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Product library

Shampoo

The wash step. What each formula lifts off, and how much conditioning it leaves behind.

Common preferences
Curly Girl Method
What this filters

The curly-method rules, as a formula reading: no sulfate detergent, and no silicone that needs a detergent to remove.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Fragrance-sensitive
What this filters

No added fragrance on the label, and none of the common essential oils we detect. Our essential-oil list is fixed, so it can miss an unusual botanical.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids common sensitizers
What this filters

No added fragrance, no isothiazolinone preservatives, and no formaldehyde-releasing preservatives. These are the ingredients most often named in contact-allergy reporting.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids parabens & formaldehyde-releasers
What this filters

No parabens and no formaldehyde-releasing preservatives on the label.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Vegan & cruelty-free
What this filters

The brand states both vegan and cruelty-free, and we recorded where it says so.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

amika Normcore Signature Shampoo — front of package
amika · ShampooNormcore Signature Shampoo
  • Sulfate-free
  • Protein-free
$27 · 9.2 fl oz (275 ml) · $2.93/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Moroccanoil Curl Enhancing Shampoo — 8.5 fl oz
Moroccanoil · ShampooCurl Enhancing Shampoo
  • Sulfate-free
  • Deep clean
$21–30 · 8.5 fl oz · $2.94/oz · SalonBest for: Wavy–Coily hair
CleansingMoisture
Nioxin Pro Clinical System 2 Scalp + Hair Shampoo — 10.14 fl oz (300 ml)
Nioxin · ShampooSystem 2 ShampooScalp + Hair · System 2 · Natural, untreated hair · Progressed thinning
  • Deep clean
  • Hard water
$27–33 · 10.14 fl oz (300 ml) · $2.94/oz · OnlineBest for: Scalps that oil up within a day
CleansingMoisture
Same job, lessR+Co GEMSTONE Color Shampoo — 8.5 oz container
R+Co · ShampooGEMSTONE Color Shampoo
  • Sulfate-free
  • Deep clean
$18–30 · 8.5 fl oz · $2.94/oz · PrestigeBest for: Colour-treated hair
CleansingMoisture
Good valuePaul Mitchell Scalp Care Regeniplex Shampoo — front of package
Paul Mitchell · ShampooScalp Care Regeniplex Shampoo
  • Sulfate-free
  • Deep clean
about $30 · 10.14 fl oz · $2.96/oz · SalonBest for: Colour-treated hair
CleansingMoisture
High slipKenra Truly Thickening Shampoo — 8.5 oz container
Kenra · ShampooTruly Thickening Shampoo
  • Sulfate-free
  • Deep clean
$25.20 · 8.5 fl. oz. · $2.97/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Good valueRedken Frizz Dismiss Sulfate-Free Shampoo — 10.1 oz container
Redken · ShampooFrizz Dismiss Sulfate-Free Shampoo
  • Sulfate-free
  • Protein-free
$27–30 · 10.14 fl oz · $2.97/oz · SalonBest for: Colour-treated hair
CleansingMoisture
Innersense Organic Beauty Clarity Hairbath — front of package
Innersense Organic Beauty · ShampooClarity Hairbath
  • Fragrance-free
  • Unscented
$30–31 · 9.98 fl oz · $3.00/oz · SalonBest for: People sensitive to fragrance
CleansingMoisture
Innersense Organic Beauty Hydrating Cream Hairbath — 10 fl oz
Innersense Organic Beauty · ShampooHydrating Cream Hairbath
  • Sulfate-free
  • Moisture-rich
$30 · 10 fl oz · $3.00/oz · SalonBest for: Colour-treated hair
CleansingMoisture
UNITE Hair 7SECONDS Shampoo — 10 oz container
UNITE Hair · Shampoo7SECONDS Shampoo
  • Sulfate-free
  • Deep clean
$29.95 · 10oz/300ml · $3.00/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Innersense Organic Beauty Hair Renew Scalp Hairbath — 10 fl oz (300 ml)
Innersense Organic Beauty · ShampooHair Renew Scalp Hairbath
  • Sulfate-free
  • Protein-free
$30 · 10 fl oz (300 ml) · $3.01/oz · SalonBest for: Colour-treated hair
CleansingMoisture
Innersense Organic Beauty Pure Harmony Hairbath — 10 fl oz
Innersense Organic Beauty · ShampooPure Harmony Hairbath
  • Fragrance-free
  • Unscented
$30–31 · 10 fl oz · $3.01/oz · SalonBest for: People sensitive to fragrance
CleansingMoisture
amika Forget Frizz Anti-Frizz Shampoo — 9.2 oz container
amika · ShampooForget Frizz Anti-Frizz Shampoo
  • Sulfate-free
  • Protein-free
$28 · 9.2 fl oz (275 ml) · $3.04/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Great for curlsamika Hydro Rush Intense Moisture Shampoo — front of package
amika · ShampooHydro Rush Intense Moisture Shampoo
  • Sulfate-free
  • Protein-free
$28 · 9.2 fl oz (275 ml) · $3.04/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
Redken Extreme Length Shampoo — 10.1 oz container
Redken · ShampooExtreme Length Shampoo
  • Protein-free
  • Deep clean
$30–31 · 10.1 fl oz · $3.04/oz · SalonBest for: Hair that stiffens on protein
CleansingMoisture
Moroccanoil Hydrating Shampoo — 8.5 fl oz
Moroccanoil · ShampooHydrating Shampoo
  • Sulfate-free
  • Protein-free
$25.99 · 8.5 fl oz · $3.06/oz · SalonBest for: Colour-treated hair
CleansingMoisture
Good valuePaul Mitchell Bond Rx Shampoo — 8.5 fl oz
Paul Mitchell · ShampooBond Rx Shampoo
  • Sulfate-free
  • Hard water
$26 · 8.5 fl oz · $3.06/ozBest for: Colour-treated hair
CleansingMoisture
Paul Mitchell Clean Beauty Anti-Frizz Shampoo — front of package
Paul Mitchell · ShampooClean Beauty Anti-Frizz Shampoo
  • Sulfate-free
  • Protein-free
$20–27 · 8.5 fl oz · $3.06/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Wella Professionals Fusion Intense Repair Shampoo — 8.4 oz container
Wella Professionals · ShampooFusion Intense Repair Shampoo
  • Deep clean
  • Hard water
$26 · 8.4 fl oz (250 ml) · $3.09/oz · SalonBest for: Scalps that oil up within a day
CleansingMoisture
Color Wow Color Security Shampoo — 8.4 oz container
Color Wow · ShampooColor Security Shampoo
  • Sulfate-free
  • Curly method
$26 · 8.4 fl oz · $3.10/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Aveda Aveda Rosemary Mint Purifying Shampoo — container, alternate view
Aveda · ShampooRosemary Mint Purifying Shampoo
  • Protein-free
  • Deep clean
$26.61 · 8.5 fl oz · $3.13/oz · SalonBest for: Hair that stiffens on protein
CleansingMoisture
John Frieda Volume Lift Dry Shampoo — front of package
John Frieda · ShampooVolume Lift Dry Shampoo
  • Sulfate-free
  • Gentle cleanse
$15.99 · 5.1 fl oz · $3.14/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
amika Big Hit Volumizing Shampoo — front of package
amika · ShampooBig Hit Volumizing Shampoo
  • Sulfate-free
  • Protein-free
about $29 · 9.2 fl oz (275 ml) · $3.15/oz · OnlineBest for: Colour-treated hair
CleansingMoisture

Can’t find a product you own? Ask us to add it to the library

Our process & standards

  • Every product here was researched against manufacturer, regulatory, and retailer sources, with the ingredient list captured as printed.
  • We use sources in that order: the manufacturer first, then regulatory records, then retailers. A claim only counts as the brand’s when the brand makes it.
  • Formula readings come from that ingredient list through a fixed set of rules, the same ones the consultation uses to match products to people.
  • Cost per ounce is computed from dated price observations and compared only against products of the same type and size class.
  • We sell nothing here. Nothing on these pages is paid placement, and no brand can buy a position, a badge, or a chip.

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  • Formula-based product picks
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