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Side by side

ORS Olive Oil Sulfate-Free Hydrating Shampoo vs ORS Unapologetic Deep Cleanse Fortifying Shampoo

67% function match · 6 of the 13 functions we compared match Formula overlap 32%. ORS Olive Oil Sulfate-Free Hydrating Shampoo and ORS Unapologetic Deep Cleanse Fortifying Shampoo share 1 ingredient among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Olive Oil Sulfate-Free Hydrating Shampoo — colour-treated hair
  • Unapologetic Deep Cleanse Fortifying Shampoo — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
ORS Olive Oil Sulfate-Free Hydrating Shampoo — 12.5 oz container ORS

Olive Oil Sulfate-Free Hydrating Shampoo

  • Shampoo
  • Drugstore
  • Sulfate-free
  • Moisture-rich
ORS Unapologetic Deep Cleanse Fortifying Shampoo — container, alternate view ORS

Unapologetic Deep Cleanse Fortifying Shampoo

  • Shampoo
  • Drugstore
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$8.99 12.5 oz · $0.72/oz
$11.99 12.5 oz · $0.96/oz
Value / price positioning
Lower cost than most shampoos $$$$$ Drugstore tier · costs less than 79% of the 817 shampoos we’ve priced
Priced with its peers $$$$$ Drugstore tier · costs less than 68% of the 817 shampoos we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Wavy–Coily The brand’s own claims name curly or textured hair. Your hair
Moisture level Differs
Moderate Humectants in the working part of the formula. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Cleansing strength Same
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Slip / detangling Differs
Some Some slip, mostly from esters or silicones rather than conditioners. Your hair
Moderate Conditioning agents are present, lower in the list. Your hair
Weight on hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Differs
Low The silicones here are the water-soluble kind. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Expected lather Same
High Thick foam that spreads quickly through the hair. Your hair
High Thick foam that spreads quickly through the hair. Your hair
Scalp active Same
None No over-the-counter scalp active. Your hair
None No over-the-counter scalp active. Your hair
Hard-water defence Differs
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
None No chelating agent in the list. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Complete for its job
Who should choose this
  • Colour-treated hairthat fades faster in a sulfate wash
  • Fast-oiling scalpsthat need a real reset wash
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Colour-treated hairthat fades faster in a sulfate wash
  • Fast-oiling scalpsthat need a real reset wash
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Fine hairthat flattens under most products
Why you might skip it
  • Scents bother youthis product carries a scent
  • Dry or damaged haira strong detergent system strips as it cleans
  • Hair that tangles wetnothing here reduces combing force
  • Scents bother youthis product carries a scent
  • Very dry or damaged hairit contains fast-drying alcohol
  • Dry or damaged haira strong detergent system strips as it cleans
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Shampoo
Shampoo
Where to buy
Target · Brand website · Drugstore
Brand website
Free of
  • sulfate-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • curly-method compatible
Cruelty-free
Cruelty-free · PETA-listed
Cruelty-free · label states
Scent
Scented, not described
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientOlive Oil Sulfate-Free Hydrating ShampooUnapologetic Deep Cleanse Fortifying Shampoo
Water
Neutral
#1Leading
#1Leading
Sodium C14-16 Olefin Sulfonate
Cleanses
#2Leading
#2Leading
Fragrance
Fragrance
#12Below the 1% line
#10Below the 1% line
Phenoxyethanol
Stabilizes
#19Below the 1% line
#8Below the 1% line

What only one of them carries

Olive Oil Sulfate-Free Hydrating Shampoo

Unapologetic Deep Cleanse Fortifying Shampoo

Full ingredient list — Olive Oil Sulfate-Free Hydrating Shampoo (23)
  • 1 Water
    • solvent
  • 2 Sodium C14-16 Olefin Sulfonate
    • olefin sulfonate cleanser
    • cleanser
  • 3 Disodium Cocoamphodipropionate
    • amphoteric cleanser
    • secondary cleanser
    • cleanser
  • 4 Cocamide MEA
    • secondary cleanser
    • nonionic cleanser
    • thickener
  • 5 Cocamidopropyl Betaine
    • amphoteric cleanser
    • secondary cleanser
    • cleanser
  • 6 Glycerin
    • humectant
  • 7 Citric PEG-12 Dimethicone Hydoolyzed Wheat Protein
    • film former
    • protein
    • silicone
    • water-soluble silicone
  • 8 Cocos Nucifera Coconut Oil
    • oil
    • emollient
  • 9 Olea Europaea Olive Fruit Oil
    • oil
    • emollient
  • 10 Rosmarinus Officinalis Rosemary Leaf Extract
    • botanical extract
  • Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 11 Mentha Piperita Peppermint Oil
    • botanical extract
    • essential oil
    • fragrance
  • 12 Fragrance
    • fragrance
    • declared fragrance
  • 13 Amyl Cinnamyl Benzyl Alcohol
  • 14 Butylphenyl Methylproprional
  • 15 Hexyl Cinnamal
    • fragrance
    • named fragrance allergen
  • 16 Limonene
    • fragrance
    • named fragrance allergen
  • 17 Linalool
    • fragrance
    • named fragrance allergen
  • 18 Disodium EDTA
    • hard-water chelator
  • 19 Phenoxyethanol
    • preservative
  • 20 Benzoic Acid
    • preservative
  • 21 Ethylhexyl
  • 22 Glycerin
    • humectant
  • 23 Glycereth-2 Cocoate
    • emulsifier
    • emollient
Full ingredient list — Unapologetic Deep Cleanse Fortifying Shampoo (46)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsOlive Oil Sulfate-Free Hydrating ShampooUnapologetic Deep Cleanse Fortifying Shampoo
Supported
2
2
Partly supported
0
2
Stated by brand
0
1
Potential conflict
0
0

Olive Oil Sulfate-Free Hydrating Shampoo

  • Formulated to gently cleanse while infusing moisture and conditioning the scalpSupportedHelps hair feel hydrated.
  • Beneficial for color-treated and/or keratin-treated hairSupportedLess fade per wash.

Unapologetic Deep Cleanse Fortifying Shampoo

  • sulfate-free formulaSupportedGentler on colour and coils.
  • deep cleanses while removing buildupSupportedResets a coated scalp.
  • strengthens curls and coilsPartly supportedSupports the surface, not a treatment.
  • helps prevent breakagePartly supportedSupports the surface, not a treatment.
  • promotes length retentionStated by brandCan’t be confirmed from label.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Olive Oil Sulfate-Free Hydrating Shampoo

Reviewers report noticeably reduced hair breakage after switching to this shampoo

Users report the shampoo leaves hair feeling clean and well-moisturized after a single use

Some long-term users describe it as their sole regular shampoo for multiple years, suggesting strong repeat-purchase loyalty

long-term/repeat users

Unapologetic Deep Cleanse Fortifying Shampoo

Reviewers say the shampoo cleanses deeply and refreshes the scalp without leaving hair feeling stripped, dry, or rough afterward.

Reviewers say it leaves hair soft, manageable and easy to detangle.

Multiple reviewers describe the scent as a sweet, dessert-like note (one compared it to maple sugar) and say it works well even for non-curly hair types despite being marketed toward curls.

One reviewer said the formula seemed thinner and less rich than an earlier bottle they had purchased, suspecting an inconsistent batch.

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$0.72/oz vs $0.96/oz — ORS Unapologetic Deep Cleanse Fortifying Shampoo costs about 1.3× more per ounce than ORS Olive Oil Sulfate-Free Hydrating Shampoo.

$0.00/oz median $1.47/oz $17.29/oz $0.72/oz Olive Oil Sulfate-Free Hyd $0.96/oz Unapologetic Deep Cleanse

Every mark sits on one distribution because these are compared against the same set: 817 shampoos with a computable unit price.

Value readOlive Oil Sulfate-Free Hydrating ShampooUnapologetic Deep Cleanse Fortifying Shampoo
Label
Lower cost than most shampoosCosts less per ounce than most shampoos we have researched.
Priced with its peersSits in the middle of the range for shampoos per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Olive Oil Sulfate-Free Hydrating Shampoo · Unapologetic Deep Cleanse Fortifying Shampoo · All shampoos in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 8 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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