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Pura d'or

Scalp & Hair Strengthening Oil Hair Regrowth Tonic

Finisher / Hair oil, glossing

  • Finisher
  • oil
  • Sulfate-free
  • Silicone-free
  • Cruelty-free · PETA-listed
Size3.3 fl oz
Price$19.12seen at one store · 3.3 oz
Price / oz$5.79/ozat 3.3 oz

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

No added fragrance on the label, but it contains scenting botanicals. Essential oils have a smell even when they are not labelled as fragrance.

Manufacturer page: purador.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

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$49 with 60 days of follow-up questions and plan updates

$99 with 12 months. Pay once; the year renews only if you choose.

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Priced with its peers

$5.79/oz at 3.3 oz, less than 59% of the 270 hair oils , which mostly run $3.15–14.77/oz. The cost less.

Price and stores

Great for

no fragrance (parfum) on the label, but still scented
Coarse or dry hairthat absorbs everything you give it
Silicone-free routinesno silicones appear in the list
Dull-looking haira recognised shine system is present
Very dry hairno fast-drying alcohol in the list
Aerosol avoidancea pump or tube, not a pressurised can

Maybe skip if

this product has a scent
Oily scalp or fine hairthat gets weighed down
Stretching wash dayswaxes stay until a detergent wash removes them
Frizz in humid airno film former or silicone to hold it back
Picking it up locallywe’ve only seen it sold in one channel

Whether a finisher this rich looks shiny or greasy on you depends on your strand thickness and how oily your hair gets. Your consultation answers that.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Shine system Oil blend

A silicone or oil blend does the shine work here.

Weight on the hair Rich

Heavy butters and waxes in the first eight ingredients.

Oils and butters Present, high in the list

Oils sit high in the list: a softening, coating formula.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Fragrance None listed

No fragrance is listed.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
Ricinus Communis (Castor) Seed Oil oil The shine and softening system Shine
Simmondsia Chinensis (Jojoba) Seed Oil emollient Softens and smooths the strand Buildup
Cocos Nucifera (Coconut) Oil oil The shine and softening system Shine
Triticum Vulgare (Wheat) Germ Oil oil The shine and softening system Shine
Oenothera Biennis (Evening Primrose) Oil oil The shine and softening system Shine
Vitis Vinifera (Grape) Seed Oil oil The shine and softening system Shine
Prunus Amygdalus Dulcis (Sweet Almond) Oil oil The shine and softening system Shine
Oryza Sativa (Rice) Bran Oil oil The shine and softening system Shine
Copper Tripeptide-1 protein A small amount of protein Protein
Mentha Piperita (Peppermint) Oil botanical extract A trace plant extract Fragrance
Eucalyptus Globulus Leaf OilEucalyptus Globulus (Eucalyptus) Leaf Oil botanical extract A trace plant extract Fragrance
Menthol fragrance The scent Fragrance
What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Contains heavier butters.
Full ingredient list (29)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Ricinus Communis (Castor) Seed Oil
    General function

    A thick, tacky oil used for sealing ends and for slick, held-down styles.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 2 Simmondsia Chinensis (Jojoba) Seed Oil
    General function

    Not chemically an oil: about 97% of it is liquid wax esters, which is why it resists going rancid and sits close to the scalp's own sebum. It smooths without a heavy finish.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    • emollient
    • light ester
    • oil
    • wax
  • 3 Cocos Nucifera (Coconut) Oil
    General function

    One of the few oils small enough to move into the strand, which is why it is used for pre-wash treatments. It can feel heavy or stiff on protein-sensitive hair.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Because it penetrates rather than sits on top, it works on hair that loses water through a worn cuticle instead of only slowing evaporation from the surface the way a non-penetrating oil does.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May suitVery dry or highly damaged hair

    The exception to the class read: lauric acid is small and linear enough to enter the shaft rather than only coat it, and in comparison testing coconut oil was the one that reduced protein loss from washing on both undamaged and damaged hair.

    International Journal of Trichology
    • oil
    • emollient
  • 4 Triticum Vulgare (Wheat) Germ Oil
    General function

    Wheat germ oil, a heavier oil used in small amounts for conditioning.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 5 Oenothera Biennis (Evening Primrose) Oil
    General function

    A light oil rich in fatty acids, used in scalp and dry-hair treatments.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 6 Vitis Vinifera (Grape) Seed Oil
    General function

    A light oil used where softness is wanted without weight.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 7 Prunus Amygdalus Dulcis (Sweet Almond) Oil
    General function

    A medium-weight oil used for softness and slip.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 8 Oryza Sativa (Rice) Bran Oil
    General function

    A light oil used for shine and slip, often alongside rice-derived proteins.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 9 Retinyl Palmitate · Retinyl Palmitate (Vitamin A)
    • vitamin
    • antioxidant
  • 10 Biotin · Biotin (Vitamin B7)
    • vitamin
  • 11 Ascorbic Acid · Ascorbic Acid (Vitamin C)
    • antioxidant
    • vitamin
  • 12 Cholecalciferol (Vitamin D)
  • 13 Tocopherol · Tocopherol (Vitamin E)
    • antioxidant
    • vitamin
  • 14 Copper Tripeptide-1
    General function

    A copper-bound peptide used in thinning-positioned products. Evidence in hair is limited and mostly from skin research.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    DependsVery dry or highly damaged hair

    Unhydrolysed protein is too large to enter the strand. It sits on the surface, which is a coating effect rather than internal reinforcement.

    • protein
  • 15 Glycerin
    General function

    Glycerin, also called glycerol, attracts moisture and mixes completely with water.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 16 Equisetum Arvense Extract · Equisetum Arvense (Horsetail) Extract
    • botanical extract
  • 17 Urtica Dioica (Nettle) Extract
    • botanical extract
  • 18 Aloe Barbadensis Extract
    • botanical extract
  • 19 Olive Oil Polyglyceryl-6 Esters
    • emollient
    • oil
  • 20 Polyglyceryl-6 Pentaoleate
  • 21 Mentha Piperita (Peppermint) Oil
    General function

    Peppermint essential oil, used for scent and the cooling feeling on the scalp.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance
  • 22 Eucalyptus Globulus Leaf Oil · Eucalyptus Globulus (Eucalyptus) Leaf Oil
    General function

    The essential oil of Eucalyptus Globulus. Essential oils are aromatic — they are in the formula for scent, and they are a common source of declared fragrance allergens.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance
  • 23 Menthol
    General function

    Produces the cooling, tingling feeling on the scalp. The sensation is real; it is not evidence that anything else is happening.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    PubChem
    • fragrance
    • active
  • 24 Melaleuca Alternifolia (Tea Tree) Leaf Oil
    General function

    Tea tree essential oil, used in scalp products for its sharp scent and traditional clarifying reputation.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance
  • 25 Rosmarinus Officinalis (Rosemary) Leaf Oil
    General function

    Rosemary essential oil, used for scent and its traditional scalp reputation.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance
  • 26 Ocimum Basilicum (Basil) Oil
  • 27 Pogostemon Cablin (Patchouli) Oil
    • botanical extract
    • essential oil
    • fragrance
  • 28 Salvia Officinalis (Sage) Oil
    • emollient
    • essential oil
    • oil
  • 29 Lavandula Angustifolia (Lavender) Oil
    General function

    Lavender essential oil, used for scent in aromatherapy-positioned products.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance

What the whole list adds up to

  • 10 oils
  • 10 emollients
  • 9 botanical extracts
  • 7 essential oils
  • 7 fragrances
  • 4 vitamins
  • 3 antioxidants
  • 1 light ester
  • 1 wax
  • 1 protein
  • 1 humectant
  • 1 active

Ingredient list captured 2026-10-07. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 3.3 oz

Seen at $19.12 1 store · checked Oct 8
Good value under $10 Under $3.08/oz it costs less than three-quarters of the 8 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $10 line; products that do this job typically go for about $14 at this size.

Show the price ladder
Where we’ve seen it2 listings · 2 stores

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product. and 1 listing we don’t count, from grey-market or unverified sellers.

How we work this out
  1. 3.3 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $19.12 is the price we have observed for the 3.3 oz. We need three stores before we call a price commonly seen.
  3. Good value under $10 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $3.08/oz; at 3.3 oz that is $10. Under that line you are paying less than most of them.
  4. About $14 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 3.3 oz.

Formula

Formula score
8 of 10

The formula carries the systems a hair oil is built around, and it sits in the middle of the range for hair oils per ounce.

How the score is counted
  • 4 products we score as doing the same job cost less per ounce
  • Costs less per ounce than 59% of the 270 hair oils we’ve priced
  • Covers 5 of the 6 things a hair oil should do
  • Masstige tier, sold at Brand website
  • A shine systemThe silicone, oil, or ester that produces gloss.3 pts
  • A weightless carrierDelivers the shine without leaving grease.2 pts
  • Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
  • An antioxidantKeeps the oils in the bottle from going off.1 pt
  • No drying alcohol in the first threeFast drying without leading on alcohol.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job, for less

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

MielleClosest function Kalahari Melon & Aloe Vera Deep Hydration Weightless Oil $4.00/oz $1.79/oz less
  • Protein-free
  • Rich
  • Silicone-free
Function
  • Protein
Also
  • 4 oz bottle
  • Sold at specialty beauty counters
Compare
Mielle OrganicsClose function Kalahari Melon & Aloe Vera Deep Hydration Weightless Oil $3.50/oz $2.29/oz less
  • Protein-free
  • Rich
  • Silicone-free
Function
  • Protein
Also
  • Coconut scent
  • 4 oz bottle
  • Sold through salons
Compare
The DouxLowest cost per oz MIST DEMEANOR™ Honey Shine Mist $1.25/oz $4.54/oz less
  • Rich
  • Silicone-free
  • Rinses clean
· Close function
Function
  • Water-binding (humectants)
Also
  • 12 oz bottle
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for curly to coily hair

Final decision

Should you buy it?

Good for the right person
Best user

People sensitive to fragrance, for a formula with no added fragrance and a formula with real substance

Biggest tradeoff

Worth skipping for anyone sensitive to fragrance, oily scalps and fine hair, or anyone stretching time between washes

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

More from Pura d'or

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (0 manufacturer or regulatory, 0 retailer, 2 editorial), last checked 2026-10-08.
  • Ingredient references are linked for 3 of 16 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-10-08.

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