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Side by side

Not Your Mother's Blonde Moment Purple Shampoo vs Not Your Mother's Naturals Ultimate Nutrition Shampoo

72% function match · 8 of the 13 functions we compared match Formula overlap 46%. Not Your Mother's Blonde Moment Purple Shampoo and Not Your Mother's Naturals Ultimate Nutrition Shampoo share 4 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Blonde Moment Purple Shampoo — colour-treated hair
  • Naturals Ultimate Nutrition Shampoo — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Not Your Mother's Blonde Moment Purple Shampoo — 8 oz container Not Your Mother's

Blonde Moment Purple Shampoo

  • Shampoo
  • Drugstore
  • Sulfate-free
  • Silicone-free
Not Your Mother's Naturals Ultimate Nutrition Shampoo — 15.2 oz container Not Your Mother's

Naturals Ultimate Nutrition Shampoo

  • Shampoo
  • Drugstore
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$8.99 8 oz · $1.12/oz
$9.99 15.2 oz · $0.66/oz
Value / price positioning
Priced with its peers $$$$$ Drugstore tier · costs less than 62% of the 817 shampoos we’ve priced
Lower cost than most shampoos $$$$$ Drugstore tier · costs less than 82% of the 817 shampoos we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Differs
Moderate Humectants in the working part of the formula. Your hair
None found No humectants found — nothing here pulls water into the hair. Your hair
Cleansing strength Same
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Strong Removes oil, buildup, and most residue — a reset wash. Your hair
Slip / detangling Differs
Moderate Conditioning agents are present, lower in the list. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Differs
Minor Protein appears, low enough to be a supporting ingredient. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Expected lather Same
Moderate An ordinary shampoo lather. Your hair
Moderate An ordinary shampoo lather. Your hair
Scalp active Same
None No over-the-counter scalp active. Your hair
None No over-the-counter scalp active. Your hair
Hard-water defence Same
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Colour-treated hairthat fades faster in a sulfate wash
  • Fast-oiling scalpsthat need a real reset wash
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Colour-treated hairthat fades faster in a sulfate wash
  • Protein-sensitive hairthat stiffens when protein is added
  • Fast-oiling scalpsthat need a real reset wash
  • Maximum slipfor hair that tangles the moment it is wet
Why you might skip it
  • Scents bother youthis product carries a scent
  • Dry or damaged haira strong detergent system strips as it cleans
  • Scents bother youthis product carries a scent
  • Dry or damaged haira strong detergent system strips as it cleans
  • Hair that needs proteinthere is none in this list
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Shampoo
Shampoo
Line
Blonde Moment
Naturals Ultimate Nutrition (Matcha Green Tea & Apple Blossom)
Where to buy
Grocery / mass · Brand website
Brand website
Free of
  • sulfate-free
  • silicone-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Scent
Floral
Sweet & vanilla

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientBlonde Moment Purple ShampooNaturals Ultimate Nutrition Shampoo
Water
Neutral
#1Leading
#1Leading
Sodium Cocoyl Isethionate
Cleanses
#3Leading
#2Leading
Cocamidopropyl Hydroxysultaine
Cleanses
#4Supporting
#4Supporting
Fragrance
Fragrance
#20Below the 1% line
#11Below the 1% line
Polyquaternium-10
Detangles
#16Below the 1% line
#6Supporting

What only one of them carries

Blonde Moment Purple Shampoo

Naturals Ultimate Nutrition Shampoo

Full ingredient list — Blonde Moment Purple Shampoo (24)
Full ingredient list — Naturals Ultimate Nutrition Shampoo (15)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsBlonde Moment Purple ShampooNaturals Ultimate Nutrition Shampoo
Supported
2
1
Partly supported
1
0
Stated by brand
1
2
Potential conflict
0
0

Blonde Moment Purple Shampoo

  • Fights brassiness/yellow tones in lightened hairStated by brandCan’t be confirmed from label.
  • Bonding technology to strengthen strandsPartly supportedSupports the surface, not a treatment.
  • Hydrates while toningSupportedHelps hair feel hydrated.
  • Safe for color-treated hairSupportedLess fade per wash.

Naturals Ultimate Nutrition Shampoo

  • Performance meets purity for zero compromisesStated by brandCan’t be confirmed from label.
  • 98% naturally derived ingredientsStated by brandOnly the brand’s testing shows this.
  • removes impurities without stripping hairSupportedResets a coated scalp.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for the scent and how it cleanses. Not Your Mother's Blonde Moment Purple Shampoo draws complaints about residue or cast.

Blonde Moment Purple Shampoo

Effectively reduces brassiness/yellow tones on lightened, balayage, or gray/silver hair with regular use

blonde/balayage and gray-transitioning reviewers

Liked for scent and lathering feel, with repeat purchase mentioned by multiple long-term blonde/silver-haired users

repeat purchasers, blonde and gray hair

A minority of reviewers report a residue or buildup feeling left on hair after rinsing

general reviewers

Some reviewers find toning power modest compared to stronger purple shampoos, though acceptable for the price

reviewers comparing to other purple shampoos

Naturals Ultimate Nutrition Shampoo

Scent and lightweight lather are frequently praised

general

Multiple reviewers describe hair left soft and well-moisturized when used with the matching conditioner

paired shampoo+conditioner users

One reviewer reported unusual hair shedding after use, though this stands out against otherwise positive reviews

isolated report

Some reviewers mourning a discontinued NYM line (Blue Sea Kale) say this product does not fully replace it for them

reviewers who preferred a discontinued NYM line

Several reviewers who liked an older formula/line report the current version feels reformulated or different, with mixed satisfaction versus what they remember

long-time NYM users

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$0.66/oz vs $1.12/oz — Not Your Mother's Blonde Moment Purple Shampoo costs about 1.7× more per ounce than Not Your Mother's Naturals Ultimate Nutrition Shampoo.

$0.00/oz median $1.48/oz $17.29/oz $1.12/oz Blonde Moment Purple Shamp $0.66/oz Naturals Ultimate Nutritio

Every mark sits on one distribution because these are compared against the same set: 817 shampoos with a computable unit price.

Value readBlonde Moment Purple ShampooNaturals Ultimate Nutrition Shampoo
Label
Priced with its peersSits in the middle of the range for shampoos per ounce.
Lower cost than most shampoosCosts less per ounce than most shampoos we have researched.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Blonde Moment Purple Shampoo vs MINU ShampooDavines · 93% function matchNaturals Ultimate Nutrition Shampoo vs Renewable Difference Detox ShampooJane Carter Solution · 100% function matchBlonde Moment Purple Shampoo vs Pro-V Miracles Infinite Lengths Biotin + Collagen Sulfate-Free ShampooPantene · 87% function matchNaturals Ultimate Nutrition Shampoo vs Clinically Formulated Biotin ShampooPura d'or · 99% function matchBlonde Moment Purple Shampoo vs Way to Grow ShampooNot Your Mother's · 87% function matchNaturals Ultimate Nutrition Shampoo vs BARE Pure Clean 2in1 Dandruff Shampoo and Conditioner, Anti-Dandruff TreatmentHead & Shoulders · 97% function matchBlonde Moment Purple Shampoo vs TripleBright Oxidation Defense Purple ShampooK18 · 87% function matchNaturals Ultimate Nutrition Shampoo vs Aussie Kids Curly Sulfate-Free ShampooAussie · 96% function match

Blonde Moment Purple Shampoo · Naturals Ultimate Nutrition Shampoo · All shampoos in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 8 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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