3x fuller-looking hair
A brand-run study. We report it as stated and do not repeat the number as fact.
—
Stated by brand
Only the brand’s testing shows this.
Odele
Thickening Conditioner
Conditioner / Everyday rinse-out, detangling
- Conditioner
- cream
- Sulfate-free
- Silicone-free
- Moisture-rich
- Vegan · label states
- Cruelty-free · label states
Size13 fl oz
Price$12.79 Good valueseen at one store · 13 oz
Price / oz$0.98/ozat 13 oz
Where to buy2 stores · $11.99–12.79
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
“100% natural, gender-neutral fragrance with notes of oakmoss, ylang ylang and cucumber. In other words: clean, green and effortlessly wearable.” — Brand page
Manufacturer page: odelebeauty.com
Personal fit
Is this right for you?
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Factor
Your profile
Fit
Best for hair types
All types
Not in your profile
Moisture level
High
Not in your profile
Oils and butters
Low
Not in your profile
Slip / detangling
High
Not in your profile
Weight on hair
Medium
Not in your profile
Fragrance
Prominent
Not in your profile
Protein
Minor
Not in your profile
Silicone / wax buildup
None
Not in your profile
Clarifying wash needed
Moderate
Not in your profile
Parabens / preservatives
None of these listed
Not in your profile
Show all 21 factors we check
The rest of what your plan weighs on this product.
Essential oils
None listed
Not in your profile
Fast-drying alcohol
Moderate
Not in your profile
Vegan / cruelty-free
Vegan · label statesCruelty-free · label states
Not in your profile
Animal-derived ingredients
Vegan · label states
Not in your profile
Heavy humectants
Heavy
Not in your profile
Hard-water defence
High
Not in your profile
UV filter
None listed
Not in your profile
pH adjusted
Adjusted
Not in your profile
Ingredient list
21 ingredientsAbout average
Not in your profile
Price tier
Drugstore
Not in your profile
Where to buy it
Brand websiteOne channel
Not in your profile
The consultation builds your hair profile, then reads every factor in this table against it — and tells you where this product fits, or what to use instead.
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Your avoid-list
Priced with its peers
$0.98/oz at 13 oz — less than 71% of the 689 conditioners , which mostly run $0.91–3.10/oz.
Great for
Maximum slipfor hair that tangles the moment it is wet
Dry, thirsty hairhumectants and emollients both sit up front
Curly-method routinesno sulfates and no water-insoluble silicones
Silicone-free routinesno silicones appear in the list
Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers
Vegan and cruelty-freeour researched record has it as both
Maybe skip if
this product carries a scent
Very dry or damaged hairit contains fast-drying alcohol
Dry or very humid airwhere heavy humectants work against you
Picking it up locallywe have it recorded in one channel only
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Slip and detangling
High
Conditioning agents sit high in the list — this is a detangling formula.
Oils and butters
Present, lower down
Oils are present, but low enough to be a finishing touch.
Weight on the hair
Medium
Middle of the range — noticeable on fine hair, light on coarse hair.
Water-binding (humectants)
High
Humectants near the top — water-binding is a headline mechanism here.
Protein
Minor
Protein appears, low enough to be a supporting ingredient.
Needs detergent to remove
No
Nothing here needs a detergent wash to remove.
Hard-water defence
Chelators present
Chelators are present — they bind hard-water and pool minerals.
Fragrance
Prominent
Fragrance sits in the first eight ingredients — a larger share of the formula.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Water | solvent | The base everything else is dissolved in | Neutral |
| Cetearyl Alcohol | fatty alcohol | Thickens and conditions — not a drying alcohol | Softens |
| Glyceryl Stearate | emulsifier | Keeps oil and water mixed | Softens |
| Isoamyl Laurate | light ester | Light slip without much weight | Softens |
| Glycerin | humectant | Pulls water into the hair | Moisturizes |
| Behentrimonium Chloride | conditioning agent | Conditions and softens — this is what makes it comb through | Detangles |
| Fragrance | fragrance | The scent | Fragrance |
| Rosmarinus Officinalis (Rosemary) Leaf Extract | botanical extract | A trace plant extract | Stabilizes |
| Caffeine | active | A secondary active | Active |
| Pisum Sativum (Pea) Peptide | protein | A small amount of protein | Protein |
| Alcohol Denat.Alcohol | drying alcohol | A small amount, for fast drying | Drying |
What the list leaves out, and what it carriesThe list carries no sulfates or silicones. Fragrance is on the label. Hard-water chelators are present. Contains fast-drying alcohol.
Full ingredient list (21)
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
-
1
Water
General function
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
- solvent
-
2
Cetearyl Alcohol
General function
A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.
Role in this product typeIn conditioner, cetearyl alcohol gives the emulsion its creamy structure and helps it spread evenly through the hair. Its emollient layer adds slip and a smoother feel.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
BASFMay suitDry, coarse, or high-porosity hairMay suit dry, coarse, or high-porosity hair that benefits from added slip and a more substantial conditioning film.
May suitFrizz-prone, damaged, or high-friction hairDeposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.
DependsFine or easily flattened hairConsider if hair is fine or easily flattened: a formula built heavily around fatty alcohols can feel richer than a lightweight conditioner.
- fatty alcohol
- emollient
- thickener
-
3
Glyceryl Stearate
General function
A workhorse emulsifier that holds oil and water together in a cream.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- emulsifier
- emollient
-
4
Isoamyl Laurate
General function
A plant-derived light ester used as a silicone alternative for slip and shine.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
PubChemMay suitFine or easily flattened hairA light emollient: it softens the surface with noticeably less weight than an oil or a butter.
May suitFrizz-prone, damaged, or high-friction hairSpreads thin and lowers friction between strands without the heaviness of a fixed oil.
- light ester
- emollient
-
5
Glycerin
General function
A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
Scientific ReportsMay suitDry, coarse, or high-porosity hairHigh-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
May suitVery dry or highly damaged hairBinds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
DependsClimate-sensitive or frizz-prone hairWater moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.
- humectant
-
6
Behentrimonium Chloride
General function
A positively charged conditioning agent that binds to damaged, negatively charged spots on the hair. It is the main detangling ingredient in most rinse-out conditioners.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
International Journal of Cosmetic ScienceMay suitDry, coarse, or high-porosity hairElectrokinetic measurement puts the C22 quat ahead of the C16 ones for deposition: the longer chain adds van der Waals stabilisation on top of the charge binding. That extra deposit is what coarse hair usually needs to comb through.
May suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
DependsBuild-up-sensitive routinesSubstantive by design. A routine with no detergent wash gives it nothing to leave with.
- conditioning agent
- cleanser
- ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
7
Fragrance
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
8
Rosmarinus Officinalis (Rosemary) Leaf Extract
General function
Rosemary extract, used both as a scent note and as a natural antioxidant in scalp products.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- botanical extract
- antioxidant
-
9
Caffeine
- active
-
10
Pisum Sativum (Pea) Peptide
General function
A short-chain pea protein used for strength and body claims in vegan formulas.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
DependsVery dry or highly damaged hairUnhydrolysed protein is too large to enter the strand. It sits on the surface, which is a coating effect rather than internal reinforcement.
- protein
-
11
Biotin
- vitamin
-
12
Cocos Nucifera (Coconut) Oil
General function
One of the few oils small enough to move into the strand, which is why it is used for pre-wash treatments. It can feel heavy or stiff on protein-sensitive hair.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of TrichologyMay suitFrizz-prone, damaged, or high-friction hairA thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
-
13
Aloe Barbadensis Leaf Juice
General function
Aloe gel, used for light moisture and slip. High in the list it also contributes a little natural hold.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitCurls or waves needing flexible holdGums thicken and set soft, which gives definition that bends rather than a rigid cast.
May suitFine or easily flattened hairHydration with no oil attached, so it adds very little weight even high on a list.
May suitVery dry or highly damaged hairAloe is mostly water carrying sugars that bind more of it, which is why it turns up as the base of moisture-first formulas.
- humectant
- botanical extract
- gum
-
14
Guar Hydroxypropyltrimonium Chloride
General function
A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitCurls or waves needing flexible holdGums thicken and set soft, which gives definition that bends rather than a rigid cast.
May suitFrizz-prone, damaged, or high-friction hairCationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.
May suitMaximum-hold stylingA styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.
- conditioning agent
- polymer
- gum
-
15
Cetrimonium Chloride
General function
A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of Cosmetic ScienceMay suitFine or easily flattened hairThe C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.
May suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
DependsBuild-up-sensitive routinesSubstantive by design. A routine with no detergent wash gives it nothing to leave with.
- conditioning agent
- cleanser
-
16
Alcohol Denat.
· Alcohol
General function
Fast-drying alcohol used to make sprays set quickly. In leave-on products it can leave hair feeling dry, especially in high position on the list.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairEvaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.
- drying alcohol
- solvent
-
17
Tetrasodium Glutamate Diacetate
General function
A biodegradable hard-water chelator used in place of EDTA.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitBuild-up-sensitive routinesBinds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.
May suitGray, silver, or brass-prone hairCopper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.
- hard-water chelator
-
18
Ethylhexylglycerin
General function
A preservative booster that also adds a little softness. Almost always paired with phenoxyethanol.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- preservative
- emollient
-
19
Phenoxyethanol
- preservative
-
20
Sodium Hydroxide
General function
A strong base used in trace amounts to raise pH; fully neutralised in the finished product.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of TrichologyDependsFrizz-prone, damaged, or high-friction hairThe alkali half of a pH-adjusting pair, used in small amounts to bring a formula up to its target rather than to make it alkaline. Alkaline conditions raise the fibre's surface charge and lift the scales — but the finished pH is not on the label.
- pH adjuster
-
21
Citric Acid
General function
Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of TrichologyMay suitBuild-up-sensitive routinesHolds hard-water minerals in solution so they rinse away instead of depositing on the hair.
May suitFrizz-prone, damaged, or high-friction hairThe acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.
May suitGray, silver, or brass-prone hairWhere a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.
- pH adjuster
- hard-water chelator
What the whole list adds up to
- 5 emollients
- 3 conditioning agents
- 2 solvents
- 2 humectants
- 2 cleansers
- 2 botanical extracts
- 2 gums
- 2 hard-water chelators
- 2 preservatives
- 2 pH adjusters
- 1 fatty alcohol
- 1 thickener
- 1 emulsifier
- 1 light ester
Ingredient list captured 2026-09-05. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 13 oz
Seen at
$12.79
Good value under
$13
Usually a good value. Most stores sell it under the $13 line, and products that do this job typically go for about $18 at this size.
Show the price ladder
Where we’ve seen it2 listings · 2 stores
-
Odele Beauty (odelebeauty.com)
$11.9913 oz · $0.92/ozSep 5Lowest per oz
-
Target
$12.7913 oz · $0.98/ozSep 5
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 13 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $12.79 is the price we have observed for the 13 oz. We need three stores before we call a price commonly seen.
- Good value under $13 comes from the 7 products we score as doing the same job as this one. A quarter of them cost less than $0.98/oz; at 13 oz that is $13. Under that line you are paying less than most of them.
- About $18 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 13 oz.
Formula
9
Formula score
9 of 10
A complete read of the format at an ordinary price: mid-range per ounce among conditioners, with the working systems present.
How the score is counted
- Costs less per ounce than 71% of the 689 conditioners we’ve priced
- Covers 5 of the 6 things a conditioner should do
- Reviewers mention 2 things they like about how it performs
- Drugstore tier, sold at Brand website
- Conditioning agents up frontWhat makes wet hair comb through.3 pts
- Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
- Slip for detanglingReduces the force it takes to comb wet hair.2 pts
- A humectantBinds water into the hair.1 pt
- A pH adjusterBrings the formula to the acidic pH hair prefers.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
Function of BeautyLowest cost per oz
Coily Hair Conditioner
$0.91/oz $0.07/oz less
- Curly method
- Silicone-free
- Vegan & CF
- Differs
Marc AnthonySame function
Hair & Scalp Detox Purify & Refresh Conditioner
$2.14/oz $1.16/oz more
- Curly method
- Silicone-free
- Alcohol-free
- Differs
OdeleClose function
Moisture Repair Conditioner
$0.95/oz $0.03/oz less
- Curly method
- Silicone-free
- Vegan & CF
- Function
- Also
See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
Should you buy it?
A solid pick for the hair it suitsBest user
People who want maximum slip who want real detangling slip and moisture that stays in
Biggest tradeoff
Worth skipping for anyone sensitive to fragrance, very dry or high-damage hair, or very dry or very humid climates
Best alternative if not
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, against what the formula shows
Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.
1
SupportedBacked by ingredients
1
Partly supportedSome supporting logic
2
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
For increased density, strength + hair health
Density and growth are cosmetic claims an ingredient list cannot settle.
- Rosmarinus Officinalis (Rosemary) Leaf Extract
- Caffeine
- Biotin
Stated by brand
Not something a label can show.
Hydrates + smooths
Humectants or rich emollients sit in the first eight ingredients.
- Cetearyl Alcohol
- Glyceryl Stearate
- Isoamyl Laurate
Supported
Helps hair feel hydrated.
Helps strengthen + revitalize
Protein or ceramides are present, but low enough that this reads as support, not treatment.
- Behentrimonium Chloride
- Pisum Sativum (Pea) Peptide
- Guar Hydroxypropyltrimonium Chloride
Partly supported
Supports the surface, not a treatment.
How to read this
We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Several reviewers frame the results as comparable to pricier salon lines while calling out the drugstore-level price as a standout benefit.
general reviewers commenting on valueReviewers repeatedly describe hair feeling softer, shinier and fuller when this conditioner is used together with the brand's matching thickening shampoo.
general reviewers, several pairing it with the Thickening ShampooFine-haired reviewers say the thickening effect is real but subtle rather than dramatic, alongside general moisture and softness gains.
reviewers who identified as having fine hairMore from Odele
How this page was made
- Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 4 sources consulted for this product (2 manufacturer or regulatory, 1 retailer, 1 editorial), last checked 2026-09-05.
- Ingredient references are linked for 12 of 16 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
- We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v22. Record last updated 2026-09-05.