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Product library

Shampoo

The wash step. What each formula lifts off, and how much conditioning it leaves behind.

Common preferences
Curly Girl Method
What this filters

The curly-method rules, as a formula reading: no sulfate detergent, and no silicone that needs a detergent to remove.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Fragrance-sensitive
What this filters

No added fragrance on the label, and none of the common essential oils we detect. Our essential-oil list is fixed, so it can miss an unusual botanical.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids common sensitizers
What this filters

No added fragrance, no isothiazolinone preservatives, and no formaldehyde-releasing preservatives. These are the ingredients most often named in contact-allergy reporting.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Avoids parabens & formaldehyde-releasers
What this filters

No parabens and no formaldehyde-releasing preservatives on the label.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Vegan & cruelty-free
What this filters

The brand states both vegan and cruelty-free, and we recorded where it says so.

These filters reflect common preferences, not safety ratings. Each ingredient page explains what the evidence actually says.

Good valueMarc Anthony Repair Bond +Rescuplex Shampoo — 8.45 oz container
Marc Anthony · ShampooRepair Bond +Rescuplex Shampoo
  • Sulfate-free
  • Deep clean
$9.99 · 8.45 fl oz (250 ml) · $1.18/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Sun Bum Revitalizing Shampoo — front of package
Sun Bum · ShampooRevitalizing Shampoo
  • Deep clean
  • Lightweight
$9–12 · 10 fl oz · $1.18/oz · DrugstoreBest for: Scalps that oil up within a day
CleansingMoisture
Good valueVanicream Shampoo, a white 12 fl oz bottle with a flip cap and a blue and grey label, standing on a white background
Vanicream · ShampooShampoo
  • Fragrance-free
  • Unscented
$12.45 · 12 fl oz · $1.19/oz · DrugstoreBest for: People sensitive to fragrance
CleansingMoisture
Same job, lessHonest Baby Shampoo + Body Wash, Calm — front of package
Honest · ShampooBaby Shampoo + Body Wash, Calm
  • Sulfate-free
  • Protein-free
$11.99 · 10 fl oz (295 ml) · $1.20/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Same job, lessHonest Baby Shampoo + Body Wash, Refresh — front of package
Honest · ShampooBaby Shampoo + Body Wash, Refresh
  • Sulfate-free
  • Protein-free
$11.99 · 10 fl oz (295 ml) · $1.20/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Good valueKristin Ess Extra Gentle Shampoo — 10 oz container
Kristin Ess · ShampooExtra Gentle Shampoo
  • Sulfate-free
  • Deep clean
about $12 · 10 fl oz · $1.20/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Good valueKristin Ess Mineral Detox Shampoo — 10 oz container
Kristin Ess · ShampooMineral Detox Shampoo
  • Sulfate-free
  • Protein-free
$12 · 10 fl oz (296 ml) · $1.20/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Great for curlsKristin Ess Moisture Rich Curl Shampoo — 10 oz container
Kristin Ess · ShampooMoisture Rich Curl Shampoo
  • Sulfate-free
  • Protein-free
about $12 · 10 fl oz (296 ml) · $1.20/oz · PrestigeBest for: Curly–Coily hair
CleansingMoisture
Kristin Ess The One Purple Shampoo — 10 oz container
Kristin Ess · ShampooThe One Purple Shampoo
  • Sulfate-free
  • Deep clean
about $12 · 10 fl oz (296 ml) · $1.20/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Good valueKristin Ess Ultra Rich Softening Shampoo — 10 oz container
Kristin Ess · ShampooUltra Rich Softening Shampoo
  • Sulfate-free
  • Protein-free
about $12 · 10 fl oz (296 ml) · $1.20/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Same job, lessThe Doux BREAKDOWN Clarifying Shampoo — 12 oz container
The Doux · ShampooBREAKDOWN Clarifying Shampoo
  • Sulfate-free
  • Protein-free
$14–15 · 12.0 fl oz · $1.21/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Kinky-Curly Come Clean Shampoo — 8 oz container
Kinky-Curly · ShampooCome Clean Shampoo
  • Fragrance-free
  • Sulfate-free
$9.73 · 8 fl oz · $1.22/oz · PrestigeBest for: People sensitive to fragrance
CleansingMoisture
Mielle Organics Sea Moss Shampoo — 8 oz container
Mielle Organics · ShampooSea Moss Shampoo
  • Sulfate-free
  • Protein-free
$7.99 · 8 fl oz · $1.22/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture
Great for curlsKristin Ess Strengthening Shampoo — 10 oz container
Kristin Ess · ShampooStrengthening Shampoo
  • Sulfate-free
  • Deep clean
$12–13 · 10 fl oz (296 ml) · $1.24/oz · OnlineBest for: Curly–Coily hair
CleansingMoisture
High slipPaul Mitchell Extra-Body Shampoo — 10.14 fl oz (300 ml)
Paul Mitchell · ShampooExtra-Body Shampoo
  • Protein-free
  • Deep clean
10.14 fl oz (300 ml) · SalonBest for: Hair that stiffens on protein
CleansingMoisture
Same job, lessAcure Curiously Clarifying Shampoo — 8 oz container
Acure · ShampooCuriously Clarifying Shampoo
  • Sulfate-free
  • Protein-free
$9–11 · 8 fl oz (236 ml) · $1.25/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Same job, lessAcure Simply Smoothing Shampoo — 8 oz container
Acure · ShampooSimply Smoothing Shampoo
  • Sulfate-free
  • Protein-free
$9–10 · 8 fl oz (236 ml) · $1.25/oz · OnlineBest for: Colour-treated hair
CleansingMoisture
Good valueAs I Am Rice Water Shampoo — 8 oz container
As I Am · ShampooRice Water Shampoo
  • Fragrance-free
  • Unscented
$9.99 · 8 fl oz · $1.25/oz · OnlineBest for: People sensitive to fragrance
CleansingMoisture
Good valueMarc Anthony Coconut & Shea Nourishing Shampoo — 8.4 oz container
Marc Anthony · ShampooCoconut & Shea Nourishing Shampoo
  • Sulfate-free
  • Deep clean
$10.48 · 8.4 fl oz (250 ml) · $1.25/ozBest for: Colour-treated hair
CleansingMoisture
Nexxus Ultralight Smooth Shampoo — front of package
Nexxus · ShampooUltralight Smooth Shampoo
  • Sulfate-free
  • Protein-free
$16–18 · 13.5 fl oz · $1.26/oz · DrugstoreBest for: Colour-treated hair
CleansingMoisture

Can’t find a product you own? Ask us to add it to the library

Our process & standards

  • Every product here was researched against manufacturer, regulatory, and retailer sources, with the ingredient list captured as printed.
  • We use sources in that order: the manufacturer first, then regulatory records, then retailers. A claim only counts as the brand’s when the brand makes it.
  • Formula readings come from that ingredient list through a fixed set of rules, the same ones the consultation uses to match products to people.
  • Cost per ounce is computed from dated price observations and compared only against products of the same type and size class.
  • We sell nothing here. Nothing on these pages is paid placement, and no brand can buy a position, a badge, or a chip.

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