Almond & Avocado Twist & Set Setting Lotion
Styler / Styling product, polymer-set
- Styler
- lotion
- Sulfate-free
- Moisture-rich
- Curly-method
- Cruelty-free · PETA-listed
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Manufacturer page: designessentials.com
Personal fit
Is this right for you?
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Show all 22 factors we check
The rest of what your plan weighs on this product.
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Your avoid-list
Upper-mid price for a lotion
$1.87/oz at 8 oz — more than 64% of the 12 lotions , which mostly run $0.94–2.08/oz. The cost less.
Great for
Maybe skip if
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Synthetic hold polymers — the firmest of the hold systems.
Softening ingredients sit alongside the film formers, so a hard shell is unlikely.
Middle of the range — noticeable on fine hair, light on coarse hair.
No absorbent powders or starches.
Oils sit high in the list — a softening, coating formula.
No fast-drying alcohol in the list.
Water-insoluble silicones or waxes: a detergent wash is what removes them.
Fragrance is listed; it sits below the working ingredients.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| WaterDeionized Water | solvent | The base everything else is dissolved in | Neutral |
| Polyquaternium-11 | film former | Lays down the film that holds a shape | Detangles |
| Polysorbate 20Polysorbate-20 | solubilizer | Keeps oils dissolved in water | Stabilizes |
| Methyl Gluceth-10 | humectant | Pulls water into the hair | Moisturizes |
| PEG-12 Dimethicone | emollient | Softens and smooths the strand | Shine |
| Simmondsia Chinensis (Jojoba) Seed Oil | emollient | Softens and smooths the strand | Buildup |
| Phenoxyethanol | preservative | Keeps the product from spoiling | Stabilizes |
| Benzoic Acid | preservative | Keeps the product from spoiling | Stabilizes |
| Hydrolyzed Wheat Protein | film former | A supporting film former | Protein |
| Silk Amino Acids | protein | A small amount of protein | Protein |
| Fragrance | fragrance | The scent | Fragrance |
| Benzyl Benzoate | fragrance | The scent | Fragrance |
Full ingredient list (23)
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
-
1
Water
· Deionized Water
General function
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
- solvent
-
2
Polyquaternium-11
General function
A styling and conditioning polymer that adds light hold and shine, common in mousses and setting sprays.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
May suitCurls or waves needing flexible holdCationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.
May suitFrizz-prone, damaged, or high-friction hairA cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
- film former
- polymer
- conditioning agent
-
3
Polysorbate 20
· Polysorbate-20
General function
Keeps fragrance and oils dissolved in a watery formula so it stays clear.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
- solubilizer
- emulsifier
-
4
Methyl Gluceth-10
General function
A sugar-derived humectant that also helps a formula stay blended.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitDry, coarse, or high-porosity hairHigh-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
May suitVery dry or highly damaged hairBinds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
DependsClimate-sensitive or frizz-prone hairA humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.
- humectant
- emulsifier
-
5
PEG-12 Dimethicone
General function
A water-soluble silicone that smooths without the build-up concern of standard silicones.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitBuild-up-sensitive routinesThe PEG- and PPG-modified silicones disperse in water, so ordinary washing carries them off instead of leaving a film to accumulate.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairDelivers the slip and surface smoothing of a silicone without needing a detergent wash to remove it afterwards.
- emollient
- silicone
- water-soluble silicone
-
6
Simmondsia Chinensis (Jojoba) Seed Oil
General function
Not chemically an oil: about 97% of it is liquid wax esters, which is why it resists going rancid and sits close to the scalp's own sebum. It smooths without a heavy finish.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitDry, coarse, or high-porosity hairCoats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.
May suitFrizz-prone, damaged, or high-friction hairA thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
May suitMaximum-hold stylingA wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.
- emollient
- light ester
- oil
- wax
- ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
7
Phenoxyethanol
General function
The most common modern preservative; it keeps the product free of bacteria and mould. It sits well below 1% of the formula.
Estimated lower-concentration zonePubChemIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- preservative
-
8
Benzoic Acid
General function
A food-grade preservative that only works in acidic formulas, which is why it usually appears next to citric acid.
Estimated lower-concentration zonePubChemIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- preservative
-
9
Ethylhexylglycerin
General function
A preservative booster that also adds a little softness. Almost always paired with phenoxyethanol.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- preservative
- emollient
-
10
Glycereth-2 Cocoate
General function
A coconut-derived emulsifier that softens a cleansing base.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
- emulsifier
- emollient
-
11
Peg-75 Lanolin
- emulsifier
-
12
Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract
- botanical extract
-
13
Persea Gratissima (Avocado) Fruit Extract
- botanical extract
-
14
Butyrospermum Parkii (Shea) Leaf Extract
- botanical extract
-
15
Olea Europaea (Olive) Fruit Extract
- botanical extract
-
16
Simmondsia Chinensis (Jojoba) Seed Extract
- botanical extract
-
17
Theobroma Cacao (Cocoa) Extract
- botanical extract
- 18 Cocos Nucifera
-
19
Hydrolyzed Wheat Protein
General function
Wheat protein broken into fragments small enough to cling to the hair. It adds temporary strength and body; too much can feel stiff.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFrizz-prone, damaged, or high-friction hairFilling surface gaps evens out the cuticle, which is part of what makes damaged hair comb and reflect light more like undamaged hair.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
May suitVery dry or highly damaged hairHydrolysed fragments are small enough to sit in the gaps of a worn cuticle for a wash or two, temporarily restoring stiffness and cutting breakage in combing.
- film former
- protein
- hydrolysed protein
-
20
Silk Amino Acids
General function
Silk protein broken into amino acids, used for slip and shine rather than strength.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitVery dry or highly damaged hairAmino acids are the smallest protein fraction and bind water as well, so they add far less stiffness than a hydrolysed protein does.
DependsProtein-sensitive hairThe lightest option in the protein family, but still protein — worth watching if protein reliably stiffens your hair.
- protein
- amino acid
-
21
Fragrance
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
22
Benzyl Benzoate
General function
A fragrance component with a faint balsamic scent, named separately on the label because it is a recognised contact allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
23
Linalool
General function
A floral fragrance component listed separately as a recognised contact allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
What the whole list adds up to
- 6 botanical extracts
- 4 emulsifiers
- 4 emollients
- 3 preservatives
- 3 fragrances
- 2 film formers
- 2 proteins
- 2 named fragrance allergens
- 1 solvent
- 1 polymer
- 1 conditioning agent
- 1 solubilizer
- 1 humectant
- 1 silicone
Ingredient list captured 2026-09-12. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 8 oz
Priced above the products that do the same job. Stores sell it above the $11 line; products that do this job typically go for about $16 at this size.
Show the price ladder
Where we’ve seen it1 listing · 1 store
-
Design Essentials (designessentials.com)
$14.998 oz · $1.87/ozSep 12Lowest per oz
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $14.99 is the price we have observed for the 8 oz. We need three stores before we call a price commonly seen.
- Good value under $11 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $1.37/oz; at 8 oz that is $11. Under that line you are paying less than most of them.
- About $16 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 8 oz.
Formula
The formula carries the systems a lotion is built around, and it sits in the middle of the range for lotions per ounce.
How the score is counted
- Costs more per ounce than 64% of the 12 lotions we’ve priced
- Covers 6 of the 6 things a lotion should do
- Reviewers mention 3 things they like about how it performs
- Masstige tier, sold at Brand website and Retail
- A hold systemThe polymer, gum, or wax that holds the shape.3 pts
- Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
- No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
- A humectantBinds water into the hair.1 pt
- A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
- Curly method
- Lightweight
- Alcohol-free
- Function
- Also
- Curly method
- Alcohol-free
- No aerosol
- Function
- Also
- Curly method
- Alcohol-free
- No aerosol
- Function
- Also
See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
Should you buy it?
A solid pick for the hair it suitsPeople who want maximum slip who want real detangling slip and moisture that stays in
Less suited to anyone sensitive to fragrance, anyone stretching time between washes, or very dry or very humid climates
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Reviewers
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Customers report the product brings out curl definition and provides moisture while maintaining a light feel that works for multiple styling techniques
customers describing versatile styling usesSeveral reviewers mention enjoying the pleasant fruity fragrance and the ease of application the product provides
customers describing sensory experienceMultiple reviewers praise the product for providing lightweight hold with shine that works well for twist sets, locs, and other protective styles
customers using product for structured stylingSome customers report the product leaves hair feeling hard, tacky, or overly stiff, and does not work well for wash-and-go styles or all hair types
customers noting texture issues or limited applicationsMore from Design Essentials
- Agave & Lavender Moisturizing & Detangling Conditioner
- Almond & Avocado Moisturizing & Detangling Conditioner
- Almond Butter Express Instant Moisturizing Conditioner
- Milk & Honey 6N1 Reconstructive Conditioner
- Peppermint & Aloe Soothing Scalp Care Conditioner
- Rosemary & Mint Stimulating Super Moisturizing Conditioner
How this page was made
- Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 4 sources consulted for this product (0 manufacturer or regulatory, 1 retailer, 3 editorial), last checked 2026-09-12.
- Ingredient references are linked for 3 of 11 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
- We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v22. Record last updated 2026-09-12.