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Head & Shoulders

Supreme Nourish & Smooth Dandruff Scalp & Hair Shampoo

Shampoo / Everyday cleanser, balanced

  • Shampoo
  • Sulfate-free
  • Protein-free
  • Not cruelty-free · PETA-listed
Size11.8 fl oz
Price$10.99seen at one store · 11.8 oz
Price / oz$0.93/ozat 11.8 oz
Where to buy1 store

Scent:

Reviewers describe it as fresh.

Strength: Light

Manufacturer page: headandshoulders.com

Personal fit

Is this right for you?

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Priced with its peers

$0.93/oz at 11.8 oz — less than 69% of the 805 shampoos , which mostly run $0.81–3.01/oz. The cost less.

Price and stores

Great for

Flaking scalpsthis carries an over-the-counter active
Colour-treated hairthat fades faster in a sulfate wash
Protein-sensitive hairthat stiffens when protein is added
Very dry hairno fast-drying alcohol in the list
Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers
A wide range of haira middle-of-the-range weight

Maybe skip if

this product carries a light scent
Curly-method routinesthese silicones need a detergent to remove
Hair that needs proteinthere is none in this list
Hard waterno chelator here to bind the minerals
Non-medicated routinesthis is an over-the-counter drug as well as a cosmetic
Vegan and cruelty-freeour record does not support both claims here

Whether this much cleansing is right for you depends on how fast your scalp oils, how much product you layer, and your water — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Cleansing strength Moderate

Removes oil and product; leaves some conditioning behind.

Expected lather Moderate

An ordinary shampoo lather.

Slip and detangling Moderate

Conditioning agents are present, lower in the list.

Water-binding (humectants) None found

No humectants found — nothing here pulls water into the hair.

Scalp active pyrithione zinc, 1%

Carries an over-the-counter scalp active, listed under Drug Facts.

Hard-water defence None

No chelating agent in the list.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Protein None

No protein or amino acids in the list.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
Water solvent The base everything else is dissolved in Neutral
Lauramidopropyl Betaine amphoteric cleanser Cleanses
Sodium Cocoyl Isethionate mild anionic cleanser Cleanses
Sodium Lauroyl Sarcosinate mild anionic cleanser Cleanses
Sodium Citrate pH adjuster Fine-tunes the pH pH balancer
Sodium Chloride salt Adjusts the texture Stabilizes
Argania Spinosa Kernel Oil oil A small amount of oil for softness Softens
Simmondsia Chinensis (Jojoba) Seed Oil emollient A softening touch, low in the list Buildup
Fragrance fragrance The scent Fragrance
Dimethiconol silicone A little smoothing and shine Buildup
What the list leaves out, and what it carriesNo sulfates or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. The silicones here need a detergent wash to come off.
Full ingredient list (15)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

  • 1 Water
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Lauramidopropyl Betaine
    General function

    A gentle secondary cleanser that thickens the formula and improves lather.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.

    May suitVery dry or highly damaged hair

    One of the mildest detergent classes. It is usually there to let a formula lather without a harsher detergent doing the work.

    May not suitBuild-up-sensitive routines

    The mildest detergents are also the least complete: a routine that deposits films needs something stronger periodically.

    PubChem
    • amphoteric cleanser
    • secondary cleanser
    • cleanser
  • 3 Sodium Cocoyl Isethionate
    General function

    A mild cleanser that gives a creamy lather and leaves hair less stripped than sulfates.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitCurls or waves needing flexible hold

    The detergent class most curl routines are built around: it lathers and cleanses without stripping the strand back to bare.

    May suitDry, coarse, or high-porosity hair

    A gentler detergent leaves more of the surface oil that slows water loss from coarse or porous hair.

    May suitVery dry or highly damaged hair

    Cleanses with less sebum removal than a sulfate detergent, so hair that is short of moisture keeps more of it through the wash.

    • mild anionic cleanser
    • cleanser
  • 4 Sodium Lauroyl Sarcosinate
    General function

    A gentle cleanser that leaves a soft after-feel; often paired with stronger detergents.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitCurls or waves needing flexible hold

    The detergent class most curl routines are built around: it lathers and cleanses without stripping the strand back to bare.

    May suitDry, coarse, or high-porosity hair

    A gentler detergent leaves more of the surface oil that slows water loss from coarse or porous hair.

    May suitVery dry or highly damaged hair

    Cleanses with less sebum removal than a sulfate detergent, so hair that is short of moisture keeps more of it through the wash.

    PubChem
    • mild anionic cleanser
    • cleanser
  • Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 5 Sodium Citrate
    General function

    Used with citric acid to hold the formula at a steady, slightly acidic pH. It also binds a little hard-water mineral.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

    May suitGray, silver, or brass-prone hair

    Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

    DependsFrizz-prone, damaged, or high-friction hair

    pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

    PubChem
    • pH adjuster
    • hard-water chelator
  • 6 Sodium Chloride
    General function

    Table salt. In shampoo it is used to thicken the liquid, not to treat the hair.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    PubChem
    • salt
    • thickener
  • 7 Argania Spinosa Kernel Oil
    General function

    Argan oil. A medium-weight oil used for shine and softness on the outside of the strand.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    • oil
    • emollient
  • 8 Simmondsia Chinensis (Jojoba) Seed Oil
    General function

    Not chemically an oil: about 97% of it is liquid wax esters, which is why it resists going rancid and sits close to the scalp's own sebum. It smooths without a heavy finish.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    • emollient
    • light ester
    • oil
    • wax
  • 9 Acrylates Copolymer
    General function

    A hold polymer that forms a firm, humidity-resistant film. It is the usual source of a hard cast in gels.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitClimate-sensitive or frizz-prone hair

    A set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    • film former
    • polymer
  • 10 Fragrance
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 11 Polyquaternium-10
    General function

    A cellulose-based conditioning polymer that leaves a thin, static-reducing film. Very common in shampoos as the ingredient that keeps them from stripping.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitCurls or waves needing flexible hold

    Cationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.

    May suitMaximum-hold styling

    Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

    • conditioning agent
    • film former
    • polymer
  • 12 Dimethiconol
    General function

    A high-shine silicone often paired with dimethicone for a smoother, glossier finish.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitClimate-sensitive or frizz-prone hair

    A surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.

    May suitFrizz-prone, damaged, or high-friction hair

    Lays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.

    PubChem
    • silicone
    • emollient
  • 13 Citric Acid
    General function

    Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

    May suitFrizz-prone, damaged, or high-friction hair

    The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

    May suitGray, silver, or brass-prone hair

    Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

    International Journal of Trichology
    • pH adjuster
    • hard-water chelator
  • 14 Sodium Benzoate
    • preservative
  • 15 Sodium Salicylate
    • preservative
    • exfoliant

What the whole list adds up to

  • 3 cleansers
  • 3 emollients
  • 2 mild anionic cleansers
  • 2 pH adjusters
  • 2 hard-water chelators
  • 2 oils
  • 2 film formers
  • 2 polymers
  • 2 preservatives
  • 1 solvent
  • 1 amphoteric cleanser
  • 1 secondary cleanser
  • 1 salt
  • 1 thickener

Drug facts actives

  • pyrithione zinc 1%

This product is an over-the-counter drug as well as a cosmetic. It treats a cosmetic scalp condition; it does not diagnose or treat disease.

Ingredient list captured 2026-08-25. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 11.8 oz

Seen at $10.99 1 store · checked Aug 25
Good value under $6 Under $0.51/oz it costs less than three-quarters of the 8 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $6 line; products that do this job typically go for about $8 at this size.

Show the price ladder
Where we’ve seen it1 listing · 1 store
  • Brookshire's
    $10.99
    11.8 oz · $0.93/oz
    Aug 25Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 11.8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $10.99 is the price we have observed for the 11.8 oz. We need three stores before we call a price commonly seen.
  3. Good value under $6 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $0.51/oz; at 11.8 oz that is $6. Under that line you are paying less than most of them.
  4. About $8 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 11.8 oz.

Formula

Formula score
8 of 10

The formula carries the systems a shampoo is built around, and it sits in the middle of the range for shampoos per ounce.

How the score is counted
  • 2 products we score as doing the same job cost less per ounce
  • Costs less per ounce than 69% of the 805 shampoos we’ve priced
  • Covers 5 of the 7 things a shampoo should do
  • Reviewers mention 3 things they like about how it performs
  • A working detergent systemWhat actually removes oil and product.3 pts
  • Slip for detanglingReduces the force it takes to comb wet hair.2 pts
  • A humectantBinds water into the hair.1 pt
  • A hard-water chelatorBinds the minerals that dull hair in hard water.1 pt
  • A pH adjusterBrings the formula to the acidic pH hair prefers.1 pt
  • No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job, for less

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

Head & ShouldersLowest cost per oz Head & Shoulders Sulfate Free Shea Butter Shampoo $0.56/oz $0.37/oz less
  • Scalp active
  • Sulfate-free
  • Protein-free
· Close function
Function
  • Oils and butters
Also
  • 12.5 oz bottle
Compare
Head & ShouldersClose function Supreme Color Protect Shampoo with Argan Oil and Manuka Honey $0.68/oz $0.25/oz less
  • Scalp active
  • Sulfate-free
  • Protein-free
Function
  • Water-binding (humectants)
Also
  • Sweet scent, not fresh
Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Suits every hair pattern

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Flaking scalps who want an over-the-counter scalp active and washing without sulfates

Biggest tradeoff

Worth skipping for anyone sensitive to fragrance, curly-method routines, or soft, over-stretchy hair that needs protein

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

2
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
1
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Controls dandruff with 1% pyrithione zinc

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

Sulfate-free formula nourishes scalp and hair

No sulfate detergents appear in the ingredient list.

Supported

Gentler on colour and coils.

Helps reduce dryness and itch while smoothing hair

Silicones or film formers smooth the cuticle, which is the usual mechanism.

  • Argania Spinosa Kernel Oil
  • Simmondsia Chinensis (Jojoba) Seed Oil
  • Acrylates Copolymer
Supported

Smoother strands, less frizz.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

Controls dandruff and helps relieve scalp dryness or itch

Exact Walmart 11.8 oz review corpus (10K+ written reviews; current UPC/size matched)

Leaves hair silky, smooth and moisturized

Exact Walmart 11.8 oz review corpus (10K+ written reviews; current UPC/size matched)

Fresh/light scent and sulfate-free formula are appreciated

Exact Walmart 11.8 oz review corpus (10K+ written reviews; current UPC/size matched)

Some reviewers report the product is hard to find or became expensive

Exact Walmart 11.8 oz review corpus (10K+ written reviews; current UPC/size matched)

More from Head & Shoulders

How this page was made

  • Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 6 sources consulted for this product (3 manufacturer or regulatory, 2 retailer, 1 editorial), last checked 2026-08-25.
  • Ingredient references are linked for 5 of 11 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
  • We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v22. Record last updated 2026-08-25.