10 transformative benefits in 1 minute for stronger hair
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
Dove
Intensive Repair 10-in-1 Amino Serum with Bio-Protein Care
Finisher / Serum, glossing
- Finisher
- serum
- Sulfate-free
- Vegan · label states
- Cruelty-free · label states
Size3.3 fl oz
Price$51.95seen at one store · 3.3 oz
Price / oz$17.56/ozat 3.3 oz
Where to buy3 stores · $15.99–63.95
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Listing used for research: target.com
Personal fit
Is this right for you?
Complete the consultation to see exactly how well this product fits your hair and your goals. With 2,400+ products in our library we can match exactly the right products to you.
- In 10 minutes we can identify your exact hair condition and traits.
- Every product matched against your hair across the 22 factors we check.
- A personalized routine for your daily life — your schedule, styling habits, and local weather.
- Find products that do the same job at a lower cost.
- Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.
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Factor
Your profile
Fit
Best for hair types
All types
Not in your profile
Moisture level
Moderate
Not in your profile
Shine system
High
Not in your profile
Slip / detangling
Some
Not in your profile
Weight on hair
Medium
Not in your profile
Fragrance
Prominent
Not in your profile
Protein
Minor
Not in your profile
Silicone / wax buildup
High
Not in your profile
Clarifying wash needed
Moderate
Not in your profile
Parabens / preservatives
None of these listed
Not in your profile
Show all 22 factors we check
The rest of what your plan weighs on this product.
Essential oils
None listed
Not in your profile
Fast-drying alcohol
None
Not in your profile
Vegan / cruelty-free
Vegan · label statesCruelty-free · label states
Not in your profile
Animal-derived ingredients
Vegan · label states
Not in your profile
Aerosol can
Pump or tube
Not in your profile
Needs heat to set
Not determined
Not in your profile
Heavy humectants
Not heavy
Not in your profile
Hard-water defence
None
Not in your profile
UV filter
None listed
Not in your profile
Ingredient list
18 ingredientsAbout average
Not in your profile
Price tier
Masstige
Not in your profile
Where to buy it
Grocery / massOne channel
Not in your profile
The consultation builds your hair profile, then reads every factor in this table against it — and tells you where this product fits, or what to use instead.
Start your consultation$49.00 once, for your consultation and hair profile. No subscription, no required purchases.
Your avoid-list
Same job for less elsewhere
$17.56/oz at 3.3 oz — more than 86% of the 77 serums , which mostly run $3.25–14.50/oz.
Great for
Dull-looking haira recognised shine system is present
Very dry hairno fast-drying alcohol in the list
Vegan and cruelty-freeour researched record has it as both
Aerosol avoidancea pump or tube, not a pressurised can
A wide range of haira middle-of-the-range weight
Maybe skip if
this product carries a scent
Curly-method routinesthese silicones need a detergent to remove
Picking it up locallywe have it recorded in one channel only
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Shine system
Silicone serum
A silicone or oil blend does the shine work here.
Weight on the hair
Medium
Middle of the range — noticeable on fine hair, light on coarse hair.
Oils and butters
Present, high in the list
Oils sit high in the list — a softening, coating formula.
Needs detergent to remove
Yes
Water-insoluble silicones or waxes: a detergent wash is what removes them.
Fast-drying alcohol
None
No fast-drying alcohol in the list.
Fragrance
Prominent
Fragrance sits in the first eight ingredients — a larger share of the formula.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Cyclopentasiloxane | silicone | The shine system | Buildup |
| Cyclohexasiloxane | silicone | The shine system | Buildup |
| Dimethiconol | silicone | The shine system | Buildup |
| Phenyl Trimethicone | silicone | The shine system | Buildup |
| Aminopropyl Dimethicone | silicone | The shine system | Buildup |
| FragranceFragrance (Parfum) | fragrance | The scent | Fragrance |
| Dimethicone Crosspolymer | film former | A supporting film former | Buildup |
| Prunus Armeniaca (Apricot) Kernel Oil | oil | A little oil for shine | Shine |
| Hydrolyzed Cicer Seed Extract | botanical extract | A trace plant extract | Protein |
| Benzyl Salicylate | fragrance | The scent | Fragrance |
| Citronellol | fragrance | The scent | Fragrance |
| Geraniol | fragrance | The scent | Fragrance |
What the list leaves out, and what it carriesThe list carries no sulfates or drying alcohols. Fragrance is on the label. Water-insoluble silicones — needs a detergent wash to remove. Vegan and cruelty-free.
Full ingredient list (18)
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
-
1
Cyclopentasiloxane
General function
A light, fast-evaporating silicone that spreads other ingredients then leaves. It gives serums their weightless glide.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitBuild-up-sensitive routinesIt leaves the hair by evaporating rather than by being washed off, so it is not part of what accumulates.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFine or easily flattened hairA cyclic silicone evaporates after it has spread the formula, so it carries the other ingredients without leaving weight behind.
- silicone
- emollient
-
2
Cyclohexasiloxane
General function
A light, evaporating silicone that spreads other ingredients then leaves nothing behind.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitBuild-up-sensitive routinesIt leaves the hair by evaporating rather than by being washed off, so it is not part of what accumulates.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFine or easily flattened hairA cyclic silicone evaporates after it has spread the formula, so it carries the other ingredients without leaving weight behind.
- silicone
- emollient
-
3
Dimethiconol
General function
A high-shine silicone often paired with dimethicone for a smoother, glossier finish.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
PubChemMay suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairLays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.
May not suitBuild-up-sensitive routinesDimethicone does not disperse in water. On a routine that skips detergent it stays on the hair and accumulates wash after wash.
- silicone
- emollient
-
4
Phenyl Trimethicone
General function
A high-refractive silicone used specifically for visible shine in serums and finishing oils.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairLays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.
May not suitBuild-up-sensitive routinesDimethicone does not disperse in water. On a routine that skips detergent it stays on the hair and accumulates wash after wash.
- silicone
- emollient
-
5
Aminopropyl Dimethicone
General function
A silicone. Silicones coat the strand for slip, shine and frizz control; unless the name carries PEG or PPG, removing one takes a detergent rather than water.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairLays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.
May not suitBuild-up-sensitive routinesDimethicone does not disperse in water. On a routine that skips detergent it stays on the hair and accumulates wash after wash.
- silicone
- conditioning agent
- ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
6
Fragrance
· Fragrance (Parfum)
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
7
Dimethicone Crosspolymer
General function
A synthetic film-forming polymer. Polymers of this kind dry to a continuous film on the hair, which is how a styling product holds a shape.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairA crosslinked or hydroxyl-terminated silicone lays a continuous film, which is the most durable surface smoothing this class offers.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
- film former
- polymer
- silicone
-
8
Prunus Armeniaca (Apricot) Kernel Oil
General function
A light, soft-feeling oil common in leave-ins and finishing products.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitDry, coarse, or high-porosity hairCoats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.
May suitFrizz-prone, damaged, or high-friction hairA thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
-
9
Lens Esculenta (Lentil) Seed Extract
- botanical extract
-
10
Hydrolyzed Cicer Seed Extract
General function
A broken-down chickpea seed extract, used for protein and conditioning claims.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFrizz-prone, damaged, or high-friction hairFilling surface gaps evens out the cuticle, which is part of what makes damaged hair comb and reflect light more like undamaged hair.
May suitVery dry or highly damaged hairHydrolysed fragments are small enough to sit in the gaps of a worn cuticle for a wash or two, temporarily restoring stiffness and cutting breakage in combing.
- botanical extract
- protein
- hydrolysed protein
-
11
Chenopodium Quinoa Seed Extract
- botanical extract
-
12
Benzyl Alcohol
- preservative
- solvent
-
13
Benzyl Salicylate
General function
A soft floral fragrance component listed separately as a recognised allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
14
Citronellol
General function
A rose-like fragrance component named separately as a recognised allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
15
Geraniol
General function
A rose-scented fragrance component, listed on its own because some people react to it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
16
Hexyl Cinnamal
General function
A jasmine-like fragrance component named separately as a recognised allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
17
Limonene
General function
A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
18
Linalool
General function
A floral fragrance component listed separately as a recognised contact allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
What the whole list adds up to
- 7 fragrances
- 6 silicones
- 6 named fragrance allergens
- 5 emollients
- 3 botanical extracts
- 1 conditioning agent
- 1 declared fragrance
- 1 film former
- 1 polymer
- 1 oil
- 1 protein
- 1 hydrolysed protein
- 1 preservative
- 1 solvent
Ingredient list captured 2026-09-06. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 3.3 oz
Seen at
$51.95
Good value under
$8
Priced above the products that do the same job. Stores sell it above the $8 line; products that do this job typically go for about $19 at this size.
Show the price ladder
Where we’ve seen it4 listings · 3 stores
-
Target
$15.993.3 oz · $4.84/ozSep 6Lowest per oz
-
Target
$15.993.3 oz · $4.84/ozSep 6
-
FoodServiceDirect.com
$51.953.3 oz · $15.74/ozSep 6
-
Zoro
$63.953.3 oz · $19.38/ozSep 6
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 3.3 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $51.95 is the price we have observed for the 3.3 oz. We need three stores before we call a price commonly seen.
- Good value under $8 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $2.54/oz; at 3.3 oz that is $8. Under that line you are paying less than most of them.
- About $19 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 3.3 oz.
Formula
8
Formula score
8 of 10
This is a complete serum formula. It is also above the range for serums per ounce, with 7 close matches selling for meaningfully less.
How the score is counted
- 7 products that do the same job cost less per ounce
- Costs more per ounce than 86% of the 77 serums we’ve priced
- Covers 4 of the 6 things a serum should do
- Reviewers mention 2 things they like about how it performs
- A shine systemThe silicone, oil, or ester that produces gloss.3 pts
- A weightless carrierDelivers the shine without leaving grease.2 pts
- Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
- An antioxidantKeeps the oils in the bottle from going off.1 pt
- No drying alcohol in the first threeFast drying without leading on alcohol.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job, for less
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
Garnier FructisLowest cost per oz
Garnier Fructis Sleek & Shine Anti-Frizz Serum
$2.54/oz $15.02/oz less
- Protein-free
- Shine
- Humidity
- Function
- Also
Garnier FructisClose function
Sleek & Shine Anti-Frizz Serum
$2.54/oz $15.02/oz less
- Protein-free
- Shine
- Humidity
- Function
- Also
RedkenClose function
Frizz Dismiss Instant Deflate Oil-In-Serum
$8.57/oz $8.99/oz less
- Protein-free
- Shine
- Humidity
- Function
- Also
See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
Should you buy it?
Good for the right person, not the lowest costBest user
Hair that reads dull, looking for shine and a formula with no drying alcohol
Biggest tradeoff
Less suited to anyone sensitive to fragrance, curly-method routines, or anyone who wants to pick it up locally
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, against what the formula shows
Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.
1
SupportedBacked by ingredients
1
Partly supportedSome supporting logic
8
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
72-hour damage protection
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
Restores hair barrier
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
Reduces protein loss
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
7X stronger hair vs. non-conditioning shampoo
A brand-run study. We report it as stated and do not repeat the number as fact.
—
Stated by brand
Only the brand’s testing shows this.
90% less breakage vs. non-conditioning shampoo
A brand-run study. We report it as stated and do not repeat the number as fact.
—
Stated by brand
Only the brand’s testing shows this.
72-hour smoothness
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
Helps prevent split ends
Protein or ceramides are present, but low enough that this reads as support, not treatment.
- Hydrolyzed Cicer Seed Extract
Partly supported
Supports the surface, not a treatment.
48-hour enhanced gloss
The formula carries a recognised shine system — silicone, oil, or light ester.
- Cyclopentasiloxane
- Cyclohexasiloxane
- Dimethiconol
Supported
Reflects light for visible shine.
Heat protection up to 450°F
Heat protection is a performance claim; an ingredient list cannot confirm it.
- Cyclopentasiloxane
- Cyclohexasiloxane
- Dimethiconol
Stated by brand
Only lab testing can show this.
How to read this
We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Reviewers say a little product goes a long way and it does not weigh hair down
general Target reviewersMany reviewers describe hair feeling noticeably smoother, softer and shinier after use
general Target reviewersA few reviewers with curly hair felt it did not meaningfully reduce frizz for their texture
curly-hair reviewersMore from Dove
- Bond Strength Peptide Complex Conditioner
- Daily Moisture Conditioner
- Damage Therapy Derma Conditioner for Flaky Scalp Dryness Itch with Pyrithione Zinc Coconut Oil
- Dove Beauty Coconut Hydration Hair Conditioner Pump with Coconut Oil & Bio-Protein Care
- Dove Beauty Cucumber Moisture Hair Conditioner Pump with Bio-Protein Care & Cucumber Extract
- Dove Beauty Daily Moisture Conditioner
How this page was made
- Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 3 sources consulted for this product (0 manufacturer or regulatory, 3 retailer, 0 editorial), last checked 2026-09-06.
- Ingredient references are linked for 8 of 15 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
- We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v22. Record last updated 2026-09-06.