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Freewill

Curl Moisture Replenishing Co-Wash

Co-wash / Low-lather cleanser, gentle

  • Co-wash
  • Sulfate-free
  • Silicone-free
Size8.5 fl oz
Price$9.99seen at one store · 8.5 oz
Price / oz$1.18/ozat 8.5 oz

Listing used for research: sallybeauty.com

Personal fit

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Priced with its peers

$1.18/oz at 8.5 oz — less than 72% of the 95 co-washes , which mostly run $1.08–2.76/oz. The cost less.

Price and stores

Great for

no fragrance (parfum) on the label
Colour-treated hairthat fades faster in a sulfate wash
Protein-sensitive hairthat stiffens when protein is added
Frequent washerswho want gentler cleansing
Maximum slipfor hair that tangles the moment it is wet
Dry, thirsty hairhumectants and emollients both sit up front

Maybe skip if

Very dry or damaged hairit contains fast-drying alcohol
A squeaky-clean feelthis deliberately leaves conditioning behind
Stretching wash dayswaxes stay until a detergent wash removes them
Foam-heavy washesit barely lathers
Hard waterno chelator here to bind the minerals

Whether washing without detergent suits you depends on your scalp oil rate and build-up history — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Cleansing strength Gentle

Removes light dirt and oil without stripping.

Slip and detangling High

Conditioning agents sit high in the list — this is a detangling formula.

Oils and butters Present, lower down

Oils are present, but low enough to be a finishing touch.

Water-binding (humectants) Moderate

Humectants in the working part of the formula.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Protein None

No protein or amino acids in the list.

Fragrance None listed

No fragrance is listed.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater (Aqua, Eau) solvent The base everything else is dissolved in Neutral
Cetearyl Alcohol fatty alcohol Body and cleansing feel — not a drying alcohol Softens
Cocamidopropyl Betaine amphoteric cleanser Cleanses
Hydroxypropyl Starch Phosphate starch Soaks up oil and adds grip Holds
Behentrimonium Chloride conditioning agent Does the cleaning here — a co-wash cleans with conditioners Detangles
Alanine amino acid Small protein fragments that bind water Protein
Arginine amino acid Small protein fragments that bind water Protein
Betaine humectant Pulls water into the hair Moisturizes
Citrus Aurantium Dulcis (Orange) Peel Oil fragrance The scent Fragrance
Isopropyl Alcohol drying alcohol A small amount, for fast drying Drying
Phenoxyethanol preservative Keeps the product from spoiling Stabilizes
Potassium Sorbate preservative Keeps the product from spoiling Stabilizes
What the list leaves out, and what it carriesNo sulfates, silicones, or fragrance. Protein-free: this is built for moisture rather than for strengthening. Fast-drying alcohol is in the list.
Full ingredient list (29)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

  • 1 Water · Water (Aqua, Eau)
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Cetearyl Alcohol
    General function

    A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    DependsFine or easily flattened hair

    Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 3 Cocamidopropyl Betaine
    General function

    A mild coconut-derived co-cleanser that boosts foam and softens the effect of stronger detergents. It appears in most shampoos, gentle or not.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    Mild cleansing leaves more surface lubrication in place on hair that dries out quickly.

    May not suitBuild-up-sensitive routines

    The mildest detergents are also the least complete: a routine that deposits films needs something stronger periodically.

    DependsVery dry or highly damaged hair

    Among the mildest detergents in use — it is what baby shampoos are built on — but it is almost always the second detergent in a formula. How much a wash strips is still decided by the primary detergent listed above it.

    Indian Journal of Dermatology
    • amphoteric cleanser
    • secondary cleanser
    • cleanser
  • 4 Hydroxypropyl Starch Phosphate
    General function

    A modified starch that thickens and leaves a light, powdery film — often used for body in curl products.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Adds grip and body with no oil attached, which is what lifts fine hair at the root instead of weighing it down.

    DependsCurls or waves needing flexible hold

    How rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.

    DependsMaximum-hold styling

    Starch gives texture and grip rather than a set film; firm hold usually needs a polymer alongside it.

    • starch
    • thickener
    • film former
  • 5 Behentrimonium Chloride
    General function

    A positively charged conditioning agent that binds to damaged, negatively charged spots on the hair. It is the main detangling ingredient in most rinse-out conditioners.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Electrokinetic measurement puts the C22 quat ahead of the C16 ones for deposition: the longer chain adds van der Waals stabilisation on top of the charge binding. That extra deposit is what coarse hair usually needs to comb through.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    International Journal of Cosmetic Science
    • conditioning agent
    • cleanser
  • 6 Alanine
    General function

    An amino acid found in hair protein, used in blends for moisture binding.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    • amino acid
  • 7 Arginine
    General function

    An amino acid that holds water and carries a positive charge, so it is drawn to damaged spots on the strand.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    PubChem
    • amino acid
    • humectant
  • 8 Betaine
    General function

    A sugar-beet derived humectant that binds water. Despite the name it is not a cleanser like cocamidopropyl betaine.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    PubChem
    • humectant
  • Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 9 Citric Acid
    General function

    Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

    May suitFrizz-prone, damaged, or high-friction hair

    The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

    May suitGray, silver, or brass-prone hair

    Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

    International Journal of Trichology
    • pH adjuster
    • hard-water chelator
  • 10 Citrus Aurantium Dulcis (Orange) Peel Oil
    General function

    Orange peel oil used for a fresh citrus scent; naturally high in limonene.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • botanical extract
  • 11 Cymbopogon Flexuosus Oil
  • 12 Glutamic Acid
    General function

    An amino acid used for moisture binding and to bring the formula to an acidic pH.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsFrizz-prone, damaged, or high-friction hair

    pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    PubChem
    • amino acid
    • pH adjuster
  • 13 Glycerin
    General function

    A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 14 Glycine
    General function

    The smallest amino acid in hair protein, added for moisture binding.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    PubChem
    • amino acid
  • 15 Guar Hydroxypropyltrimonium Chloride
    General function

    A conditioning polymer made from guar bean gum. It deposits during rinsing, which is why sulfate shampoos can still leave hair soft.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitCurls or waves needing flexible hold

    Gums thicken and set soft, which gives definition that bends rather than a rigid cast.

    May suitFrizz-prone, damaged, or high-friction hair

    Cationic conditioners bind to the negatively charged damaged cuticle, laying it flat and cutting the friction that causes combing breakage.

    May suitMaximum-hold styling

    A styling polymer dries into a film across the strands, which is what makes a shape hold instead of relax.

    • conditioning agent
    • polymer
    • gum
  • 16 Helianthus Annuus (Sunflower) Seed Extract
    • botanical extract
    • antioxidant
  • 17 Isopropyl Alcohol
    General function

    A fast-evaporating alcohol used as a solvent and to speed drying. Well down the list it is a processing aid; near the top it can leave hair feeling dry.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Evaporates on contact, which is how a spray sets almost instantly and leaves no weight behind it.

    PubChem
    • drying alcohol
    • solvent
  • 18 Lysine Hcl
    General function

    A salt form of the amino acid lysine, used in conditioning blends.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    PubChem
    • amino acid
  • 19 Maltodextrin
    General function

    A starch fragment that soaks up oil and water, which is what puts it in dry shampoos. It also carries spray-dried plant extracts and leaves a light film.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Takes up oil at the root, which is where fine hair goes flat first.

    May suitMaximum-hold styling

    Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

    DependsCurls or waves needing flexible hold

    How rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.

    • absorbent
    • film former
    • binder
  • 20 Olea Europaea (Olive) Fruit Oil
    General function

    A heavy, coating oil traditionally used for deep conditioning.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    • oil
    • emollient
  • 21 Sodium PCA · PCA
    General function

    A moisture-binding ingredient that occurs naturally in hair and skin.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    PubChem
    • humectant
  • 22 Phenoxyethanol
    • preservative
  • 23 Potassium Sorbate
    • preservative
  • 24 Proline
    General function

    An amino acid from hair protein, used in amino-acid conditioning blends.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    • amino acid
  • 25 Serine
    General function

    One of the amino acids that make up hair protein, added for water binding.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    • amino acid
  • 26 Simmondsia Chinensis (Jojoba) Seed Oil
    General function

    Not chemically an oil: about 97% of it is liquid wax esters, which is why it resists going rancid and sits close to the scalp's own sebum. It smooths without a heavy finish.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    • emollient
    • light ester
    • oil
    • wax
  • 27 Sodium Lactate
    General function

    A salt of lactic acid used to hold moisture and steady the pH.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    • humectant
    • pH adjuster
  • 28 Sodium PCA
    General function

    A moisture-binding ingredient that occurs naturally in hair and skin.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    PubChem
    • humectant
  • 29 Threonine
    General function

    An amino acid used in conditioning blends for moisture binding.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Amino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.

    DependsProtein-sensitive hair

    The lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.

    • amino acid

What the whole list adds up to

  • 8 amino acids
  • 6 humectants
  • 3 emollients
  • 3 pH adjusters
  • 2 solvents
  • 2 thickeners
  • 2 cleansers
  • 2 film formers
  • 2 conditioning agents
  • 2 botanical extracts
  • 2 oils
  • 2 preservatives
  • 1 fatty alcohol
  • 1 amphoteric cleanser

Ingredient list captured 2026-08-30. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 8.5 oz

Seen at $9.99 1 store · checked Aug 30
Good value under $5 Under $0.60/oz it costs less than three-quarters of the 8 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $5 line; products that do this job typically go for about $18 at this size.

Show the price ladder
Where we’ve seen it3 listings · 1 store

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 8.5 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $9.99 is the price we have observed for the 8.5 oz. We need three stores before we call a price commonly seen.
  3. Good value under $5 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $0.60/oz; at 8.5 oz that is $5. Under that line you are paying less than most of them.
  4. About $18 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 8.5 oz.

Formula

Formula score
9 of 10

The formula carries the systems a co-wash is built around, and it sits in the middle of the range for co-washes per ounce.

How the score is counted
  • 1 products we score as doing the same job cost less per ounce
  • Costs less per ounce than 72% of the 95 co-washes we’ve priced
  • Covers 5 of the 6 things a co-wash should do
  • Drugstore tier, sold at Beauty supply and Brand website
  • Conditioning agents up frontWhat makes wet hair comb through.3 pts
  • Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
  • Gentle or no detergentCleans without stripping the conditioning back off.2 pts
  • A humectantBinds water into the hair.1 pt
  • No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job, for less

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

Creme of NatureLowest cost per oz Argan Oil Creamy Hydration Co-Wash Cleansing Conditioner $0.53/oz $0.65/oz less
  • Sulfate-free
  • Gentle cleanse
  • Curly method
· Close function
Function
  • Protein
  • Hard-water defence
  • Film formers
Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Built for wavy to coily hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

People sensitive to fragrance — for a formula with no added fragrance and washing without sulfates

Biggest tradeoff

Not ideal for very dry or high-damage hair, anyone who wants a squeaky-clean feel, or anyone stretching time between washes

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

4
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
1
Stated by brandNo clear evidence
1
Potential conflictFormula works against claim
A one-step cowash that restores moisture, refreshes, and nourishes coarse, curly, kinky and textured hair.

Humectants or rich emollients sit in the first eight ingredients.

  • Cetearyl Alcohol
  • Arginine
  • Betaine
Supported

Helps hair feel hydrated.

No SLES/SLS, no Silicones, no PEGs, no Phthalates, no Parabens & More

No silicones appear in the ingredient list.

Supported

Nothing that needs a strong wash.

Sunflower Seed Extract is rich in fatty acids and antioxidants that help to condition and add shine to hair

The formula carries a recognised shine system — silicone, oil, or light ester.

  • Olea Europaea (Olive) Fruit Oil
Supported

Reflects light for visible shine.

Jojoba & Olive Oil moisturize and nourish the hair and scalp

Humectants or rich emollients sit in the first eight ingredients.

  • Cetearyl Alcohol
  • Arginine
  • Betaine
Supported

Helps hair feel hydrated.

Amino Acids help support healthier curls

No protein or amino acid appears in the ingredient list.

  • Alanine
  • Arginine
  • Glutamic Acid
Potential conflict

Not in the ingredient list.

Vegan & Cruelty Free

We have not researched the vegan status of this product.

Stated by brand

Worth checking on the label.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

More from Freewill

How this page was made

  • Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 2 sources consulted for this product (0 manufacturer or regulatory, 1 retailer, 1 editorial), last checked 2026-09-05.
  • Ingredient references are linked for 13 of 24 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
  • We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v22. Record last updated 2026-09-17.