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Lottabody

Concentrated Setting Lotion

Styler / Styling product, strong-hold

  • Styler
  • lotion
  • Sulfate-free
  • Silicone-free
  • Protein-free
Size8 fl ozusual store size · 2 sizes
Price$9.97 Good valueseen at one store · 32 oz
Price / oz$0.31/ozat 32 oz
Where to buy1 store

Add it to your products. We’ll tell you if it’s ever recalled.

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Manufacturer page: wigtypes.com

Personal fit

Is this right for you?

Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.

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$49 with 60 days of follow-up questions and plan updates

$99 with 12 months. Pay once; the year renews only if you choose.

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Lower cost than most lotions

$0.31/oz at 32 oz, less than 100% of the 36 lotions , which mostly run $1.45–6.04/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added
Maximum slipfor hair that tangles the moment it is wet
Curly-method routinesno sulfates and no water-insoluble silicones
Curl definitionfilm formers hold a clump together
Fine hairthat flattens under most products
Silicone-free routinesno silicones appear in the list

Maybe skip if

this product has a scent
Anyone who dislikes a castthe film formers here can set firm
Soft, touchable finishesthe brand states a firm hold

Whether this hold suits you depends on your density, porosity and how long your style needs to last. The consultation works that out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Hold (as stated) Strong

A strong hold, as stated by the brand.

Hold system Synthetic polymer

Synthetic hold polymers, the firmest kind of hold.

Cast risk Likely

Film formers with little to soften them, so expect a cast to scrunch out.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Oil absorption None

No absorbent powders or starches.

Oils and butters None

No oils or butters in the list.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Needs detergent to remove No

Nothing here needs a detergent wash to remove.

Fragrance Prominent

Fragrance is in the first eight ingredients, so it makes up a larger share of the formula.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater/Aqua/Eau solvent The base everything else is dissolved in Neutral
Polyquaternium-11 film former Lays down the film that holds a shape Detangles
Polysorbate 20 solubilizer Keeps oils dissolved in water Stabilizes
Peg-40 Lanolin emulsifier Keeps oil and water mixed Stabilizes
FragranceFragrance (Parfum) fragrance The scent Fragrance
DMDM Hydantoin formaldehyde releaser — Stabilizes
Methylparaben paraben — Stabilizes
Blue 1 (CI 42090) colourant Colours the product, not the hair Neutral
What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance.
Full ingredient list (9)

In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.

  • 1 Water · Water/Aqua/Eau
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Polyquaternium-11
    General function

    A styling and conditioning polymer that adds light hold and shine, common in mousses and setting sprays.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitCurls or waves needing flexible hold

    Cationic polymers hold a curl loosely and stay soft, which is why they turn up in definition products rather than firm-hold ones.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic polymer stays on the hair through rinsing, which is what keeps static and combing friction down after the wash.

    May suitMaximum-hold styling

    Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

    • film former
    • polymer
    • conditioning agent
  • 3 Polysorbate 20
    General function

    Keeps fragrance and oils dissolved in a watery formula so it stays clear.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solubilizer
    • emulsifier
  • 4 Peg-40 Lanolin
    General function

    An ethoxylated or propoxylated formulation aid. Ingredients of this family keep oils, silicones and fragrance evenly dispersed in a water-based product.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • emulsifier
  • ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
  • 5 Fragrance · Fragrance (Parfum)
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 6 DMDM Hydantoin
    General function

    A preservative that works by slowly releasing small amounts of formaldehyde; some brands avoid it for that reason.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    PubChem
    • formaldehyde releaser
    • preservative
  • 7 Methylparaben
    General function

    A long-established preservative. Many brands have replaced parabens with newer systems for marketing rather than safety reasons.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    PubChem
    • paraben
    • preservative
  • 8 Blue 1 (CI 42090)
    General function

    A certified colour used to tint the product itself, not the hair.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.

    • colourant
    • direct dye
    • blue dye
  • 9 Red 33 (CI 17200)
    General function

    A certified colour that tints the product itself. It does not colour hair.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    A violet or blue colorant sits opposite yellow on the colour wheel, so a trace of it deposited on the surface makes a warm cast read cooler. It washes out over the following few washes.

    • colourant

What the whole list adds up to

  • 2 emulsifiers
  • 2 preservatives
  • 2 colourants
  • 1 solvent
  • 1 film former
  • 1 polymer
  • 1 conditioning agent
  • 1 solubilizer
  • 1 fragrance
  • 1 declared fragrance
  • 1 formaldehyde releaser
  • 1 paraben
  • 1 direct dye
  • 1 blue dye

Ingredient list captured 2026-08-27. Formulas change, so check the package in your hand when an ingredient matters to you.

Price · 32 oz

Seen at $9.97 1 store · checked Aug 27
Good value under $78 Under $2.43/oz it costs less than three-quarters of the 8 products we score as doing the same job

Usually a good value. Most stores sell it under the $78 line, and products that do this job typically go for about $108 at this size.

Show the price ladder
Where we’ve seen it1 listing · 1 store
  • Walmart
    $9.97
    32 oz · $0.31/oz
    Aug 27Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 32 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Seen at $9.97 is the price we have observed for the 32 oz. We need three stores before we call a price commonly seen.
  3. Good value under $78 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $2.43/oz; at 32 oz that is $78. Under that line you are paying less than most of them.
  4. About $108 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 32 oz.

Formula

Formula score
6 of 10

The formula covers the core of what a lotion does, and it costs less per ounce than most lotions in our library.

How the score is counted
  • Costs less per ounce than 100% of the 36 lotions we’ve priced
  • No softeners alongside the hold in the formula
  • Reviewers mention 3 things they like about how it performs
  • Drugstore tier, sold at Beauty supply and Walmart
  • A hold systemThe polymer, gum, or wax that holds the shape.3 pts
  • Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
  • No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
  • A humectantBinds water into the hair.1 pt
  • A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.

Does the same job

Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.

KenraClosest function Volume Mist 2 $3.50/oz $3.19/oz more
  • Protein-free
  • Curly method
  • Lightweight
Function
  • Water-binding (humectants)
Also
  • Cruelty-free
  • Masstige tier
  • 6 oz bottle
Compare
Paul MitchellLowest cost per oz Hair Sculpting Lotion $1.47/oz $1.16/oz more
  • Protein-free
  • Curly method
  • Lightweight
· Close function
Function
  • Water-binding (humectants)
Also
  • Cruelty-free
  • Masstige tier
  • 8.5 oz bottle
Compare
CHIClose function Vibes "So Beachy" Texturizing Sea Salt Hair Mist $2.21/oz $1.90/oz more
  • Protein-free
  • Curly method
  • Lightweight
Function
  • Water-binding (humectants)
Also
  • 2 oz bottle
  • Sold online
Compare

See more alternatives in the product library

These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget

Suits every hair pattern

Final decision

Should you buy it?

A solid pick for the hair it suits
Best user

Hair that stiffens on protein, for a protein-free formula and real detangling slip

Biggest tradeoff

Worth skipping for anyone sensitive to fragrance, anyone who will not scrunch out a cast, or anyone who wants a soft, touchable finish

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, and what the formula shows

Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.

2
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
3
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
Gives limp hair fantastic body

It reads light on the strand, which is what volume claims depend on.

  • Polyquaternium-11
Supported

Leaves room for lift.

Helps hair remember the set

This is a marketing claim; an ingredient list cannot speak to it.

—

Stated by brand

Can’t be confirmed from label.

Dries fast and crisp

This is a marketing claim; an ingredient list cannot speak to it.

—

Stated by brand

Can’t be confirmed from label.

Rich silken sheen

Nothing in the list reads as a shine system.

—

Stated by brand

Can’t be confirmed from label.

Firm hold, yet easy to comb

Synthetic hold polymers are present.

  • Polyquaternium-11
Supported

Structure that lasts the day.

How to read this

We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.

Reviewers say it leaves hair full and silky and describe it as a product they can't live without

Walmart customer review

Long-time users say it still produces long-lasting curls and works across hair types after years of repeat use

repeat Walmart customer

Reviewers report it adds volume and controls puffiness specifically in humid weather

Walmart customer review

How this page was made

  • Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 4 sources consulted for this product (0 manufacturer or regulatory, 4 retailer, 0 editorial), last checked 2026-08-27.
  • Ingredient references are linked for 0 of 4 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
  • We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v23. Record last updated 2026-08-27.

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