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Side by side

Bumble and bumble Thickening Plumping Hair Mask vs Davines HEART OF GLASS Intense Treatment

90% function match · 8 of the 10 functions we compared match Formula overlap 52%. Bumble and bumble Thickening Plumping Hair Mask and Davines HEART OF GLASS Intense Treatment share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Thickening Plumping Hair Mask — maximum slip
  • HEART OF GLASS Intense Treatment — maximum slip

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Bumble and bumble Thickening Plumping Hair Mask — 6.7 oz container Bumble and bumble

Thickening Plumping Hair Mask

  • Mask / treatment
  • Prestige
  • Sulfate-free
  • Silicone-free
Davines HEART OF GLASS Intense Treatment — 5.07 oz container Davines

HEART OF GLASS Intense Treatment

  • Mask / treatment
  • Prestige
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
about $49 6.7 oz · $7.31/oz
$43 5.07 oz · $8.48/oz
Value / price positioning
Same job for less elsewhere $$$$$ Prestige tier · costs more than 83% of the 347 masks and treatments we’ve priced
Same job for less elsewhere $$$$$ Prestige tier · costs more than 89% of the 347 masks and treatments we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Time on the hair
Short A short wait — it fits inside an ordinary shower. Your hair
Short A few minutes on the hair before rinsing. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Differs
Light Water-first and light: unlikely to flatten fine hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Oils and butters Same
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Covers the core
Who should choose this
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Fine hairthat flattens under most products
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Silicone-free routinesno silicones appear in the list
Why you might skip it
  • Scents bother youthis product carries a scent
  • Dry or very humid airwhere heavy humectants work against you
  • Coarse, very dry hairthis is a light formula for its category
  • Scents bother youthis product carries a light scent
  • Very dry or damaged hairit contains fast-drying alcohol
  • Dry or very humid airwhere heavy humectants work against you
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Mask / treatment
Mask / treatment
Where to buy
Salons · Brand website · Ulta …
Brand website
Free of
  • sulfate-free
  • silicone-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • curly-method compatible
Cruelty-free
Cruelty-free · PETA-listed
Cruelty-free · brand states
Scent
Scented, not described
Fresh & airyLight
Time on hair
2–5 min
5–10 min
How often
weekly
weekly
Treatment focus
multi
multi

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientThickening Plumping Hair MaskHEART OF GLASS Intense Treatment
Water
Neutral
#3Leading
#1Leading
Cetearyl Alcohol
Softens
#4Supporting
#2Leading
Glyceryl Stearate
Softens
#7Supporting
#11Secondary
Stearamidopropyl Dimethylamine
Detangles
#8Supporting
#19Below the 1% line
Fragrance
Fragrance
#32Below the 1% line
#12Below the 1% line
Linalool
Fragrance
#34Below the 1% line
#32Below the 1% line
Behentrimonium Chloride
Detangles
#9Secondary
#4Supporting

What only one of them carries

Full ingredient list — Thickening Plumping Hair Mask (41)
Full ingredient list — HEART OF GLASS Intense Treatment (37)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsThickening Plumping Hair MaskHEART OF GLASS Intense Treatment
Supported
1
0
Partly supported
1
1
Stated by brand
2
2
Potential conflict
0
0

Thickening Plumping Hair Mask

  • all-day volume in 2 minutes flatSupportedLeaves room for lift.
  • Strand-Plumping TechnologyStated by brandCan’t be confirmed from label.
  • detangles and strengthens against breakagePartly supportedSupports the surface, not a treatment.
  • paraben/phthalate/mineral-oil/formaldehyde freeStated by brandCan’t be confirmed from label.

HEART OF GLASS Intense Treatment

  • Reinforcing, brightening treatment for natural or cosmetic blondesStated by brandCan’t be confirmed from label.
  • Biacidic bond complex and baobab extract strengthen fibers and prevent breakagePartly supportedSupports the surface, not a treatment.
  • Brightens blonde hair immediatelyStated by brandCan’t be confirmed from label.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Bumble and bumble Thickening Plumping Hair Mask draws complaints about weight; Davines HEART OF GLASS Intense Treatment draws complaints about the scent.

Thickening Plumping Hair Mask

Skeptical buyers converted by visible plumping effect

5-star review from "Sharon918": "I was a skeptic. I've used many products in the past that promised thicker hair...But this new plumping mask really works!!"

Fuller feel reported on thin/fine hair

5-star review from "jaymem13": "This hair mask is a life saver for thin hair, it made my hair feel heavier, fuller, and it smells so good."

Some reviewers found it too heavy or not worth the price

3-star review "falls flat": "I didn't really notice a significant difference in thickness...This is almost $40." Another 3-star review "Too heavy for my hair": "It weighs my hair down and doesn't give me the umph needed."

HEART OF GLASS Intense Treatment

Reviewer with long-term color damage found it a genuine repair treatment (not just an extra-hydrating conditioner) that became a weekly self-care ritual

Editorial product review, NewBeauty.com

Makes hair noticeably softer and adds significant shine, with reviewer noting compliments even between salon visits

Blogger product review, paigeditullio.com

Delivers hydration without weighing down fine hair, and works in just 5-10 minutes once weekly

Blogger product review, paigeditullio.com

Complaint that the jar is pricey relative to how quickly it is used up (a few months of weekly use), harder to stretch than an oil or leave-in; scent described as mildly powdery though subtle and fast-fading

Blogger product review, paigeditullio.com

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$7.31/oz vs $8.48/oz — Davines HEART OF GLASS Intense Treatment costs about 1.2× more per ounce than Bumble and bumble Thickening Plumping Hair Mask.

$0.19/oz median $3.49/oz $24.50/oz $7.31/oz Thickening Plumping Hair M $8.48/oz HEART OF GLASS Intense Tre

Every mark sits on one distribution because these are compared against the same set: 347 masks and treatments with a computable unit price.

Value readThickening Plumping Hair MaskHEART OF GLASS Intense Treatment
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Thickening Plumping Hair Mask · HEART OF GLASS Intense Treatment · All masks and treatments in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 7 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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