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Sexy Hair

Big Sexy Hair Root Pump Plus Humidity Resistant Volumizing Spray Mousse

Styler / Volumizer, medium-hold

  • Styler
  • volumizer
  • aerosol
  • Sulfate-free
  • Protein-free
  • Curly-method
  • Cruelty-free · PETA-listed
Size10 ozusual store size · 2 sizes
Price$17–20commonly seen · 10 oz
Price / oz$2.00/ozat 10 oz

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Listing used for research: ulta.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

  • About 20 minutes, and your answers save as you go.
  • Every product matched against your hair across the 23 factors we check.
  • A personalized routine built around your schedule, styling habits, and local weather.
  • Find products that do the same job at a lower cost.
  • Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.

$49 with 60 days of follow-up questions and plan updates

$99 with 12 months. Pay once; the year renews only if you choose.

Start your consultation

Lower cost than most volumizers

$2.00/oz at 10 oz, less than 88% of the 143 volumizers , which mostly run $3.31–9.38/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added
Curly-method routinesno sulfates and no water-insoluble silicones
Curl definitionfilm formers hold a clump together
Fine hairthat flattens under most products
Humid climatesthe brand claims humidity resistance
Very dry hairno fast-drying alcohol in the list

Maybe skip if

this product has a scent
Anyone who dislikes a castthe film formers here can set firm
Silicone-free routinesit does contain silicones, the water-soluble kind
Aerosol avoidancethis is a pressurised can
Picking it up locallywe’ve only seen it sold in one channel

Whether this hold suits you depends on your density, porosity and how long your style needs to last. The consultation works that out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold (as stated) Medium

A medium hold, as stated by the brand.

Hold system Synthetic polymer

Synthetic hold polymers, the firmest kind of hold.

Cast risk Likely

Film formers with little to soften them, so expect a cast to scrunch out.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Humidity resistance Claimed

The brand claims humidity resistance; the ingredient list cannot confirm it.

Oil absorption None

No absorbent powders or starches.

Oils and butters None

No oils or butters in the list.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Needs detergent to remove Rinses with water

The silicones here are the water-soluble kind.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater/Aqua/Eau solvent The base everything else is dissolved in Neutral
Hydrofluorocarbon 152a propellant Pushes the product out of the can Neutral
VP/VA Copolymer film former Lays down the film that holds a shape Holds
Dimethyl Ether propellant Pushes the product out of the can Neutral
Isopentane solvent The base everything else is dissolved in Neutral
PVP film former Lays down the film that holds a shape Holds
PEG-12 Dimethicone emollient Softens and smooths the strand Shine
Polysorbate 80 emulsifier Keeps oil and water mixed Stabilizes
FragranceFragrance/Parfum fragrance The scent Fragrance
Benzyl Salicylate fragrance The scent Fragrance
Butylphenyl Methylpropional fragrance The scent Fragrance
Citronellol fragrance The scent Fragrance
What the list leaves out, and what it carriesThe list carries no sulfates or drying alcohols. No protein: a moisture formula, not a repair one. Fragrance is on the label. This is a pressurised can.
Full ingredient list (29)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Water · Water/Aqua/Eau
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Hydrofluorocarbon 152a
    General function

    A non-flammable aerosol propellant used in dry shampoos and finishing sprays.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    PubChem
    • propellant
  • 3 VP/VA Copolymer
    General function

    A hold polymer that dries to a clear film. It sets the style and washes out with water.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitClimate-sensitive or frizz-prone hair

    A set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    • film former
    • polymer
  • 4 Dimethyl Ether
    General function

    An aerosol propellant that also helps the formula spray as a fine, fast-drying mist.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    PubChem
    • propellant
    • solvent
  • 5 Isopentane
    General function

    A very fast-evaporating carrier used in aerosols to make the spray dry almost instantly.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    PubChem
    • solvent
  • 6 PVP
    General function

    A classic hairspray polymer. It gives firm hold but attracts moisture, so humidity can soften the set.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    May not suitClimate-sensitive or frizz-prone hair

    The film takes up water from the air. The patent work that produced the VP/VA copolymers describes a PVP film turning sticky after time in a humid atmosphere, and being dependable only where humidity is low — so hold and feel both move with the weather.

    PubChem
    • film former
    • polymer
  • 7 PEG-12 Dimethicone
    General function

    A water-soluble silicone that smooths without the build-up concern of standard silicones.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitBuild-up-sensitive routines

    The PEG- and PPG-modified silicones disperse in water, so ordinary washing carries them off instead of leaving a film to accumulate.

    May suitClimate-sensitive or frizz-prone hair

    A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

    May suitFrizz-prone, damaged, or high-friction hair

    Delivers the slip and surface smoothing of a silicone without needing a detergent wash to remove it afterwards.

    • emollient
    • silicone
    • water-soluble silicone
  • 8 Polysorbate 80
    General function

    A solubiliser that dissolves fragrance and oils into water so the product stays clear.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • emulsifier
    • solubilizer
  • 9 Cocamidopropyl Hydroxysultaine
    General function

    A mild co-cleanser that keeps foam stable in hard water.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitDry, coarse, or high-porosity hair

    Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.

    May suitVery dry or highly damaged hair

    One of the mildest detergent classes. It is usually there to let a formula lather without a harsher detergent doing the work.

    May not suitBuild-up-sensitive routines

    The mildest detergents are also the least complete: a routine that deposits films needs something stronger periodically.

    • amphoteric cleanser
    • secondary cleanser
    • cleanser
  • 10 Oleth-20
    • emulsifier
    • solubilizer
  • 11 Butylether Hydroxypropyl Sultaine
  • 12 PPG-5-Ceteth-20
    • emulsifier
    • solubilizer
  • 13 Carbomer
    General function

    A thickener that turns a liquid into a clear gel. It also contributes a light hold.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitClimate-sensitive or frizz-prone hair

    A set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    • thickener
    • polymer
    • film former
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 14 Diazolidinyl Urea
    • formaldehyde releaser
    • preservative
  • 15 Fragrance · Fragrance/Parfum
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 16 Benzyl Salicylate
    General function

    A soft floral fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 17 Butylphenyl Methylpropional
    General function

    A floral fragrance component (lilial) named separately as a recognised allergen; increasingly reformulated out.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 18 Citronellol
    General function

    A rose-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 19 Eugenol
    General function

    A clove-scented fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 20 Geraniol
    General function

    A rose-scented fragrance component, listed on its own because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    • fragrance
    • named fragrance allergen
  • 21 Hexyl Cinnamal
    General function

    A jasmine-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 22 Hydroxycitronellal
    General function

    A soft floral fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 23 hydroxyisohexyl 3-cyclohexene carboxaldehyde
    General function

    An individual aroma chemical. It is part of the product's fragrance; brands that print these are disclosing more of the blend than the rules require.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
  • 24 Limonene
    General function

    A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 25 Linalool
    General function

    A floral fragrance component listed separately as a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 26 Sodium Hydroxide
    General function

    A strong base used in trace amounts to raise pH; fully neutralised in the finished product.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    DependsFrizz-prone, damaged, or high-friction hair

    The alkali half of a pH-adjusting pair, used in small amounts to bring a formula up to its target rather than to make it alkaline. Alkaline conditions raise the fibre's surface charge and lift the scales — but the finished pH is not on the label.

    International Journal of Trichology
    • pH adjuster
  • 27 Benzophenone-4
    General function

    A UV filter added to keep the product itself, and dyed hair, from fading in light.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    Sunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.

    PubChem
    • UV filter
  • 28 Tetrasodium EDTA
    General function

    Binds the metal ions in hard water so they cannot dull hair or destabilise the formula.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

    May suitGray, silver, or brass-prone hair

    Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

    PubChem
    • hard-water chelator
  • 29 Tetrahydroxypropyl Ethylenediamine

What the whole list adds up to

  • 11 fragrances
  • 9 named fragrance allergens
  • 3 solvents
  • 3 film formers
  • 3 polymers
  • 3 emulsifiers
  • 3 solubilizers
  • 2 propellants
  • 1 emollient
  • 1 silicone
  • 1 water-soluble silicone
  • 1 amphoteric cleanser
  • 1 secondary cleanser
  • 1 cleanser

Ingredient list captured 2026-08-27. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 10 oz

Commonly seen $17–20 Midpoint $20 · 3 stores · checked Oct 31
Good value under $18 Under $1.80/oz it costs less than three-quarters of the 8 products we score as doing the same job

Good value on sale. Some stores sell it under the $18 line; products that do this job typically go for about $27 at this size.

Show the price ladder
Where we’ve seen it5 listings · 5 stores

10 ozusual store sizeBest per ounce

  • JCPenney
    $14.99
    10 oz · $1.50/oz
    Aug 30Lowest per ozSale · was $22.95
  • Target
    $20.00
    10 oz · $2.00/oz
    Oct 31
  • Walmart
    $20.96
    10 oz · $2.10/oz
    Aug 30
  • Ulta
    $22.95
    10 oz · $2.29/oz
    Aug 27

1.6 oz

  • Nordstrom
    $10.00
    1.6 oz · $6.25/oz
    Oct 31Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 10 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Commonly seen is the middle half of current prices for the 10 oz at recognised stores. We leave out the cheapest and most expensive quarters, so one sale or one overpriced listing can’t move it.
  3. Good value under $18 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $1.80/oz; at 10 oz that is $18. Under that line you are paying less than most of them.
  4. About $27 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 10 oz.

Formula

Formula score
9 of 10

It carries the working systems a volumizer needs and still sits in the lower part of the price range for volumizers per ounce.

How the score is counted
  • 2 products that do the same job cost less per ounce
  • Costs less per ounce than 88% of the 143 volumizers we’ve priced
  • Covers 5 of the 6 things a volumizer should do
  • Reviewers mention 2 things they like about how it performs
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job, for less

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

Herbal EssencesClosest function Strong Hold Curl Scrunching Gel with Frizz Control $1.00/oz $1.00/oz less
  • Protein-free
  • Curly method
  • Alcohol-free
Function
  • Weight on the hair
  • Propellant
Also
  • Fruity scent
  • Drugstore tier
  • 6 oz bottle
Compare
AussieLowest cost per oz Mega Hair Spray $0.50/oz $1.50/oz less
  • Protein-free
  • Curly method
  • Lightweight
· Close function
Function
  • Slip and detangling
  • Water-binding (humectants)
Also
  • Value tier
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for straight to wavy hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Hair that stiffens on protein who want a protein-free formula and a curly-method-compatible formula

Biggest tradeoff

Not ideal for anyone sensitive to fragrance, anyone who will not scrunch out a cast, or silicone-free routines

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, and what the formula shows

Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.

3
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
2
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Long-Lasting Hold up to 48 Hours

Synthetic hold polymers are present.

  • VP/VA Copolymer
  • PVP
  • Carbomer
Supported

Structure that lasts the day.

medium hold

Synthetic hold polymers are present.

  • VP/VA Copolymer
  • PVP
  • Carbomer
Supported

Structure that lasts the day.

humidity resistance up to 72 hours

Humidity resistance is measured in a lab, not read off a label; film formers can help.

  • VP/VA Copolymer
  • PVP
  • PEG-12 Dimethicone
Stated by brand

May help, but not measurable here.

thermal protection to 450°F

Heat protection is a performance claim; an ingredient list cannot confirm it.

  • VP/VA Copolymer
  • PVP
  • PEG-12 Dimethicone
Stated by brand

Only lab testing can show this.

all-over body & fullness

It reads light on the strand, which is what volume claims depend on.

  • VP/VA Copolymer
  • PVP
  • Carbomer
Supported

Leaves room for lift.

How to read this

We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Roots that had been flat and impossible to lift for years finally got noticeable volume with this spray mousse

Ulta reviewer, 4 stars

Called it the only product that has ever actually given real volume after trying many others, and repurchases it every time it runs out

Ulta reviewer, 5 stars (with a second 4-star reviewer confirming repeat purchase for root volume)

Left hair feeling heavy and sticky rather than lifted, so the reviewer would not repurchase

Ulta reviewer, 2 stars

Bottle's spray nozzle arrives clogged and won't spray when ordered online, and the product didn't live up to the brand hype

two separate Ulta reviewers, 2 stars each

More from Sexy Hair

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 1 source consulted for this product (0 manufacturer or regulatory, 1 retailer, 0 editorial), last checked 2026-08-27.
  • Ingredient references are linked for 12 of 19 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-08-27.

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