Removes buildup and impurities
The detergent strength of this formula is not recorded.
- Heptyl Glucoside
Stated by brand
Can’t be confirmed from label.
Bounce Curl
Turmeric Purifying Hair & Scalp Mask
Scalp treatment
- Scalp treatment
- cream
- Vegan · label states
- Cruelty-free · PETA-listed
Size8 fl oz
Price$26 Good valueseen at one store · 8 oz
Price / oz$3.25/ozat 8 oz
Where to buy1 store
Scent:
The ingredient list declares fragrance. What it smells of is not stated, and we do not guess.
“Fresh mint aroma with notes of peppermint and eucalyptus for a clean and refreshing scent” — Brand page
Personal fit
Is this right for you?
Complete the consultation to see exactly how well this product fits your hair and your goals. With 2,400+ products in our library we can match exactly the right products to you.
- In 10 minutes we can identify your exact hair condition and traits.
- Every product matched against your hair across the 14 factors we check.
- A personalized routine for your daily life — your schedule, styling habits, and local weather.
- Find products that do the same job at a lower cost.
- Your goals, scalp, damage history, water, budget, and scent preferences all shape your plan.
$49.00 one-time consultation, no subscription
Add the optional $49/year membership for unlimited adjustments for changes in weather and lifestyle.
Factor
Your profile
Fit
Best for hair types
All types
Not in your profile
Moisture level
High
Not in your profile
Slip / detangling
Little
Not in your profile
Silicone / wax buildup
None
Not in your profile
Clarifying wash needed
Low
Not in your profile
Parabens / preservatives
Not determined
Not in your profile
Essential oils
Present
Not in your profile
Vegan / cruelty-free
Vegan · label statesCruelty-free · PETA-listed
Not in your profile
Animal-derived ingredients
Vegan · label states
Not in your profile
Heavy humectants
Heavy
Not in your profile
Show all 14 factors we check
The rest of what your plan weighs on this product.
UV filter
None listed
Not in your profile
Ingredient list
20 ingredientsAbout average
Not in your profile
Price tier
Salon
Not in your profile
Where to buy it
Brand websiteOne channel
Not in your profile
The consultation builds your hair profile, then reads every factor in this table against it — and tells you where this product fits, or what to use instead.
Start your consultation$49.00 once, for your consultation and hair profile. No subscription, no required purchases.
Your avoid-list
Priced with its peers
$3.25/oz at 8 oz — less than 73% of the 154 scalp treatments , which mostly run $3.25–20.23/oz.
Great for
Vegan and cruelty-freeour researched record has it as both
Maybe skip if
this product carries a scent
Dry or very humid airwhere heavy humectants work against you
Tight budgetsit sits in the upper price tiers
Picking it up locallywe have it recorded in one channel only
What the formula actually does
Read from the label, not the marketing
Each row says where it comes from: F means we derived it from this product’s own ingredient list, S means it is a claim the brand makes that the formula neither confirms nor contradicts.
Slip and detangling
Little
Nothing here is built to reduce combing force.
Oils and butters
None
No oils or butters in the list.
Water-binding (humectants)
High
Humectants near the top — water-binding is a headline mechanism here.
Needs detergent to remove
No
Nothing here needs a detergent wash to remove.
from the formula
stated by the brand
reported by reviewers
Scale: 1 dot low · 5 dots high, within this product type.
Ingredients that matter
The ingredients that change a decision
The workhorse ingredients plus anything lower down that changes a decision. These chips name what an ingredient does — they are not safety scores, and no ingredient here is rated good or bad on its own.
| Ingredient | What it does | Why it matters | Chip |
|---|---|---|---|
| Aloe Barbadensis Leaf JuiceOrganic Aloe Barbadensis Leaf Juice | humectant | Pulls water into the hair | Moisturizes |
| Organic Apple Cider Vinegar | — | — | Neutral |
| Glycerin | humectant | Pulls water into the hair | Moisturizes |
| Camellia Sinensis (Green Tea) Leaf Extract | botanical extract | A trace plant extract | Stabilizes |
| Anthemis Nobilis Flower ExtractAnthemis Nobilis (Chamomile) Flower Extract | botanical extract | A trace plant extract | Neutral |
| Heptyl Glucoside | nonionic cleanser | — | Cleanses |
| Niacinamide | vitamin | A trace vitamin addition | Detangles |
| Biotin | vitamin | A trace vitamin addition | Neutral |
| Potassium Sorbate | preservative | Keeps the product from spoiling | Stabilizes |
| Eucalyptus Globulus Leaf Oil | botanical extract | A trace plant extract | Fragrance |
| Rosmarinus Officinalis (Rosemary) Leaf Oil | botanical extract | A trace plant extract | Fragrance |
| Mentha Piperita (Peppermint) Oil | botanical extract | A trace plant extract | Fragrance |
What the list leaves out, and what it carriesRecorded as vegan and cruelty-free.
Full ingredient list (20)
US labelling rules put ingredients above 1% in descending order of amount; below 1% they may be listed in any order. Annotations keep three readings separate: the ingredient's general function, its role in this product type, and what its position can support.
-
1
Aloe Barbadensis Leaf Juice
· Organic Aloe Barbadensis Leaf Juice
General function
Aloe gel, used for light moisture and slip. High in the list it also contributes a little natural hold.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
May suitCurls or waves needing flexible holdGums thicken and set soft, which gives definition that bends rather than a rigid cast.
May suitFine or easily flattened hairHydration with no oil attached, so it adds very little weight even high on a list.
May suitVery dry or highly damaged hairAloe is mostly water carrying sugars that bind more of it, which is why it turns up as the base of moisture-first formulas.
- humectant
- botanical extract
- gum
- 2 Organic Apple Cider Vinegar
-
3
Glycerin
General function
A small water-loving molecule that draws moisture into the hair and holds it there. It is the most common softening ingredient in conditioners and leave-ins.
Leading ingredientListed in the first three ingredients, it is likely a structural part of this formula.
Scientific ReportsMay suitDry, coarse, or high-porosity hairHigh-porosity hair loses water fast; a humectant holds some of it in place for longer than the wash itself would.
May suitVery dry or highly damaged hairBinds water into the outer layers of the strand, and water is what makes dry hair flexible again rather than brittle.
DependsClimate-sensitive or frizz-prone hairWater moves both ways. Measured across concentrations, glycerin solutions give water up in some conditions and take it from the air in others. What it does for you depends on how much of it is there and on the air around it.
- humectant
- ▾Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
4
Camellia Sinensis (Green Tea) Leaf Extract
General function
Green tea extract, included for antioxidants and as a marketing-forward botanical.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- botanical extract
- antioxidant
-
5
Anthemis Nobilis Flower Extract
· Anthemis Nobilis (Chamomile) Flower Extract
General function
Roman chamomile extract, used at low levels for a soothing claim.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- botanical extract
-
6
Heptyl Glucoside
General function
A very mild sugar-derived cleanser used in low-foam formulas.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitDry, coarse, or high-porosity hairMild cleansing leaves more surface lubrication in place on hair that dries out quickly.
May suitVery dry or highly damaged hairA sugar-derived non-ionic detergent, among the gentlest in use. It cleanses with little foam of its own and little sebum removal.
May not suitBuild-up-sensitive routinesGentle cleansing leaves water-insoluble deposits largely in place; they come off with a stronger wash, not this one.
- nonionic cleanser
- cleanser
-
7
Niacinamide
General function
Vitamin B3, used in scalp products for conditioning claims.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFrizz-prone, damaged, or high-friction hairDeposits a lubricating layer that makes combing easier, which is most of what stops mechanical damage adding to frizz.
- vitamin
- conditioning agent
-
8
Biotin
General function
Vitamin B7, included for label appeal in thickening and growth-positioned products. Applied to hair it does not reach the follicle.
Estimated lower-concentration zonePubChemIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
- vitamin
-
9
Potassium Sorbate
- preservative
- 10 Carbon
-
11
Hydroxyethylcellulose
General function
A cellulose thickener that gives gels and conditioners their body and adds a soft, flexible film.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitCurls or waves needing flexible holdA polysaccharide film stays softer than a synthetic one as it dries, which is what leaves a curl defined but still able to move.
May suitFrizz-prone, damaged, or high-friction hairA soft film binds neighbouring strands together, which is most of what keeps flyaways lying down without stiffness.
May not suitMaximum-hold stylingGum films stay soft. A style that needs firm fixation usually wants a synthetic polymer doing the holding.
- gum
- thickener
- film former
- 12 Curcuma Longa (Turmeric) Root Oil
-
13
Eucalyptus Globulus Leaf Oil
General function
The essential oil of Eucalyptus Globulus. Essential oils are aromatic — they are in the formula for scent, and they are a common source of declared fragrance allergens.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesEssential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
- botanical extract
- essential oil
- fragrance
-
14
Rosmarinus Officinalis (Rosemary) Leaf Oil
General function
Rosemary essential oil, used for scent and its traditional scalp reputation.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesEssential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
- botanical extract
- essential oil
- fragrance
- 15 Nigella Sativa (Virgin Black Cumin)
-
16
Mentha Piperita (Peppermint) Oil
General function
Peppermint essential oil, used for scent and the cooling feeling on the scalp.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesEssential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
- botanical extract
- essential oil
- fragrance
-
17
Melaleuca Alternifolia (Tea Tree) Leaf Oil
General function
Tea tree essential oil, used in scalp products for its sharp scent and traditional clarifying reputation.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May not suitFragrance-sensitive routinesEssential oils are fragrance. Several carry constituents on the EU list of declared fragrance allergens, so a label with no fragrance line can still be a scented product.
- botanical extract
- essential oil
- fragrance
-
18
Xanthan Gum
General function
A fermented sugar gum that thickens water-based formulas and adds soft, natural hold.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
May suitCurls or waves needing flexible holdA polysaccharide film stays softer than a synthetic one as it dries, which is what leaves a curl defined but still able to move.
May suitFrizz-prone, damaged, or high-friction hairA soft film binds neighbouring strands together, which is most of what keeps flyaways lying down without stiffness.
May not suitMaximum-hold stylingGum films stay soft. A style that needs firm fixation usually wants a synthetic polymer doing the holding.
- gum
- thickener
- film former
-
19
Caprylyl Glycol
General function
A gentle preservative helper that also holds a little moisture.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitVery dry or highly damaged hairHumectants bind water into the strand, and water — not oil — is what makes dry hair flexible instead of brittle.
DependsClimate-sensitive or frizz-prone hairA humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
- preservative
- humectant
-
20
1,2-Hexanediol
General function
A preservative booster that also holds a little moisture and helps other ingredients dissolve.
Estimated lower-concentration zoneIt appears around or below the estimated 1% line, where label order no longer indicates relative amount; its role may be minor or technical.
PubChemMay suitFine or easily flattened hairLight and water-binding rather than oily, so it hydrates without contributing weight.
May suitVery dry or highly damaged hairA small water-binding solvent. It holds moisture and helps the rest of the formula spread evenly over the strand.
DependsClimate-sensitive or frizz-prone hairA humectant follows the air: it holds water in humid conditions and can give it up in very dry ones. Climate decides what it does more than the label does.
- preservative
- humectant
- solvent
What the whole list adds up to
- 7 botanical extracts
- 4 humectants
- 4 essential oils
- 4 fragrances
- 3 gums
- 3 preservatives
- 2 vitamins
- 2 thickeners
- 2 film formers
- 1 antioxidant
- 1 nonionic cleanser
- 1 cleanser
- 1 conditioning agent
- 1 solvent
Ingredient list captured 2026-09-16. Formulas change — check the package in your hand when an ingredient matters to you.
Price · 8 oz
Seen at
$26
Good value under
$46
Usually a good value. Most stores sell it under the $46 line, and products that do this job typically go for about $101 at this size.
Show the price ladder
Where we’ve seen it1 listing · 1 store
-
Bounce Curl (bouncecurl.com)
$26.008 oz · $3.25/ozSep 16Lowest per oz
Sorted by price per ounce. Dated observations from our research, not live prices. Direct store pages, no affiliate links. We don’t sell this product.
How we work this out
- 8 oz is the size stores list most often; every comparison on this page is made at it. Other sizes are shown in the Sizes row and the store list.
- Seen at $26 is the price we have observed for the 8 oz. We need three stores before we call a price commonly seen.
- Good value under $46 comes from the 8 products we score as doing the same job as this one. A quarter of them cost less than $5.73/oz; at 8 oz that is $46. Under that line you are paying less than most of them.
- About $101 is what those same products typically cost at this size — the midpoint of their prices per ounce, scaled to 8 oz.
Formula
2
Formula score
2 of 10
It costs about what other scalp treatments cost per ounce, but the formula leaves out conditioning agents up front, which most of the format carries.
How the score is counted
- Costs less per ounce than 73% of the 154 scalp treatments we’ve priced
- No conditioning agents up front in the formula
- No oils or butters in the working zone either
- Reviewers mention 3 things they like about how it performs
- Conditioning agents up frontWhat makes wet hair comb through.3 pts
- Oils or butters in the working zoneSoftens the strand rather than just coating it.2 pts
- Slip for detanglingReduces the force it takes to comb wet hair.2 pts
- A humectantBinds water into the hair.1 pt
- A pH adjusterBrings the formula to the acidic pH hair prefers.1 pt
- Fragrance kept out of the top eightScent as a finishing touch, not a major share.1 pt
The formula score is completeness for the job: the share of the systems this product type is normally built around that we can find in this list, weighted. It is not efficacy, not quality, and it never compares across product types.
Does the same job
Same derived functions — what it cleans, conditions, coats or holds — at a lower cost per ounce. Scent, texture and where you buy it can still differ.
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$30.00/oz $26.75/oz more
- Lightweight
- Silicone-free
- Alcohol-free
- Differs
PATTERN BeautyLowest cost per oz
Revitalizing Scalp Scrub
$3.92/oz $0.67/oz more
- Protein-free
- Lightweight
- Silicone-free
- Differs
NioxinClose function
Age Defense Serum
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See more alternatives in the product library
These are functional neighbours, not personal recommendations — they are close on formula, not chosen for anyone. Get the one that fits your hair, routine, and budget
Final decision
Should you buy it?
Only for a specific needBest user
Vegan and cruelty-free shoppers — for a vegan, cruelty-free product
Biggest tradeoff
Not ideal for anyone sensitive to fragrance, very dry or very humid climates, or people shopping on a budget
Best alternative if not
Nothing in our library matches it closely at a lower price.
We do not sell products or take placement fees. This page states what the formula and the prices show; the consultation is what matches it to a person.
Claims check
What the brand says, against what the formula shows
Claims are quoted from the brand. We only mark one supported, partly supported, or conflicting when the ingredient list actually speaks to it; everything else stays "stated by the brand", which is not a criticism — most claims simply cannot be read off a label.
0
SupportedBacked by ingredients
0
Partly supportedSome supporting logic
5
Stated by brandNo clear evidence
0
Potential conflictFormula works against claim
3-in-1 versatile use (mask, shampoo booster, scalp treatment)
This is a marketing claim; an ingredient list cannot speak to it.
—
Stated by brand
Can’t be confirmed from label.
~51% reduction in breakage when used with the Clarifying Shampoo and Ayurvedic Deep Conditioner
A brand-run study. We report it as stated and do not repeat the number as fact.
—
Stated by brand
Only the brand’s testing shows this.
Dermatology tested and non-irritating
A brand-run study. We report it as stated and do not repeat the number as fact.
—
Stated by brand
Only the brand’s testing shows this.
Vegan, color-safe, free of silicones, parabens, sulfates, and PEGs
The detergent system is not recorded for this product.
—
Stated by brand
Can’t be confirmed from label.
How to read this
We look at the first 10–15 ingredients and what they do in a formula — not marketing. If the list doesn't speak to a claim, we don't assume.
Reviewers
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings.
Many reviewers with chronic scalp conditions (seborrheic dermatitis, psoriasis, itchy or flaky scalp) report real relief and improvement with regular use.
reviewers managing a diagnosed or self-described scalp conditionReviewers in hard-water areas say it is the one product that meaningfully cuts mineral or product buildup without stripping their hair.
reviewers naming hard water as a specific problemA cooling, tingling sensation on application is repeatedly called out as a pleasant, refreshing part of the experience.
general reviewers describing the application feelSeveral reviewers note the apple cider vinegar gives it a strong, not-universally-loved scent, though most say it washes out and does not deter repeat use.
reviewers commenting specifically on the smellMore from Bounce Curl
How this page was made
- Everything above is generated from our researched product record — identity, the ingredient list as printed, the brand's own claims, dated price observations, and review themes written in our researchers' own words. No part of this page is written per product.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- Both scores out of ten are defined on this page. The formula score is completeness for the job, computed from a fixed per-format checklist shown beneath the gauge; the price score is cost per ounce against every product of this type we have priced.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 4 sources consulted for this product (1 manufacturer or regulatory, 0 retailer, 3 editorial), last checked 2026-09-16.
- Ingredient references are linked for 6 of 12 product-aware annotations on this page. Fit notes are conditional formulation guidance, not a conclusion about the finished product or about you.
- We have not tested this product in a lab and we do not physically test your hair. Formula readings come from the ingredient list; behaviour claims are labelled as the brand's.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice.
- Ingredient names link to our ingredient library, where each entry shows what it does, which product types use it, and where it usually sits on a label across everything we have researched.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
- Formula readings: derivation v22. Record last updated 2026-09-16.