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Side by side

dpHUE Apple Cider Vinegar Soothing Shampoo vs dpHUE Cool Brunette Shampoo

41% function match · 4 of the 13 functions we compared match Formula overlap 22%. dpHUE Apple Cider Vinegar Soothing Shampoo and dpHUE Cool Brunette Shampoo share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Apple Cider Vinegar Soothing Shampoo — colour-treated hair
  • Cool Brunette Shampoo — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
dpHUE Apple Cider Vinegar Soothing Shampoo — 10 oz container dpHUE

Apple Cider Vinegar Soothing Shampoo

  • Shampoo
  • Masstige
  • Sulfate-free
  • Silicone-free
dpHUE Cool Brunette Shampoo — 8 oz container dpHUE

Cool Brunette Shampoo

  • Shampoo
  • Salon
  • Sulfate-free
  • Lightweight
Price, size & price per ounce
$32 10 oz · $3.20/oz
about $28 8 oz · $3.50/oz
Value / price positioning
Same job for less elsewhere $$$$$ Masstige tier · costs more than 77% of the 817 shampoos we’ve priced
Priced above most shampoos $$$$$ Salon tier · costs more than 80% of the 817 shampoos we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Differs
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Low Humectants appear, but low enough to be a minor part. Your hair
Cleansing strength Differs
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Moderate Removes oil and product; leaves some conditioning behind. Your hair
Slip / detangling Same
Moderate Conditioning agents are present, lower in the list. Your hair
Moderate Conditioning agents are present, lower in the list. Your hair
Weight on hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Differs
None No protein or amino acids in the list. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Differs
None Nothing here needs a detergent wash to remove. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
Low Your hair
Moderate Your hair
Expected lather Differs
High Thick foam that spreads quickly through the hair. Your hair
Moderate An ordinary shampoo lather. Your hair
Scalp active Same
None No over-the-counter scalp active. Your hair
None No over-the-counter scalp active. Your hair
Hard-water defence Same
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Colour-treated hairthat fades faster in a sulfate wash
  • Protein-sensitive hairthat stiffens when protein is added
  • Fast-oiling scalpsthat need a real reset wash
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Colour-treated hairthat fades faster in a sulfate wash
  • Hard waterand swimmers dealing with mineral deposit
  • Fine hairthat flattens under most products
  • Very dry hairno fast-drying alcohol in the list
Why you might skip it
  • Scents bother youthis product carries a scent
  • Dry or damaged haira strong detergent system strips as it cleans
  • Hair that needs proteinthere is none in this list
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Vegan and cruelty-freeour record does not support both claims here
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Shampoo
Shampoo
Line
Cool Brunette
Where to buy
Brand website
Brand website · Ulta
Free of
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
  • sulfate-free
Vegan
Not vegan · ingredient list
Scent
Sweet & vanilla
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientApple Cider Vinegar Soothing ShampooCool Brunette Shampoo
Water
Neutral
#1Leading
#1Leading
Cocamidopropyl Betaine
Cleanses
#4Supporting
#3Leading
Fragrance
Fragrance
#23Below the 1% line
#14Below the 1% line
PEG-150 Distearate
Stabilizes
#17Below the 1% line
#5Supporting

What only one of them carries

Full ingredient list — Apple Cider Vinegar Soothing Shampoo (23)
Full ingredient list — Cool Brunette Shampoo (25)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsApple Cider Vinegar Soothing ShampooCool Brunette Shampoo
Supported
0
0
Partly supported
0
1
Stated by brand
2
1
Potential conflict
0
0

Apple Cider Vinegar Soothing Shampoo

  • Selected by InStyle as Best of Shampoo for Oily Hair in 2023Stated by brandCan’t be confirmed from label.
  • soothes sensitive, itchy, flaky scalps as it helps prevent color wash out and improves shineStated by brandCan’t be confirmed from label.

Cool Brunette Shampoo

  • Neutralizes brassiness and orange and red tones in brunettes as it cleanses hairStated by brandCan’t be confirmed from label.
  • Silk Proteins help strengthen hair, increase brightness, and improve lusterPartly supportedSupports the surface, not a treatment.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Apple Cider Vinegar Soothing Shampoo

Reviewers note a pleasant scent and smooth hair feel after washing

general reviewers

Reviewers report the shampoo soothes an itchy or scarred scalp effectively

reviewer with extensive scalp scarring from surgery

Long-term repeat buyers describe it as a daily-use staple they keep returning to

daily washer/stylist, long-time customer

Some reviewers wish the price were lower relative to the cleansing benefit they get

general reviewers

Cool Brunette Shampoo

Described as a "game changer" for highlighted brunette hair that goes brassy about 4 weeks post-color

highlighted brunette hair

Used regularly (2-3x/week) specifically to maintain color freshness between salon visits

general reviewers

Reviewers with dark/colored brunette hair (including gray-coverage color) report the blue-pigment formula stops post-salon brassiness returning within weeks

colored brunette hair with grays

High repeat-purchase intent, most commonly used together with its matched conditioner for soft, shiny results

general reviewers

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$3.20/oz vs $3.50/oz — within about the same cost per ounce.

$0.00/oz median $1.47/oz $17.29/oz $3.20/oz Apple Cider Vinegar Soothi $3.50/oz Cool Brunette Shampoo

Every mark sits on one distribution because these are compared against the same set: 817 shampoos with a computable unit price.

Value readApple Cider Vinegar Soothing ShampooCool Brunette Shampoo
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Priced above most shampoosCosts more per ounce than most shampoos; nothing in our library matches it closely for less.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Apple Cider Vinegar Soothing Shampoo · Cool Brunette Shampoo · All shampoos in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 10 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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