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Side by side

PATTERN Palo Santo Medium Conditioner vs Pureology Pureology Hydrate Conditioner

92% function match · 8 of the 10 functions we compared match Formula overlap 25%. PATTERN Palo Santo Medium Conditioner and Pureology Pureology Hydrate Conditioner share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Palo Santo Medium Conditioner — maximum slip
  • Pureology Hydrate Conditioner — maximum slip

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
PATTERN Palo Santo Medium Conditioner — 1.75 oz container PATTERN

Palo Santo Medium Conditioner

  • Conditioner
  • Value
  • Sulfate-free
Pureology Pureology Hydrate Conditioner — 9 oz container Pureology

Pureology Hydrate Conditioner

  • Conditioner
  • Salon
  • Sulfate-free
  • Moisture-rich
Price, size & price per ounce
about $27 1.75 oz · $15.43/oz
$43.69 9 oz · $4.85/oz

Compared at different sizes — 9 oz against 1.75 oz. Per-ounce prices favour the larger bottle.

Value / price positioning
Same job for less elsewhere $$$$$ Value tier · costs more than 100% of the 689 conditioners we’ve priced
Same job for less elsewhere $$$$$ Salon tier · costs more than 90% of the 689 conditioners we’ve priced
Best for hair types
Wavy–Coily The brand’s own claims name curly or textured hair. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Differs
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
High Your hair
High Your hair
Oils and butters Same
Rich Butters near the top: a heavy, softening formula. Your hair
Rich Butters near the top: a heavy, softening formula. Your hair
Hard-water defence Same
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Maximum slipfor hair that tangles the moment it is wet
  • Cuticle-smoothing pHa pH adjuster brings it to the acidic range hair prefers
  • A wide range of haira middle-of-the-range weight
  • Tight budgetsit sits in the lower price tiers
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Sun and colour fadea UV filter is in the list
  • A wide range of haira middle-of-the-range weight
Why you might skip it
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Very dry or damaged hairit contains fast-drying alcohol
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Very dry or damaged hairit contains fast-drying alcohol
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Conditionercream
Conditioner
Line
—
Hydrate
Where to buy
Brand website
Target
Free of
  • sulfate-free
  • sulfate-free
Cruelty-free
Cruelty-free · sources disagree
Cruelty-free · PETA-listed
Scent
Scented, not described
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientPalo Santo Medium ConditionerPureology Hydrate Conditioner
Water
Neutral
#1Leading
#1Leading
Cetearyl Alcohol
Softens
#2Leading
#9Below the 1% line
Sodium Chloride
Stabilizes
#6Supporting
#33Below the 1% line
Amodimethicone
Buildup
#10Below the 1% line
#2Leading
Hydrolyzed Vegetable Protein PG-Propyl Silanetriol
Protein
#25Below the 1% line
#18Below the 1% line
Isopropyl Alcohol
Drying
#29Below the 1% line
#19Below the 1% line

What only one of them carries

Palo Santo Medium Conditioner

Pureology Hydrate Conditioner

Full ingredient list — Palo Santo Medium Conditioner (37)
Full ingredient list — Pureology Hydrate Conditioner (36)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsPalo Santo Medium ConditionerPureology Hydrate Conditioner
Supported
3
3
Partly supported
0
0
Stated by brand
1
0
Potential conflict
0
0

Palo Santo Medium Conditioner

  • Free of Parabens, SLS/SLES, Phthalates & FormaldehydeSupportedPreserved without parabens.
  • Color-safeSupportedLess fade per wash.
  • Cruelty-free and Vegan (PETA certified, per brand claim)Stated by brandWorth checking on the label.
  • Nourishes low to normal porosity curls without weighing them downSupportedHelps hair feel hydrated.

Pureology Hydrate Conditioner

  • Sulfate-free and silicone-free formulaSupportedGentler on colour and coils.
  • Filled with hair-loving and color-protecting ingredients like soy protein, green tea and jojoba oilSupportedLess fade per wash.
  • For dry, color-treated hairSupportedLess fade per wash.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for moisture. Pureology Pureology Hydrate Conditioner draws complaints about irritation and the price.

Palo Santo Medium Conditioner

Reviewers appreciate the lightweight formula that hydrates and moisturizes curls without weighing hair down, making it particularly suitable for low-porosity and curly hair types.

Multiple users highlight the conditioner's excellent slip and detangling properties, noting that it makes combing through curls easy while leaving hair feeling soft and smooth.

The Palo Santo fragrance is widely praised as a distinctive and pleasant scent that many customers specifically appreciate, with several noting the fragrance lasts throughout the day and beyond.

Reviewers consistently report that this conditioner delivers enhanced curl definition and bounce, with several describing beautifully defined curls that last over a week after application.

Pureology Hydrate Conditioner

Reviewers consistently credit it with preserving color vibrancy on color-treated and bleached hair while leaving hair soft, shiny, and manageable.

color-treated and bleached-hair users

Users with dry, damaged, or curly hair report visibly improved texture and manageability with consistent use.

dry, damaged, and curly hair users

Many reviewers describe themselves as long-term repeat buyers who return to this product after trying and being disappointed by other brands.

repeat and loyal customers

Several reviewers like the results but wish the product were more affordable for regular repurchase.

price-sensitive reviewers

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$4.85/oz vs $15.43/oz — PATTERN Palo Santo Medium Conditioner costs about 3.2× more per ounce than Pureology Pureology Hydrate Conditioner.

$0.09/oz median $1.60/oz $56.25/oz $15.43/oz Palo Santo Medium Conditio $4.85/oz Pureology Hydrate Conditio

Every mark sits on one distribution because these are compared against the same set: 689 conditioners with a computable unit price.

Value readPalo Santo Medium ConditionerPureology Hydrate Conditioner
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Palo Santo Medium Conditioner vs Clean Beauty Hydrate ConditionerPaul Mitchell · 91% function matchPureology Hydrate Conditioner vs Pro Bond ConditionerCoco & Eve · 95% function matchPalo Santo Medium Conditioner vs Extra Volume ConditionerMoroccanoil · 91% function matchPureology Hydrate Conditioner vs TRESemme Silky & Smooth Anti-Frizz ConditionerTRESemme · 95% function matchPalo Santo Medium Conditioner vs Medium Conditioner With SlipPattern Beauty · 90% function matchPureology Hydrate Conditioner vs Moisture ConditionerNick Stenson Beauty · 95% function matchPalo Santo Medium Conditioner vs Curl Enhancing ConditionerMoroccanoil · 88% function matchPureology Hydrate Conditioner vs Dualsenses Just Smooth Taming ConditionerGoldwell · 93% function match

Palo Santo Medium Conditioner · Pureology Hydrate Conditioner · All conditioners in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 9 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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