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Product library

Shampoo

The wash step. What each formula lifts off, and how much conditioning it leaves behind.

Common preferences
Curly Girl Method
What this filters

The curly-method rules, as a formula reading: no sulfate detergent, and no silicone that needs a detergent to remove.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Fragrance-sensitive
What this filters

No added fragrance on the label, and none of the common essential oils we detect. Our essential-oil list is fixed, so it can miss an unusual botanical.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids common sensitizers
What this filters

No added fragrance, no isothiazolinone preservatives, and no formaldehyde-releasing preservatives. These are the ingredients most often named in contact-allergy reporting.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids parabens & formaldehyde-releasers
What this filters

No parabens and no formaldehyde-releasing preservatives on the label.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Vegan & cruelty-free
What this filters

The brand states both vegan and cruelty-free, and we recorded where it says so.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Pureology Pureology Hydrate Sheer Shampoo — 9 oz container
Pureology · ShampooHydrate Sheer Shampoo
  • Sulfate-free
  • Deep clean
$33.95 · 9 fl oz · $3.77/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Same job, lessBumble and bumble Seaweed Nourishing Shampoo — 8.5 oz container
Bumble and bumble · ShampooSeaweed Nourishing Shampoo
  • Sulfate-free
  • Protein-free
$32.30 · 8.5 fl oz · $3.80/ozBest for: Colour-treated hair
CleansingMoisture
IGK Hair Legendary Shampoo — container, alternate view
IGK Hair · ShampooLegendary Shampoo
  • Sulfate-free
  • Protein-free
$27–31 · 8 fl oz · $3.80/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Paul Mitchell Tea Tree Special Color Shampoo — 2.5 oz container
Paul Mitchell · ShampooTea Tree Special Color Shampoo
  • Protein-free
  • Deep clean
10.14 fl. oz. · OnlineBest for: Hair that stiffens on protein
CleansingMoisture
Great for curlsPattern Beauty Hydration Shampoo — 9.8 fl oz
Pattern Beauty · ShampooHydration Shampoo
  • Sulfate-free
  • Deep clean
$37.79 · 9.8 fl oz · $3.86/oz · DrugstoreBest for: Curly–Coily hair
CleansingMoisture
Pantene Gold Series Sulfate Free Shampoo — 8.5 oz container
Pantene · ShampooGold Series Sulfate Free Shampoo
  • Sulfate-free
  • Protein-free
$32.95 · 8.5 fl oz · $3.87/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
High slipJoico Color Balance Blue Shampoo — 10.1 oz container
Joico · ShampooColor Balance Blue Shampoo
  • Deep clean
  • Protein
$39.99 · 10.1 fl oz · $3.96/oz · SalonBest for: Scalps that oil up within a day
CleansingMoisture
Great for curlsAttitude Clarifying Shampoo - Bar — 4 oz container
Attitude · ShampooClarifying Shampoo - Bar
  • Protein-free
  • Deep clean
$15–20 · 4 OZ. · $3.99/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
Great for curlsAttitude Hydrating Shampoo - Bar — 4 oz container
Attitude · ShampooHydrating Shampoo - Bar
  • Protein-free
  • Deep clean
$15–18 · 4 OZ. · $3.99/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
Great for curlsAttitude Nourishing Shampoo - Bar — 4 oz container
Attitude · ShampooNourishing Shampoo - Bar
  • Protein-free
  • Deep clean
about $16 · 4 OZ. · $3.99/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
Great for curlsAttitude Strengthening Shampoo Bar — 4 oz container
Attitude · ShampooStrengthening Shampoo Bar
  • Protein-free
  • Deep clean
$14–16 · 4 fl oz · $3.99/oz · DrugstoreBest for: Curly–Coily hair
CleansingMoisture
Great for curlsAttitude Volumizing Shampoo - Bar — front of package
Attitude · ShampooVolumizing Shampoo - Bar
  • Deep clean
  • Rich
$16–20 · 4 OZ. · $4.00/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
High slipCÉCRED Hydrating Shampoo — 8 oz container
CÉCRED · ShampooHydrating Shampoo
  • Sulfate-free
  • Protein
$32 · Full Size 8 fl oz · $4.00/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
CHI Keratin Shampoo — 12 fl oz
CHI · ShampooKeratin Shampoo
  • Sulfate-free
  • Deep clean
12 fl ozBest for: Colour-treated hair
CleansingMoisture
IGK Hair Extra Love Shampoo — 8 oz container
IGK Hair · ShampooExtra Love Shampoo
  • Sulfate-free
  • Deep clean
$32 · 8 fl oz · $4.00/oz · PrestigeBest for: Colour-treated hair
CleansingMoisture
Great for curlsIGK Hair Good Behavior Ultra Smooth Shampoo — 8 oz container
IGK Hair · ShampooGood Behavior Ultra Smooth Shampoo
  • Sulfate-free
  • Deep clean
$32 · 8 fl oz · $4.00/oz · PrestigeBest for: Curly–Coily hair
CleansingMoisture
IGK Hair Pay Day Shampoo — 8 oz container
IGK Hair · ShampooPay Day Shampoo
  • Sulfate-free
  • Deep clean
$32 · 8 fl oz · $4.00/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Same job, lessOlaplex No.4 Bond Maintenance Shampoo — 8.5 oz container
Olaplex · ShampooNo.4 Bond Maintenance Shampoo
  • Sulfate-free
  • Deep clean
$25–46 · 8.5 fl oz · $4.00/oz · PrestigeBest for: Colour-treated hair
CleansingMoisture
R+Co BEL AIR Smoothing Shampoo — 8.5 oz container
R+Co · ShampooBEL AIR Smoothing Shampoo
  • Sulfate-free
  • Deep clean
$34 · 8.5 fl oz · $4.00/oz · OnlineBest for: Colour-treated hair
CleansingMoisture

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Our process & standards

  • Every product here was researched against manufacturer, regulatory, and retailer sources, with the ingredient list captured as printed.
  • We use sources in that order: the manufacturer first, then regulatory records, then retailers. A claim only counts as the brand’s when the brand makes it.
  • Formula readings come from that ingredient list through a fixed set of rules, the same ones the consultation uses to match products to people.
  • Cost per ounce is computed from dated price observations and compared only against products of the same type and size class.
  • We sell nothing here. Nothing on these pages is paid placement, and no brand can buy a position, a badge, or a chip.

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  • Formula-based product picks
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