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Kevin Murphy

EASY.RIDER

Styler / Curl cream, mixed-hold

  • Styler
  • curl cream
  • cream
  • Sulfate-free
  • Silicone-free
  • Protein-free
  • Cruelty-free · PETA-listed
Size100 g
Price$35seen at one store · 3.53 oz
Price / oz$9.92/ozat 3.53 oz
Where to buy2 stores · $35.00–35.00

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

Notes: bergamot, citrus, floral, jasmine, lavender, vetiver.

“Fresh citrus floral with bergamot, jasmine and lavender over a clean vetiver base” (Brand page)

Manufacturer page: kevinmurphy.com.au

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

  • About 20 minutes, and your answers save as you go.
  • Every product matched against your hair across the 23 factors we check.
  • A personalized routine built around your schedule, styling habits, and local weather.
  • Find products that do the same job at a lower cost.
  • Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.

$49 with 60 days of follow-up questions and plan updates

$99 with 12 months. Pay once; the year renews only if you choose.

Start your consultation

Same job for less elsewhere

$9.92/oz at 3.53 oz, more than 95% of the 228 curl creams , which mostly run $1.35–5.22/oz.

View alternatives

Great for

Protein-sensitive hairthat stiffens when protein is added
Dry, thirsty hairhumectants and emollients both sit up front
Curly-method routinesno sulfates and no water-insoluble silicones
Curl definitionfilm formers hold a clump together
Coarse or dry hairthat absorbs everything you give it
Silicone-free routinesno silicones appear in the list

Maybe skip if

this product has a scent
Oily scalp or fine hairthat gets weighed down
Very dry or damaged hairit contains fast-drying alcohol
Stretching wash dayswaxes stay until a detergent wash removes them
Dry or very humid airwhere heavy humectants work against you
Tight budgetsit sits in the upper price tiers

Whether this hold suits you depends on your density, porosity and how long your style needs to last. The consultation works that out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold system Mixed

Gums and synthetic polymers together.

Cast risk Unlikely

Softening ingredients sit alongside the film formers, so a hard shell is unlikely.

Weight on the hair Rich

Heavy butters and waxes in the first eight ingredients.

Oil absorption None

No absorbent powders or starches.

Oils and butters Present, high in the list

Oils sit high in the list: a softening, coating formula.

Fast-drying alcohol Present

Contains fast-drying alcohol, which speeds drying but can leave hair feeling dry.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater (Aqua) (Eau) solvent The base everything else is dissolved in Neutral
Mineral OilMineral Oil (Paraffinum Liquidum) (Huile minérale) emollient Softens and smooths the strand Heavy
Cetyl Alcohol fatty alcohol Thickens and conditions (not a drying alcohol) Softens
Glycerin humectant Pulls water into the hair Moisturizes
Petrolatum sealant Seals moisture in Heavy
Cetearyl Alcohol fatty alcohol Thickens and conditions (not a drying alcohol) Softens
Ceteareth-20 emulsifier Keeps oil and water mixed Stabilizes
VP/VA Copolymer film former Lays down the film that holds a shape Holds
Lanolin WaxLanolin Wax (Lanolin Cera) (Cire De Lanoline) film former A supporting film former Buildup
Pelargonium Graveolens Flower Oil botanical extract A trace plant extract Fragrance
Citrus Aurantium Bergamia (Bergamot) Peel Oil fragrance The scent Fragrance
Citrus Aurantium Dulcis (Orange) Peel Oil fragrance The scent Fragrance
What the list leaves out, and what it carriesThe list carries no sulfates or silicones. No protein: a moisture formula, not a repair one. Fragrance is on the label. Heavier butters sit in the working part of the list.
Full ingredient list (36)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Water · Water (Aqua) (Eau)
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Mineral Oil · Mineral Oil (Paraffinum Liquidum) (Huile minérale)
    General function

    A sealing oil that sits on the surface, adds slip and shine, and needs a detergent to remove.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitBuild-up-sensitive routines

    It does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.

    International Journal of Trichology
    • emollient
    • sealant
    • oil
  • 3 Cetyl Alcohol
    General function

    A fatty alcohol used to thicken creams and add slip. It softens rather than dries.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    DependsFine or easily flattened hair

    Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 4 Glycerin
    General function

    Glycerin, also called glycerol, attracts moisture and mixes completely with water.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 5 Petrolatum
    General function

    A heavy sealing agent that locks moisture in and takes detergent to remove.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFrizz-prone, damaged, or high-friction hair

    Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

    May suitVery dry or highly damaged hair

    Forms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.

    May not suitBuild-up-sensitive routines

    It does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.

    • sealant
    • emollient
  • 6 Cetearyl Alcohol
    General function

    A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    DependsFine or easily flattened hair

    Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 7 Ceteareth-20
    General function

    An emulsifier that holds oil and water together in a conditioner or cream.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • emulsifier
  • 8 VP/VA Copolymer
    General function

    A hold polymer that dries to a clear film. It sets the style and washes out with water.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitClimate-sensitive or frizz-prone hair

    A set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    • film former
    • polymer
  • 9 Lanolin Wax · Lanolin Wax (Lanolin Cera) (Cire De Lanoline)
    General function

    The solid fraction of lanolin, used to give balms body and hold.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    May suitVery dry or highly damaged hair

    Forms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.

    May not suitBuild-up-sensitive routines

    It does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.

    • film former
    • sealant
    • wax
  • 10 Biotin
    • vitamin
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 11 Tocopherol
    • antioxidant
    • vitamin
  • 12 Retinyl Palmitate
    • vitamin
    • antioxidant
  • 13 Calcium Pantothenate
    General function

    A vitamin B5 salt, related to panthenol and used for moisture claims.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    It hydrates without adding oil or a film, which is the combination fine hair usually needs.

    May suitVery dry or highly damaged hair

    A humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    • vitamin
    • humectant
  • 14 Camellia Sinensis (Green Tea) Leaf Extract · Camellia Sinensis Leaf Extract
    • botanical extract
    • antioxidant
  • 15 Pelargonium Graveolens Flower Oil
    General function

    The essential oil of Pelargonium Graveolens. Essential oils are aromatic — they are in the formula for scent, and they are a common source of declared fragrance allergens.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Essential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.

    • botanical extract
    • essential oil
    • fragrance
  • 16 Aesculus Hippocastanum (Horse Chestnut) Seed Extract
    • botanical extract
  • 17 Citrus Aurantium Bergamia (Bergamot) Peel Oil
    General function

    Bergamot oil, used as a bright citrus fragrance note.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • botanical extract
  • 18 Citrus Aurantium Dulcis (Orange) Peel Oil
    General function

    Orange peel oil used for a fresh citrus scent; naturally high in limonene.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • botanical extract
  • 19 Bulnesia Sarmientoi Wood Oil
    • fragrance
    • botanical extract
  • 20 Vetiveria Zizanoides Root Oil
  • 21 Linoleic Acid
    General function

    An essential fatty acid found in most plant oils, used for softness and to support the hair's surface lipids.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFrizz-prone, damaged, or high-friction hair

    Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

    • emollient
  • 22 Alcohol Denat.
    General function

    Fast-drying alcohol used to make sprays set quickly. In leave-on products it can leave hair feeling dry, especially in high position on the list.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Evaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.

    PubChem
    • drying alcohol
    • solvent
  • 23 Inositol
    • humectant
    • conditioning agent
  • 24 Behenyl Alcohol
    General function

    A long-chain fatty alcohol that gives rich conditioners their thickness and cushiony feel.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 25 PEG-35 Castor Oil
  • 26 Polysorbate 20
    • solubilizer
    • emulsifier
  • 27 Triethanolamine
    General function

    A base used in trace amounts to neutralise acidic polymers so a gel thickens.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    DependsFrizz-prone, damaged, or high-friction hair

    pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

    PubChem
    • pH adjuster
  • 28 Phenoxyethanol
    • preservative
  • 29 Benzoic Acid
    • preservative
  • 30 Dehydroacetic Acid
    • preservative
  • 31 Fragrance · Fragrance (Parfum)
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 32 Limonene
    General function

    A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 33 Linalool
    General function

    A floral fragrance component listed separately as a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 34 Citronellol
    General function

    A rose-like fragrance component named separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 35 Geraniol
    General function

    A rose-scented fragrance component, listed on its own because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    • fragrance
    • named fragrance allergen
  • 36 Citral
    General function

    A lemon-scented fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen

What the whole list adds up to

  • 10 fragrances
  • 6 emollients
  • 6 botanical extracts
  • 5 named fragrance allergens
  • 4 vitamins
  • 3 sealants
  • 3 fatty alcohols
  • 3 thickeners
  • 3 humectants
  • 3 antioxidants
  • 3 preservatives
  • 2 solvents
  • 2 emulsifiers
  • 2 film formers

Ingredient list captured 2026-10-17. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 3.53 oz

Seen at $35 1 store · checked Oct 17
Good value under $16 Under $4.41/oz it costs less than three-quarters of the 8 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $16 line; products that do this job typically go for about $21 at this size.

Show the price ladder
Where we’ve seen it3 listings · 2 stores

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 3.53 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $35 is the price we have observed for the 3.53 oz. We need three stores before we call a price commonly seen.
  3. Good value under $16 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $4.41/oz; at 3.53 oz that is $16. Under that line you are paying less than most of them.
  4. About $21 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 3.53 oz.

Formula

Formula score
10 of 10

Sold through salons, and 4 products that do the same job cost less. Part of what you pay for is where it is sold.

How the score is counted
  • 4 products that do the same job cost less per ounce
  • Costs more per ounce than 95% of the 228 curl creams we’ve priced
  • Covers 6 of the 6 things a curl cream should do
  • Reviewers mention 2 things they like about how it performs
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job, for less

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

d:fiLowest cost per oz Extreme Hold Styling Cream $3.70/oz $6.22/oz less
  • Protein-free
  • Curly method
  • Silicone-free
· Close function
Function
  • Oils and butters
  • Weight on the hair
Also
  • Masstige tier
  • 5.3 oz bottle
Compare
d:fiClose function D:struct Medium Hold Molding Cream with Low Shine $4.15/oz $5.77/oz less
  • Protein-free
  • Curly method
  • Rich
Function
  • Slip and detangling
  • Water-binding (humectants)
  • Oils and butters
Also
  • Drugstore tier
  • 2.6 oz bottle
Compare
Old SpiceClose function Sculpting Putty for Men, Healthy & Strong with Vitamin E & Biotin, High Hold, Matte Finish $4.50/oz $5.42/oz less
  • Protein-free
  • Curly method
  • Rich
Function
  • Water-binding (humectants)
  • Fast-drying alcohol
Also
  • Coconut scent, not floral
  • Drugstore tier
  • 2.2 oz bottle
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for wavy to coily hair

Final decision

Should you buy it?

Similar results available for less
Best user

Hair that stiffens on protein who want a protein-free formula and moisture that stays in

Biggest tradeoff

Worth skipping for anyone sensitive to fragrance, oily scalps and fine hair, or very dry or high-damage hair

Best alternative if not

d:fi Extreme Hold Styling Cream for similar results at a lower price

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, and what the formula shows

Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.

2
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
2
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Flexible hold

Softening ingredients sit alongside the hold polymers, which is what keeps a film flexible.

  • Mineral Oil
  • Cetyl Alcohol
  • Petrolatum
Supported

Natural movement without stiffness.

Refines texture

This is a marketing claim; an ingredient list cannot speak to it.

—

Stated by brand

Can’t be confirmed from label.

de-frizz and activate curls

Silicones or film formers smooth the cuticle, which is the usual mechanism.

  • Mineral Oil
  • VP/VA Copolymer
  • Lanolin Wax
Supported

Smoother strands, less frizz.

full of antioxidants and minerals

This is a marketing claim; an ingredient list cannot speak to it.

—

Stated by brand

Can’t be confirmed from label.

How to read this

We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Reviewers with wavy, curly or frizzy hair say it calms frizz and softens and defines curls while looking natural.

wavy, curly and frizzy-haired reviewers

Long-time users like the light, flexible hold that never feels sticky or stiff, and say a small amount goes a long way.

repeat buyers, including some with straight hair

Some reviewers found it thick and hard to apply, sticky when too much is used, or ineffective as a dry-hair finisher or on thin hair.

reviewers who struggled with application or results

More from Kevin Murphy

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (1 manufacturer or regulatory, 1 retailer, 0 editorial), last checked 2026-10-17.
  • Ingredient references are linked for 11 of 21 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-10-17.

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