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dpHUE

Color Fresh Texturizing Powder

Styler / Volumizer, mixed-hold

  • Styler
  • volumizer
  • Sulfate-free
  • Silicone-free
  • Protein-free
Size0.3 oz
Price$28seen at one store · 0.3 oz
Price / oz$93.33/ozat 0.3 oz

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Manufacturer page: pros.dphue.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

  • About 20 minutes, and your answers save as you go.
  • Every product matched against your hair across the 22 factors we check.
  • A personalized routine built around your schedule, styling habits, and local weather.
  • Find products that do the same job at a lower cost.
  • Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.

$49 with 60 days of follow-up questions and plan updates

$99 with 12 months. Pay once; the year renews only if you choose.

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Same job for less elsewhere

$93.33/oz at 0.3 oz, more than 96% of the 143 volumizers , which mostly run $3.31–9.38/oz.

View alternatives

Great for

Protein-sensitive hairthat stiffens when protein is added
Curly-method routinesno sulfates and no water-insoluble silicones
Fine hairthat flattens under most products
Silicone-free routinesno silicones appear in the list
Stretching wash daysnothing here needs a detergent to remove
Matte, textured stylesabsorbent powders do the mattifying

Maybe skip if

this product has a scent
Frizz in humid airno film former or silicone to hold it back
Tight budgetsit sits in the upper price tiers
Picking it up locallywe’ve only seen it sold in one channel

Whether this hold suits you depends on your density, porosity and how long your style needs to last. The consultation works that out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold system Wax

Gums and synthetic polymers together.

Cast risk Unlikely

Softening ingredients sit alongside the film formers, so a hard shell is unlikely.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Oil absorption High

Absorbent powders or starches high in the list.

Oils and butters None

No oils or butters in the list.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Needs detergent to remove No

Nothing here needs a detergent wash to remove.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
Zea Mays (Corn) Starch starch Soaks up oil and adds grip Neutral
SilicaHydrated Silica powder Mattifies and absorbs oil Stabilizes
Aluminum Starch Octenylsuccinate starch Soaks up oil and adds grip Neutral
Rice StarchOryza Sativa (Rice) Starch starch Soaks up oil and adds grip Neutral
Kaolin clay Absorbs oil and adds texture Neutral
Maranta Arundinacea Root Powder botanical extract A plant extract, there as much for marketing as for function Neutral
Sodium Bicarbonate pH adjuster Fine-tunes the pH pH balancer
Furcellaria Lumbricalis Extract botanical extract A trace plant extract Neutral
FragranceFragrance/Parfum fragrance The scent Fragrance
Limonene fragrance The scent Fragrance
Linalool fragrance The scent Fragrance
Coumarin fragrance The scent Fragrance
What the list leaves out, and what it carriesThe list carries no sulfates, silicones, or drying alcohols. No protein: a moisture formula, not a repair one. Fragrance is on the label.
Full ingredient list (15)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Zea Mays (Corn) Starch
    General function

    A starch that soaks up oil at the roots and adds texture.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitFine or easily flattened hair

    Adds grip and body with no oil attached, which is what lifts fine hair at the root instead of weighing it down.

    DependsMaximum-hold styling

    Starch gives texture and grip rather than a set film; firm hold usually needs a polymer alongside it.

    • starch
    • powder
  • 2 Silica · Hydrated Silica
    General function

    A fine mineral powder that absorbs oil and adds grip. It is what makes texture powders and matte pastes feel dry to the touch.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitFine or easily flattened hair

    A dry powder takes up oil and adds friction between strands, which is most of what root lift in fine hair actually is.

    PubChem
    • powder
    • thickener
    • mineral
  • 3 Aluminum Starch Octenylsuccinate
    General function

    A modified starch that absorbs oil and leaves a dry, matte feel.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitFine or easily flattened hair

    Adds grip and body with no oil attached, which is what lifts fine hair at the root instead of weighing it down.

    DependsMaximum-hold styling

    Starch gives texture and grip rather than a set film; firm hold usually needs a polymer alongside it.

    • starch
    • powder
  • 4 Rice Starch · Oryza Sativa (Rice) Starch
    General function

    A fine starch that soaks up oil at the roots and adds grip.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Adds grip and body with no oil attached, which is what lifts fine hair at the root instead of weighing it down.

    DependsMaximum-hold styling

    Starch gives texture and grip rather than a set film; firm hold usually needs a polymer alongside it.

    • starch
    • powder
  • 5 Kaolin
    General function

    A soft white clay that absorbs oil and adds body without much grit.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Absorbs oil and adds texture, which is what gives fine hair grip at the root instead of slip.

    May not suitVery dry or highly damaged hair

    An absorbent solid takes up oil, and hair already short of it has less to give.

    • clay
    • powder
  • 6 Maranta Arundinacea Root Powder
    General function

    An extract from the root of Maranta Arundinacea. Plant extracts are used across a wide range of levels, and label order is the best guide to how much is here.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • botanical extract
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 7 Sodium Bicarbonate
    General function

    Baking soda. Used in trace amounts to raise pH; at higher levels it is alkaline enough to swell the cuticle.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Takes up oil at the root, which is where fine hair goes flat first.

    DependsFrizz-prone, damaged, or high-friction hair

    pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

    • pH adjuster
    • absorbent
  • 8 Furcellaria Lumbricalis Extract
    General function

    An extract of Furcellaria Lumbricalis. Plant extracts are used across a wide range of levels, and label order is the best guide to how much is here.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    • botanical extract
  • 9 Cetrimonium Chloride
    General function

    A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    The C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    International Journal of Cosmetic Science
    • conditioning agent
    • cleanser
  • 10 Water · Aqua/Water/Eau
    • solvent
  • 11 Phenoxyethanol
    • preservative
  • 12 Fragrance · Fragrance/Parfum
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 13 Limonene
    General function

    A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 14 Linalool
    General function

    A floral fragrance component listed separately as a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 15 Coumarin
    General function

    A sweet, hay-like fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen

What the whole list adds up to

  • 5 powders
  • 4 fragrances
  • 3 starchs
  • 3 named fragrance allergens
  • 2 botanical extracts
  • 1 thickener
  • 1 mineral
  • 1 clay
  • 1 pH adjuster
  • 1 absorbent
  • 1 conditioning agent
  • 1 cleanser
  • 1 solvent
  • 1 preservative

Ingredient list captured 2026-10-08. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 0.3 oz

Seen at $28 lowest of 2 stores · checked Oct 17
Good value under $1 Under $2.81/oz it costs less than three-quarters of the 8 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $1 line; products that do this job typically go for about $9 at this size.

Show the price ladder
Where we’ve seen it3 listings · 3 stores

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 0.3 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $28 is the price we have observed for the 0.3 oz. We need three stores before we call a price commonly seen.
  3. Good value under $1 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $2.81/oz; at 0.3 oz that is $1. Under that line you are paying less than most of them.
  4. About $9 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 0.3 oz.

Formula

Formula score
6 of 10

Above the range for volumizers per ounce for a formula that 5 lower-priced products come close to on ingredients and attributes.

How the score is counted
  • 5 products that do the same job cost less per ounce
  • Costs more per ounce than 96% of the 143 volumizers we’ve priced
  • No softeners alongside the hold in the formula
  • Salon tier, sold at Brand website
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job, for less

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

Sun BumClosest function Texturizing Sea Spray $2.83/oz $90.50/oz less
  • Protein-free
  • Curly method
  • Lightweight
Function
  • Slip and detangling
  • Oil absorption
Also
  • Cruelty-free
  • Vegan
  • Masstige tier
Compare
HairstoryFragrance-free Powder $27.41/oz $65.92/oz less
  • Fragrance-free
  • Unscented
  • Protein-free
· Close function
Function
  • Slip and detangling
  • Water-binding (humectants)
  • Oils and butters
Also
  • Unscented
  • 1.4 oz bottle
Compare
TRESemmeLowest cost per oz Dry Texture Finishing Hairspray $1.55/oz $91.78/oz less
  • Protein-free
  • Curly method
  • Lightweight
· Close function
Function
  • Slip and detangling
  • Fast-drying alcohol
  • Propellant
Also
  • Cruelty-free
  • Drugstore tier
  • 5 oz bottle
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Built for straight to wavy hair

Final decision

Should you buy it?

Good for the right person, not the lowest cost
Best user

Hair that stiffens on protein, looking for a protein-free formula and a curly-method-compatible formula

Biggest tradeoff

Not ideal for anyone sensitive to fragrance, frizz on humid days, or people shopping on a budget

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Fans say it gives strong root lift, volume and texture to flat hair, and some keep it handy for quick refreshes.

Reviewers with flat or long hair

Several reviewers dislike the mess and feel: a cloud of dust, sticky or greasy hair, white flecks and a tangled, bird's-nest texture that is hard to brush out.

Reviewers with finer or longer hair

More from dpHUE

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 5 sources consulted for this product (2 manufacturer or regulatory, 1 retailer, 2 editorial), last checked 2026-10-17.
  • Ingredient references are linked for 5 of 11 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-10-17.

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