All-day holding power
Synthetic hold polymers are present.
- Acrylates/Octylacrylamide Copolymer
- Hydrolyzed Keratin
- Cocodimonium Hydroxypropyl Hydrolyzed Keratin
Supported
Structure that lasts the day.
Joico
JoiMist Firm Protective Finishing Spray
Styler / Hairspray, strong-hold
- Styler
- hairspray
- aerosol
- Sulfate-free
- Strong hold
- Lightweight
- Cruelty-free · PETA-listed
Size10.14 ozusual store size · 2 sizes
Price$33.15seen at one store · 10.14 oz
Price / oz$3.77/ozat 10.14 oz
Where to buy3 stores · 2 sizes
Add it to your products. We’ll tell you if it’s ever recalled.
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
Manufacturer page: joico.com
Personal fit
Is this right for you?
Complete the consultation to see how well this product fits your hair and your goals. With 6,000+ products in our library, we can match you to the right ones.
- About 20 minutes, and your answers save as you go.
- Every product matched against your hair across the 22 factors we check.
- A personalized routine built around your schedule, styling habits, and local weather.
- Find products that do the same job at a lower cost.
- Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.
$49 with 60 days of follow-up questions and plan updates
$99 with 12 months. Pay once; the year renews only if you choose.
Factor
Your profile
Fit
Best for hair types
Straight–Wavy
Not in your profile
Moisture level
Low
Not in your profile
Hold (as stated)
Strong
Not in your profile
Slip / detangling
Moderate
Not in your profile
Weight on hair
Light
Not in your profile
Fragrance
Present
Not in your profile
Protein
Prominent
Not in your profile
Silicone / wax buildup
High
Not in your profile
Clarifying wash needed
Moderate
Not in your profile
Parabens / preservatives
None of these listed
Not in your profile
Show all 22 factors we check
The rest of what your plan weighs on this product.
Essential oils
None listed
Not in your profile
Fast-drying alcohol
High
Not in your profile
Vegan / cruelty-free
Cruelty-free · PETA-listed
Not in your profile
Animal-derived ingredients
Not yet verified
Not in your profile
Aerosol can
Pressurised can
Not in your profile
Needs heat to set
Not determined
Not in your profile
Heavy humectants
Not heavy
Not in your profile
Hard-water defence
None
Not in your profile
UV filter
Present
Not in your profile
Ingredient list
21 ingredientsAbout average
Not in your profile
Price tier
Masstige
Not in your profile
Where to buy it
Salons · Specialty beauty
Not in your profile
The consultation builds your hair profile, checks every factor in this table against it, and tells you where this product fits or what to use instead.
Start your consultation$49 once, with 60 days of follow-up questions and plan updates. Nothing renews, and you never have to buy a product.
Your avoid-list
Upper-mid price for a hairspray
$3.77/oz at 10.14 oz, more than 73% of the 242 hairsprays , which mostly run $1.61–3.87/oz. The cost less.
Great for
Protein-hungry hairthat stretches and stays stretched when wet
Curl definitionfilm formers hold a clump together
Fine hairthat flattens under most products
Sun and colour fadea UV filter is in the list
Maybe skip if
this product has a scent
Curly-method routinesthese silicones need a detergent to remove
Protein-sensitive hairthat goes stiff or straw-like on protein
Very dry or damaged hairit contains fast-drying alcohol
Soft, touchable finishesthe brand states a firm hold
Aerosol avoidancethis is a pressurised can
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Hold (as stated)
Strong
A strong hold, as stated by the brand.
Hold system
Synthetic polymer
Synthetic hold polymers, the firmest kind of hold.
Cast risk
Unlikely
Softening ingredients sit alongside the film formers, so a hard shell is unlikely.
Weight on the hair
Light
Water-first and light: unlikely to flatten fine hair.
Oil absorption
None
No absorbent powders or starches.
Oils and butters
Present, lower down
Oils are present, but low enough to be a finishing touch.
Fast-drying alcohol
High in the list
Fast-drying alcohol in the first three ingredients.
Needs detergent to remove
Yes
Water-insoluble silicones or waxes: a detergent wash is what removes them.
Fragrance
Present
Fragrance is listed; it sits below the working ingredients.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients, plus anything lower down that changes a decision. The chips name what an ingredient does. They are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Alcohol Denat. | drying alcohol | Sets the style fast, which is also why it can feel dry | Drying |
| Dimethyl Ether | propellant | Pushes the product out of the can | Neutral |
| Butane | propellant | Pushes the product out of the can | Neutral |
| Propane | propellant | Pushes the product out of the can | Neutral |
| Acrylates/Octylacrylamide Copolymer | film former | Lays down the film that holds a shape | Holds |
| Aminomethyl Propanol | pH adjuster | Fine-tunes the pH | pH balancer |
| Pentapeptide-29 Cysteinamide | protein | A small amount of protein | Protein |
| Pentapeptide-30 Cysteinamide | protein | A small amount of protein | Protein |
| Tetrapeptide-28 Argininamide | protein | A small amount of protein | Protein |
| Tetrapeptide-29 Argininamide | conditioning agent | A supporting conditioner | Protein |
| Hydrolyzed Keratin | film former | A supporting film former | Protein |
| Cocodimonium Hydroxypropyl Hydrolyzed Keratin | conditioning agent | Adds slip, lower in the list | Protein |
What the list leaves out, and what it carriesThe list carries no sulfates. Protein sits high: this is a strengthening step rather than a moisture one. Fragrance is on the label. Water-insoluble silicones that need a detergent wash to remove.
Full ingredient list (21)
In the US, ingredients above 1% are listed from most to least. Below 1% they can appear in any order. Each note keeps three things apart: what the ingredient generally does, its role in this type of product, and what its position can tell you.
-
1
Alcohol Denat.
General function
Fast-drying alcohol used to make sprays set quickly. In leave-on products it can leave hair feeling dry, especially in high position on the list.
Role in this product typeIn hairspray, denatured alcohol acts as a fast-evaporating solvent that carries the styling polymers and helps distribute them in a fine spray. As it evaporates, the polymers remain on the hair to form the hold film.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
Cosmetic Ingredient ReviewMay suitFine or easily flattened hairMay suit hair that needs a fast-drying, lightweight spray base rather than an oil- or wax-led finish.
May not suitDry, coarse, or high-porosity hairPorous hair gives water up easily as it is; a fast-evaporating solvent high on the list accelerates that.
DependsVery dry or highly damaged hairConsider if hair is very dry or highly damaged: when alcohol is this prominent, the fast-evaporating base may leave the hair feeling drier.
- drying alcohol
- solvent
-
2
Dimethyl Ether
General function
An aerosol propellant that also helps the formula spray as a fine, fast-drying mist.
Leading ingredientPubChemListed in the first three ingredients, it is likely a structural part of this formula.
- propellant
- solvent
-
3
Butane
General function
A pressurised gas that pushes an aerosol out of the can and evaporates immediately.
Leading ingredientPubChemListed in the first three ingredients, it is likely a structural part of this formula.
- propellant
-
4
Propane
General function
An aerosol propellant, usually blended with butane to set the spray pressure.
Supporting ingredientPubChemListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
- propellant
-
5
Acrylates/Octylacrylamide Copolymer
General function
A synthetic film-forming polymer. Polymers of this kind dry to a continuous film on the hair, which is how a styling product holds a shape.
Supporting ingredientListed in positions 4–8, it likely makes a meaningful contribution alongside the formula's main ingredients.
May suitClimate-sensitive or frizz-prone hairA set polymer film is a physical barrier to humidity, so a style keeps its shape longer in damp conditions.
May suitMaximum-hold stylingSynthetic film formers dry into a continuous film, which is what holds a shape against movement and against humid air.
DependsBuild-up-sensitive routinesSome acrylate copolymers rinse with water and some need a detergent; the label alone does not say which one a formula used.
- film former
- polymer
- ▾Below about here, the order stops meaning much. These are usually used at 1% or less.
-
6
Aminomethyl Propanol
General function
A base used in trace amounts to neutralise acidic hold polymers so they thicken and set properly.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemDependsFrizz-prone, damaged, or high-friction hairpH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.
- pH adjuster
-
7
Pentapeptide-29 Cysteinamide
General function
A short synthetic peptide designed to bind to hair, used in bond-repair positioned products.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- protein
-
8
Pentapeptide-30 Cysteinamide
General function
A short synthetic peptide designed to bind to keratin, used in repair-positioned formulas.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- protein
-
9
Tetrapeptide-28 Argininamide
- protein
-
10
Tetrapeptide-29 Argininamide
- conditioning agent
- protein
-
11
Hydrolyzed Keratin
General function
Fragments of the same protein hair is made of. They fill gaps on damaged strands and make hair feel firmer for a few washes.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
International Journal of Cosmetic ScienceMay suitFrizz-prone, damaged, or high-friction hairFilling surface gaps evens out the cuticle, which is part of what makes damaged hair comb and reflect light more like undamaged hair.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
DependsCurls or waves needing flexible holdHow rigid the finish is depends on which polymer it is and what the formula pairs with it, not on there being one.
- film former
- protein
- hydrolysed protein
-
12
Cocodimonium Hydroxypropyl Hydrolyzed Keratin
General function
A protein given a positive charge so it deposits where hair is damaged. It conditions and adds temporary firmness in one ingredient.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
May suitVery dry or highly damaged hairHydrolysed fragments are small enough to sit in the gaps of a worn cuticle for a wash or two, temporarily restoring stiffness and cutting breakage in combing.
- conditioning agent
- film former
- protein
- hydrolysed protein
-
13
Amp-Isostearoyl Hydrolyzed Wheat Protein
General function
A protein given a positive charge so it deposits where hair is damaged. It conditions and adds temporary firmness in one ingredient.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFrizz-prone, damaged, or high-friction hairA cationic conditioning agent: it binds to the damaged, negatively charged parts of the cuticle and lowers combing friction there.
May suitMaximum-hold stylingFilm formers are what hold a style: they dry into a connected film across the strands so the shape resists movement.
May suitVery dry or highly damaged hairHydrolysed fragments are small enough to sit in the gaps of a worn cuticle for a wash or two, temporarily restoring stiffness and cutting breakage in combing.
- conditioning agent
- film former
- protein
- hydrolysed protein
-
14
Aleurites Moluccanus (Kukui) Seed Oil
· Aleurites Moluccana Seed Oil
General function
Kukui nut oil - a light oil used for softness on fine textured hair.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitDry, coarse, or high-porosity hairCoats the surface and slows water leaving the strand, which is usually what coarse hair that dries out fast is missing.
May suitFrizz-prone, damaged, or high-friction hairA thin oil layer lowers friction between strands and flattens the raised cuticle that scatters light and catches on its neighbours.
- oil
- emollient
-
15
Panthenol
General function
Provitamin B5. It draws in water and penetrates the strand a little, which is why it is the standard ingredient for softness and shine claims.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairIt hydrates without adding oil or a film, which is the combination fine hair usually needs.
May suitFrizz-prone, damaged, or high-friction hairDeposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.
May suitVery dry or highly damaged hairA humectant that also penetrates the cuticle, so it holds water inside the strand rather than only on the surface.
- humectant
- conditioning agent
- vitamin
-
16
Phenyl Trimethicone
General function
A high-refractive silicone used specifically for visible shine in serums and finishing oils.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitClimate-sensitive or frizz-prone hairA surface film slows how quickly humidity reaches the cortex, which is what limits swelling-driven frizz in damp air.
May suitFrizz-prone, damaged, or high-friction hairLays a smooth film along the cuticle, which lowers combing friction and flattens the surface irregularities that read as frizz.
- silicone
- emollient
-
17
Triethyl Citrate
General function
A citrate ester used to stabilise fragrance and support the preservative system.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemDependsFrizz-prone, damaged, or high-friction hairpH adjusters are how a formula is brought to a chosen acidity, and an acidic formula keeps the cuticle lying flatter than an alkaline one. Which way this one moves the pH depends on the formula, and the finished pH is not on the label.
- pH adjuster
- preservative
-
18
PPG-5-Ceteth-20
- emulsifier
- solubilizer
-
19
Pentaerythrityl Tetracaprylate/Tetracaprate
General function
A fatty ester. Esters give slip and a smooth after-feel; lighter ones read dry and silky, heavier ones read rich.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitFine or easily flattened hairA light emollient: it softens the surface with noticeably less weight than an oil or a butter.
May suitFrizz-prone, damaged, or high-friction hairSpreads thin and lowers friction between strands without the heaviness of a fixed oil.
- light ester
- emollient
-
20
Benzophenone-4
General function
A UV filter added to keep the product itself, and dyed hair, from fading in light.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitGray, silver, or brass-prone hairSunlight oxidises hair pigment, and on gray, silver or lightened hair that shows up as yellowing. A UV filter on the label absorbs some of the light that drives it.
- UV filter
-
21
Fragrance
· Fragrance/Parfum
General function
An undisclosed blend of scent ingredients. Regulations let it stay unlisted, so a fragrance-free product is the only way to be certain what is not in it.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesDeclared fragrance. On a fragrance-sensitive routine this is the line that decides it, wherever it sits on the label.
- fragrance
- declared fragrance
What the whole list adds up to
- 7 proteins
- 4 film formers
- 3 propellants
- 3 hydrolysed proteins
- 3 emollients
- 2 solvents
- 2 pH adjusters
- 2 conditioning agents
- 2 conditioning agents
- 1 drying alcohol
- 1 polymer
- 1 oil
- 1 humectant
- 1 vitamin
Ingredient list captured 2026-10-17. Formulas change, so check the package in your hand when an ingredient matters to you.
Price · 10.14 oz
Seen at
$33.15
Good value under
$25
Priced above the products that do the same job. Stores sell it above the $25 line; products that do this job typically go for about $26 at this size.
Sizes
9 oz
$22.50
$2.50/oz
10.14 ozusual store size
$33.15
$3.77/oz
The 9 oz costs the least per ounce, 34% less than the 10.14 oz.
Show the price ladder
Where we’ve seen it3 listings · 3 stores
10.14 ozusual store size
-
Makeup
$33.1510.14 oz · $3.27/ozOct 17Lowest per oz
-
BRS Battery
$43.3310.14 oz · $4.27/ozOct 17
9 ozBest per ounce
-
Ulta Beauty (ulta.com)
$22.509 oz · $2.50/ozOct 17Lowest per oz
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 10.14 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $33.15 is the price we have observed for the 10.14 oz. We need three stores before we call a price commonly seen.
- Good value under $25 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $2.42/oz; at 10.14 oz that is $25. Under that line you are paying less than most of them.
- Each size is guarded on its own, so a multipack or a marketplace listing at one size cannot move another.
- About $26 is what those same products typically cost at this size: the midpoint of their prices per ounce, scaled to 10.14 oz.
Formula
6
Formula score
6 of 10
Nothing separates this from the middle of the range for hairsprays, on formula or on cost per ounce.
How the score is counted
- 6 products that do the same job cost less per ounce
- Costs more per ounce than 73% of the 242 hairsprays we’ve priced
- No softeners alongside the hold in the formula
- Reviewers mention 2 things they like about how it performs
- A hold systemThe polymer, gum, or wax that holds the shape.3 pts
- Softeners alongside the holdWhat keeps a film flexible instead of brittle.2 pts
- No drying alcohol in the first threeFast drying without leading on alcohol.2 pts
- A humectantBinds water into the hair.1 pt
- A humidity claim with a mechanismThe claim has a film former or silicone behind it.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score measures completeness for the job: a weighted share of the systems this product type is usually built around that we find in this list. It does not rate how well the product works or its quality, and it never compares across product types.
Does the same job, for less
Formulas that do the same things (cleanse, condition, coat or hold) for less per ounce. Scent, texture and where you buy them can still differ.
JoicoClosest function
JoiMist Medium Protective Finishing Spray
$2.66/oz $1.11/oz less
- Protein
- Lightweight
- Function
BioSilkClose function
Silk Therapy Gold Signature Hair Spray
$2.24/oz $1.53/oz less
- Protein
- Lightweight
- Budget
- Function
- Also
Keratin ComplexLowest cost per oz
Flex Hold Hairspray
$1.44/oz $2.33/oz less
- Protein
- Lightweight
- Function
- Also
See more alternatives in the product library
These products do a similar job. We haven’t matched them to you. Find the one that fits your hair, routine and budget
Final decision
Should you buy it?
Only for a specific needBest user
Soft, over-stretchy hair, for protein high in the formula and defined, clumped curls
Biggest tradeoff
Less suited to anyone sensitive to fragrance, curly-method routines, or hair that stiffens on protein
Best alternative if not
Joico JoiMist Medium Protective Finishing Spray for similar results at a lower price
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, and what the formula shows
Claims are quoted from the brand. We mark a claim supported, partly supported or conflicting only when the ingredient list speaks to it. Everything else stays "stated by the brand". That isn’t a criticism: most claims can’t be checked from a label.
2
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
3
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
helps control flyaways & frizz
Possible from silicones or film formers, but not something the list targets.
- Acrylates/Octylacrylamide Copolymer
- Hydrolyzed Keratin
- Cocodimonium Hydroxypropyl Hydrolyzed Keratin
Stated by brand
May help, but not a primary focus.
thermal protection
Heat protection is a performance claim; an ingredient list cannot confirm it.
- Acrylates/Octylacrylamide Copolymer
- Pentapeptide-29 Cysteinamide
- Pentapeptide-30 Cysteinamide
Stated by brand
Only lab testing can show this.
protects against humidity
Silicones or film formers smooth the cuticle, which is the usual mechanism.
- Acrylates/Octylacrylamide Copolymer
- Hydrolyzed Keratin
- Cocodimonium Hydroxypropyl Hydrolyzed Keratin
Supported
Smoother strands, less frizz.
protects against pollution
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
How to read this
We look at the first 10–15 ingredients and what they do in a formula, not at the marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Themes that come up again and again in sourced reviews, written by our researchers in their own words. We don’t store or scrape star ratings.
Several reviewers say it leaves no white film or residue and brushes out easily.
Reviewers across hair typesMany reviewers say it gives firm, all-day hold without feeling stiff or sticky.
Reviewers across hair typesSome reviewers with fine or thin hair say it weighs hair down and sprays in heavy, uneven bursts.
Reviewers with fine or thin hairSome reviewers say the newer version holds less, feels heavier, and smells worse than the version they used for years.
Reviewers who used the earlier version for yearsReviewers split on fragrance; several find it light and pleasant, while others call it strong or unpleasant.
Reviewers across hair typesMore from Joico
How this page was made
- Everything above comes from our researched product record: identity, the ingredient list as printed, the brand's own claims, dated prices and review themes our researchers wrote in their own words. No part of this page is written by hand for one product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 4 sources consulted for this product (0 manufacturer or regulatory, 2 retailer, 2 editorial), last checked 2026-10-31.
- Ingredient references are linked for 6 of 13 product-aware annotations on this page. Fit notes are general formulation guidance. They aren’t a verdict on the finished product or on you.
- We haven’t tested this product in a lab, and we don’t physically test your hair. Formula readings come from the ingredient list. Claims about how it behaves are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are what we saw on the dates shown and can change.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v23. Record last updated 2026-10-17.
