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Product library

Shampoo

We separate what the formula actually does from what the marketing says. Ingredient lists checked against claims, cost per ounce compared, and every formula read by what it is built to do.

Common preferences
Curly Girl Method
What this filters

The curly-method rules, as a formula reading: no sulfate detergent, and no silicone that needs a detergent to remove.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Fragrance-sensitive
What this filters

No added fragrance on the label, and none of the common essential oils we detect. Our essential-oil list is fixed, so it can miss an unusual botanical.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids common sensitizers
What this filters

No added fragrance, no isothiazolinone preservatives, and no formaldehyde-releasing preservatives. These are the ingredients most often named in contact-allergy reporting.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids parabens & formaldehyde-releasers
What this filters

No parabens and no formaldehyde-releasing preservatives on the label.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Vegan & cruelty-free
What this filters

The brand states both vegan and cruelty-free, and we recorded where it says so.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Good valueFanola Fanola No Yellow Shampoo — 11.7 oz container
Fanola · ShampooNo Yellow Shampoo
  • Deep clean
  • High slip
$0.01 · 11.7 oz · $0.00/oz · OnlineBest for: Scalps that oil up within a day
CleansingMoisture
Good valueSuave Essentials Daily Clarifying Shampoo — 22.5 oz container
Suave · ShampooEssentials Daily Clarifying Shampoo
  • Protein-free
  • Deep clean
$1.99 · 22.5 oz · $0.09/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
Good valueMane 'n Tail Mane 'n Tail Original Formula Shampoo — 12 oz container
Mane 'n Tail · ShampooOriginal Formula Shampoo
  • Deep clean
  • Moisture-rich
$1.83 · 12 oz · $0.15/oz · DrugstoreBest for: Scalps that oil up within a day
CleansingMoisture
Good valueSuave Moroccan Infusion Shine Shampoo — 12.6 oz container
Suave · ShampooMoroccan Infusion Shine Shampoo
  • Protein-free
  • Deep clean
$4.84 · 28 oz · $0.17/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
Same job, lessTRESemme TRESemme Moisture Rich Shampoo with Vitamin E — 28 oz container
TRESemme · ShampooMoisture Rich Shampoo with Vitamin E
  • Protein-free
  • Deep clean
about $6 · 28 oz · $0.21/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
TRESemme Flawless Curls Shampoo — 28 oz container
TRESemme · ShampooFlawless Curls Shampoo
  • Protein-free
  • Deep clean
$6–7 · 28 oz · $0.22/oz · DrugstoreBest for: Wavy–Coily hair
CleansingMoisture
Good valueGarnier Fructis Garnier Fructis Grow Strong Fortifying Shampoo — 22 oz container
Garnier Fructis · ShampooGrow Strong Fortifying Shampoo
  • Protein-free
  • Deep clean
$6.49 · 22 oz · $0.29/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
Good valueAussie Aussie Miracle Repairer Shampoo with Aloe — brand photograph
Aussie · ShampooMiracle Repairer Shampoo with Aloe
  • Protein-free
  • Deep clean
$8.99 · 30.4 oz · $0.30/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
Good valueGarnier Fructis Garnier Fructis Curl Nourish Sulfate-Free Shampoo — 12.5 oz container
Garnier Fructis · ShampooCurl Nourish Sulfate-Free Shampoo
  • Sulfate-free
  • Deep clean
$6.49 · 22 oz · $0.30/oz · DrugstoreBest for: Wavy–Coily hair
CleansingMoisture
Good valueAussie Aussie Sulfate-Free Kids' Moist Shampoo — 16 oz container
Aussie · ShampooSulfate-Free Kids' Moist Shampoo
  • Sulfate-free
  • Protein-free
$5–6 · 16 oz · $0.31/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Good valueL'Oreal Paris Elvive Elvive Hyaluron Plump Hydrating Shampoo — 26.5 oz container
L'Oreal Paris Elvive · ShampooElvive Hyaluron Plump Hydrating Shampoo
  • Protein-free
  • Deep clean
$9.49 · 26.5 oz · $0.33/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture
Same job, lessPantene Pro-V Radiant Color Shine Shampoo — 23.6 oz container
Pantene · ShampooPro-V Radiant Color Shine Shampoo
  • Protein-free
  • Deep clean
$8.49 · 23.6 oz · $0.36/oz · DrugstoreBest for: Hair that stiffens on protein
CleansingMoisture

Can’t find a product you own? Ask us to add it to the library

Our process & standards

  • Every product here was researched against manufacturer, regulatory, and retailer sources, with the ingredient list captured as printed.
  • Sources are used in that order — the manufacturer first, then regulatory records, then retailers — and a claim only counts as the brand’s when the brand is the one making it.
  • Formula readings are derived from that ingredient list by a fixed rule set — the same one the consultation uses to match products to people.
  • Cost per ounce is computed from dated price observations and compared only against products of the same type and size class.
  • We sell nothing here. Nothing on these pages is paid placement, and no brand can buy a position, a badge, or a chip.