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Bumble and bumble

Bond-Building Repair Hair Oil Serum

Finisher / Hair oil, glossing

  • Finisher
  • oil
  • Sulfate-free
  • Silicone-free
  • Protein-free
  • Cruelty-free · PETA-listed
Size1.62 fl ozmost listed · 2 sizes
Priceabout $47commonly seen · 1.62 oz
Price / oz$29.01/ozat 1.62 oz
Where to buy5 stores · 2 sizes

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Listing used for research: ulta.com

Personal fit

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Priced above most hair oils

$29.01/oz at 1.62 oz — more than 93% of the 169 hair oils , which mostly run $4.50–16.47/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added
Fine hairthat flattens under most products
Silicone-free routinesno silicones appear in the list
Dull-looking haira recognised shine system is present
Very dry hairno fast-drying alcohol in the list
Sun and colour fadea UV filter is in the list

Maybe skip if

this product carries a scent
Stretching wash dayswaxes stay until a detergent wash removes them
Dry or very humid airwhere heavy humectants work against you
Tight budgetsit sits in the upper price tiers
Picking it up locallywe have it recorded in one channel only

Whether a finisher this rich will read as shine or as grease depends on your strand thickness and oil rate — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Shine system Oil blend

A silicone or oil blend does the shine work here.

Weight on the hair Light

Water-first and light: unlikely to flatten fine hair.

Oils and butters Present, lower down

Oils are present, but low enough to be a finishing touch.

Needs detergent to remove Yes

Water-insoluble silicones or waxes: a detergent wash is what removes them.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Fragrance Present

Fragrance is listed; it sits below the working ingredients.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

IngredientWhat it doesWhy it mattersChip
WaterWater\Aqua\Eau solvent The base everything else is dissolved in Neutral
Polysorbate 20 solubilizer Keeps oils dissolved in water Stabilizes
Glycerin humectant Pulls water into the hair Moisturizes
PEG-40 Hydrogenated Castor Oil solubilizer Keeps oils dissolved in water Stabilizes
Propanediol humectant Pulls water into the hair Moisturizes
Octyldodecyl Citrate Crosspolymer light ester Light slip without much weight Holds
HoneyHoney\Mel\Miel humectant Pulls water into the hair Moisturizes
Yeast Extract\Faex\Extrait De Levure botanical extract A plant extract, marketed as much as functional Neutral
Hydrogenated Castor Oil/Sebacic Acid Copolymer wax Adds a little grip Buildup
Linalool fragrance The scent Fragrance
Citral fragrance The scent Fragrance
Limonene fragrance The scent Fragrance
What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. Chelators for hard water.
Full ingredient list (40)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

  • 1 Water · Water\Aqua\Eau
    General function

    The base of almost every rinse-off and cream hair product. It carries everything else and is normally the first ingredient on the label.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solvent
  • 2 Polysorbate 20
    General function

    Keeps fragrance and oils dissolved in a watery formula so it stays clear.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    • solubilizer
    • emulsifier
  • 3 Glycerin
    General function

    A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.

    Leading ingredient

    Listed in the first three ingredients, it is likely a structural part of this formula.

    May suitDry, coarse, or high-porosity hair

    High-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.

    May suitVery dry or highly damaged hair

    Binds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.

    DependsClimate-sensitive or frizz-prone hair

    Water moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.

    Scientific Reports
    • humectant
  • 4 PEG-40 Hydrogenated Castor Oil
    General function

    A castor-oil derivative that dissolves fragrance and oils into water so the product stays clear and does not separate.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • solubilizer
    • emulsifier
  • 5 Propanediol
    General function

    A corn-derived humectant and solvent, often chosen as a lighter-feeling alternative to propylene glycol.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it hydrates without contributing weight.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 6 Octyldodecyl Citrate Crosspolymer
    General function

    A polymer ester that thickens oils into a gel and leaves a cushioned, glossy film.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

    May suitFrizz-prone, damaged, or high-friction hair

    Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

    May suitMaximum-hold styling

    Film formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.

    • light ester
    • film former
    • thickener
  • 7 Honey · Honey\Mel\Miel
    General function

    A natural sugar-based humectant that holds water against the strand.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    May suitFine or easily flattened hair

    Hydration with no oil attached, so it adds very little weight even high on a list.

    May suitVery dry or highly damaged hair

    Aloe is mostly water carrying sugars that bind more of it, which is why it turns up as the base of moisture-first formulas.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    • humectant
    • botanical extract
  • 8 Yeast Extract\Faex\Extrait De Levure
    General function

    An extract of yeast cells, used at low levels for conditioning and scalp claims.

    Supporting ingredient

    Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

    • botanical extract
  • 9 Raphanus Sativus (Radish) Seed Extract
    • botanical extract
  • 10 Pyrus Malus (Apple) Seed Oil
    • oil
    • emollient
  • 11 Aleurites Moluccanus (Kukui) Seed Oil · Aleurites Moluccanus Seed Oil
    General function

    Kukui nut oil - a light oil used for softness on fine textured hair.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    • oil
    • emollient
  • 12 Helianthus Annuus (Sunflower) Seed Oil
    General function

    A light, widely used oil that softens without much weight.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitDry, coarse, or high-porosity hair

    Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

    May suitFrizz-prone, damaged, or high-friction hair

    A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

    DependsVery dry or highly damaged hair

    It works on the surface. In the comparison that established coconut oil's penetration, sunflower oil did not reduce protein loss from washing — its fatty acids are bulkier and less linear. It softens and smooths; it does not reinforce the fibre.

    International Journal of Trichology
    • oil
    • emollient
  • 13 Glycine Soja (Soybean) Seed Extract
    • botanical extract
  • 14 Hydrogenated Castor Oil/Sebacic Acid Copolymer
    General function

    A castor-derived wax polymer that thickens balms and helps a style hold.

    Secondary ingredient

    Lower in the ordered portion of the list, it is more likely playing a supporting role than defining the formula.

    May suitFrizz-prone, damaged, or high-friction hair

    Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

    May suitMaximum-hold styling

    A wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.

    May not suitBuild-up-sensitive routines

    Waxes do not dissolve in water. They need a detergent wash to come off, and they are the classic cause of a coated feel.

    • wax
    • film former
    • emollient
  • Below about this point, order stops being meaningful — these are typically used at 1% or less.
  • 15 Tocopherol
    • antioxidant
    • vitamin
  • 16 Hydroxypropylgluconamide
    General function

    A sugar-derived conditioning agent used in bond-repair positioned formulas for moisture and slip.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

    May suitVery dry or highly damaged hair

    Humectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    • humectant
    • conditioning agent
  • 17 Hydroxypropylammonium Gluconate
    General function

    A sugar-derived conditioning agent with a positive charge, used alongside hydroxypropylgluconamide.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFrizz-prone, damaged, or high-friction hair

    A cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.

    May suitVery dry or highly damaged hair

    The class that does the detangling in a conditioner. It deposits lubrication where the cuticle is worn.

    DependsBuild-up-sensitive routines

    Substantive by design. A routine with no detergent wash gives it nothing to leave with.

    • humectant
    • conditioning agent
  • 18 Dihydroxypropyl Arginine Hcl
    • amino acid
  • 19 Panthenol
    General function

    Provitamin B5. It draws in water and penetrates the strand a little, which is why it is the standard ingredient for softness and shine claims.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    It hydrates without adding oil or a film, which is the combination fine hair usually needs.

    May suitFrizz-prone, damaged, or high-friction hair

    Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

    May suitVery dry or highly damaged hair

    A humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.

    PubChem
    • humectant
    • conditioning agent
    • vitamin
  • 20 Polyacrylate Crosspolymer-6
    General function

    A cross-linked thickener that gives gels a smooth, bouncy texture and light hold.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitClimate-sensitive or frizz-prone hair

    A set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.

    May suitMaximum-hold styling

    Synthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.

    DependsBuild-up-sensitive routines

    Some acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.

    • thickener
    • polymer
    • film former
  • 21 Tartaric Acid
    General function

    A fruit acid used to set an acidic pH; at higher levels it also loosens surface build-up.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    DependsFrizz-prone, damaged, or high-friction hair

    pH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.

    PubChem
    • pH adjuster
    • exfoliant
  • 22 Linalool
    General function

    A floral fragrance component listed separately as a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 23 Citral
    General function

    A lemon-scented fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 24 Limonene
    General function

    A citrus-smelling fragrance component that EU rules require to be named separately because some people react to it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 25 Benzyl Alcohol
    • preservative
    • solvent
  • 26 T-Butyl Alcohol
  • 27 Benzyl Salicylate
    General function

    A soft floral fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 28 Benzyl Benzoate
    General function

    A fragrance component with a faint balsamic scent, named separately on the label because it is a recognised contact allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 29 Caprylyl Glycol
    General function

    A gentle preservative helper that also holds a little moisture.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitVery dry or highly damaged hair

    Humectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • preservative
    • humectant
  • 30 Butylene Glycol
    General function

    A light humectant and carrier that helps extracts dissolve.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitFine or easily flattened hair

    Light and water-binding rather than oily, so it hydrates without contributing weight.

    May suitVery dry or highly damaged hair

    A small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.

    DependsClimate-sensitive or frizz-prone hair

    A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.

    PubChem
    • humectant
    • solvent
  • 31 Coumarin
    General function

    A sweet, hay-like fragrance component listed separately as a recognised allergen.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    One of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.

    PubChem
    • fragrance
    • named fragrance allergen
  • 32 Ascorbyl Palmitate
    • antioxidant
  • 33 Ethylhexyl Salicylate
    General function

    A UV filter used in leave-on hair products to slow colour fade.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    Sunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.

    PubChem
    • UV filter
  • 34 Ethylhexyl Methoxycinnamate
    General function

    A UV filter added to protect the product's colour and, in leave-ins, to slow colour fade.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitGray, silver, or brass-prone hair

    Sunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.

    PubChem
    • UV filter
  • 35 Fragrance · Fragrance (Parfum)
    General function

    An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May not suitFragrance-sensitive routines

    Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.

    • fragrance
    • declared fragrance
  • 36 Disodium EDTA
    General function

    Grabs metal ions from hard water so they cannot dull the hair or destabilise the formula.

    Estimated lower-concentration zone

    It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

    May suitBuild-up-sensitive routines

    Binds the calcium and magnesium in hard water, which is what stops mineral deposits accumulating on the strand wash after wash.

    May suitGray, silver, or brass-prone hair

    Copper and iron carried in tap water deposit on the strand and read as a dull, warm cast on gray or light hair. A chelator holds those metals in solution so the wash carries them off.

    PubChem
    • hard-water chelator
  • 37 BHT
    • antioxidant
  • 38 Phenoxyethanol
    • preservative
  • 39 Potassium Sorbate
    • preservative
  • 40 Sodium Benzoate
    • preservative

What the whole list adds up to

  • 8 humectants
  • 7 fragrances
  • 6 named fragrance allergens
  • 5 preservatives
  • 4 solvents
  • 4 botanical extracts
  • 4 emollients
  • 3 film formers
  • 3 oils
  • 3 antioxidants
  • 2 solubilizers
  • 2 emulsifiers
  • 2 thickeners
  • 2 vitamins

Ingredient list captured 2026-09-13. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 1.62 oz

Commonly seen about $47 Midpoint $47 · 3 stores · checked Sep 14
Good value under $14 Under $8.79/oz it costs less than three-quarters of the 6 products we score as doing the same job

Priced above the products that do the same job. Stores sell it above the $14 line; products that do this job typically go for about $32 at this size.

Sizes

1.52 oz
$46
$30.26/oz
1.62 ozmost listed
$47
$29.01/oz

The sizes cost about the same per ounce.

Show the price ladder
Where we’ve seen it4 listings · 4 stores

1.62 ozmost listedBest per ounce

  • Ulta Beauty
    $47.00
    1.62 oz · $29.01/oz
    Sep 14Lowest per oz
  • Sephora
    $47.00
    1.62 oz · $29.01/oz
    Sep 14
  • Bluemercury
    $47.00
    1.62 oz · $29.01/oz
    Sep 14

1.52 oz

  • Selfridges
    $46.00
    1.52 oz · $30.26/oz
    Sep 14Lowest per oz

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out
  1. 1.62 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
  2. Commonly seen is the middle half of current prices for the 1.62 oz at recognised stores — the cheapest quarter and the dearest quarter are left out, so one sale or one overpriced listing can’t move it.
  3. Good value under $14 comes from the 6 products we score as doing the same job as this one. A quarter of them cost less than $8.79/oz; at 1.62 oz that is $14. Under that line you are paying less than most of them.
  4. Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
  5. About $32 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 1.62 oz.

Formula

Formula score
10 of 10

It costs more per ounce than 93% of the 169 hair oils we’ve priced, and the formula carries the systems the format is built around. Nothing in our library comes close enough on formula to be a cheaper substitute.

How the score is counted
  • Nothing in our library does the same job at a lower price
  • Costs more per ounce than 93% of the 169 hair oils we’ve priced
  • Covers 6 of the 6 things a hair oil should do
  • Prestige tier, sold at Ulta
  • A shine systemThe silicone, oil, or ester that produces gloss.3 pts
  • A weightless carrierDelivers the shine without leaving grease.2 pts
  • Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
  • An antioxidantKeeps the oils in the bottle from going off.1 pt
  • No drying alcohol in the first threeFast drying without leading on alcohol.1 pt
  • Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

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  • Heat protect
  • Protein-free
  • Curly method
Differs
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CÉCREDClose function Heat Activated Silk Glaze
  • Protein
  • Lightweight
  • Silicone-free
Function
  • Film formers
  • Protein
  • UV filter
Also
  • Salon tier
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DavinesLowest cost per oz This is an Invisible Serum $17.75/oz $11.26/oz less
  • Protein-free
  • Rich
  • Silicone-free
· Related function
Function
  • Oils and butters
  • Weight on the hair
  • Shine system
Also
  • Salon tier
  • 1.7 oz bottle
Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Suits every hair pattern

Final decision

Should you buy it?

An above-range pick for the hair it suits
Best user

Hair that stiffens on protein — for a protein-free formula and something that will not weigh hair down

Biggest tradeoff

Less suited to anyone sensitive to fragrance, anyone stretching time between washes, or very dry or very humid climates

Best alternative if not

Nothing in our library matches it closely at a lower price.

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

2
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
4
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
90% frizz reduction (lasts all day)

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

57% reduced breakage

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

6x more hydration

A brand-run study. We report it as stated and do not repeat the number as fact.

Stated by brand

Only the brand’s testing shows this.

repairs damage, protects against future damage, reduces frizz, detangles, softens, hydrates

Humectants or rich emollients sit in the first eight ingredients.

  • Glycerin
  • Propanediol
  • Honey
Supported

Helps hair feel hydrated.

heat protection

Heat protection is a performance claim; an ingredient list cannot confirm it.

  • Polyacrylate Crosspolymer-6
Stated by brand

Only lab testing can show this.

color-safe formulation

It avoids sulfate detergents, which are the usual cause of fast fade.

  • Tocopherol
  • Hydroxypropylammonium Gluconate
Supported

Less fade per wash.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

Several reviewers describe the product leaving a sticky, heavy residue that feels like the previous product was never fully rinsed out.

Multiple reviewers say it noticeably reduces frizz and adds shine without weighing their hair down.

Several reviewers with dry or damaged hair say the oil made their hair feel noticeably healthier and more manageable over repeated use.

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How this page was made

  • Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 5 sources consulted for this product (3 manufacturer or regulatory, 0 retailer, 2 editorial), last checked 2026-09-14.
  • Ingredient references are linked for 16 of 24 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
  • We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
  • Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • Formula readings: derivation v22. Record last updated 2026-09-14.