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Side by side

It's a 10 Potion Miracle Daily Shampoo vs Verb Ghost Shampoo

94% function match · 11 of the 13 functions we compared match Formula overlap 54%. It's a 10 Potion Miracle Daily Shampoo and Verb Ghost Shampoo share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Potion Miracle Daily Shampoo — colour-treated hair
  • Ghost Shampoo — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
It's a 10 Potion Miracle Daily Shampoo — container, alternate view It's a 10

Potion Miracle Daily Shampoo

  • Shampoo
  • Salon
  • Sulfate-free
Verb Ghost Shampoo — 12 oz container Verb

Ghost Shampoo

  • Shampoo
  • Salon
  • Sulfate-free
Price, size & price per ounce
$53.81 10 oz · $5.38/oz
$21.97 12 oz · $1.83/oz
Value / price positioning
Same job for less elsewhere $$$$$ Salon tier · costs more than 95% of the 817 shampoos we’ve priced
Upper-mid price for a shampoo $$$$$ Salon tier · costs more than 58% of the 817 shampoos we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Same
Low Humectants appear, but low enough to be a minor part. Your hair
Moderate Humectants in the working part of the formula. Your hair
Cleansing strength Same
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Slip / detangling Same
Moderate Conditioning agents are present, lower in the list. Your hair
Moderate Conditioning agents are present, lower in the list. Your hair
Weight on hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Prominent Fragrance sits in the first eight ingredients — a larger share of the formula. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
Moderate Your hair
Moderate Your hair
Expected lather Same
High Thick foam that spreads quickly through the hair. Your hair
High Thick foam that spreads quickly through the hair. Your hair
Scalp active Same
None No over-the-counter scalp active. Your hair
None No over-the-counter scalp active. Your hair
Hard-water defence Same
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Colour-treated hairthat fades faster in a sulfate wash
  • Fast-oiling scalpsthat need a real reset wash
  • Hard waterand swimmers dealing with mineral deposit
  • Very dry hairno fast-drying alcohol in the list
  • Colour-treated hairthat fades faster in a sulfate wash
  • Fast-oiling scalpsthat need a real reset wash
  • Hard waterand swimmers dealing with mineral deposit
  • Very dry hairno fast-drying alcohol in the list
Why you might skip it
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Dry or damaged haira strong detergent system strips as it cleans
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Dry or damaged haira strong detergent system strips as it cleans
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Shampoo
Shampoo
Line
—
Ghost
Where to buy
—
Brand website
Free of
  • sulfate-free
  • sulfate-free
Cruelty-free
—
Cruelty-free · PETA-listed
Scent
Scented, not described
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientPotion Miracle Daily ShampooGhost Shampoo
Water
Neutral
#1Leading
#1Leading
Sodium C14-16 Olefin Sulfonate
Cleanses
#2Leading
#2Leading
Cocamidopropyl Betaine
Cleanses
#4Supporting
#3Leading
Fragrance
Fragrance
#5Below the 1% line
#31Below the 1% line
Phenoxyethanol
Stabilizes
#7Below the 1% line
#51Below the 1% line
Glycol Distearate
Softens
#11Below the 1% line
#5Supporting

What only one of them carries

Potion Miracle Daily Shampoo

Ghost Shampoo

Full ingredient list — Potion Miracle Daily Shampoo (35)
Full ingredient list — Ghost Shampoo (56)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsPotion Miracle Daily ShampooGhost Shampoo
Supported
3
1
Partly supported
6
0
Stated by brand
1
1
Potential conflict
0
0

Potion Miracle Daily Shampoo

  • helps protect from damageStated by brandCan’t be confirmed from label.
  • enhances bodyPartly supportedNeutral on lift.
  • color-safeSupportedLess fade per wash.
  • fortifies hairPartly supportedSupports the surface, not a treatment.
  • moisturizing latherPartly supportedSome hydration, at a low level.
  • reduces split endsPartly supportedSupports the surface, not a treatment.
  • increases shineSupportedReflects light for visible shine.
  • nourishesPartly supportedSome hydration, at a low level.
  • prevents breakagePartly supportedSupports the surface, not a treatment.
  • pH balancedSupportedBrought to an acidic pH.

Ghost Shampoo

  • Clinically proven to reduce frizz by 79% when used with the complete Ghost systemStated by brandOnly the brand’s testing shows this.
  • Weightless cleanse that smooths frizz and promotes shineSupportedSmoother strands, less frizz.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for a light feel and shine. It's a 10 Potion Miracle Daily Shampoo draws complaints about dryness and residue or cast; Verb Ghost Shampoo draws complaints about the price.

Potion Miracle Daily Shampoo

Several reviewers with fine, color-treated hair say it leaves hair feeling bouncy, shiny, and conditioned without being weighed down

customers with fine or blonde, color-treated hair using it as a daily shampoo

Long-term buyers pair it with the brand's own conditioner, leave-in, and masque and say the full routine is pricey but worth every penny

repeat customers who built a full routine around this shampoo

One long-time buyer reports the formula became noticeably thin and watery about a month after opening a newer version, forcing her to discard it

a repeat customer who had used the prior formula without issue

Some reviewers with fine or thin hair report the opposite reaction: hair turned dry and straw-like, with one describing scalp flaking and irritation after only a couple of uses

customers with thin, fine, or previously healthy hair who did not use heat styling

A reviewer notes the shampoo does not lather or feel as cleansing as a regular shampoo, though she still found the moisture results worth the tradeoff

a customer with dry, fine hair comparing it to typical foaming shampoos

Ghost Shampoo

Long-term repeat-purchase loyalty, described as a staple product

Praised for excellent lather, pleasant fragrance, and leaving hair soft and shiny

Cleanses without adding weight or stripping hair

reviewers with fine or limp hair

Some price-point/marketing skepticism relative to drugstore alternatives

Mixed opinions on scalp cleansing effectiveness

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$1.83/oz vs $5.38/oz — It's a 10 Potion Miracle Daily Shampoo costs about 2.9× more per ounce than Verb Ghost Shampoo.

$0.00/oz median $1.48/oz $17.29/oz $5.38/oz Potion Miracle Daily Shamp $1.83/oz Ghost Shampoo

Every mark sits on one distribution because these are compared against the same set: 817 shampoos with a computable unit price.

Value readPotion Miracle Daily ShampooGhost Shampoo
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Upper-mid price for a shampooSits in the middle of the range for shampoos per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Potion Miracle Daily Shampoo vs Hair Alchemy Resilience ShampooOribe · 99% function matchGhost Shampoo vs Extra Strength Hydrate Repair Argan Oil Morocco ShampooOGX · 98% function matchPotion Miracle Daily Shampoo vs Forming Pre-Styling ShampooAmerican Crew · 95% function matchGhost Shampoo vs Hair Alchemy Resilience ShampooOribe · 94% function matchPotion Miracle Daily Shampoo vs Medium Hair ShampooOuai · 94% function matchGhost Shampoo vs YouthLock Shampoo Formulated With CollagenJoico · 93% function matchPotion Miracle Daily Shampoo vs Extra Strength Hydrate Repair Argan Oil Morocco ShampooOGX · 94% function matchGhost Shampoo vs Defy Damage Protective ShampooJoico · 93% function match

Potion Miracle Daily Shampoo · Ghost Shampoo · All shampoos in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 8 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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