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Olive Oil Max Moisture Super Nourishing Daily Curl Creme

Styler / Curl cream, mixed-hold

  • Styler
  • curl cream
  • cream
  • Sulfate-free
  • Silicone-free
  • Protein-free
  • Cruelty-free · PETA-listed
Size8 fl oz
Price$7–10 Good valuecommonly seen · 8 oz
Price / oz$1.06/ozat 8 oz
Where to buy6 stores · 2 sizes

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Listing used for research: walmart.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

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Lower cost than most curl creams

$1.06/oz at 8 oz, less than 86% of the 228 curl creams , which mostly run $1.35–5.22/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added
Curly-method routinesno sulfates and no water-insoluble silicones
Curl definitionfilm formers hold a clump together
Fine hairthat flattens under most products
Silicone-free routinesno silicones appear in the list
Very dry hairno fast-drying alcohol in the list

Maybe skip if

this product has a scent
Stretching wash dayswaxes stay until a detergent wash removes them
Dry or very humid airwhere heavy humectants work against you

Whether this hold suits you depends on your density, porosity and how long your style needs to last. The consultation works that out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold system Wax

Gums and synthetic polymers together.

Cast risk Unlikely

Softening ingredients sit alongside the film formers, so a hard shell is unlikely.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Oil absorption None

No absorbent powders or starches.

Oils and butters None

No oils or butters in the list.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterAqua (Water) solvent The base everything else is dissolved in Neutral
Ceteareth-30 emulsifier Keeps oil and water mixed Stabilizes
Glycerin humectant Pulls water into the hair Moisturizes
Chlorphenesin preservative Keeps the product from spoiling Stabilizes
PEG-40 Hydrogenated Castor Oil solubilizer Helps dissolve the oils Stabilizes
PEG-7 Olivate light ester A light, silky feel Softens
BeeswaxCera Alba (Beeswax) wax Adds a little grip Buildup
Disodium EDTA hard-water chelator Binds trace metals Stabilizes
FragranceFragrance (Parfum) fragrance The scent Fragrance
Linalool fragrance The scent Fragrance
Coumarin fragrance The scent Fragrance
Alpha-Isomethyl Ionone fragrance The scent Fragrance
What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. Chelators for hard water.
Full ingredient list (18)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Water · Aqua (Water)
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Ceteareth-30
    General function

    A non-ionic emulsifier that keeps oil and water mixed. It is one of the pieces that stops a cream separating rather than something the hair responds to.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • emulsifier
  • 3 Glycerin
    General function

    Glycerin, also called glycerol, attracts moisture and mixes completely with water.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 4 Chlorphenesin
    General function

    A preservative used with phenoxyethanol in leave-on formulas.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    PubChem
    • preservative
  • 5 PEG-40 Hydrogenated Castor Oil
    General function

    A castor-oil derivative that dissolves fragrance and oils into water so the product stays clear and does not separate.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    • solubilizer
    • emulsifier
  • 6 PEG-7 Olivate
    General function

    An ethoxylated ester of olive-oil fatty acids used as an emulsifier and mild emollient in cleansing conditioners and curl creams.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    • light ester
    • emulsifier
  • 7 Beeswax · Cera Alba (Beeswax)
    General function

    A firm natural wax that grips and holds hair in place. It resists water and can take repeated washing to remove.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    May suitVery dry or highly damaged hair

    Forms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.

    DependsCurls or waves needing flexible hold

    How rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.

    • wax
    • film former
    • sealant
  • 8 Disodium EDTA
    General function

    Grabs metal ions from hard water so they cannot dull the hair or destabilise the formula.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

    May suitGray, silver, or brass-prone hair

    Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

    PubChem
    • hard-water chelator
  • 9 Phenoxyethanol
    • preservative
  • 10 Fragrance · Fragrance (Parfum)
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 11 Linalool
    General function

    A floral fragrance component listed separately as a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 12 Coumarin
    General function

    A sweet, hay-like fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 13 Alpha-Isomethyl Ionone
    General function

    A violet-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 14 Hexyl Cinnamal
    General function

    A jasmine-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 15 Citronellol
    General function

    A rose-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 16 CI 77019
    • colourant
  • 17 Titanium Dioxide · CI 77891
    General function

    A white mineral pigment that makes a product opaque or pearly.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.

    • colourant
    • opacifier
    • mineral
  • 18 CI 77266

What the whole list adds up to

  • 6 fragrances
  • 5 named fragrance allergens
  • 3 emulsifiers
  • 2 preservatives
  • 2 colourants
  • 1 solvent
  • 1 humectant
  • 1 solubilizer
  • 1 light ester
  • 1 wax
  • 1 film former
  • 1 sealant
  • 1 hard-water chelator
  • 1 declared fragrance

Ingredient list captured 2026-09-04. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 8 oz

Commonly seen $7–10 Midpoint $8.49 · 4 stores · checked Sep 5
Good value under $38 Under $4.81/oz it costs less than three-quarters of the 8 products we score as doing the same job

Usually a good value. Most stores sell it under the $38 line, and products that do this job typically go for about $58 at this size.

Sizes

7 oz
$7.99
$1.14/oz
8 ozusual store size
$7–10
$1.06/oz

The sizes cost about the same per ounce.

Show the price ladder
Where we’ve seen it6 listings · 6 stores

8 ozusual store sizeBest per ounce

7 oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Commonly seen is the middle half of current prices for the 8 oz at recognised stores. We leave out the cheapest and most expensive quarters, so one sale or one overpriced listing can’t move it.
  3. Good value under $38 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $4.81/oz; at 8 oz that is $38. Under that line you are paying less than most of them.
  4. Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
  5. About $58 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 8 oz.

Formula

Formula score
10 of 10

This formula covers the systems a curl cream is built around, and it costs less per ounce than most of the curl creams we have researched.

How the score is counted
  • Costs less per ounce than 86% of the 228 curl creams we’ve priced
  • Covers 6 of the 6 things a curl cream should do
  • Masstige tier, sold at Grocery / mass and Specialty beauty
  • Masstige tier
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

d:fiLowest cost per oz Light Wax Medium Hold Hair Wax $4.34/oz $3.28/oz more
  • Protein-free
  • Curly method
  • Silicone-free
· Close function
Function
  • Weight on the hair
Also
  • Drugstore tier
  • 2.3 oz bottle
Compare
Maria NilaFragrance-free Styling Cream $4.96/oz $3.90/oz more
  • Fragrance-free
  • Unscented
  • Protein-free
· Close function
Function
  • Slip and detangling
  • Weight on the hair
Also
  • Unscented
  • Vegan
  • Salon tier
Compare
Bread Beauty SupplyFragrance-free Slick-hold Gel $8.00/oz $6.94/oz more
  • Fragrance-free
  • Unscented
  • Protein-free
· Close function
Function
  • Slip and detangling
  • Weight on the hair
Also
  • Unscented
  • 2 oz bottle
  • Sold online
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for wavy to coily hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Hair that stiffens on protein, looking for a protein-free formula and a curly-method-compatible formula

Biggest tradeoff

Not ideal for anyone sensitive to fragrance, anyone stretching time between washes, or very dry or very humid climates

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, and what the formula shows

Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.

3
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
2
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Penetrates dry strands to enhance elasticity and manageability while helping to strengthen

No protein or bond ingredient appears in the list.

—

Stated by brand

Can’t be confirmed from label.

Delivers deep daily moisture to curls, coils and kinky textures

Humectants or rich emollients sit in the first eight ingredients.

  • Glycerin
Supported

Helps hair feel hydrated.

Strengthens to help prevent breakage and split ends

No protein or bond ingredient appears in the list.

—

Stated by brand

Can’t be confirmed from label.

Smooths, softens and adds shine

Silicones or film formers smooth the cuticle, which is the usual mechanism.

  • Beeswax
Supported

Smoother strands, less frizz.

Supercharged hydration with Rice Water & Electrolytes

Humectants or rich emollients sit in the first eight ingredients.

  • Glycerin
Supported

Helps hair feel hydrated.

How to read this

We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Several reviewers across the corpus describe the moisture payoff as unusually strong, more noticeable than other products they have used on curly or low-porosity hair.

reviewers with curly or low-porosity hair comparing it to prior products

More from ORS

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (0 manufacturer or regulatory, 2 retailer, 0 editorial), last checked 2026-09-04.
  • Ingredient references are linked for 7 of 10 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-10-20.

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