Breakthrough Technology - Moisturizing agents and hyaluronic acid
Humectants or rich emollients sit in the first eight ingredients.
- Propylene Glycol
- Myristyl Alcohol
- Dicaprylyl Carbonate
Supported
Helps hair feel hydrated.
L'Oreal Paris
Elvive Hyaluron Plump Flash Hydration Wonder Water
Mask / Light treatment, lean
- Mask / treatment
- Sulfate-free
- Silicone-free
- Protein-free
Size6.8 fl oz
Priceabout $11commonly seen · 6.8 oz
Price / oz$1.62/ozat 6.8 oz
Where to buy5 stores · $10.97–11.99
Add it to your products. We’ll tell you if it’s ever recalled.
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Manufacturer page: lorealparisusa.com
Personal fit
Is this right for you?
Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.
- About 20 minutes, and your answers save as you go.
- Every product matched against your hair across the 21 factors we check.
- A personalized routine built around your schedule, styling habits, and local weather.
- Find products that do the same job at a lower cost.
- Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.
$49 with 60 days of follow-up questions and plan updates
$99 with 12 months. Pay once; the year renews only if you choose.
Factor
Your profile
Fit
Best for hair types
All types
Not in your profile
Moisture level
High
Not in your profile
Oils and butters
None
Not in your profile
Slip / detangling
High
Not in your profile
Weight on hair
Light
Not in your profile
Fragrance
Prominent
Not in your profile
Protein
None
Not in your profile
Silicone / wax buildup
None
Not in your profile
Clarifying wash needed
Low
Not in your profile
Parabens / preservatives
None of these listed
Not in your profile
Show all 21 factors we check
The rest of what your plan weighs on this product.
Essential oils
None listed
Not in your profile
Fast-drying alcohol
High
Not in your profile
Vegan / cruelty-free
Not yet verified
Not in your profile
Animal-derived ingredients
Not yet verified
Not in your profile
Heavy humectants
Heavy
Not in your profile
Hard-water defence
None
Not in your profile
UV filter
None listed
Not in your profile
pH adjusted
No adjuster listed
Not in your profile
Ingredient list
12 ingredientsA short list
Not in your profile
Price tier
Drugstore
Not in your profile
Where to buy it
Grocery / mass · Brand website
Not in your profile
The consultation builds your hair profile, checks every factor in this table against it, and tells you where this product fits or what to use instead.
Start your consultation$49 once, with 60 days of follow-up questions and plan updates. Nothing renews, and you never have to buy a product.
Your avoid-list
Lower cost than most masks and treatments
$1.62/oz at 6.8 oz, less than 78% of the 576 masks and treatments , which mostly run $1.80–5.62/oz. The cost less.
Great for
Protein-sensitive hairthat stiffens when protein is added
Maximum slipfor hair that tangles the moment it is wet
Dry, thirsty hairhumectants and emollients both sit up front
Curly-method routinesno sulfates and no water-insoluble silicones
Fine hairthat flattens under most products
Silicone-free routinesno silicones appear in the list
Maybe skip if
this product has a scent
Very dry or damaged hairit contains fast-drying alcohol
Hair that needs proteinthere is none in this list
Dry or very humid airwhere heavy humectants work against you
Coarse, very dry hairthis is a light formula for its category
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Oils and butters
None
No oils or butters in the list.
Weight on the hair
Light
Water-first and light: unlikely to flatten fine hair.
Protein
None
No protein or amino acids in the list.
Water-binding (humectants)
High
Humectants near the top: binding water is one of its main jobs.
Slip and detangling
High
Conditioning agents sit high in the list, so this is a detangling formula.
Needs detergent to remove
No
Nothing here needs a detergent wash to remove.
Fragrance
Prominent
Fragrance is in the first eight ingredients, so it makes up a larger share of the formula.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Propylene Glycol | humectant | Pulls water into the hair | Moisturizes |
| Alcohol Denat. | drying alcohol | Speeds drying but can leave hair feeling dry | Drying |
| Myristyl Alcohol | fatty alcohol | Thickens and conditions (not a drying alcohol) | Softens |
| WaterAqua / Water / Eau | solvent | The base everything else is dissolved in | Neutral |
| FragranceParfum / Fragrance | fragrance | The scent | Fragrance |
| Dicaprylyl Carbonate | light ester | A light, silky feel | Softens |
| Cetrimonium Chloride | conditioning agent | Adds slip, lower in the list | Detangles |
| Behentrimonium Chloride | conditioning agent | Adds slip, lower in the list | Detangles |
| Isopropyl Alcohol | drying alcohol | A small amount, for fast drying | Drying |
| Limonene | fragrance | The scent | Fragrance |
What the list leaves out, and what it carriesNo sulfates or silicones. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. Fast-drying alcohol is in the list.
Full ingredient list (12)
In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.
-
1
Propylene Glycol
General function
A small humectant and solvent that keeps formulas stable and helps active ingredients spread.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitFine or easily flattened hairLight and water-binding rather than oily, so it adds less weight than oils or butters do.
May suitVery dry or highly damaged hairA small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.
DependsClimate-sensitive or frizz-prone hairA humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
- humectant
- solvent
-
2
Alcohol Denat.
General function
Fast-drying alcohol used to make sprays set quickly. In leave-on products it can leave hair feeling dry, especially in high position on the list.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitFine or easily flattened hairEvaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.
May not suitDry, coarse, or high-porosity hairPorous hair gives water up easily as it is; a fast-evaporating solvent high on the list accelerates that.
May not suitVery dry or highly damaged hairIt evaporates quickly and takes some water with it. On hair already short of moisture, a formula built on a lot of it can finish drier than it started.
- drying alcohol
- solvent
-
3
Myristyl Alcohol
General function
A fatty alcohol used to build texture in creams and add a light smoothing layer.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitDry, coarse, or high-porosity hairThe waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.
May suitFrizz-prone, damaged, or high-friction hairDeposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.
DependsFine or easily flattened hairNear the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.
- fatty alcohol
- emollient
-
4
Water
· Aqua / Water / Eau
General function
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
- solvent
- ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
-
5
Fragrance
· Parfum / Fragrance
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
6
Dicaprylyl Carbonate
General function
A very light ester that spreads instantly and leaves a dry, silky finish.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairA light emollient: it softens the surface with noticeably less weight than an oil or a butter.
May suitFrizz-prone, damaged, or high-friction hairSpreads thin and lowers friction between strands without the heaviness of a fixed oil.
- light ester
- emollient
-
7
Cetrimonium Chloride
General function
A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of Cosmetic ScienceMay suitFine or easily flattened hairThe C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.
May suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
DependsBuild-up-sensitive routinesSubstantive by design. A routine with no detergent wash gives it nothing to leave with.
- conditioning agent
- cleanser
-
8
Behentrimonium Chloride
General function
A positively charged conditioning agent that binds to damaged, negatively charged spots on the hair. It is the main detangling ingredient in most rinse-out conditioners.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of Cosmetic ScienceMay suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
DependsBuild-up-sensitive routinesSubstantive by design. A routine with no detergent wash gives it nothing to leave with.
DependsVery dry or highly damaged hairEvery detergent removes some sebum along with the product it is there to wash out. Which detergent it is matters more than that there is one.
- conditioning agent
- cleanser
-
9
Isopropyl Alcohol
General function
A fast-evaporating alcohol used as a solvent and to speed drying. Well down the list it is a processing aid; near the top it can leave hair feeling dry.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairEvaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.
- drying alcohol
- solvent
-
10
Limonene
General function
A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
11
Sodium Acetylated Hyaluronate
- humectant
-
12
Tocopherol
- antioxidant
- vitamin
What the whole list adds up to
- 4 solvents
- 2 humectants
- 2 drying alcohols
- 2 emollients
- 2 fragrances
- 2 conditioning agents
- 2 cleansers
- 1 fatty alcohol
- 1 declared fragrance
- 1 light ester
- 1 named fragrance allergen
- 1 antioxidant
- 1 vitamin
Ingredient list captured 2026-09-22. Formulas change, so check the package in your hand when an ingredient matters to you.
Price · 6.8 oz
Commonly seen
about $11
Good value under
$10
Priced above the products that do the same job. Stores sell it above the $10 line; products that do this job typically go for about $19 at this size.
Show the price ladder
Where we’ve seen it5 listings · 5 stores
-
Walmart
$10.976.8 oz · $1.61/ozSep 22Lowest per ozSale · was $65.82
-
L'Oréal Paris
$10.996.8 oz · $1.62/ozSep 22
-
Walgreens
$10.996.8 oz · $1.62/ozSep 22Sale · was $11.99
-
CVS
$11.496.8 oz · $1.69/ozSep 22
-
Ulta Beauty
$11.996.8 oz · $1.76/ozSep 22
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 6.8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Commonly seen is the middle half of current prices for the 6.8 oz at recognised stores. We leave out the cheapest and most expensive quarters, so one sale or one overpriced listing can’t move it.
- Good value under $10 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $1.53/oz; at 6.8 oz that is $10. Under that line you are paying less than most of them.
- About $19 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 6.8 oz.
Formula
3
Formula score
3 of 10
It costs less per ounce than most masks and treatments, and the formula leaves out rich emollients, which a treatment is usually built around.
How the score is counted
- 1 products we score as doing the same job cost less per ounce
- Costs less per ounce than 78% of the 576 masks and treatments we’ve priced
- No rich emollients in the formula
- No protein or amino acids either
- Rich emollientsThe depth a treatment step is built around.3 pts
- Conditioning agents up frontWhat makes wet hair comb through.2 pts
- Protein or amino acidsThe strengthening side of a treatment.2 pts
- A humectantBinds water into the hair.1 pt
- A stated dwell timeThe brand says how long to leave it on.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.
Does the same job, for less
Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.
African PrideLowest cost per oz
Moisture Miracle Aloe & Coconut Water Detangle & Condition Pre-Shampoo
$0.42/oz $1.20/oz less
- Protein-free
- Curly method
- Lightweight
- Differs
See more alternatives in the product library
These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget
Final decision
Should you buy it?
A solid pick for the hair it suitsBest user
Hair that stiffens on protein, for a protein-free formula and real detangling slip
Biggest tradeoff
Not ideal for anyone sensitive to fragrance, very dry or high-damage hair, or soft, over-stretchy hair that needs protein
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, and what the formula shows
Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.
4
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
1
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Massage for 8 seconds and rinse for shinier hair
These are the brand’s directions for use, not a claim about the formula.
—
Stated by brand
How to use it, not a claim.
Hydrating Routine - Gently cleanse with Elvive Hyaluron + Plump Shampoo
Humectants or rich emollients sit in the first eight ingredients.
- Propylene Glycol
- Myristyl Alcohol
- Dicaprylyl Carbonate
Supported
Helps hair feel hydrated.
Prime with flash hydration Wonder Water, then condition to instantly detangle and moisturize
Humectants or rich emollients sit in the first eight ingredients.
- Propylene Glycol
- Myristyl Alcohol
- Dicaprylyl Carbonate
Supported
Helps hair feel hydrated.
Finish with Replumping Serum to deliver a boost of moisture for fuller-feeling hair
Humectants or rich emollients sit in the first eight ingredients.
- Propylene Glycol
- Myristyl Alcohol
- Dicaprylyl Carbonate
Supported
Helps hair feel hydrated.
How to read this
We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.
Reviewers report the quick 8-second treatment leaves hair instantly softer, shinier, and more hydrated.
instant hydrationMany reviewers say they saw no noticeable difference in their hair after using it.
no visible resultsSome reviewers with sensitive or already-damaged hair say the alcohol content dries hair out or increases breakage.
alcohol / drying ingredientA few reviewers say the product made hair feel greasy or weighed down instead of hydrated.
greasy / weighed downReviewers are divided on the fragrance: many love the strong scent, while others find it overpowering or chemical-smelling.
fragrance strengthMore from L'Oreal Paris
- Elvive Collagen Peptide + Lifter Volumizing Conditioner
- Elvive Color Vibrancy Protecting Conditioner
- Elvive Dream Lengths Split End Sealing Detangler Conditioner
- Elvive Glycolic Gloss Shine Boosting Conditioner
- Elvive Hyaluron + Pure 72H Rehydrating Conditioner
- Elvive Hyaluron Plump Hydrating Conditioner
How this page was made
- Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 1 source consulted for this product (0 manufacturer or regulatory, 0 retailer, 1 editorial), last checked 2026-09-22.
- Ingredient references are linked for 8 of 9 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
- We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v23. Record last updated 2026-09-22.
