Gentle Cleansing Co-Wash with Jojoba and Aloe
Co-wash / Low-lather cleanser, deep-cleaning
- Co-wash
- cream
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Listing used for research: amazon.com
Personal fit
Is this right for you?
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The rest of what your plan weighs on this product.
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Your avoid-list
Lower cost than most co-washes
$0.37/oz at 15 oz — less than 100% of the 95 co-washes , which mostly run $1.08–2.76/oz.
Great for
Maybe skip if
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Removes oil, buildup, and most residue — a reset wash.
Nothing here is built to reduce combing force.
No oils or butters in the list.
Humectants near the top — water-binding is a headline mechanism here.
Nothing here needs a detergent wash to remove.
Fragrance sits in the first eight ingredients — a larger share of the formula.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Water | solvent | The base everything else is dissolved in | Neutral |
| Sodium Lauryl Sulfate | sulfate cleanser | — | Cleanses |
| Cocamidopropyl Betaine | amphoteric cleanser | — | Cleanses |
| Glycerin | humectant | Pulls water into the hair | Moisturizes |
| Fragrance | fragrance | The scent | Fragrance |
| Citric Acid | pH adjuster | Fine-tunes the pH | pH balancer |
| Preservatives | — | — | Neutral |
Full ingredient list (7)
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
-
1
Water
General function
The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
- solvent
-
2
Sodium Lauryl Sulfate
General function
A high-foaming, strongly cleansing detergent. It clears build-up thoroughly and is the harsher of the two common sulfates.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
Indian Journal of DermatologyMay suitBuild-up-sensitive routinesA sulfate detergent removes deposited silicone, wax and styling films in one wash, which is what resets a routine before build-up is visible.
May suitFine or easily flattened hairFine hair that goes limp under conditioning films usually reads a full detergent wash as volume returning.
May not suitDry, coarse, or high-porosity hairCoarse and high-porosity hair loses water quickly on its own; an efficient detergent removes the surface oils that were slowing that down.
- sulfate cleanser
- cleanser
-
3
Cocamidopropyl Betaine
General function
A mild coconut-derived co-cleanser that boosts foam and softens the effect of stronger detergents. It appears in most shampoos, gentle or not.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
Indian Journal of DermatologyMay suitDry, coarse, or high-porosity hairMild cleansing leaves more surface lubrication in place on hair that dries out quickly.
May not suitBuild-up-sensitive routinesThe mildest detergents are also the least complete: a routine that deposits films needs something stronger periodically.
DependsVery dry or highly damaged hairAmong the mildest detergents in use — it is what baby shampoos are built on — but it is almost always the second detergent in a formula. How much a wash strips is still decided by the primary detergent listed above it.
- amphoteric cleanser
- secondary cleanser
- cleanser
-
4
Glycerin
General function
A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
Scientific ReportsMay suitDry, coarse, or high-porosity hairHigh-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
May suitVery dry or highly damaged hairBinds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
DependsClimate-sensitive or frizz-prone hairWater moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.
- humectant
- ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
5
Fragrance
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
6
Citric Acid
General function
Used to bring the product to a slightly acidic pH, which helps the cuticle lie flat. It is almost always near the end of the list.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of TrichologyMay suitBuild-up-sensitive routinesHolds hard-water minerals in solution so they rinse away instead of depositing on the hair.
May suitFrizz-prone, damaged, or high-friction hairThe acid side of pH adjustment, and the reason it matters is measured: alkaline formulas raise the fibre's surface negative charge, increase friction between strands and lift the scales, while lower-pH ones do the reverse.
May suitGray, silver, or brass-prone hairWhere a warm cast comes from water minerals rather than from the hair itself, holding those metals in solution is what removes it.
- pH adjuster
- hard-water chelator
- 7 Preservatives
What the whole list adds up to
- 2 cleansers
- 1 solvent
- 1 sulfate cleanser
- 1 amphoteric cleanser
- 1 secondary cleanser
- 1 humectant
- 1 fragrance
- 1 declared fragrance
- 1 pH adjuster
- 1 hard-water chelator
Ingredient list captured 2026-08-27. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 15 oz
Usually a good value. Most stores sell it under the $19 line, and products that do this job typically go for about $36 at this size.
Show the price ladder
Where we’ve seen it1 listing · 1 store
-
Amazon
$5.5615 oz · $0.37/ozAug 28Lowest per oz
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 15 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $5.56 is the price we have observed for the 15 oz. We need three stores before we call a price commonly seen.
- Good value under $19 comes from the 6 products we score as doing the same job as this one. A quarter of them cost less than $1.27/oz; at 15 oz that is $19. Under that line you are paying less than most of them.
- About $36 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 15 oz.
Formula
Low cost per ounce, with a short formula: there is no conditioning agents up front here, and that is a system most co-washes carry.
How the score is counted
- Costs less per ounce than 100% of the 95 co-washes we’ve priced
- No conditioning agents up front in the formula
- No oils or butters in the working zone either
- Reviewers mention 2 things they like about how it performs
- Conditioning agents up frontWhat makes wet hair comb through.3 pts
- Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
- Gentle or no detergentCleans without stripping the conditioning back off.2 pts
- A humectantBinds water into the hair.1 pt
- No detergent-dependent filmNothing that needs a clarifying wash to remove.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
- Sulfate-free
- Protein-free
- Gentle cleanse
- Function
- Also
- Sulfate-free
- Protein-free
- Curly method
- Function
- Also
- Sulfate-free
- Curly method
- Silicone-free
- Function
- Also
See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
Should you buy it?
Only for a specific needHair that frizzes after washing — for a formula brought to an acidic pH and fewer ingredients to react to
Less suited to anyone sensitive to fragrance, sulfate-free routines and fresh keratin treatments, or hair that tangles the moment it is wet
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Reviewers
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Cheaper alternative that performs as well as designer co-washes
Moisturizing, easy on hair without being too heavy
Leaves a heavy, greasy film and is hard to rinse for some users
How this page was made
- Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 1 source consulted for this product (0 manufacturer or regulatory, 1 retailer, 0 editorial), last checked 2026-08-27.
- Ingredient references are linked for 4 of 5 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
- We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v22. Record last updated 2026-08-28.