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Not Your Mother's

Beach Babe Texturizing Sea Salt Spray - 8.0 oz

Styler / Texture spray, polymer-free

  • Styler
  • texture spray
  • spray
  • Sulfate-free
  • Protein-free
  • Moisture-rich
  • Vegan · label states
Size8 fl ozmost listed · 3 sizes
Price$9–10 Good valuecommonly seen · 8 oz
Price / oz$1.25/ozat 8 oz
Where to buy5 stores · 3 sizes

Scent:

Notes: sea salt.

Manufacturer page: notyourmothers.com

Personal fit

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Lower cost than most texture sprays

$1.25/oz at 8 oz — less than 95% of the 58 texture sprays , which mostly run $3.32–5.98/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added
Dry, thirsty hairhumectants and emollients both sit up front
Fine hairthat flattens under most products
Very dry hairno fast-drying alcohol in the list
Aerosol avoidancea pump or tube, not a pressurised can
Short ingredient listsfifteen ingredients or fewer

Maybe skip if

this product carries a scent
Curly-method routinesthese silicones need a detergent to remove
Styles that must holdno hold polymer, gum, or wax was found

Whether this hold level is right for you depends on your density, porosity, and how long your style has to last — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold system None found

No hold polymer, gum, or wax found in the list.

Cast risk Unlikely

Softening ingredients sit alongside the film formers, so a hard shell is unlikely.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Oil absorption None

No absorbent powders or starches.

Oils and butters None

No oils or butters in the list.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater (Aqua) (Eau) solvent The base everything else is dissolved in Neutral
Sodium ChlorideSea Salt (Maris Sal) (Sel Marin) salt Thickens the formula Stabilizes
Polysorbate 20 solubilizer Keeps oils dissolved in water Stabilizes
Macrocystis Pyrifera (Kelp) Extract botanical extract A plant extract, marketed as much as functional Neutral
Helianthus Annuus (Sunflower) Seed Extract botanical extract A trace plant extract Stabilizes
Dimethicone PEG-8 Meadowfoamate silicone A little smoothing and shine Buildup
Butylene Glycol humectant Adds a little water-binding Moisturizes
Propylene Glycol humectant Adds a little water-binding Moisturizes
FragranceFragrance (Parfum) fragrance The scent Fragrance
Coumarin fragrance The scent Fragrance
What the list leaves out, and what it carriesNo sulfates or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. The silicones here need a detergent wash to come off.
Full ingredient list (14)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

  • 1 Water · Water (Aqua) (Eau)
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Sodium Chloride · Sea Salt (Maris Sal) (Sel Marin)
    General function

    Table salt. In shampoo it is used to thicken the liquid, not to treat the hair.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    PubChem
    • salt
    • thickener
  • 3 Polysorbate 20
    General function

    Keeps fragrance and oils dissolved in a watery formula so it stays clear.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solubilizer
    • emulsifier
  • 4 Macrocystis Pyrifera (Kelp) Extract
    General function

    A seaweed extract used at low levels for moisture and mineral claims.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • botanical extract
  • ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 5 Helianthus Annuus (Sunflower) Seed Extract
    General function

    A sunflower seed extract used at low levels for antioxidants and label appeal.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    • botanical extract
    • antioxidant
  • 6 Dimethicone PEG-8 Meadowfoamate
    General function

    A silicone modified with meadowfoam oil, used for shine with a lighter feel.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitClimate-sensitive or frizz-prone hair

    A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

    May suitFrizz-prone, damaged, or high-friction hair

    Lays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.

    • silicone
    • emollient
  • 7 Butylene Glycol
    General function

    A light humectant and carrier that helps extracts dissolve.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it hydrates without contributing weight.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 8 Propylene Glycol
    General function

    A small humectant and solvent that keeps formulas stable and helps active ingredients spread.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it hydrates without contributing weight.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 9 Benzyl Alcohol
    • preservative
    • solvent
  • 10 Citric Acid
    General function

    Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

    May suitFrizz-prone, damaged, or high-friction hair

    The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

    May suitGray, silver, or brass-prone hair

    Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

    International Journal of Trichology
    • pH adjuster
    • hard-water chelator
  • 11 Phenoxyethanol
    • preservative
  • 12 Sodium Benzoate
    • preservative
  • 13 Fragrance · Fragrance (Parfum)
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 14 Coumarin
    General function

    A sweet, hay-like fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen

What the whole list adds up to

  • 4 solvents
  • 3 preservatives
  • 2 botanical extracts
  • 2 humectants
  • 2 fragrances
  • 1 salt
  • 1 thickener
  • 1 solubilizer
  • 1 emulsifier
  • 1 antioxidant
  • 1 silicone
  • 1 emollient
  • 1 pH adjuster
  • 1 hard-water chelator

Ingredient list captured 2026-08-27. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 8 oz

Commonly seen $9–10 Midpoint $9.99 · 3 stores · checked Aug 30
Good value under $26 Under $3.24/oz it costs less than three-quarters of the 8 products we score as doing the same job

Usually a good value. Most stores sell it under the $26 line, and products that do this job typically go for about $29 at this size.

Sizes

2 oz
$3.99
$2.00/oz
5.5 oz
$7.99
$1.45/oz
8 ozmost listed
$9–10
$1.25/oz

The 8 oz costs 38% less per ounce than the 2 oz.

Show the price ladder
Where we’ve seen it7 listings · 5 stores

8 ozmost listedBest per ounce

2 oz

  • Target
    $3.99
    2 oz · $2.00/oz
    Aug 30Lowest per oz

5.5 oz

  • Target
    $7.99
    5.5 oz · $1.45/oz
    Aug 30Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Commonly seen is the middle half of current prices for the 8 oz at recognised stores — the cheapest quarter and the dearest quarter are left out, so one sale or one overpriced listing can’t move it.
  3. Good value under $26 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $3.24/oz; at 8 oz that is $26. Under that line you are paying less than most of them.
  4. Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
  5. About $29 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 8 oz.

Formula

Formula score
7 of 10

The formula covers the core of what a texture spray does, and it costs less per ounce than most texture sprays in our library.

How the score is counted
  • Costs less per ounce than 95% of the 58 texture sprays we’ve priced
  • No hold system in the formula
  • Reviewers mention 2 recurring complaints
  • Drugstore tier, sold at Ulta and Brand website
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

Mielle OrganicsClosest function Pomegranate & Honey Super Hold Edge Gel $3.45/oz $2.20/oz more
  • Lightweight
  • Alcohol-free
  • No aerosol
Function
  • Water-binding (humectants)
  • Protein
Also
  • 2 oz bottle
Compare
Not Your Mother'sLowest cost per oz Beat the Heat Thermal Styling Spray $3.33/oz $2.08/oz more
  • Protein-free
  • Lightweight
  • Alcohol-free
· Close function
Function
  • Slip and detangling
  • Water-binding (humectants)
Compare
Paul MitchellClose function Awapuhi Wild Ginger Texturizing Sea Spray $5.39/oz $4.14/oz more
  • Protein
  • Lightweight
  • Alcohol-free
Function
  • Slip and detangling
  • Protein
Also
  • Coconut scent, not fresh
  • Cruelty-free
  • Salon tier
Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Built for straight to wavy hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Hair that stiffens on protein, looking for a protein-free formula and moisture that stays in

Biggest tradeoff

Less suited to anyone sensitive to fragrance, curly-method routines, or styles that need real hold

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

3
SupportedBacked by ingredients
1
Partly supportedSome supporting logic
0
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Creates tousled, textured beach waves with natural-looking separation, body, and a matte finish

It reads light on the strand, which is what volume claims depend on.

—

Supported

Leaves room for lift.

Lightweight, non-crunchy formula

Softening ingredients sit alongside the hold polymers, which is what keeps a film flexible.

  • Dimethicone PEG-8 Meadowfoamate
Supported

Natural movement without stiffness.

Works on wet or dry hair without heat

Humectants or rich emollients sit in the first eight ingredients.

  • Dimethicone PEG-8 Meadowfoamate
  • Butylene Glycol
  • Propylene Glycol
Supported

Helps hair feel hydrated.

UV protection against daily sun damage

Antioxidants are present, which is not the same as a UV filter.

  • Helianthus Annuus (Sunflower) Seed Extract
Partly supported

Indirect help, not a filter.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

Reviewers say the spray is easy to use, smells great, and controls frizz while adding lightweight texture

Ulta reviewer

Some reviewers report the spray dries out their hair with repeated use

Ulta reviewer

A portion of reviewers describe the product as sticky or heavy-feeling rather than the advertised lightweight finish

Ulta reviewer

Overall rated 3.9 out of 5 stars across roughly 1,900 reviews, with 77% saying they would recommend it to a friend

Ulta review summary

More from Not Your Mother's

How this page was made

  • Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (1 manufacturer or regulatory, 1 retailer, 0 editorial), last checked 2026-08-27.
  • Ingredient references are linked for 4 of 6 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
  • We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v22. Record last updated 2026-08-27.

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