SheaMoisture

Manuka Honey & Mafura Oil Ultra Moisture & Nourish Oil

Finisher / Hair oil, glossing

Finisher
oil
Sulfate-free
Silicone-free
Protein-free
Not vegan · label states
Cruelty-free · label states

Size3.3 fl oz

Price$11–13commonly seen · 3.3 oz

Price / oz$3.94/ozat 3.3 oz

Where to buy4 stores · $9.87–12.99

Scent:

The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.

Listing used for research: target.com

Personal fit

Is this right for you?

Factor Your profile Fit

Best for hair types Curly–Coily Not in your profile

Moisture level High Not in your profile

Shine system High Not in your profile

Slip / detangling Some Not in your profile

Weight on hair Rich Not in your profile

Fragrance Prominent Not in your profile

Protein None Not in your profile

Silicone / wax buildup None Not in your profile

Clarifying wash needed Low Not in your profile

Parabens / preservatives None of these listed Not in your profile

Show all 22 factors we check

The rest of what your plan weighs on this product.

Essential oils None listed Not in your profile

Fast-drying alcohol None Not in your profile

Vegan / cruelty-free Not vegan · label statesCruelty-free · label states Not in your profile

Animal-derived ingredients Not vegan · label states Not in your profile

Aerosol can Pump or tube Not in your profile

Needs heat to set Not determined Not in your profile

Heavy humectants Not heavy Not in your profile

Hard-water defence None Not in your profile

UV filter None listed Not in your profile

Ingredient list 15 ingredientsA short list Not in your profile

Price tier Masstige Not in your profile

Where to buy it Grocery / massOne channel Not in your profile

The consultation builds your hair profile, then reads every factor in this table against it — and tells you where this product fits, or what to use instead.

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$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

Lower cost than most hair oils

$3.94/oz at 3.3 oz — less than 76% of the 175 hair oils , which mostly run $4.52–16.49/oz.

Price and stores

Great for

Protein-sensitive hairthat stiffens when protein is added

Coarse or dry hairthat absorbs everything you give it

Silicone-free routinesno silicones appear in the list

Stretching wash daysnothing here needs a detergent to remove

Dull-looking haira recognised shine system is present

Very dry hairno fast-drying alcohol in the list

Maybe skip if

this product carries a scent

Oily scalp or fine hairthat gets weighed down

Frizz in humid airno film former or silicone to hold it back

Vegan and cruelty-freeour record does not support both claims here

Picking it up locallywe have it recorded in one channel only

Whether a finisher this rich will read as shine or as grease depends on your strand thickness and oil rate — that is what the consultation works out.

What the formula actually does

Read from the label, not the marketing

Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.

Shine system Oil blend

A silicone or oil blend does the shine work here.

Weight on the hair Rich

Heavy butters and waxes in the first eight ingredients.

Oils and butters Rich

Butters near the top: a heavy, softening formula.

Needs detergent to remove No

Nothing here needs a detergent wash to remove.

Fast-drying alcohol None

No fast-drying alcohol in the list.

Fragrance Prominent

Fragrance sits in the first eight ingredients — a larger share of the formula.

from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.

Ingredients that matter

The ingredients that change a decision

The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.

Ingredient	What it does	Why it matters	Chip
Helianthus Annuus (Sunflower) Seed Oil	oil	The shine and softening system	Shine
Isopropyl Palmitate	light ester	Light slip without much weight	Shine
Ricinus Communis (Castor) Seed Oil	oil	The shine and softening system	Shine
Octyldodecanol	fatty alcohol	Thickens and conditions — not a drying alcohol	Shine
Moringa Oleifera Seed Oil	oil	The shine and softening system	Shine
FragranceFragrance (Parfum)	fragrance	The scent	Fragrance
Squalane	emollient	A softening touch, low in the list	Detangles
Butyrospermum Parkii (Shea) Butter	butter	A little richness, low in the list	Heavy

What the list leaves out, and what it carriesNo sulfates, silicones, or drying alcohols. Protein-free: this is built for moisture rather than for strengthening. Contains fragrance. Contains heavier butters.

Full ingredient list (15)

US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.

1 Helianthus Annuus (Sunflower) Seed Oil

General function
A light, widely used oil that softens without much weight.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

May not suitFine or easily flattened hair
Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.

International Journal of Trichology
- oil
- emollient
2 Isopropyl Palmitate

General function
A light ester that spreads quickly and leaves a smooth, non-greasy feel.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.

May suitFine or easily flattened hair
A light emollient: it softens the surface with noticeably less weight than an oil or a butter.

May suitFrizz-prone, damaged, or high-friction hair
Spreads thin and lowers friction between strands without the heaviness of a fixed oil.

PubChem
- light ester
- emollient
3 Ricinus Communis (Castor) Seed Oil

General function
A thick, tacky oil used for sealing ends and for slick, held-down styles.

Leading ingredient
Listed in the first three ingredients, it is likely a structural part of this formula.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

May not suitFine or easily flattened hair
Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.
- oil
- emollient
4 Octyldodecanol

General function
A liquid fatty alcohol that adds slip and helps oils spread.

Supporting ingredient
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

May suitDry, coarse, or high-porosity hair
The waxy solid that gives a conditioner its body. It deposits a soft lubricating layer, which is most of what makes hair feel smooth after rinsing.

May suitFrizz-prone, damaged, or high-friction hair
Deposits with the cationic conditioners and helps them lie flat along the strand, which is where the detangling actually comes from.

DependsFine or easily flattened hair
Near the top of a conditioner it is doing most of the conditioning, and most of the weighting, at the same time.

PubChem
- fatty alcohol
- emollient
5 Moringa Oleifera Seed Oil

General function
A stable, light oil used for softness and shine.

Supporting ingredient
Listed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.

May not suitFine or easily flattened hair
Near the top of a list an oil is weight before it is anything else, and fine hair shows that first at the roots.
- oil
- emollient
▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
6 Fragrance · Fragrance (Parfum)

General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May not suitFragrance-sensitive routines
Declared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
7 Squalane

General function
The fully hydrogenated form of squalene, now made from olive or sugarcane rather than shark liver. Hydrogenation is what makes it so slow to oxidise; it spreads very lightly and absorbs without a greasy film.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFrizz-prone, damaged, or high-friction hair
Deposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.

PubChem
- emollient
- conditioning agent
8 Butyrospermum Parkii (Shea) Butter

General function
A rich, solid plant butter used for heavy conditioning on coarse or dry hair. High in the list it makes a product decidedly heavy.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
Coarse, porous hair loses water quickly and can carry the weight; a butter slows that loss more than a thin oil does.

May suitFrizz-prone, damaged, or high-friction hair
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

May suitVery dry or highly damaged hair
A solid fat melts onto the strand at body temperature and stays there, which is the heaviest surface moisture-holding a formula can offer.
- butter
- emollient
- sealant
9 Honey

General function
A natural sugar-based humectant that holds water against the strand.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitFine or easily flattened hair
Hydration with no oil attached, so it adds very little weight even high on a list.

May suitVery dry or highly damaged hair
Aloe is mostly water carrying sugars that bind more of it, which is why it turns up as the base of moisture-first formulas.

DependsClimate-sensitive or frizz-prone hair
A humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
- humectant
- botanical extract
10 Trichilia Emetica (Mafura) Seed Butter

General function
The solid fat from Mafura (Trichilia Emetica)'s seed. Plant butters seal the surface and soften coarse or dry hair; high on a list they make a product decidedly rich.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
Coarse, porous hair loses water quickly and can carry the weight; a butter slows that loss more than a thin oil does.

May suitFrizz-prone, damaged, or high-friction hair
Emollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.

May suitVery dry or highly damaged hair
A solid fat melts onto the strand at body temperature and stays there, which is the heaviest surface moisture-holding a formula can offer.
- butter
- emollient
- sealant
11 Plukenetia Volubilis (Sacha Inchi) Seed Oil

General function
A light seed oil rich in fatty acids, used for softness without much weight.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
12 Camellia Oleifera Seed Oil

General function
Tea seed oil - light, fast-absorbing, used for shine on fine hair.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
13 Glycine Soja (Soybean) Oil

General function
A light plant oil used to soften and carry other oil-based ingredients.

Estimated lower-concentration zone
It appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.

May suitDry, coarse, or high-porosity hair
Coats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.

May suitFrizz-prone, damaged, or high-friction hair
A thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
14 Tocopherol
- antioxidant
- vitamin
15 PEG-40 Hydrogenated Castor Oil
- solubilizer
- emulsifier

What the whole list adds up to

11 emollients
6 oils
2 butters
2 sealants
1 light ester
1 fatty alcohol
1 fragrance
1 declared fragrance
1 conditioning agent
1 humectant
1 botanical extract
1 antioxidant
1 vitamin
1 solubilizer

Ingredient list captured 2026-09-13. Formulas change — check the package in your hand when an ingredient matters to you.

Price · 3.3 oz

Commonly seen $11–13 Midpoint $12.99 · 3 stores · checked Sep 14

Good value under $12 Under $3.56/oz it costs less than three-quarters of the 7 products we score as doing the same job

Good value on sale. Some stores sell it under the $12 line; products that do this job typically go for about $12 at this size.

Show the price ladder

Price for 3.3 ozlower is better

Where we’ve seen it3 listings · 3 stores

Walmart
$9.87

3.3 oz · $2.99/oz

Sep 14Lowest per ozSale · was $10.97
Ulta Beauty
$12.99

3.3 oz · $3.94/oz

Sep 14
Sally Beauty
$12.99

3.3 oz · $3.94/oz

Sep 14

Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.

How we work this out

3.3 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
Commonly seen is the middle half of current prices for the 3.3 oz at recognised stores — the cheapest quarter and the dearest quarter are left out, so one sale or one overpriced listing can’t move it.
Good value under $12 comes from the 7 products we score as doing the same job as this one. A quarter of them cost less than $3.56/oz; at 3.3 oz that is $12. Under that line you are paying less than most of them.
About $12 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 3.3 oz.

Formula

Formula score

7 of 10

The formula covers the core of what a hair oil does, and it costs less per ounce than most hair oils in our library.

How the score is counted

1 products we score as doing the same job cost less per ounce
Costs less per ounce than 76% of the 175 hair oils we’ve priced
No weightless carrier in the formula
Masstige tier, sold at Grocery / mass

A shine systemThe silicone, oil, or ester that produces gloss.3 pts
A weightless carrierDelivers the shine without leaving grease.2 pts
Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
An antioxidantKeeps the oils in the bottle from going off.1 pt
No drying alcohol in the first threeFast drying without leading on alcohol.1 pt
Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt

The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.

Does the same job, for less

Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.

Creme of NatureLowest cost per oz Pure Honey Hair Food Damage Prevention 24-Hour Nourishing Cream Oil $1.70/oz $2.24/oz less

Protein-free
Rich
Silicone-free

· Close function

Function: Water-binding (humectants)
UV filter
Also: Drugstore tier
4.7 oz bottle

Compare

See more alternatives in the product library

These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget

Final decision

Should you buy it?

A solid pick for the hair it suits

Best user

Hair that stiffens on protein who want a protein-free formula and a formula with real substance

Biggest tradeoff

Less suited to anyone sensitive to fragrance, oily scalps and fine hair, or frizz on humid days

Best alternative if not

Creme of Nature Pure Honey Hair Food Damage Prevention 24-Hour Nourishing Cream Oil, for similar results at a lower price

We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.

Claims check

What the brand says, against what the formula shows

Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.

SupportedBacked by ingredients

Partly supportedSome supporting logic

Stated by brandNo clear evidence

Potential conflictFormula works against claim

3X more moisture, rapid absorption

A brand-run study. We report it as stated and do not repeat the number as fact.

—

Stated by brand

Only the brand’s testing shows this.

72-Hour moisture retention

Humectants or rich emollients sit in the first eight ingredients.

Helianthus Annuus (Sunflower) Seed Oil
Isopropyl Palmitate
Ricinus Communis (Castor) Seed Oil

Supported

Helps hair feel hydrated.

24-Hour Frizz and Humidity Control

Humidity resistance is measured in a lab, not read off a label; film formers can help.

—

Stated by brand

May help, but not measurable here.

Paraben-free

No parabens appear in the ingredient list.

—

Supported

Preserved without parabens.

No phthalates, mineral oil, or petrolatum

"Clean" and "free from" are marketing frames, not defined terms.

—

Stated by brand

A brand’s own definition.

Fair Trade Shea Butter enriched

This is a marketing claim; an ingredient list cannot speak to it.

—

Stated by brand

Can’t be confirmed from label.

How to read this

We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.

Reviewers

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.

A few reviewers who found it too heavy for daily use on hair repurposed it as a pre-wash treatment or body oil instead.

Many reviewers loved the warm honey scent and said a small amount lasted them a very long time.

Several reviewers described the fragrance as unexpectedly strong or overpowering rather than subtle.

A strong recurring split by hair thickness: reviewers with fine or thin hair repeatedly said even one or two pumps left their hair looking greasy and weighed down, while thicker or coarser-haired reviewers found it effective for taming frizz.

How this page was made

Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
5 sources consulted for this product (0 manufacturer or regulatory, 1 retailer, 4 editorial), last checked 2026-09-14.
Ingredient references are linked for 4 of 13 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
Formula readings: derivation v22. Record last updated 2026-09-14.

Manuka Honey & Mafura Oil Ultra Moisture & Nourish Oil

Is this right for you?

Read from the label, not the marketing

The ingredients that change a decision

What the whole list adds up to

Should you buy it?

What the brand says, against what the formula shows

What people report

More from SheaMoisture

How this page was made

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