Conditioner
Manufacturer page: purador.com
Personal fit
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The rest of what your plan weighs on this product.
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Your avoid-list
Priced with its peers
$1.00/oz at 16 oz — less than 70% of the 689 conditioners , which mostly run $0.91–3.10/oz.
Great for
Maybe skip if
What the formula actually does
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Conditioning agents sit high in the list — this is a detangling formula.
No oils or butters in the list.
Humectants near the top — water-binding is a headline mechanism here.
Nothing here needs a detergent wash to remove.
Chelators are present — they bind hard-water and pool minerals.
Ingredients that matter
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Decolorized Aloe Vera (Aloe Barbadensis) (Leaf) Juice | — | — | Neutral |
| Disodium EDTA | hard-water chelator | Binds hard-water minerals | Stabilizes |
| Apple (Pyrus Malus) (Fruit) Extract | — | — | Neutral |
| Glycerin | humectant | Pulls water into the hair | Moisturizes |
| Guar Hydroxypropyltrimonium Chloride | conditioning agent | Conditions and softens — this is what makes it comb through | Detangles |
| Behentrimonium Chloride | conditioning agent | Conditions and softens — this is what makes it comb through | Detangles |
| Cetearyl Alcohol (1-Hexadecanol, 1-Octadecanol) | — | — | Neutral |
| Zinc Gluconate | — | — | Neutral |
| Caffeine | active | A secondary active | Active |
| Keratin | protein | A small amount of protein | Protein |
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
Grabs metal ions from hard water so they cannot dull the hair or destabilise the formula.
Listed in the first three ingredients, it is likely a structural part of this formula.
Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.
Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.
A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.
A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
Gums thicken and set soft, which gives definition that bends rather than a rigid cast.
Cationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.
A styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.
A positively charged conditioning agent that binds to damaged, negatively charged spots on the hair. It is the main detangling ingredient in most rinse-out conditioners.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
Electrokinetic measurement puts the C22 quat ahead of the C16 ones for deposition: the longer chain adds van der Waals stabilisation on top of the charge binding. That extra deposit is what coarse hair usually needs to comb through.
A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
Substantive by design. A routine with no detergent wash gives it nothing to leave with.
A light olive-derived ester used as a plant alternative to silicone slip.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.
The fully hydrogenated form of squalene, now made from olive or sugarcane rather than shark liver. Hydrogenation is what makes it so slow to oxidise; it spreads very lightly and absorbs without a greasy film.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.
The protein hair is made of. On the outside of the strand it fills gaps and firms up the feel for a few washes.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
Unhydrolysed protein is too large to enter the strand. It sits on the surface, which is a coating effect rather than internal reinforcement.
A mild co-cleanser that keeps foam stable in hard water.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.
One of the mildest detergent classes. It is usually there to let a formula lather without a harsher detergent doing the work.
The mildest detergents are also the least complete: a routine that deposits films needs something stronger periodically.
A fatty ester. Esters give slip and a smooth after-feel; lighter ones read dry and silky, heavier ones read rich.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.
A gentle preservative helper that also holds a little moisture.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Humectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
A preservative booster that also adds a little softness. Almost always paired with phenoxyethanol.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
A solvent that keeps other ingredients dissolved and helps preservatives work.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Light and water-binding rather than oily, so it hydrates without contributing weight.
A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.
The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.
Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.
This product is an over-the-counter drug as well as a cosmetic. It treats a cosmetic scalp condition; it does not diagnose or treat disease.
Ingredient list captured 2026-09-05. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 16 oz
Usually a good value. Most stores sell it under the $19 line, and products that do this job typically go for about $35 at this size.
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
Formula
The formula carries the systems a conditioner is built around, and it sits in the middle of the range for conditioners per ounce.
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job, for less
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
People who want maximum slip — for real detangling slip and a formula brought to an acidic pH
Not ideal for very dry or very humid climates
Suave Volume & Body Volumizing Conditioner — for similar results at a lower price
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.
Deep cleanse to your hair and scalp from all dirt, buildup, and residue causing dryness, itching, flakes, or even thinning hair
The detergent strength of this formula is not recorded.
Can’t be confirmed from label.
Apple Cider Vinegar exfoliates the hair and scalp while locking in hydration
Humectants or rich emollients sit in the first eight ingredients.
Helps hair feel hydrated.
Potent botanical blend of Biotin, Castor Oil and other key active ingredients encourages a reduction in thinning hair
Density and growth are cosmetic claims an ingredient list cannot settle.
Not something a label can show.
Keratin and Caffeine strengthen the hair to its roots for silkier, shinier, softer strands
Protein or ceramides are present, but low enough that this reads as support, not treatment.
Supports the surface, not a treatment.
USDA Certified Biobased Product
This is a marketing claim; an ingredient list cannot speak to it.
—
Can’t be confirmed from label.
We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Several reviewers say the conditioner leaves hair noticeably smoother and less frizzy without weighing it down.
Many reviewers describe the scent as more like apple than vinegar and find it pleasant rather than off-putting.
Multiple reviewers report visibly thicker, healthier-looking hair and less breakage within the first few weeks of regular use.
A recurring complaint is a strong vinegar-like smell straight out of the bottle, which a few reviewers compare to a citronella candle.
