Apply a pre-shampoo conditioning mask
Apply a conditioning mask to damp lengths before shampoo, then wash it out in the right order. Work in small sections so the inside of your hair gets product and rinses clean too.
Step by step
STEP 1 OF 11Dampen the lengths
- Set the mask, shampoo, conditioner and towel within reach. Use comfortably warm water to wet the lengths where you will apply the mask.
- Open one loose section at a time so water reaches the inside as well as the surface. Stop when that section is evenly damp.
STEP 2 OF 11Blot away dripping water
- Place a damp section between folds of a clean towel. Press gently to absorb dripping water, then release it.
- Repeat through the lengths until they are damp without dripping steadily. Do not rub the towel back and forth or wring the hair.
STEP 3 OF 11Take the directed amount of mask
- With clean hands, dispense the amount directed for your hair or section. Set the container down before handling your hair.
- Use your own product’s dispenser and amount. A pictured dab is not a dose recommendation.
STEP 4 OF 11Smooth mask through one section
- Bring forward a loose section small enough to hold in one hand. Support it with that hand and smooth mask along the permitted lengths and ends with the other.
- Gently open the section and spread product over the inner strands too. Repeat on the remaining lengths, keeping to the product’s total amount.
STEP 5 OF 11Leave the mask for its directed time
- Let the coated lengths rest loosely. Keep the mask on for the daytime waiting time on its label.
- Check whether application time counts toward that wait. Do not add extra time because you used more sections.
STEP 6 OF 11Rinse out the mask
- Run clean water through the lengths. Gently open each section so the inner strands rinse as well as the surface.
- Rinse thoroughly as the mask directs before adding shampoo. Check the inside of thick sections and the ends where you applied it.
STEP 7 OF 11Massage shampoo over your scalp
- Wet your scalp thoroughly. Put the sprayer or rinsing cup down if using one, then apply shampoo as its label explains.
- Massage gently with finger pads around the front, sides, crown and nape.
- Move hair aside to reach underneath. Leave the lengths loose rather than piling or scrubbing them together; keep any waiting time on the shampoo label.
STEP 8 OF 11Rinse away the shampoo
- Run clean water over each scalp area and down the lengths. Open thick sections with your free hand so water reaches underneath.
- Continue until visible suds are gone, checking behind the ears and at the nape. Repeat shampooing only if your product’s directions call for it.
STEP 9 OF 11Apply your usual conditioner
- If your mask or wash routine includes rinse-out conditioner, apply its directed amount to the lengths and ends. Work one loose section at a time.
- Support the section with one hand and smooth conditioner with the other. Put the container and rinsing cup down before using both hands.
STEP 10 OF 11Keep the conditioner’s waiting time
- Release the lengths and keep them out of the water while the conditioner sits for the time on its label.
- If no wait is given, continue to rinsing. The conditioner has its own instructions; do not reuse the mask’s waiting time.
STEP 11 OF 11Rinse the conditioner from the lengths
- Let clean water run through each section. Gently open the lengths so the inner strands rinse as well as the surface.
- Follow the conditioner’s rinse directions until visible product is gone. Do not keep rinsing or rubbing to make conditioned hair feel squeaky.
About 12–25 minutes hands-on for dampening, application and the complete wash, including conditioner if used. Add label waits. Drying takes additional time.
You’re done when…
The mask is rinsed out, your scalp is shampooed and rinsed, and any conditioner step is complete. After drying as usual, notice whether the lengths feel easier to handle; keep the extra step only if it helps.


