Shampoo / Clarifying, deep-cleaning
Add it to your products. We’ll tell you if it’s ever recalled.
Scent:
Notes: floral.
Manufacturer page: ruskhair.com
Personal fit
Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.
$49 with 60 days of follow-up questions and plan updates
$99 with 12 months. Pay once; the year renews only if you choose.
The rest of what your plan weighs on this product.
The consultation builds your hair profile, checks every factor in this table against it, and tells you where this product fits or what to use instead.
Start your consultation$49 once, with 60 days of follow-up questions and plan updates. Nothing renews, and you never have to buy a product.
Your avoid-list
Priced with its peers
$1.00/oz at 13.5 oz, less than 65% of the 1544 shampoos , which mostly run $0.79–3.04/oz.
Great for
Maybe skip if
What the formula actually does
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
A reset wash that removes oil, buildup, and most residue.
Thick foam that spreads quickly through the hair.
Conditioning agents are present, lower in the list.
Humectants in the working part of the formula.
No over-the-counter scalp active.
Contains chelators, which bind hard-water and pool minerals.
Nothing here needs a detergent wash to remove.
Protein high in the list: a strengthening formula, not a moisture one.
Fragrance is listed; it sits below the working ingredients.
Ingredients that matter
The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Water | solvent | The base everything else is dissolved in | Neutral |
| TEA-Lauryl Sulfate | sulfate cleanser | — | Cleanses |
| Ammonium Lauryl Sulfate | sulfate cleanser | — | Cleanses |
| Cocamide DEA | secondary cleanser | Softens the main detergent | Cleanses |
| Glycolic Acid | exfoliant | A little exfoliation | pH balancer |
| Hydroxypropyl Methylcellulose | gum | Adds body and a little hold | Holds |
| Hydrolyzed Wheat Protein | film former | A supporting film former | Protein |
| Honey | humectant | Adds a little water-binding | Moisturizes |
| Fragrance | fragrance | The scent | Fragrance |
| Limonene | fragrance | The scent | Fragrance |
| Hexyl Cinnamal | fragrance | The scent | Fragrance |
| Butylphenyl Methylpropional | fragrance | The scent | Fragrance |
In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Listed in the first three ingredients, it is likely a structural part of this formula.
A lauryl sulfate salt used for high foam and thorough cleansing.
Listed in the first three ingredients, it is likely a structural part of this formula.
A sulfate detergent can lift deposited silicone, wax and styling films, which is what resets a routine before build-up is visible.
Fine hair that goes limp under conditioning films usually reads a full detergent wash as volume returning.
Coarse and high-porosity hair loses water quickly on its own; an efficient detergent removes the surface oils that were slowing that down.
A sulfate detergent similar in strength to sodium lauryl sulfate, used for fast, high foam.
Listed in the first three ingredients, it is likely a structural part of this formula.
A sulfate detergent can lift deposited silicone, wax and styling films, which is what resets a routine before build-up is visible.
Fine hair that goes limp under conditioning films usually reads a full detergent wash as volume returning.
Coarse and high-porosity hair loses water quickly on its own; an efficient detergent removes the surface oils that were slowing that down.
A coconut-derived thickener and foam stabiliser, largely replaced by MEA and MIPA forms.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.
A sugar-derived non-ionic detergent, among the gentlest in use. It cleanses with little foam of its own and little sebum removal.
Gentle cleansing leaves water-insoluble deposits largely in place; they come off with a stronger wash, not this one.
The smallest fruit acid, used in scalp products to loosen flakes and clear build-up.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.
A cellulose thickener used for slip and light hold in gels and creams.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A polysaccharide film stays softer than a synthetic one as it dries, which is what leaves a curl defined but still able to move.
A soft film binds neighbouring strands together, which is most of what helps flyaways lie down.
Gum films stay soft. A style that needs firm fixation usually wants a synthetic polymer doing the holding.
Wheat protein broken into fragments small enough to cling to the hair. It adds temporary strength and body; too much can feel stiff.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Filling surface gaps evens out the cuticle, which is part of what makes damaged hair comb and reflect light more like undamaged hair.
Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
Hydrolysed fragments are small enough to sit in the gaps of a worn cuticle for a wash or two, temporarily restoring stiffness and cutting breakage in combing.
A natural sugar-based humectant that holds water against the strand.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Hydration with no oil attached, so it adds very little weight even high on a list.
Aloe is mostly water carrying sugars that bind more of it, which is why it turns up as the base of moisture-first formulas.
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
A conditioning agent that binds to hair and is also used to help shield it from sun exposure.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
Sunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.
The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.
A wax that gives shampoo its pearly look and a slightly richer feel.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
A strong, high-foaming cleanser and the most common shampoo detergent. It removes oil and product efficiently, which can be more than dry or colour-treated hair wants.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A sulfate detergent can lift deposited silicone, wax and styling films, which is what resets a routine before build-up is visible.
Fine hair that goes limp under conditioning films usually reads a full detergent wash as volume returning.
A coconut-derived thickener that stabilises foam and gives shampoo its body.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.
A sugar-derived non-ionic detergent, among the gentlest in use. It cleanses with little foam of its own and little sebum removal.
Gentle cleansing leaves water-insoluble deposits largely in place; they come off with a stronger wash, not this one.
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
A soy- or sunflower-derived lipid that helps conditioning ingredients spread evenly on the strand.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
A light, refined coconut-derived oil that spreads easily and does not go rancid. It gives slip without a heavy feel.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.
A small humectant and solvent that keeps formulas stable and helps active ingredients spread.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Light and water-binding rather than oily, so it adds less weight than oils or butters do.
A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
A UV filter added to keep the product itself, and dyed hair, from fading in light.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Sunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.
Binds the metal ions in hard water so they cannot dull hair or destabilise the formula.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.
Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.
A certified colour that tints the product itself. It does not colour hair.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.
A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A jasmine-like fragrance component named separately as a recognised allergen.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A floral fragrance component (lilial) named separately as a recognised allergen; increasingly reformulated out.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A soft floral fragrance component named separately as a recognised allergen.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
Ingredient list captured 2026-08-24. Formulas change, so check the package in your hand when an ingredient matters to you.
Price · 13.5 oz
Usually a good value. Most stores sell it under the $26 line, and products that do this job typically go for about $27 at this size.
Sizes
The 13.5 oz costs the least per ounce, 51% less than the 35 oz.
13.5 ozusual store size
35 ozBest per ounce
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
Formula
The formula carries the systems a shampoo is built around, and it sits in the middle of the range for shampoos per ounce.
The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.
Does the same job
Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.
See more alternatives in the product library
These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget
Final decision
Scalps that oil up within a day, looking for a proper reset wash and protein high in the formula
Worth skipping for anyone sensitive to fragrance, sulfate-free routines and fresh keratin treatments, or hair that stiffens on protein
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.
Awakens the senses and instantly turns up shine and clarity.
The formula carries a recognised shine system — silicone, oil, or light ester.
Reflects light for visible shine.
Improves color and tone of lifeless, dull silver, gray or white hair
This is a marketing claim; an ingredient list cannot speak to it.
—
Can’t be confirmed from label.
We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.
Pleasant scent is praised
Verified Walmart reviewerReviewers report removing brass/orange/green tones and restoring blonde/white brightness
Verified Walmart reviewers of exact 13.5 oz itemOne reviewer reports a watered-down product with poor lather, a seller/quality caveat
Verified Walmart reviewer
