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Avlon

KeraCare CurlEssence Coconut Co-Wash

Co-wash / Low-lather cleanser, non-foaming

  • Co-wash
  • cream
  • Sulfate-free
  • Silicone-free
  • Protein-free
Size12 fl oz
Price$8.99seen at one store · 12 oz
Price / oz$0.75/ozat 12 oz

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Personal fit

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Lower cost than most co-washes

$0.75/oz at 12 oz — less than 86% of the 94 co-washes , which mostly run $1.08–2.77/oz. The cost less.

Price and stores

Great for

Flaking scalpsthis carries an over-the-counter active
Colour-treated hairthat fades faster in a sulfate wash
Protein-sensitive hairthat stiffens when protein is added
Frequent washerswho want gentler cleansing
Maximum slipfor hair that tangles the moment it is wet
Dry, thirsty hairhumectants and emollients both sit up front

Maybe skip if

this product carries a scent
A squeaky-clean feelthis deliberately leaves conditioning behind
Regular clarifyingthere is no detergent here to clear residue
Foam-heavy washesit barely lathers
Dry or very humid airwhere heavy humectants work against you
Hard waterno chelator here to bind the minerals

Whether washing without detergent suits you depends on your scalp oil rate and build-up history — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Cleansing strength None

No detergent — the conditioners do the cleaning.

Slip and detangling High

Conditioning agents sit high in the list — this is a detangling formula.

Oils and butters Present, high in the list

Oils sit high in the list — a softening, coating formula.

Water-binding (humectants) High

Humectants near the top — water-binding is a headline mechanism here.

Weight on the hair Medium

Middle of the range — noticeable on fine hair, light on coarse hair.

Needs detergent to remove No

Nothing here needs a detergent wash to remove.

Protein None

No protein or amino acids in the list.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterAqua/Water/Eau solvent The base everything else is dissolved in Neutral
Cetearyl Alcohol fatty alcohol Body and cleansing feel — not a drying alcohol Softens
Betaine humectant Pulls water into the hair Moisturizes
Glycerin humectant Pulls water into the hair Moisturizes
Cetrimonium Chloride conditioning agent Does the cleaning here — a co-wash cleans with conditioners Detangles
Quaternium-18 conditioning agent Does the cleaning here — a co-wash cleans with conditioners Detangles
Cocos Nucifera (Coconut) Oil oil Coats and softens the strand Softens
Ricinus Communis (Castor) Seed Oil oil Coats and softens the strand Softens
FragranceFragrance/Parfum fragrance The scent Fragrance
Piroctone Olamine active A secondary active Active
Phenoxyethanol preservative Keeps the product from spoiling Stabilizes
Caprylyl Glycol preservative Keeps the product from spoiling Moisturizes
What the list leaves out, and what it carriesThe list carries no sulfates, silicones, or drying alcohols. No protein — a moisture formula, not a repair one. Fragrance is on the label. Carries an over-the-counter scalp active (piroctone olamine).
Full ingredient list (27)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

  • 1 Water · Aqua/Water/Eau
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Cetearyl Alcohol
    General function

    A waxy fatty alcohol - nothing like drying alcohol. It gives conditioners their body and leaves a soft, smoothing film on the hair.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

    DependsFine or easily flattened hair

    Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

    PubChem
    • fatty alcohol
    • emollient
    • thickener
  • 3 Betaine
    General function

    A sugar-beet derived humectant that binds water. Despite the name it is not a cleanser like cocamidopropyl betaine.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant moves water in whichever direction the air allows: it holds moisture in humid conditions and can pull it back out of hair in very dry ones.

    PubChem
    • humectant
  • 4 Glycerin
    General function

    A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 5 Cetrimonium Chloride
    General function

    A quick-acting conditioning agent that reduces static and combing force. It also helps keep the formula stable.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    The C16 quat binds mostly by charge rather than by chain, so it deposits measurably less than the C22 ones. Less deposit is less conditioning and also less weight, which is usually the trade fine hair wants.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    International Journal of Cosmetic Science
    • conditioning agent
    • cleanser
  • 6 Quaternium-18
    General function

    A long-established conditioning agent that flattens the cuticle and cuts static. It is rich and rinses less completely than newer alternatives.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    May suitVery dry or highly damaged hair

    The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    • conditioning agent
  • 7 Cocos Nucifera (Coconut) Oil
    General function

    One of the few oils small enough to move into the strand, which is why it is used for pre-wash treatments. It can feel heavy or stiff on protein-sensitive hair.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Because it penetrates rather than sits on top, it works on hair that loses water through a worn cuticle instead of only slowing evaporation from the surface the way a non-penetrating oil does.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May suitVery dry or highly damaged hair

    The exception to the class read: lauric acid is small and linear enough to enter the shaft rather than only coat it, and in comparison testing coconut oil was the one that reduced protein loss from washing on both undamaged and damaged hair.

    International Journal of Trichology
    • oil
    • emollient
  • 8 Ricinus Communis (Castor) Seed Oil
    General function

    A thick, tacky oil used for sealing ends and for slick, held-down styles.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    May not suitFine or easily flattened hair

    Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

    • oil
    • emollient
  • 9 Cocos Nucifera (Coconut) Fruit Extract
    • botanical extract
  • 10 Linum Usitatissimum (Linseed) Seed Extract
    General function

    Flaxseed gel. A natural polysaccharide that gives soft, flexible hold in curl products.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitCurls or waves needing flexible hold

    A polysaccharide film stays softer than a synthetic one as it dries, which is what leaves a curl defined but still able to move.

    May suitFrizz-prone, damaged, or high-friction hair

    A soft film binds neighbouring strands together, which is most of what keeps flyaways lying down without stiffness.

    May not suitMaximum-hold styling

    Gum films stay soft. A style that needs firm fixation usually wants a synthetic polymer doing the holding.

    • gum
    • film former
    • botanical extract
  • 11 Phytosterols
    General function

    Plant lipids used to support the hair's own surface layer.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

    • emollient
    • conditioning agent
  • Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 12 Fragrance · Fragrance/Parfum
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 13 Abies Balsamea (Balsam Canada) Resin
  • 14 Polyquaternium-37
    General function

    A thickening polymer that gives creams and curl products their bounce and helps them cling to the strand.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitCurls or waves needing flexible hold

    Cationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.

    May suitMaximum-hold styling

    Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

    • conditioning agent
    • film former
    • polymer
    • thickener
  • 15 Propylene Glycol Dicaprylate/Dicaprate
    General function

    A light, dry-feeling ester that spreads other ingredients and softens without a greasy finish.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

    May suitFrizz-prone, damaged, or high-friction hair

    Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

    • light ester
    • emollient
  • 16 PPG-1 Trideceth-6
    • emulsifier
    • solubilizer
  • 17 Citric Acid
    General function

    Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Holds hard-water minerals in solution so they rinse away instead of depositing on the hair.

    May suitFrizz-prone, damaged, or high-friction hair

    The acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.

    May suitGray, silver, or brass-prone hair

    Where a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.

    International Journal of Trichology
    • pH adjuster
    • hard-water chelator
  • 18 Propylene Glycol
    General function

    A small humectant and solvent that keeps formulas stable and helps active ingredients spread.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it hydrates without contributing weight.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 19 Piroctone Olamine
    • active
  • 20 Phenoxyethanol
    • preservative
  • 21 Caprylyl Glycol
    General function

    A gentle preservative helper that also holds a little moisture.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Humectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • preservative
    • humectant
  • 22 Potassium Chloride
    • salt
  • 23 Peg-40 Castor Oil
    • solubilizer
    • emulsifier
  • 24 Stearalkonium Chloride
    General function

    A long-standing conditioning agent that flattens the cuticle and cuts static. It rinses less completely than newer alternatives.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    May suitVery dry or highly damaged hair

    The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    PubChem
    • conditioning agent
  • 25 Caprylic/Capric Triglyceride
    General function

    A light, refined coconut-derived oil that spreads easily and does not go rancid. It gives slip without a heavy feel.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

    May suitFrizz-prone, damaged, or high-friction hair

    Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

    • light ester
    • emollient
  • 26 Potassium Sorbate
    • preservative
  • 27 Sodium Benzoate
    • preservative

What the whole list adds up to

  • 6 emollients
  • 4 humectants
  • 4 conditioning agents
  • 4 preservatives
  • 2 solvents
  • 2 thickeners
  • 2 oils
  • 2 botanical extracts
  • 2 film formers
  • 2 light esters
  • 2 emulsifiers
  • 2 solubilizers
  • 1 fatty alcohol
  • 1 cleanser

Ingredient list captured 2026-08-30. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 12 oz

Seen at $8.99 1 store · checked Aug 30
Good value under $8 Under $0.69/oz it costs less than three-quarters of the 7 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $8 line; products that do this job typically go for about $9 at this size.

Show the price ladder
Where we’ve seen it2 listings · 1 store

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 12 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $8.99 is the price we have observed for the 12 oz. We need three stores before we call a price commonly seen.
  3. Good value under $8 comes from the 7 products we score as doing the same job as this one. A quarter of them cost less than $0.69/oz; at 12 oz that is $8. Under that line you are paying less than most of them.
  4. About $9 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 12 oz.

Formula

Formula score
10 of 10

It carries the working systems a co-wash needs and still sits in the lower part of the price range for co-washes per ounce.

How the score is counted
  • Costs less per ounce than 86% of the 94 co-washes we’ve priced
  • Covers 6 of the 6 things a co-wash should do
  • Reviewers mention 2 things they like about how it performs
  • Drugstore tier, sold at Brand website
  • Conditioning agents up frontWhat makes wet hair comb through.3 pts
  • Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
  • Gentle or no detergentCleans without stripping the conditioning back off.2 pts
  • A humectantBinds water into the hair.1 pt
  • No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

RedkenClosest function Genius Wash Cleansing Conditioner for Coarse Hair $1.83/oz $1.08/oz more
  • Sulfate-free
  • Gentle cleanse
  • Curly method
Function
  • Scalp active
  • Protein
Also
  • Salon tier
Compare
Uncle Funky's DaughterClose function Bye-Bye Buildup Cleansing Conditioner $1.87/oz $1.12/oz more
  • Sulfate-free
  • Protein-free
  • Gentle cleanse
Function
  • Scalp active
  • Film formers
Also
  • Cruelty-free
  • Sold in drugstores and mass retail
Compare
As I AmLowest cost per oz Jamaican Black Castor Oil CoWash $0.69/oz $0.06/oz less
  • Scalp active
  • Sulfate-free
  • Protein-free
· Related function
Function
  • Cleansing system
  • Cleansing strength
  • Film formers
Also
  • Cruelty-free
Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Built for wavy to coily hair

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Flaking scalps, looking for an over-the-counter scalp active and washing without sulfates

Biggest tradeoff

Not ideal for anyone sensitive to fragrance, anyone who wants a squeaky-clean feel, or anyone who needs to clarify regularly

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

3
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
3
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
106% improvement in hair's elastic strength

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

Provides 37% easier combing and 36% easier detangling

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

Removes 85.5% of oil buildup

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

Sulfate-free

No sulfate detergents appear in the ingredient list.

Supported

Gentler on colour and coils.

Gently cleanses without stripping natural moisture from curls and coils

Humectants or rich emollients sit in the first eight ingredients.

  • Cetearyl Alcohol
  • Betaine
  • Glycerin
Supported

Helps hair feel hydrated.

Free of Sulfates, Parabens, Mineral Oil, Phthalates and Petrolatum

No sulfate detergents appear in the ingredient list.

Supported

Gentler on colour and coils.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

Reviewers with thick, coarse, dry type-4 hair say it cleanses without stripping and leaves hair moisturized but not sticky or filmy, with no residue left behind

Amazon US reviewers, 4c and coily low-porosity hair

It is most often used as a between-shampoo or post-shampoo wash rather than a sole cleanser, with reviewers crediting it for frizz control and manageability on long curly hair

Amazon US reviewers describing their wash-day routine

The main complaint is weight: several reviewers with thick coarse or fine hair report it left hair greasy-looking, heavy and even itchy, one returning it after two washes

Amazon US critical reviewers, including a former RENPURE cleansing-conditioner user

Reviewers repeatedly say it takes a lot of product and needs mixing with water to work up any lather, with more than one wishing the bottle were bigger

Amazon US 4- and 2-star reviewers

The scent splits the corpus sharply — some praise it as not overwhelming or simply good, while critical reviewers describe it as off-putting, one calling it bad pineapple and another a gross vomit smell

Amazon US reviewers on both sides of the rating split

How this page was made

  • Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 5 sources consulted for this product (3 manufacturer or regulatory, 1 retailer, 1 editorial), last checked 2026-08-30.
  • Ingredient references are linked for 9 of 17 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
  • We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v22. Record last updated 2026-08-30.