Infusium 23 23 PRO Original Vitamin Leave-In Hair Treatment — container

Infusium 23

23 PRO Original Vitamin Leave-In Hair Treatment

Leave-in

Leave-in
spray
Detangler

Size33.8 fl ozmost listed · 2 sizes

Price$12.96seen at one store · 33.8 oz · from $0.56/oz in the 67.6 oz

Price / oz$0.75/ozat 33.8 oz

Where to buy4 stores · 2 sizes

Listing used for research: walmart.com

Personal fit

Is this right for you?

Factor Your profile Fit

Best for hair types All types Not in your profile

Moisture level High Not in your profile

Oils and butters None Not in your profile

Slip / detangling High Not in your profile

Silicone / wax buildup High Not in your profile

Clarifying wash needed Moderate Not in your profile

Parabens / preservatives Present Not in your profile

Essential oils Not determined Not in your profile

Vegan / cruelty-free Not yet verified Not in your profile

Animal-derived ingredients Not yet verified Not in your profile

Show all 16 factors we check

The rest of what your plan weighs on this product.

Heavy humectants Not determined Not in your profile

UV filter None listed Not in your profile

pH adjusted Adjusted Not in your profile

Ingredient list 38 ingredientsA long list Not in your profile

Price tier Drugstore Not in your profile

Where to buy it TargetOne channel Not in your profile

The consultation builds your hair profile, then reads every factor in this table against it — and tells you where this product fits, or what to use instead.

Start your consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

Lower cost than most leave-ins

$0.75/oz at 33.8 oz — less than 89% of the 477 leave-ins , which mostly run $1.17–5.50/oz.

Price and stores

Great for

Maximum slipfor hair that tangles the moment it is wet

Curl definitionfilm formers hold a clump together

Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers

Tight budgetsit sits in the lower price tiers

Maybe skip if

Curly-method routinesthese silicones need a detergent to remove

Picking it up locallywe have it recorded in one channel only

Whether this weight sits well on your hair depends on density, porosity, and how much you already layer — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Slip and detangling High

Conditioning agents sit high in the list — this is a detangling formula.

Water-binding (humectants) High

Humectants near the top — water-binding is a headline mechanism here.

Oils and butters None

No oils or butters in the list.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

Ingredient	What it does	Why it matters	Chip
WaterAqua/Water	solvent	The base everything else is dissolved in	Neutral
Amodimethicone	silicone	Smooths the cuticle and adds shine	Buildup
PEG-40 Hydrogenated Castor Oil	solubilizer	Keeps oils dissolved in water	Stabilizes
Panthenol	humectant	Pulls water into the hair	Detangles
Cetrimonium Chloride	conditioning agent	Conditions and softens — this is what makes it comb through	Detangles
PEG/PPG 18/18 Dimethicone	—	—	Neutral
Polyquaternium 11	—	—	Neutral
Citric Acid	pH adjuster	Fine-tunes the pH	pH balancer

What the list leaves out, and what it carriesWater-insoluble silicones — needs a detergent wash to remove.

Full ingredient list (38)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

1 Water · Aqua/Water

General function
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.
- solvent
2 Amodimethicone

General function
A silicone modified to stick where hair is damaged, so it smooths selectively instead of coating everything. It resists rinsing more than plain dimethicone.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.

May suitClimate-sensitive or frizz-prone hair
A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

May suitFrizz-prone, damaged, or high-friction hair
Amino-functional silicone carries a positive charge, so it binds where the cuticle is worn rather than coating evenly. Damaged areas get most of it.

May suitMaximum-hold styling
Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

International Journal of Trichology
- silicone
- conditioning agent
- film former
3 PEG-40 Hydrogenated Castor Oil

General function
A castor-oil derivative that dissolves fragrance and oils into water so the product stays clear and does not separate.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.
- solubilizer
- emulsifier
4 Panthenol

General function
Provitamin B5. It draws in water and penetrates the strand a little, which is why it is the standard ingredient for softness and shine claims.

Supporting ingredient
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

May suitFine or easily flattened hair
It hydrates without adding oil or a film, which is the combination fine hair usually needs.

May suitFrizz-prone, damaged, or high-friction hair
Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

May suitVery dry or highly damaged hair
A humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.

PubChem
- humectant
- conditioning agent
- vitamin
5 Cetrimonium Chloride

General function
A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.

Supporting ingredient
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

May suitFine or easily flattened hair
The C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.

May suitFrizz-prone, damaged, or high-friction hair
A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

DependsBuild-up-sensitive routines
Substantive by design. A routine with no detergent wash gives it nothing to leave with.

International Journal of Cosmetic Science
- conditioning agent
- cleanser
6 PEG/PPG 18/18 Dimethicone
7 Polyquaternium 11
▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
8 Citric Acid

General function
Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitBuild-up-sensitive routines
Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

May suitFrizz-prone, damaged, or high-friction hair
The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

May suitGray, silver, or brass-prone hair
Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

International Journal of Trichology
- pH adjuster
- hard-water chelator
9 Betaine

General function
A sugar-beet derived humectant that binds water. Despite the name it is not a cleanser like cocamidopropyl betaine.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

May suitVery dry or highly damaged hair
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

DependsClimate-sensitive or frizz-prone hair
A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

PubChem
- humectant
10 Glycerin

General function
A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

May suitVery dry or highly damaged hair
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

DependsClimate-sensitive or frizz-prone hair
Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

Scientific Reports
- humectant
11 Sorbitol

General function
A sugar-based humectant that adds moisture and a slight cushiony feel.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

May suitVery dry or highly damaged hair
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

DependsClimate-sensitive or frizz-prone hair
A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

PubChem
- humectant
12 Trideceth 12
13 Ppg-2 Methyl Ether
- emulsifier
14 Serine

General function
One of the amino acids that make up hair protein, added for water binding.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.
- amino acid
15 Glycine

General function
The smallest amino acid in hair protein, added for moisture binding.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

PubChem
- amino acid
16 Glutamic Acid

General function
An amino acid used for moisture binding and to bring the formula to an acidic pH.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsFrizz-prone, damaged, or high-friction hair
pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

PubChem
- amino acid
- pH adjuster
17 Arginine

General function
An amino acid that holds water and carries a positive charge, so it is drawn to damaged spots on the strand.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsClimate-sensitive or frizz-prone hair
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

PubChem
- amino acid
- humectant
18 Threonine

General function
An amino acid used in conditioning blends for moisture binding.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.
- amino acid
19 Lysine

General function
An amino acid found in hair protein, used in conditioning blends.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

PubChem
- amino acid
20 Alanine

General function
An amino acid found in hair protein, used in blends for moisture binding.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.
- amino acid
21 Proline

General function
An amino acid from hair protein, used in amino-acid conditioning blends.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitVery dry or highly damaged hair
Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

DependsProtein-sensitive hair
The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.
- amino acid
22 Hydroxyethylcellulose · Hydroxyethyl Cellulose

General function
A cellulose thickener that gives gels and conditioners their body and adds a soft, flexible film.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitCurls or waves needing flexible hold
A polysaccharide film stays softer than a synthetic one as it dries, which is what leaves a curl defined but still able to move.

May suitFrizz-prone, damaged, or high-friction hair
A soft film binds neighbouring strands together, which is most of what keeps flyaways lying down without stiffness.

May not suitMaximum-hold styling
Gum films stay soft. A style that needs firm fixation usually wants a synthetic polymer doing the holding.

PubChem
- gum
- thickener
- film former
23 PEG 8/SMDI Copolymer
24 Behenic Acid
25 Palmitoyl Myristyl Serinate
26 Oleic Acid

General function
The main fatty acid in olive oil, used to soften and to help emulsify.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFrizz-prone, damaged, or high-friction hair
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- emollient
- emulsifier
27 Palmitic Acid

General function
A saturated fatty acid used to thicken creams and give them body.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFrizz-prone, damaged, or high-friction hair
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- emollient
- thickener
28 Linoleic Acid

General function
An essential fatty acid found in most plant oils, used for softness and to support the hair's surface lipids.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFrizz-prone, damaged, or high-friction hair
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- emollient
29 Stearic Acid

General function
A fatty acid that thickens creams and helps them hold their texture.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

May suitFrizz-prone, damaged, or high-friction hair
Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

PubChem
- emulsifier
- thickener
- fatty alcohol
30 Arachidic Acid
31 PEG-8

General function
A polyethylene glycol of the stated chain length, used as a carrier and to hold a little water. At this size it is a formulation aid, not an active.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFine or easily flattened hair
Light and water-binding rather than oily, so it hydrates without contributing weight.

May suitVery dry or highly damaged hair
A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

DependsClimate-sensitive or frizz-prone hair
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
- humectant
- solvent
32 Polysorbate 80
- emulsifier
- solubilizer
33 Aminomethyl Propanol

General function
A base used in trace amounts to neutralise acidic hold polymers so they thicken and set properly.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

DependsFrizz-prone, damaged, or high-friction hair
pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

PubChem
- pH adjuster
34 Fragrance/Fragancia/Parfum
35 Sodium PCA

General function
A moisture-binding ingredient that occurs naturally in hair and skin.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

May suitVery dry or highly damaged hair
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

DependsClimate-sensitive or frizz-prone hair
A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

PubChem
- humectant
36 Methylparaben
- paraben
- preservative
37 Methylisothiazolinone
- isothiazolinone
- preservative
38 Methylchloroisothiazolinone
- isothiazolinone
- preservative

What the whole list adds up to

8 amino acids
7 humectants
5 emulsifiers
3 pH adjusters
3 thickeners
3 emollients
3 preservatives
2 solvents
2 conditioning agents
2 film formers
2 solubilizers
2 isothiazolinones
1 silicone
1 vitamin

Ingredient list captured 2026-08-23. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 33.8 oz

Seen at $12.96 lowest of 2 stores · checked Sep 4

Good value under $31 Under $0.92/oz it costs less than three-quarters of the 6 products we score as doing the same job

Good value on sale. Some stores sell it under the $31 line; products that do this job typically go for about $41 at this size.

Sizes

33.8 ozmost listed

$12.96

$0.75/oz

67.6 oz

$37.99

$0.56/oz

The 67.6 oz costs 25% less per ounce than the 33.8 oz.

Show the price ladder

Price for 33.8 ozlower is better

Where we’ve seen it4 listings · 3 stores

33.8 ozmost listedBest per ounce

Pure Spa Direct
$12.96

33.8 oz · $0.38/oz

Sep 4Lowest per oz
Sally Beauty
$16.49

33.8 oz · $0.49/oz

Aug 23
Target
$37.99

33.8 oz · $1.12/oz

Sep 4

67.6 oz

Target
$37.99

67.6 oz · $0.56/oz

Aug 23Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out

33.8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
Seen at $12.96 is the price we have observed for the 33.8 oz. We need three stores before we call a price commonly seen.
Good value under $31 comes from the 6 products we score as doing the same job as this one. A quarter of them cost less than $0.92/oz; at 33.8 oz that is $31. Under that line you are paying less than most of them.
Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
About $41 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 33.8 oz.

Formula

Formula score

7 of 10

Not the most complete leave-in formula we have read, but it is under most of the range for leave-ins per ounce.

How the score is counted

Costs less per ounce than 89% of the 477 leave-ins we’ve priced
No oils or butters in the working zone in the formula
Reviewers mention 3 things they like about how it performs
Drugstore tier, sold at Target

Conditioning agents up frontWhat makes wet hair comb through.2 pts
A humectantBinds water into the hair.2 pts
A light baseWater or a volatile carrier first, so it does not weigh hair down.2 pts
Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

Fairy TalesLowest cost per oz Tangle Tamer Static Free Kids Detangling Spray $1.36/oz $0.61/oz more

Lightweight
Alcohol-free
Vegan & CF

· Close function

Differs: Fruity scent
Cruelty-free
Vegan

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BiolageClose function Hydra Source Leave-In Cream $4.93/oz $4.18/oz more

Protein-free
Medium weight

Function: Film formers
Also: Sold through salons

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OribeClose function Run-Through Detangling Primer $6.61/oz $5.86/oz more

Heat protect
Alcohol-free
Medium weight

Function: Oils and butters
Also: Cruelty-free
Prestige tier

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See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Final decision

Should you buy it?

A solid pick for the hair it suits

Best user

People who want maximum slip who want real detangling slip and defined, clumped curls

Biggest tradeoff

Worth skipping for curly-method routines or anyone who wants to pick it up locally

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

SupportedBacked by ingredients

Partly supportedSome supporting logic

Stated by brandNo clear evidence

Potential conflictFormula works against claim

Infuses hair with a Pro-B5 Vitamin formula to deeply penetrate and repair the hair cuticle layers

No protein or bond ingredient appears in the list.

Cetrimonium Chloride
Serine
Glycine

Stated by brand

Can’t be confirmed from label.

Improves manageability of hair for better styling and increased shine

Conditioning agents that reduce combing force sit high in the list.

Amodimethicone
Panthenol
Cetrimonium Chloride

Supported

Easier detangling, less breakage.

Protects against split ends and breakage

No protein or bond ingredient appears in the list.

Cetrimonium Chloride
Serine
Glycine

Stated by brand

Can’t be confirmed from label.

Lightweight, so it won't weigh hair down

We cannot read weight on the strand from what is recorded.

Water
Amodimethicone

Stated by brand

Can’t be confirmed from label.

Detangles while adding manageability and shine

Conditioning agents that reduce combing force sit high in the list.

Amodimethicone
Panthenol
Cetrimonium Chloride

Supported

Easier detangling, less breakage.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

Detangles and leaves hair smooth and manageable without heaviness

Walmart verified purchaser

Light leave-in works across multiple styling routines

Walmart reviewer

Leaves gray hair silky with a pleasant smell

Walmart verified purchaser

How this page was made

Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
4 sources consulted for this product (0 manufacturer or regulatory, 3 retailer, 1 editorial), last checked 2026-09-04.
Ingredient references are linked for 15 of 23 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
Formula readings: derivation v22. Record last updated 2026-09-04.

23 PRO Original Vitamin Leave-In Hair Treatment

Is this right for you?

Read from the label, not the marketing

The ingredients that change a decision

What the whole list adds up to

Should you buy it?

What the brand says, against what the formula shows

What people report

More from Infusium 23

How this page was made

Your personalized hair plan