5/10 hold (Medium Hold)
Gums or waxes give some structure, without the polymers that carry a firm hold.
- Beeswax
- Microcrystalline Wax
Partly supported
Soft structure, not firm hold.
REUZEL
Green Grease Pomade Oil-Based Medium Hold
Styler / Paste, medium-hold
- Styler
- paste
- cream
- Sulfate-free
- Silicone-free
- Protein-free
- Not vegan · label states
- Cruelty-free · brand states
Size3.38 fl oz
Price$15–20commonly seen · 3.38 oz · from $3.58/oz in the 12 oz
Price / oz$5.46/ozat 3.38 oz
Where to buy6 stores · 2 sizes
Add it to your products. We’ll tell you if it’s ever recalled.
Scent:
Reviewers describe it as mint, vanilla.
Strength: Light
Listing used for research: ulta.com
Personal fit
Is this right for you?
Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.
- About 20 minutes, and your answers save as you go.
- Every product matched against your hair across the 23 factors we check.
- A personalized routine built around your schedule, styling habits, and local weather.
- Find products that do the same job at a lower cost.
- Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.
$49 with 60 days of follow-up questions and plan updates
$99 with 12 months. Pay once; the year renews only if you choose.
Factor
Your profile
Fit
Best for hair types
Curly–Coily
Not in your profile
Moisture level
Moderate
Not in your profile
Hold (as stated)
Medium
Not in your profile
Slip / detangling
Little
Not in your profile
Weight on hair
Rich
Not in your profile
Fragrance
Prominent
Not in your profile
Protein
None
Not in your profile
Silicone / wax buildup
High
Not in your profile
Clarifying wash needed
Moderate
Not in your profile
Scent
Mint & herbal · Sweet & vanillaLight strength
Not in your profile
Show all 23 factors we check
The rest of what your plan weighs on this product.
Parabens / preservatives
None of these listed
Not in your profile
Essential oils
Present
Not in your profile
Fast-drying alcohol
None
Not in your profile
Vegan / cruelty-free
Not vegan · label statesCruelty-free · brand states
Not in your profile
Animal-derived ingredients
Not vegan · label states
Not in your profile
Aerosol can
Pump or tube
Not in your profile
Needs heat to set
Not determined
Not in your profile
Heavy humectants
Not heavy
Not in your profile
Hard-water defence
None
Not in your profile
UV filter
None listed
Not in your profile
Ingredient list
12 ingredientsA short list
Not in your profile
Price tier
Masstige
Not in your profile
Where to buy it
UltaOne channel
Not in your profile
The consultation builds your hair profile, checks every factor in this table against it, and tells you where this product fits or what to use instead.
Start your consultation$49 once, with 60 days of follow-up questions and plan updates. Nothing renews, and you never have to buy a product.
Your avoid-list
Priced with its peers
$5.46/oz at 3.38 oz, less than 70% of the 197 pastes , which mostly run $4.92–11.75/oz. The cost less.
Great for
Protein-sensitive hairthat stiffens when protein is added
Curly-method routinesno sulfates and no water-insoluble silicones
Curl definitionfilm formers hold a clump together
Coarse or dry hairthat absorbs everything you give it
Silicone-free routinesno silicones appear in the list
Matte, textured stylesabsorbent powders do the mattifying
Maybe skip if
this product has a light scent
Oily scalp or fine hairthat gets weighed down
Stretching wash dayswaxes stay until a detergent wash removes them
Vegan and cruelty-freeour record does not support both claims here
Picking it up locallywe’ve only seen it sold in one channel
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Hold (as stated)
Medium
A medium hold, as stated by the brand.
Hold system
Wax
Gums and synthetic polymers together.
Cast risk
Unlikely
Softening ingredients sit alongside the film formers, so a hard shell is unlikely.
Weight on the hair
Rich
Heavy butters and waxes in the first eight ingredients.
Oil absorption
Some
Absorbents appear, low in the list.
Oils and butters
Present, high in the list
Oils sit high in the list: a softening, coating formula.
Fast-drying alcohol
None
No fast-drying alcohol in the list.
Needs detergent to remove
Yes
Water-insoluble silicones or waxes: a detergent wash is what removes them.
Fragrance
Prominent
Fragrance is in the first eight ingredients, so it makes up a larger share of the formula.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Petrolatum | sealant | Seals moisture in | Heavy |
| BeeswaxCera Alba (Beeswax) | wax | Holds shape and adds weight | Buildup |
| Paraffinum Liquidum (Mineral Oil) | emollient | Softens and smooths the strand | Heavy |
| Bis-Diglyceryl Polyacyladipate-2 | emollient | Softens and smooths the strand | Heavy |
| Microcrystalline WaxCera Microcristallina (Microcrystalline Wax) | wax | Holds shape and adds weight | Buildup |
| FragranceFragrance (Parfum) | fragrance | The scent | Fragrance |
| Silica | powder | A trace of mattifying powder | Stabilizes |
| Melaleuca Alternifolia (Tea Tree) Leaf Oil | botanical extract | A trace plant extract | Fragrance |
| Benzyl Benzoate | fragrance | The scent | Fragrance |
| Linalool | fragrance | The scent | Fragrance |
What the list leaves out, and what it carriesThe list carries no sulfates, silicones, or drying alcohols. No protein: a moisture formula, not a repair one. Fragrance is on the label. Heavier butters sit in the working part of the list.
Full ingredient list (12)
In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.
-
1
Petrolatum
General function
A heavy sealing agent that locks moisture in and takes detergent to remove.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
May suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
May suitVery dry or highly damaged hairForms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.
May not suitBuild-up-sensitive routinesIt does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.
- sealant
- emollient
-
2
Beeswax
· Cera Alba (Beeswax)
General function
A firm natural wax that grips and holds hair in place. It resists water and can take repeated washing to remove.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
May suitMaximum-hold stylingA wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.
May suitVery dry or highly damaged hairForms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.
May not suitBuild-up-sensitive routinesIt does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.
- wax
- film former
- sealant
-
3
Paraffinum Liquidum (Mineral Oil)
General function
Mineral oil, used to seal the surface and add slip.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
May suitDry, coarse, or high-porosity hairCoats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.
May suitFrizz-prone, damaged, or high-friction hairA thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
May suitVery dry or highly damaged hairForms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.
- emollient
- sealant
- oil
-
4
Bis-Diglyceryl Polyacyladipate-2
General function
A rich, lanolin-like emollient used in balms for a soft, sealing finish.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitFrizz-prone, damaged, or high-friction hairEmollients fill and smooth the surface of the strand, which lowers the friction that lifts the cuticle and reads as roughness.
May suitVery dry or highly damaged hairForms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.
May not suitBuild-up-sensitive routinesIt does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.
- emollient
- sealant
-
5
Microcrystalline Wax
· Cera Microcristallina (Microcrystalline Wax)
General function
A petroleum-derived wax used for firm, pliable hold in pomades and pastes.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitMaximum-hold stylingA wax holds by staying solid on the strand, which gives grip and separation rather than a set film that cracks.
May suitVery dry or highly damaged hairForms a physical barrier on the strand that slows water leaving it. Nothing else in a formula holds moisture in as bluntly.
May not suitBuild-up-sensitive routinesIt does not disperse in water at all: removing it means a detergent wash, and until then it stays exactly where it landed.
- wax
- film former
- sealant
- ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
-
6
Fragrance
· Fragrance (Parfum)
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
-
7
Silica
General function
A fine mineral powder that absorbs oil and adds grip. It is what makes texture powders and matte pastes feel dry to the touch.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairA dry powder takes up oil and adds friction between strands, which is most of what root lift in fine hair actually is.
- powder
- thickener
- mineral
-
8
Melaleuca Alternifolia (Tea Tree) Leaf Oil
General function
Tea tree essential oil, used in scalp products for its sharp scent and traditional clarifying reputation.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesEssential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
- botanical extract
- essential oil
- fragrance
-
9
Benzyl Benzoate
General function
A fragrance component with a faint balsamic scent, named separately on the label because it is a recognised contact allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
10
Linalool
General function
A floral fragrance component listed separately as a recognised contact allergen.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay not suitFragrance-sensitive routinesOne of the 26 scent components the EU requires to be named individually above a threshold. It is named because it is a known contact allergen, not because it is unusual.
- fragrance
- named fragrance allergen
-
11
BHT
- antioxidant
-
12
Yellow 11 Ci 47000
- colourant
What the whole list adds up to
- 5 sealants
- 4 fragrances
- 3 emollients
- 2 waxs
- 2 film formers
- 2 named fragrance allergens
- 1 oil
- 1 declared fragrance
- 1 powder
- 1 thickener
- 1 mineral
- 1 botanical extract
- 1 essential oil
- 1 antioxidant
Ingredient list captured 2026-09-24. Formulas change, so check the package in your hand when an ingredient matters to you.
Price · 3.38 oz
Commonly seen
$15–20
Good value under
$14
Priced above the products that do the same job. Stores sell it above the $14 line; products that do this job typically go for about $20 at this size.
Sizes
3.38 ozusual store size
$15–20
$5.46/oz
12 oz
$43
$3.58/oz
The 12 oz costs 34% less per ounce than the 3.38 oz.
Show the price ladder
Where we’ve seen it7 listings · 6 stores
3.38 ozusual store sizeBest per ounce
-
Royal Barber Supply
$10.953.38 oz · $3.24/ozAug 30Lowest per ozSale · was $21.95
-
The Shave Supply
$16.953.38 oz · $5.01/ozAug 30
-
Nordstrom
$19.953.38 oz · $5.90/ozAug 30
-
Ulta Beauty
$19.953.38 oz · $5.90/ozAug 30
-
Ulta
$19.953.38 oz · $5.90/ozAug 27
12 oz
-
Nigel's Beauty Emporium
$43.0012 oz · $3.58/ozAug 30Lowest per oz
-
Ulta
$19.95Aug 25
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 3.38 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Commonly seen is the middle half of current prices for the 3.38 oz at recognised stores. We leave out the cheapest and most expensive quarters, so one sale or one overpriced listing can’t move it.
- Good value under $14 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $4.07/oz; at 3.38 oz that is $14. Under that line you are paying less than most of them.
- Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
- About $20 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 3.38 oz.
Formula
8
Formula score
8 of 10
A complete formula at an ordinary price: mid-range per ounce among pastes, with the working systems in place.
How the score is counted
- 2 products that do the same job cost less per ounce
- Costs less per ounce than 70% of the 197 pastes we’ve priced
- Covers 4 of the 6 things a paste should do
- Reviewers mention 2 things they like about how it performs
- A hold systemThe polymer, gum, or wax that holds the shape.3 pts
- Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
- No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
- A humectantBinds water into the hair.1 pt
- A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.
Does the same job, for less
Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.
American CrewStronger hold
Matte Clay
$3.50/oz $1.96/oz less
- Protein-free
- Curly method
- Rich
- Function
- Also
Palmer'sLowest cost per oz
Coconut Oil Gro Treatment
$0.95/oz $4.51/oz less
- Protein-free
- Curly method
- Rich
- Function
- Also
See more alternatives in the product library
These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget
Final decision
Should you buy it?
A solid pick for the hair it suitsBest user
Hair that stiffens on protein, for a protein-free formula and a curly-method-compatible formula
Biggest tradeoff
Not ideal for anyone sensitive to fragrance, oily scalps and fine hair, or anyone stretching time between washes
Best alternative if not
American Crew Matte Clay, for similar results at a lower price
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, and what the formula shows
Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.
1
SupportedBacked by ingredients
1
Partly supportedSome supporting logic
1
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
5/10 shine (Medium Shine)
The formula carries a recognised shine system — silicone, oil, or light ester.
- Petrolatum
- Beeswax
- Paraffinum Liquidum (Mineral Oil)
Supported
Reflects light for visible shine.
oil-based, water-resistant
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
How to read this
We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.
Noted the subtle vanilla-mint fragrance as pleasant
general Ulta reviewerPerformance matches label claims of medium shine and medium hold
general Ulta reviewerOne reviewer disliked the mint scent, calling it 'borderline feminine'
general Ulta reviewerWorks best on medium-to-thick, coarse, straight hair for a uniform (not messy) style
general Ulta reviewerMore from REUZEL
How this page was made
- Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 2 sources consulted for this product (0 manufacturer or regulatory, 1 retailer, 1 editorial), last checked 2026-09-08.
- Ingredient references are linked for 3 of 10 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
- We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v23. Record last updated 2026-09-04.
