Blonde Perfecting Purple Conditioner

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

• 1 Water · Aqua/Water/Eau
  General function

  The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  • solvent
• 2 Cetyl Alcohol
  General function

  A fatty alcohol used to thicken creams and add slip. It softens rather than dries.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  May suitDry, coarse, or high-porosity hair

  The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

  DependsFine or easily flattened hair

  Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

  PubChem
  • fatty alcohol
  • emollient
  • thickener
• 3 Stearyl Alcohol
  General function

  A fatty alcohol that thickens conditioners and helps them coat the hair evenly.

  Leading ingredient

  Listed in the first three ingredients, it is likely a structural part of this formula.

  May suitDry, coarse, or high-porosity hair

  The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

  DependsFine or easily flattened hair

  Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

  PubChem
  • fatty alcohol
  • emollient
  • thickener
• 4 Behentrimonium Chloride
  General function

  A positively charged conditioning agent that binds to damaged, negatively charged spots on the hair. It is the main detangling ingredient in most rinse-out conditioners.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitDry, coarse, or high-porosity hair

  Electrokinetic measurement puts the C22 quat ahead of the C16 ones for deposition: the longer chain adds van der Waals stabilisation on top of the charge binding. That extra deposit is what coarse hair usually needs to comb through.

  May suitFrizz-prone, damaged, or high-friction hair

  A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

  DependsBuild-up-sensitive routines

  Substantive by design. A routine with no detergent wash gives it nothing to leave with.

  International Journal of Cosmetic Science
  • conditioning agent
  • cleanser
• 5 Hydroxypropyl Starch Phosphate
  General function

  A modified starch that thickens and leaves a light, powdery film — often used for body in curl products.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitFine or easily flattened hair

  Adds grip and body with no oil attached, which is what lifts fine hair at the root instead of weighing it down.

  DependsCurls or waves needing flexible hold

  How rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.

  DependsMaximum-hold styling

  Starch gives texture and grip rather than a set film; firm hold usually needs a polymer alongside it.

  • starch
  • thickener
  • film former
• 6 Prunus Armeniaca (Apricot) Kernel Oil
  General function

  A light, soft-feeling oil common in leave-ins and finishing products.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitDry, coarse, or high-porosity hair

  Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

  May suitFrizz-prone, damaged, or high-friction hair

  A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

  May not suitFine or easily flattened hair

  Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

  • oil
  • emollient
• 7 Polyquaternium-70
  General function

  A positively charged conditioning polymer. It leaves a thin film that cuts static and eases combing, and it survives rinsing better than a simple conditioner.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitCurls or waves needing flexible hold

  Cationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.

  May suitFrizz-prone, damaged, or high-friction hair

  A cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.

  May suitMaximum-hold styling

  Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

  • conditioning agent
  • film former
  • polymer
• 8 Behentrimonium Methosulfate
  General function

  A mild cationic conditioner known for heavy detangling with a light rinse-out feel. Common in curly-hair conditioners.

  Supporting ingredient

  Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

  May suitDry, coarse, or high-porosity hair

  A C22 conditioning quat, the chain length that deposits most heavily in electrokinetic testing. It is the slip coarse or porous hair usually needs, delivered by chain length rather than by charge alone.

  May suitFrizz-prone, damaged, or high-friction hair

  A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

  May suitVery dry or highly damaged hair

  The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

  International Journal of Cosmetic Science
  • conditioning agent
  • emulsifier
• 9 Bis-Hydroxy/Methoxy Amodimethicone
  General function

  A silicone. Silicones coat the strand for slip, shine and frizz control; unless the name carries PEG or PPG, removing one takes a detergent rather than water.

  Secondary ingredient

  Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

  May suitClimate-sensitive or frizz-prone hair

  A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

  May suitFrizz-prone, damaged, or high-friction hair

  Amino-functional silicone carries a positive charge, so it binds where the cuticle is worn rather than coating evenly. Damaged areas get most of it.

  May suitMaximum-hold styling

  Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

  • conditioning agent
  • film former
  • silicone
• ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
• 10 Fragrance · Parfum/Fragrance
  General function

  An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May not suitFragrance-sensitive routines

  Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

  • fragrance
  • declared fragrance
• 11 PEG-12 Dimethicone
  General function

  A water-soluble silicone that smooths without the build-up concern of standard silicones.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitBuild-up-sensitive routines

  The PEG- and PPG-modified silicones disperse in water, so ordinary washing carries them off instead of leaving a film to accumulate.

  May suitClimate-sensitive or frizz-prone hair

  A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

  May suitFrizz-prone, damaged, or high-friction hair

  Delivers the slip and surface smoothing of a silicone without needing a detergent wash to remove it afterwards.

  • emollient
  • silicone
  • water-soluble silicone
• 12 Argania Spinosa Kernel Oil · Argania Spinosa (Argan) Kernel Oil
  General function

  Argan oil. A medium-weight oil used for shine and softness on the outside of the strand.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

  May suitFrizz-prone, damaged, or high-friction hair

  A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

  • oil
  • emollient
• 13 Alanine
  General function

  An amino acid found in hair protein, used in blends for moisture binding.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 14 Algin
  General function

  A seaweed gum used to thicken and stabilise a formula.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitCurls or waves needing flexible hold

  Gums thicken and set soft, which gives definition that bends rather than a rigid cast.

  • gum
  • thickener
• 15 Arginine
  General function

  An amino acid that holds water and carries a positive charge, so it is drawn to damaged spots on the strand.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsClimate-sensitive or frizz-prone hair

  A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  PubChem
  • amino acid
  • humectant
• 16 Aspartic Acid
  General function

  An amino acid used for moisture binding and to help set an acidic pH.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsFrizz-prone, damaged, or high-friction hair

  pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
  • pH adjuster
• 17 Glycine
  General function

  The smallest amino acid in hair protein, added for moisture binding.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  PubChem
  • amino acid
• 18 Histidine
  General function

  One of the amino acids that make up hair protein, added for moisture binding.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  PubChem
  • amino acid
• 19 Isoleucine
  General function

  An amino acid used in conditioning blends that mimic hair's own protein.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 20 Phenylalanine
  General function

  An amino acid found in hair protein, used in conditioning blends.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 21 Proline
  General function

  An amino acid from hair protein, used in amino-acid conditioning blends.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 22 Serine
  General function

  One of the amino acids that make up hair protein, added for water binding.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 23 Threonine
  General function

  An amino acid used in conditioning blends for moisture binding.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 24 Valine
  General function

  An amino acid used in hair conditioning blends.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

  DependsProtein-sensitive hair

  The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

  • amino acid
• 25 Chitosan
  General function

  A shellfish- or fungus-derived polymer that forms a light, positively charged film for body and hold.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitCurls or waves needing flexible hold

  Cationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.

  May suitFrizz-prone, damaged, or high-friction hair

  A cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.

  May suitMaximum-hold styling

  Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

  • film former
  • polymer
  • conditioning agent
• 26 Panthenol
  General function

  Provitamin B5. It draws in water and penetrates the strand a little, which is why it is the standard ingredient for softness and shine claims.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  It hydrates without adding oil or a film, which is the combination fine hair usually needs.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

  May suitVery dry or highly damaged hair

  A humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.

  PubChem
  • humectant
  • conditioning agent
  • vitamin
• 27 C11-15 Pareth-7
  • emulsifier
  • solubilizer
• 28 C12-13 Pareth-9
  • emulsifier
• 29 Quaternium-87
  General function

  A plant-derived conditioning agent used for slip and static control.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFrizz-prone, damaged, or high-friction hair

  A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

  May suitVery dry or highly damaged hair

  The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

  DependsBuild-up-sensitive routines

  Substantive by design. A routine with no detergent wash gives it nothing to leave with.

  • conditioning agent
• 30 Trideceth-6
  • emulsifier
  • solubilizer
• 31 Caprylyl Glycol
  General function

  A gentle preservative helper that also holds a little moisture.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitVery dry or highly damaged hair

  Humectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.

  DependsClimate-sensitive or frizz-prone hair

  A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

  PubChem
  • preservative
  • humectant
• 32 Dipropylene Glycol
  General function

  A light humectant and solvent that helps fragrance and extracts dissolve evenly.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  Light and water-binding rather than oily, so it hydrates without contributing weight.

  May suitVery dry or highly damaged hair

  A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

  DependsClimate-sensitive or frizz-prone hair

  A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

  PubChem
  • humectant
  • solvent
• 33 Guar Hydroxypropyltrimonium Chloride
  General function

  A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitCurls or waves needing flexible hold

  Gums thicken and set soft, which gives definition that bends rather than a rigid cast.

  May suitFrizz-prone, damaged, or high-friction hair

  Cationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.

  May suitMaximum-hold styling

  A styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.

  • conditioning agent
  • polymer
  • gum
• 34 Isopropyl Alcohol
  General function

  A fast-evaporating alcohol used as a solvent and to speed drying. Well down the list it is a processing aid; near the top it can leave hair feeling dry.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  Evaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.

  PubChem
  • drying alcohol
  • solvent
• 35 Silica Dimethyl Silylate
  General function

  A treated silica powder that thickens oils and gives a dry, matte feel.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  A dry powder takes up oil and adds friction between strands, which is most of what root lift in fine hair actually is.

  • powder
  • thickener
• 36 Hydroxyacetophenone
  • preservative
  • antioxidant
• 37 Citric Acid
  General function

  Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitBuild-up-sensitive routines

  Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

  May suitFrizz-prone, damaged, or high-friction hair

  The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

  May suitGray, silver, or brass-prone hair

  Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

  International Journal of Trichology
  • pH adjuster
  • hard-water chelator
• 38 Acetic Acid
  General function

  Vinegar acid, used in tiny amounts to bring the formula to an acidic pH so the cuticle lies flat.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  DependsFrizz-prone, damaged, or high-friction hair

  pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

  PubChem
  • pH adjuster
• 39 EDTA
  General function

  Binds hard-water metals so they cannot dull hair or destabilise the formula.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitBuild-up-sensitive routines

  Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

  May suitGray, silver, or brass-prone hair

  Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

  • hard-water chelator
• 40 Disodium EDTA
  General function

  Grabs metal ions from hard water so they cannot dull the hair or destabilise the formula.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitBuild-up-sensitive routines

  Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

  May suitGray, silver, or brass-prone hair

  Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

  PubChem
  • hard-water chelator
• 41 Sodium PCA · PCA
  General function

  A moisture-binding ingredient that occurs naturally in hair and skin.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

  May suitVery dry or highly damaged hair

  Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

  DependsClimate-sensitive or frizz-prone hair

  A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

  PubChem
  • humectant
• 42 Sodium PCA
  General function

  A moisture-binding ingredient that occurs naturally in hair and skin.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

  May suitVery dry or highly damaged hair

  Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

  DependsClimate-sensitive or frizz-prone hair

  A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

  PubChem
  • humectant
• 43 Sodium Acetate
  General function

  A buffering salt used to hold the formula at a steady pH.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  DependsFrizz-prone, damaged, or high-friction hair

  pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

  • salt
  • pH adjuster
• 44 Sodium Hydroxide
  General function

  A strong base used in trace amounts to raise pH; fully neutralised in the finished product.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  DependsFrizz-prone, damaged, or high-friction hair

  The alkali half of a pH-adjusting pair, used in small amounts to bring a formula up to its target rather than to make it alkaline. Alkaline conditions raise the fibre's surface charge and lift the scales — but the finished pH is not on the label.

  International Journal of Trichology
  • pH adjuster
• 45 Sodium Lactate
  General function

  A salt of lactic acid used to hold moisture and steady the pH.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

  May suitVery dry or highly damaged hair

  Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

  DependsClimate-sensitive or frizz-prone hair

  A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

  • humectant
  • pH adjuster
• 46 Ext. Violet 2 (CI 60730) · CI 60730 (Ext. Violet No. 2)
  General function

  A certified colour that tints the product itself. It does not colour hair.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitGray, silver, or brass-prone hair

  A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.

  • colourant
  • direct dye
  • violet dye
• 47 Propoxytetramethyl Piperidinyl Dimethicone
  General function

  A silicone. Silicones coat the strand for slip, shine and frizz control; unless the name carries PEG or PPG, removing one takes a detergent rather than water.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitClimate-sensitive or frizz-prone hair

  A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

  May suitFrizz-prone, damaged, or high-friction hair

  Lays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.

  • silicone
  • conditioning agent
• 48 Caprylic/Capric Triglyceride
  General function

  A light, refined coconut-derived oil that spreads easily and does not go rancid. It gives slip without a heavy feel.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitFine or easily flattened hair

  A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

  May suitFrizz-prone, damaged, or high-friction hair

  Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

  • light ester
  • emollient
• 49 Phenoxyethanol
  • preservative
• 50 Chlorphenesin
  • preservative
• 51 Potassium Sorbate
  • preservative
• 52 Sodium Benzoate
  • preservative
• 53 Cetearyl Alcohol
  General function

  A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

  Role in this product type

  In conditioner, cetearyl alcohol gives the emulsion its creamy structure and helps it spread evenly through the hair. Its emollient layer adds slip and a smoother feel.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May suitDry, coarse, or high-porosity hair

  The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

  May suitFrizz-prone, damaged, or high-friction hair

  Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

  BASF
  • fatty alcohol
  • emollient
  • thickener
• 54 Alpha-Isomethyl Ionone
  General function

  A violet-like fragrance component named separately as a recognised allergen.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May not suitFragrance-sensitive routines

  One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

  PubChem
  • fragrance
  • named fragrance allergen
• 55 Linalool
  General function

  A floral fragrance component listed separately as a recognised contact allergen.

  Estimated lower-concentration zone

  It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

  May not suitFragrance-sensitive routines

  One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

  PubChem
  • fragrance
  • named fragrance allergen

What the whole list adds up to

• 11 amino acids
• 7 emollients
• 7 humectants
• 6 thickeners
• 6 conditioning agents
• 6 pH adjusters
• 6 preservatives
• 4 film formers
• 4 emulsifiers
• 3 solvents
• 3 fatty alcohols
• 3 polymers
• 3 conditioning agents
• 3 silicones

Ingredient list captured 2026-08-22. Formulas change — check the package in your hand when an ingredient matters to you.