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Side by side

As I Am Dry & Itchy Scalp Care Cowash vs The Doux ONE LOVE Co-Wash

72% function match · 6 of the 12 functions we compared match Formula overlap 20%. As I Am Dry & Itchy Scalp Care Cowash and The Doux ONE LOVE Co-Wash share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Dry & Itchy Scalp Care Cowash — flaking scalps
  • ONE LOVE Co-Wash — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
As I Am Dry & Itchy Scalp Care Cowash — container, alternate view As I Am

Dry & Itchy Scalp Care Cowash

  • Co-wash
  • Drugstore
  • Sulfate-free
  • Protein-free
The Doux ONE LOVE Co-Wash — container The Doux

ONE LOVE Co-Wash

  • Co-wash
  • Masstige
  • Sulfate-free
  • Lightweight
Price, size & price per ounce
$10.99 16 oz · $0.71/oz
$12.49 16 oz · $0.78/oz
Value / price positioning
Lower cost than most co-washes $$$$$ Drugstore tier · costs less than 88% of the 95 co-washes we’ve priced
Lower cost than most co-washes $$$$$ Masstige tier · costs less than 83% of the 95 co-washes we’ve priced
Best for hair types
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Moisture level Differs
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Moderate Humectants in the working part of the formula. Your hair
Cleansing strength Same
Gentle Removes light dirt and oil without stripping. Your hair
Gentle Removes light dirt and oil without stripping. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Differs
None No protein or amino acids in the list. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
High Your hair
High Your hair
Oils and butters Differs
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
None No oils or butters in the list. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Flaking scalpsthis carries an over-the-counter active
  • Colour-treated hairthat fades faster in a sulfate wash
  • Protein-sensitive hairthat stiffens when protein is added
  • Frequent washerswho want gentler cleansing
  • Colour-treated hairthat fades faster in a sulfate wash
  • Frequent washerswho want gentler cleansing
  • Maximum slipfor hair that tangles the moment it is wet
  • Hard waterand swimmers dealing with mineral deposit
Why you might skip it
  • Scents bother youthis product carries a strong scent
  • Curly-method routinesthese silicones need a detergent to remove
  • A squeaky-clean feelthis deliberately leaves conditioning behind
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • A squeaky-clean feelthis deliberately leaves conditioning behind
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Co-wash
Co-washcream
Line
Dry & Itchy Scalp Care
—
Where to buy
Brand website · Target
Brand website
Free of
  • sulfate-free
  • protein-free
  • sulfate-free
Cruelty-free
Cruelty-free · PETA-listed
—
Scent
Mint & herbalStrong
Scented, not described
How often
—
every wash

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientDry & Itchy Scalp Care CowashONE LOVE Co-Wash
Water
Neutral
#1Leading
#1Leading
Aloe Barbadensis Leaf Juice
Moisturizes
#3Leading
#12Secondary
Cetrimonium Chloride
Detangles
#4Supporting
#11Secondary
Cetyl Alcohol
Softens
#6Supporting
#5Supporting
Fragrance
Fragrance
#16Below the 1% line
#26Below the 1% line
Cetearyl Alcohol
Softens
#21Below the 1% line
#2Leading

What only one of them carries

Dry & Itchy Scalp Care Cowash

ONE LOVE Co-Wash

Full ingredient list — Dry & Itchy Scalp Care Cowash (44)
Full ingredient list — ONE LOVE Co-Wash (27)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsDry & Itchy Scalp Care CowashONE LOVE Co-Wash
Supported
4
2
Partly supported
0
1
Stated by brand
0
2
Potential conflict
0
0

Dry & Itchy Scalp Care Cowash

  • Cleanses, moisturizes, and soothes dry and itchy scalpSupportedHelps hair feel hydrated.
  • Eases detanglingSupportedEasier detangling, less breakage.
  • Hydrated, defined and manageable curlsSupportedHelps hair feel hydrated.
  • Sulfate-Free, Silicone-Free, Paraben-Free, Phthalate-FreeSupportedGentler on colour and coils.

ONE LOVE Co-Wash

  • gently cleanses, detangles, and conditions hair without waxy build-upSupportedEasier detangling, less breakage.
  • works with every hair type and curl patternSupportedHolds a clump together.
  • anti-breakage peptide technology for ultimate length retentionPartly supportedSupports the surface, not a treatment.
  • jojoba and grapeseed oil to reduce friction and aid in heat protectionStated by brandOnly lab testing can show this.
  • No harsh sulfatesStated by brandCan’t be confirmed from label.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

As I Am Dry & Itchy Scalp Care Cowash draws complaints about residue or cast and irritation.

Dry & Itchy Scalp Care Cowash

Works well as a gentle 2-3x/week co-wash alternative to shampoo, cleansing without stripping moisture, including for post-workout scalp refresh.

Curly/coily and textured-hair users

Reviewers with chronic scalp conditions (eczema, seborrheic dermatitis, severe dryness) describe dramatic, near-immediate relief from itching and pain.

Users with diagnosed/chronic scalp conditions, several prior-product veterans

Recent bottles are described as thinner/more watery and less cleansing than earlier batches, echoing the reformulation complaint as a texture change.

Repeat customers comparing batches

Many long-time repeat buyers report the current formula no longer contains the anti-dandruff active it once did, and that itching/flaking has returned; several explicitly link this to an EU-regulation-driven reformulation.

Repeat customers, some through 8+ bottles of the prior formula

The mint/tea tree scent is strong; most tolerate or even like it, but it is called out often enough to be a recurring mixed point.

General reviewer base

ONE LOVE Co-Wash

Several reviewers say it removes the separate conditioner step entirely — washing with a cream and needing nothing after it is described as the main appeal, along with less breakage in the shower

Walmart reviewers with natural curly hair, one reporting zero breakage on first use

The most common use pattern is not a stand-alone wash but a detangling step — reviewers apply it as a pre-poo or a mid-week refresh and report a faster wash day, easier combing and, for one parent, no tears

Walmart reviewers, including one washing a child's hair and one using it after taking out braids

Low-porosity hair is the reported failure case — a reviewer says it left her hair hard, and the brand replied on the review recommending it be used between washes or as a pre-poo rather than as the main cleanse

a 2-star Walmart reviewer, with a public reply from The Doux team

Scent is the most-mentioned single attribute and it polarises: most reviewers describe it as delicious or amazing, but one specifically dislikes the sweet bubble-gum character and lists it as a reason she will not repurchase

Walmart reviewers; scent is the page's only tagged topic (3 mentions)

It lathers slightly, which catches people out — a reviewer expecting the no-suds behaviour of a conventional co-wash found the light foam disorienting enough to note it

a 3-star Walmart reviewer who came to it from another brand's co-wash

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$0.71/oz vs $0.78/oz — within about the same cost per ounce.

$0.37/oz median $2.00/oz $8.63/oz $0.71/oz Dry & Itchy Scalp Care Cow $0.78/oz ONE LOVE Co-Wash

Every mark sits on one distribution because these are compared against the same set: 95 co-washes with a computable unit price.

Value readDry & Itchy Scalp Care CowashONE LOVE Co-Wash
Label
Lower cost than most co-washesCosts less per ounce than most co-washes we have researched.
Lower cost than most co-washesCosts less per ounce than most co-washes we have researched.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Dry & Itchy Scalp Care Cowash vs Hair-Wash Milky Hair CleanserBread Beauty Supply · 86% function matchONE LOVE Co-Wash vs Shea Butter for Natural Hair Complete Conditioning Co-WashCantu · 84% function matchDry & Itchy Scalp Care Cowash vs Jamaican Black Castor Oil CoWashAs I Am · 75% function matchONE LOVE Co-Wash vs Hair-Wash Milky Hair CleanserBread Beauty Supply · 83% function matchDry & Itchy Scalp Care Cowash vs Shea Butter for Natural Hair Complete Conditioning Co-WashCantu · 71% function matchONE LOVE Co-Wash vs Shea Butter Coconut Oil Co-Wash Cleansing ConditionerLuster's Pink · 81% function matchDry & Itchy Scalp Care Cowash vs True Textures Cream Cleansing ConditionerMizani · 71% function matchONE LOVE Co-Wash vs Bio-Cleansing ConditionerUnwash · 79% function match

Dry & Itchy Scalp Care Cowash · ONE LOVE Co-Wash · All co-washes in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 7 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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