Skip to main content

Side by side

Miss Jessie's Coily Custard - Curl Refresher vs Miss Jessie's Multicultural Curls - Hair Lotion

37% function match · 5 of the 13 functions we compared match Formula overlap 32%. Miss Jessie's Coily Custard - Curl Refresher and Miss Jessie's Multicultural Curls - Hair Lotion share 2 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Coily Custard - Curl Refresher — protein-sensitive hair
  • Multicultural Curls - Hair Lotion — maximum slip

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Miss Jessie's Coily Custard - Curl Refresher — 8.5 oz container Miss Jessie's

Coily Custard - Curl Refresher

  • Styler
  • Masstige
  • Sulfate-free
  • Silicone-free
Miss Jessie's Multicultural Curls - Hair Lotion — 8.5 oz container Miss Jessie's

Multicultural Curls - Hair Lotion

  • Styler
  • Masstige
  • Sulfate-free
  • Moisture-rich
Price, size & price per ounce
$15.49 8.5 oz · $2.67/oz
$15.99 8.5 oz · $1.94/oz
Value / price positioning
Upper-mid price for a gel $$$$$ Masstige tier · costs more than 56% of the 157 gels we’ve priced
Upper-mid price for a lotion $$$$$ Masstige tier · costs more than 73% of the 12 lotions we’ve priced
Best for hair types
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Wavy–Coily The brand’s own claims name curly or textured hair. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Hold system Differs
Moderate Gums and synthetic polymers together. Your hair
Natural gum Natural gums do the holding — softer, and it re-wets more easily. Your hair
Slip / detangling Differs
Little Nothing here is built to reduce combing force. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Prominent Fragrance sits in the first eight ingredients — a larger share of the formula. Your hair
Protein Differs
None No protein or amino acids in the list. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Differs
None Nothing here needs a detergent wash to remove. Your hair
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
Clarifying wash needed
Low Your hair
Moderate Your hair
Hold (as stated)
—
Light A light hold, as stated by the brand. Your hair
Cast risk Same
Unlikely Softening ingredients sit alongside the film formers, so a hard shell is unlikely. Your hair
Unlikely Softening ingredients sit alongside the film formers, so a hard shell is unlikely. Your hair
Oil absorption Differs
High Absorbent powders or starches high in the list. Your hair
None No absorbent powders or starches. Your hair
Oils and butters Same
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Fast-drying alcohol Differs
None No fast-drying alcohol in the list. Your hair
Present Fast-drying alcohol is present — it speeds drying and can read dry on the hair. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Protein-sensitive hairthat stiffens when protein is added
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Curl definitionfilm formers hold a clump together
  • Silicone-free routinesno silicones appear in the list
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curl definitionfilm formers hold a clump together
  • Sun and colour fadea UV filter is in the list
Why you might skip it
  • Scents bother youthis product carries a scent
  • Dry or very humid airwhere heavy humectants work against you
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Very dry or damaged hairit contains fast-drying alcohol
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Stylergel
Stylerlotion
Where to buy
Brand website · Target
Brand website · Target · Walmart
Free of
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
  • sulfate-free
Scent
Scented, not described
Scented, not described
Hold
—
lighta super soft hold
Finish
shine
shine
How often
as needed
—

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientCoily Custard - Curl RefresherMulticultural Curls - Hair Lotion
Water
Neutral
#1Leading
#1Leading
Glycerin
Moisturizes
#2Leading
#3Leading
Hydroxyethylcellulose
Holds
#5Supporting
#11Below the 1% line
Fragrance
Fragrance
#11Below the 1% line
#8Below the 1% line

What only one of them carries

Coily Custard - Curl Refresher

Multicultural Curls - Hair Lotion

Full ingredient list — Coily Custard - Curl Refresher (13)
Full ingredient list — Multicultural Curls - Hair Lotion (25)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsCoily Custard - Curl RefresherMulticultural Curls - Hair Lotion
Supported
4
2
Partly supported
0
0
Stated by brand
2
1
Potential conflict
0
0

Coily Custard - Curl Refresher

  • curl definitionSupportedHolds a clump together.
  • moistureSupportedHelps hair feel hydrated.
  • shineSupportedReflects light for visible shine.
  • frizz reductionSupportedSmoother strands, less frizz.
  • shrinkage reductionStated by brandCan’t be confirmed from label.
  • soft curlsStated by brandSubjective feel varies by hair.

Multicultural Curls - Hair Lotion

  • Designed for a beautiful mix of ethnicitiesStated by brandCan’t be confirmed from label.
  • Curl enhancing, frizz fighting, shine enhancing product with a super soft holdSupportedNatural movement without stiffness.
  • Not too heavy and not too light; uniformity and manageability while fighting frizzSupportedEasier detangling, less breakage.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for moisture and curl definition.

Coily Custard - Curl Refresher

Definition and moisture, especially on curly hair, e.g. one low-porosity-hair reviewer confirmed it works well and recommended pairing with the brand's leave-in

Target reviews praise definition and moisture, including on tighter curl patterns

Pleasant scent and refreshed curls

Target guest feedback mentions the scent and refreshed, moisturized curls

Greasy feel, crunch, or insufficient hold for some users

Target reviews include reports of greasiness, crunchiness, or inadequate hold

Multicultural Curls - Hair Lotion

Defines curls while keeping them soft and moisturized

multi-textured curl reviewers

Reduces frizz without weighing hair down

curly-hair reviewers

Some users want more hold or dislike the scent/value

reviewers comparing structured curl products

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$1.94/oz vs $2.67/oz — Miss Jessie's Coily Custard - Curl Refresher costs about 1.4× more per ounce than Miss Jessie's Multicultural Curls - Hair Lotion.

Coily Custard - Curl Refresher

Against 157 gels with a computable unit price.

Multicultural Curls - Hair Lotion

Against 12 lotions with a computable unit price.

Value readCoily Custard - Curl RefresherMulticultural Curls - Hair Lotion
Label
Upper-mid price for a gelSits in the middle of the range for gels per ounce.
Upper-mid price for a lotionSits in the middle of the range for lotions per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Coily Custard - Curl Refresher vs Pomegranate & Honey Curl SmoothieMielle Organics · 100% function matchMulticultural Curls - Hair Lotion vs No.6 Bond Smoother Frizz Control Styling Hair CreamOLAPLEX · 91% function matchCoily Custard - Curl Refresher vs Pomegranate & Honey Coil Sculpting CustardMielle · 100% function matchMulticultural Curls - Hair Lotion vs LOVE Smoothing Perfector Thermal Smoothing Hair SerumDavines · 87% function matchCoily Custard - Curl Refresher vs Kalahari Melon & Aloe Vera Deep Hydration Curl Forming GlazeMielle Organics · 89% function matchMulticultural Curls - Hair Lotion vs Fast Form Styling Cream GelPaul Mitchell · 83% function matchCoily Custard - Curl Refresher vs StyleSign Curls Defining CreamGoldwell · 89% function matchMulticultural Curls - Hair Lotion vs Caviar Anti-Aging Smoothing Anti-Frizz Multi-Styling Air Dry BalmAlterna · 81% function match

Coily Custard - Curl Refresher · Multicultural Curls - Hair Lotion · All gels in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 5 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

Still unsure? Take your consultation or browse more products.

Your personalized hair plan

Tell us what’s going on with your hair, see what we understand, and get a plan built around it — with the reason behind every recommendation.

Free to start · $49.00 for your consultation and hair profile · No subscription · Nothing you must buy

Start your consultation