
• 9 Vanilla Planifolia Fruit Extract
  • botanical extract
• 10 Rubus Fruticosus (Blackberry) Fruit Extract
  • botanical extract
• 11 Argania Spinosa Kernel Oil · ARGANIA SPINOSA (ARGAN) KERNEL OIL
  General function

  Argan oil. A medium-weight oil used for shine and softness on the outside of the strand.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

  May suitFrizz-prone, damaged, or high-friction hair

  A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

  • oil
  • emollient
• 12 Cocos Nucifera (Coconut) Fruit Extract
  • botanical extract
• 13 Euterpe Oleracea (Acai) Fruit Extract
  • botanical extract
  • antioxidant
• 14 Helianthus Annuus (Sunflower) Seed Extract
  • botanical extract
  • antioxidant
• 15 Ribes Nigrum (Black Currant) Fruit Extract
  • botanical extract
• 16 Glycerin
  General function

  Glycerin, also called glycerol, attracts moisture and mixes completely with water.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

  May suitVery dry or highly damaged hair

  Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

  DependsClimate-sensitive or frizz-prone hair

  Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

  Scientific Reports
  • humectant
• 17 Butyrospermum Parkii (Shea) Butter
  General function

  A rich, solid plant butter used for heavy conditioning on coarse or dry hair. High in the list it makes a product decidedly heavy.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  Coarse, porous hair loses water quickly and can carry the weight; a butter slows that loss more than a thin oil does.

  May suitFrizz-prone, damaged, or high-friction hair

  Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

  May suitVery dry or highly damaged hair

  A solid fat melts onto the strand at body temperature and stays there, which is the heaviest surface moisture-holding a formula can offer.

  • butter
  • emollient
  • sealant
• 18 Guar Hydroxypropyltrimonium Chloride
  General function

  A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitCurls or waves needing flexible hold

  Gums thicken and set soft, which gives definition that bends rather than a rigid cast.

  May suitFrizz-prone, damaged, or high-friction hair

  Cationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.

  May suitMaximum-hold styling

  A styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.

  • conditioning agent
  • polymer
  • gum
• 19 Panthenol · PANTHENOL (PRO-VITAMIN B-5)
  General function

  Provitamin B5. It draws in water and penetrates the strand a little, which is why it is the standard ingredient for softness and shine claims.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  It hydrates without adding oil or a film, which is the combination fine hair usually needs.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

  May suitVery dry or highly damaged hair

  A humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.

  PubChem
  • humectant
  • conditioning agent
  • vitamin
• 20 Dimethicone
  General function

  The most common conditioning silicone. It coats the strand for shine, slip, and frizz control, and needs a detergent (not just water) to wash out.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitClimate-sensitive or frizz-prone hair

  A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

  May suitFrizz-prone, damaged, or high-friction hair

  Lays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.

  • silicone
  • emollient
  • conditioning agent
• 21 Polysorbate 60
  • emulsifier
  • solubilizer
• 22 ACETYL HEXAPEPTIDE-8
• 23 PALMITOYL OLIGOPEPTIDE
• 24 PALMITOYL TETRAPEPTIDE-7
• 25 Amodimethicone
  General function

  A silicone modified to stick where hair is damaged, so it smooths selectively instead of coating everything. It resists rinsing more than plain dimethicone.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitClimate-sensitive or frizz-prone hair

  A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

  May suitFrizz-prone, damaged, or high-friction hair

  Amino-functional silicone carries a positive charge, so it binds where the cuticle is worn rather than coating evenly. Damaged areas get most of it.

  May suitMaximum-hold styling

  Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

  International Journal of Trichology
  • silicone
  • conditioning agent
  • film former
• 26 Citric Acid
  General function

  Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitBuild-up-sensitive routines

  Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

  May suitFrizz-prone, damaged, or high-friction hair

  The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

  May suitGray, silver, or brass-prone hair

  Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

  International Journal of Trichology
  • pH adjuster
  • hard-water chelator
• 27 Phenoxyethanol
  • preservative
• 28 Dehydroacetic Acid
  • preservative
• 29 Benzyl Alcohol
  • preservative
  • solvent

What the whole list adds up to

• 7 emollients
• 7 botanical extracts
• 4 conditioning agents
• 3 oils
• 3 antioxidants
• 3 preservatives
• 2 solvents
• 2 fatty alcohols
• 2 thickeners
• 2 vitamins
• 2 humectants
• 2 silicones
• 1 fragrance
• 1 declared fragrance

Ingredient list captured 2026-10-03. Formulas change, so check the package in your hand when an ingredient matters to you.