It has no hold and doesn't form a cast on curls
This is a marketing claim; an ingredient list cannot speak to it.
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Can’t be confirmed from label.
Sizes & containers
10.14 fl oz (300 ml) · $36 at one store · UPC 05060403580108
Styler / Curl cream, hold-free
Add it to your products. We’ll tell you if it’s ever recalled.
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Manufacturer page: boucleme.us
Personal fit
Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.
$49 with 60 days of follow-up questions and plan updates
$99 with 12 months. Pay once; the year renews only if you choose.
The rest of what your plan weighs on this product.
The consultation builds your hair profile, checks every factor in this table against it, and tells you where this product fits or what to use instead.
Start your consultation$49 once, with 60 days of follow-up questions and plan updates. Nothing renews, and you never have to buy a product.
Your avoid-list
Not enough priced curl creams to place it
We have not priced enough curl creams to place this one.
Great for
Maybe skip if
What the formula actually does
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
The brand states no hold.
No hold polymer, gum, or wax found in the list.
Softening ingredients sit alongside the film formers, so a hard shell is unlikely.
Middle of the range: noticeable on fine hair, light on coarse hair.
The brand claims humidity resistance; the ingredient list cannot confirm it.
No absorbent powders or starches.
Oils sit high in the list: a softening, coating formula.
No fast-drying alcohol in the list.
Water-insoluble silicones or waxes: a detergent wash is what removes them.
Fragrance is listed; it sits below the working ingredients.
Ingredients that matter
The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| WaterAqua/Water/Eau | solvent | The base everything else is dissolved in | Neutral |
| Cetearyl Alcohol | fatty alcohol | Thickens and conditions (not a drying alcohol) | Softens |
| Cocos Nucifera (Coconut) OilCocos Nucifera (Virgin Coconut) Oil | oil | Softens the film so it does not set hard | Softens |
| GlycerinGlycerin (Vegetable) | humectant | Pulls water into the hair | Moisturizes |
| Diheptyl Succinate | light ester | Light slip without much weight | Softens |
| Bis-(Isostearoyl/Oleoyl Isopropyl) Dimonium Methosulfate | conditioning agent | Conditions and softens so hair combs through | Detangles |
| Coco-Caprylate/CaprateCoco-Caprylate | light ester | Light slip without much weight | Softens |
| Cocos Nucifera (Coconut) Fruit Extract | botanical extract | A plant extract, there as much for marketing as for function | Neutral |
| Rosmarinus Officinalis Leaf Oil | botanical extract | A trace plant extract | Fragrance |
| Pogostemon Cablin Leaf Oil | botanical extract | A trace plant extract | Fragrance |
| Mentha Viridis Leaf Oil | fragrance | The scent | Fragrance |
| Michelia Alba Flower Oil | fragrance | The scent | Fragrance |
In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Listed in the first three ingredients, it is likely a structural part of this formula.
A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.
Listed in the first three ingredients, it is likely a structural part of this formula.
The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.
Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.
Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.
One of the few oils small enough to move into the strand, which is why it is used for pre-wash treatments. It can feel heavy or stiff on protein-sensitive hair.
Listed in the first three ingredients, it is likely a structural part of this formula.
Because it penetrates rather than sits on top, it works on hair that loses water through a worn cuticle instead of only slowing evaporation from the surface the way a non-penetrating oil does.
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
The exception to the class read: lauric acid is small and linear enough to enter the shaft rather than only coat it, and in comparison testing coconut oil was the one that reduced protein loss from washing on both undamaged and damaged hair.
Glycerin, also called glycerol, attracts moisture and mixes completely with water.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.
A light plant-derived ester used as a silicone alternative for slip and a dry, smooth finish.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.
A rich conditioning agent used in masks for heavy slip and a coated finish.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.
Substantive by design. A routine with no detergent wash gives it nothing to leave with.
A plant-derived light ester used where a silicone-free but silky feel is wanted.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.
A coconut extract used at low levels for scent association and label appeal, not for the oil's conditioning effect.
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
A conditioning agent used for slip and a smooth, coated finish.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.
Substantive by design. A routine with no detergent wash gives it nothing to leave with.
A plant-derived polymer that forms a light film and helps hold a style without a stiff feel.
Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
How rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.
A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Gums thicken and set soft, which gives definition that bends rather than a rigid cast.
Cationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.
A styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.
A rich, solid plant butter used for heavy conditioning on coarse or dry hair. High in the list it makes a product decidedly heavy.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Coarse, porous hair loses water quickly and can carry the weight; a butter slows that loss more than a thin oil does.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
A solid fat melts onto the strand at body temperature and stays there, which is the heaviest surface moisture-holding a formula can offer.
The essential oil of Rosmarinus Officinalis. Essential oils are aromatic — they are in the formula for scent, and they are a common source of declared fragrance allergens.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
The essential oil of Pogostemon Cablin. Essential oils are aromatic — they are in the formula for scent, and they are a common source of declared fragrance allergens.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
A humectant that also helps preserve the formula, often used where a brand wants a short preservative list.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Light and water-binding rather than oily, so it adds less weight than oils or butters do.
A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
A plant oil hardened into a wax, used to thicken balms and pastes.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.
Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.
The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.
Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.
A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A floral fragrance component listed separately as a recognised contact allergen.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A rose-scented fragrance component, listed on its own because some people react to it.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A fragrance component with a faint balsamic scent, named separately on the label because it is a recognised contact allergen.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
A lemon-scented fragrance component listed separately as a recognised allergen.
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
Ingredient list captured 2026-08-27. Formulas change, so check the package in your hand when an ingredient matters to you.
Price · 10.1 oz
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
Formula
We do not have enough curl creams with a computable price per ounce to say where this one sits in the range.
The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Final decision
Hair that stiffens on protein, for a protein-free formula and real detangling slip
Less suited to anyone sensitive to fragrance, styles that need real hold, or anyone stretching time between washes
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.
It has no hold and doesn't form a cast on curls
This is a marketing claim; an ingredient list cannot speak to it.
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Can’t be confirmed from label.
96% naturally derived
A brand-run study. We report it as stated and do not repeat the number as fact.
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Only the brand’s testing shows this.
Vegan
We have not researched the vegan status of this product.
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Worth checking on the label.
Humidity resistant
Humidity resistance is measured in a lab, not read off a label; film formers can help.
May help, but not measurable here.
We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.
Multiple reviewers praise the product for controlling frizz and enhancing curl definition
Customers report the product maintains curl freshness between washes and enhances natural curl pattern
The light, non-greasy formula requires only a small amount and works well for daily styling
Users consistently report the product delivers excellent hydration leaving hair soft and shiny