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Side by side

Design Essentials Almond & Avocado Wash Day Deep Moisture Masque vs DevaCurl Heaven in Hair Moisturizing Deep Conditioner

97% function match · 9 of the 10 functions we compared match Formula overlap 52%. Design Essentials Almond & Avocado Wash Day Deep Moisture Masque and DevaCurl Heaven in Hair Moisturizing Deep Conditioner share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Almond & Avocado Wash Day Deep Moisture Masque — protein-sensitive hair
  • Heaven in Hair Moisturizing Deep Conditioner — protein-sensitive hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Design Essentials Almond & Avocado Wash Day Deep Moisture Masque — 12 oz container Design Essentials

Almond & Avocado Wash Day Deep Moisture Masque

  • Mask / treatment
  • Masstige
  • Sulfate-free
  • Silicone-free
DevaCurl Heaven in Hair Moisturizing Deep Conditioner — 8 oz container DevaCurl

Heaven in Hair Moisturizing Deep Conditioner

  • Mask / treatment
  • Salon
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$14.39 12 oz · $1.27/oz
about $29 8 oz · $3.63/oz
Value / price positioning
Lower cost than most masks and treatments $$$$$ Masstige tier · costs less than 84% of the 347 masks and treatments we’ve priced
Upper-mid price for a treatment $$$$$ Salon tier · costs more than 51% of the 347 masks and treatments we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Wavy–Coily The brand’s own claims name curly or textured hair. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Time on the hair
Moderate Long enough that it is a planned step, not a shower add-on. Your hair
Short A short wait — it fits inside an ordinary shower. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
None No protein or amino acids in the list. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Oils and butters Same
None No oils or butters in the list. Your hair
None No oils or butters in the list. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Covers the core
Who should choose this
  • Protein-sensitive hairthat stiffens when protein is added
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Protein-sensitive hairthat stiffens when protein is added
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
Why you might skip it
  • Scents bother youthis product carries a scent
  • Hair that needs proteinthere is none in this list
  • Dry or very humid airwhere heavy humectants work against you
  • Scents bother youthis product carries a scent
  • Very dry or damaged hairit contains fast-drying alcohol
  • Hair that needs proteinthere is none in this list
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Mask / treatment
Mask / treatment
Where to buy
Brand website
Brand website · Ulta
Free of
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Cruelty-free
Cruelty-free · PETA-listed
Cruelty-free · PETA-listed
Scent
Sweet & vanilla
Scented, not described
Time on hair
15–15 min
2–3 min
How often
weekly
weekly
Treatment focus
moisture
moisture

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientAlmond & Avocado Wash Day Deep Moisture MasqueHeaven in Hair Moisturizing Deep Conditioner
Water
Neutral
#1Leading
#1Leading
Glycerin
Moisturizes
#3Leading
#2Leading
Cetrimonium Chloride
Detangles
#4Supporting
#5Supporting
Cetearyl Alcohol
Softens
#6Supporting
#3Leading
Fragrance
Fragrance
#20Below the 1% line
#27Below the 1% line
Benzyl Benzoate
Fragrance
#21Below the 1% line
#28Below the 1% line
Linalool
Fragrance
#24Below the 1% line
#29Below the 1% line

What only one of them carries

Full ingredient list — Almond & Avocado Wash Day Deep Moisture Masque (25)
Full ingredient list — Heaven in Hair Moisturizing Deep Conditioner (29)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsAlmond & Avocado Wash Day Deep Moisture MasqueHeaven in Hair Moisturizing Deep Conditioner
Supported
3
4
Partly supported
0
1
Stated by brand
1
0
Potential conflict
0
0

Almond & Avocado Wash Day Deep Moisture Masque

  • Seriously moisturizing and zero hassleSupportedHelps hair feel hydrated.
  • Strengthens, softens, and delivers long-lasting hydrationSupportedHelps hair feel hydrated.
  • Reduces breakage and eases detanglingStated by brandCan’t be confirmed from label.
  • Formulated without parabens, phthalates, silicones, or glutenSupportedNothing that needs a strong wash.

Heaven in Hair Moisturizing Deep Conditioner

  • moisturizingSupportedHelps hair feel hydrated.
  • detanglingSupportedEasier detangling, less breakage.
  • frizz controlSupportedSmoother strands, less frizz.
  • shinePartly supportedA hint of gloss.
  • curl definitionSupportedHolds a clump together.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for moisture. DevaCurl Heaven in Hair Moisturizing Deep Conditioner draws complaints about dryness and the packaging.

Almond & Avocado Wash Day Deep Moisture Masque

Scent

Reviewer Jenn M.: "Left my hair feeling soft and smooth, moisturized and the smell was amazing."

Softness and manageability

Reviewer Carlton S. (5/5): "Moisturizing, makes my hair soft and manageable after shampooing."

Hydration effectiveness

Reviewer Megan J. (5/5): "ABSOLUTELY LOVE THIS! So far it's the only product to really hydrate my hair"

Heaven in Hair Moisturizing Deep Conditioner

Thick formula fully coats hair root-to-tip and rinses clean without a greasy residue, leaving hair very soft

Ulta verified purchaser, gifted product, 5-star review

Works well as a weekly wash-day mask for very dry, coarse-texture curls

Ulta verified purchaser, 4-star review

Dried hair out further for at least one very dry/curly user despite the moisturizing claims

Ulta verified purchaser, 1-star review

Thick product is hard to dispense fully from the bottle/container

Ulta verified purchaser, 4-star review

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$1.27/oz vs $3.63/oz — DevaCurl Heaven in Hair Moisturizing Deep Conditioner costs about 2.9× more per ounce than Design Essentials Almond & Avocado Wash Day Deep Moisture Masque.

$0.19/oz median $3.49/oz $24.50/oz $1.27/oz Almond & Avocado Wash Day $3.63/oz Heaven in Hair Moisturizin

Every mark sits on one distribution because these are compared against the same set: 347 masks and treatments with a computable unit price.

Value readAlmond & Avocado Wash Day Deep Moisture MasqueHeaven in Hair Moisturizing Deep Conditioner
Label
Lower cost than most masks and treatmentsCosts less per ounce than most masks and treatments we have researched.
Upper-mid price for a treatmentSits in the middle of the range for masks and treatments per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Almond & Avocado Wash Day Deep Moisture Masque · Heaven in Hair Moisturizing Deep Conditioner · All masks and treatments in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 7 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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