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Side by side

It's a 10 Miracle Hair Mask vs Joico Defy Damage Protective Masque

95% function match · 9 of the 10 functions we compared match Formula overlap 40%. It's a 10 Miracle Hair Mask and Joico Defy Damage Protective Masque share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Miracle Hair Mask — maximum slip
  • Defy Damage Protective Masque — maximum slip

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
It's a 10 Miracle Hair Mask — 8 oz container It's a 10

Miracle Hair Mask

  • Mask / treatment
  • Salon
  • Sulfate-free
  • Moisture-rich
Joico Defy Damage Protective Masque — 1.7 oz container Joico

Defy Damage Protective Masque

  • Mask / treatment
  • Salon
  • Sulfate-free
  • Moisture-rich
Price, size & price per ounce
$26.04 8 oz · $3.26/oz
$4.60 1.7 oz · $2.71/oz

Compared at different sizes — 8 oz against 1.7 oz. Per-ounce prices favour the larger bottle.

Value / price positioning
Priced with its peers $$$$$ Salon tier · costs less than 54% of the 347 masks and treatments we’ve priced
Priced with its peers $$$$$ Salon tier · costs less than 58% of the 347 masks and treatments we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Oils and butters Same
Low Oils are present, but low enough to be a finishing touch. Your hair
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
Moderate Your hair
Moderate Your hair
Time on the hair
—
Short A short wait — it fits inside an ordinary shower. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Covers the core
Who should choose this
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Very dry hairno fast-drying alcohol in the list
  • Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Short shower windowsit works in ten minutes or less
  • Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers
Why you might skip it
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Dry or very humid airwhere heavy humectants work against you
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Very dry or damaged hairit contains fast-drying alcohol
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Mask / treatmentcream
Mask / treatment
Where to buy
Brand website · Grocery / mass · Specialty beauty
Ulta · Salons
Free of
  • sulfate-free
  • sulfate-free
Vegan
Not vegan · brand states
Not vegan · ingredient list
Cruelty-free
Cruelty-free · brand states
Cruelty-free · PETA-listed
Scent
Scented, not described
Scented, not described
Time on hair
—
2–5 min
How often
as needed
—
Treatment focus
—
bond repair

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientMiracle Hair MaskDefy Damage Protective Masque
Water
Neutral
#1Leading
#1Leading
Glycerin
Moisturizes
#2Leading
#30Below the 1% line
Dimethicone
Buildup
#3Leading
#3Leading
Cetyl Alcohol
Softens
#5Supporting
#8Supporting
Behentrimonium Chloride
Detangles
#7Supporting
#7Supporting
Fragrance
Fragrance
#9Below the 1% line
#35Below the 1% line

What only one of them carries

Miracle Hair Mask

Defy Damage Protective Masque

Full ingredient list — Miracle Hair Mask (31)
Full ingredient list — Defy Damage Protective Masque (35)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsMiracle Hair MaskDefy Damage Protective Masque
Supported
2
0
Partly supported
1
1
Stated by brand
3
3
Potential conflict
0
0

Miracle Hair Mask

  • Can be used as daily conditioner or weekly treatmentStated by brandCan’t be confirmed from label.
  • Enhances bodyPartly supportedNeutral on lift.
  • Prolongs colorStated by brandCan’t be confirmed from label.
  • Restores moistureSupportedHelps hair feel hydrated.
  • Sulfate-FreeSupportedGentler on colour and coils.
  • Heat ProtectionStated by brandOnly lab testing can show this.

Defy Damage Protective Masque

  • 80% less breakageStated by brandOnly the brand’s testing shows this.
  • 5X stronger hairStated by brandOnly the brand’s testing shows this.
  • rebuilds broken hair bondsPartly supportedSupports the surface, not a treatment.
  • over 90% color vibrancy retained after 10 shampoosStated by brandOnly the brand’s testing shows this.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

It's a 10 Miracle Hair Mask draws complaints about the scent and frizz.

Miracle Hair Mask

Long-time users, including those with gray, blonde or bleached hair, say weekly use over months or years keeps their hair consistently soft and shiny.

long-time repeat buyers on the Ulta review widget

A number of reviewers say a little goes a long way and one small jar lasts far longer than expected.

value-conscious reviewers on the Ulta review widget

A recurring complaint is that the fragrance is too strong or reads as a cheap, overwhelming perfume smell.

scent-sensitive reviewers on the Ulta review widget

Some reviewers with wavy or curly hair say it flattens their curl pattern and does not control frizz the way they expected.

wavy and curly-haired reviewers on the Ulta review widget

Defy Damage Protective Masque

Improves fullness and reduces breakage on fine, color-treated hair over time

Betty, verified Walmart product review

Softens and protects even very dry, damaged hair; recommended even to skeptics

Patricia, verified Walmart product review

Hair feels good for several washes after a single application

Donna, verified Walmart product review

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$2.71/oz vs $3.26/oz — It's a 10 Miracle Hair Mask costs about 1.2× more per ounce than Joico Defy Damage Protective Masque.

$0.19/oz median $3.49/oz $24.50/oz $3.26/oz Miracle Hair Mask $2.71/oz Defy Damage Protective Mas

Every mark sits on one distribution because these are compared against the same set: 347 masks and treatments with a computable unit price.

Value readMiracle Hair MaskDefy Damage Protective Masque
Label
Priced with its peersSits in the middle of the range for masks and treatments per ounce.
Priced with its peersSits in the middle of the range for masks and treatments per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Miracle Hair Mask vs Revitalizing Hair MaskSun Bum · 100% function matchDefy Damage Protective Masque vs Defy Damage KBOND20 Power MasqueJoico · 100% function matchMiracle Hair Mask vs Ghost MaskVerb · 95% function matchDefy Damage Protective Masque vs Offline Hydration MaskIGK · 100% function matchMiracle Hair Mask vs Argan Oil from Morocco Intensive Conditioning TreatmentCreme of Nature · 95% function matchDefy Damage Protective Masque vs YouthLock Treatment Masque Formulated with CollagenJoico · 95% function matchMiracle Hair Mask vs Defy Damage KBOND20 Power MasqueJoico · 95% function matchDefy Damage Protective Masque vs Ghost MaskVerb · 95% function match

Miracle Hair Mask · Defy Damage Protective Masque · All masks and treatments in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 12 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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