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Side by side

Boucleme Curl Cleanser vs DevaCurl No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture

88% function match · 9 of the 12 functions we compared match Formula overlap 18%. Boucleme Curl Cleanser and DevaCurl No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture share 1 ingredient among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Curl Cleanser — fragrance-free
  • No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture — colour-treated hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Boucleme

Curl Cleanser

  • Co-wash
  • Salon
  • Sulfate-free
  • Silicone-free
DevaCurl No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture — 12 oz container DevaCurl

No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture

  • Co-wash
  • Salon
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$28 10.1 oz · $2.77/oz
$28 12 oz · $2.33/oz
Value / price positioning
Priced above most co-washes $$$$$ Salon tier · costs more than 76% of the 95 co-washes we’ve priced
Upper-mid price for a co-wash $$$$$ Salon tier · costs more than 65% of the 95 co-washes we’ve priced
Best for hair types
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Cleansing strength Same
Gentle Removes light dirt and oil without stripping. Your hair
Gentle Removes light dirt and oil without stripping. Your hair
Slip / detangling Differs
Moderate Conditioning agents are present, lower in the list. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
None listed No fragrance is listed. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
None No protein or amino acids in the list. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Moderate Your hair
Moderate Your hair
Oils and butters Same
Present, high in the list Oils sit high in the list — a softening, coating formula. Your hair
Present, high in the list Oils sit high in the list — a softening, coating formula. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Complete for its job
Who should choose this
  • Fragrance-freeno fragrance (parfum) on the label — scented
  • Colour-treated hairthat fades faster in a sulfate wash
  • Protein-sensitive hairthat stiffens when protein is added
  • Frequent washerswho want gentler cleansing
  • Colour-treated hairthat fades faster in a sulfate wash
  • Protein-sensitive hairthat stiffens when protein is added
  • Frequent washerswho want gentler cleansing
  • Maximum slipfor hair that tangles the moment it is wet
Why you might skip it
  • Scents bother youthis product carries a scent
  • A squeaky-clean feelthis deliberately leaves conditioning behind
  • Foam-heavy washesit barely lathers
  • Scents bother youthis product carries a scent
  • Very dry or damaged hairit contains fast-drying alcohol
  • A squeaky-clean feelthis deliberately leaves conditioning behind
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Co-washcream
Co-washlotion
Where to buy
Brand website
Ulta · Brand website · Specialty beauty
Free of
  • sulfate-free
  • silicone-free
  • fragrance-free
  • protein-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Cruelty-free
—
Cruelty-free · PETA-listed
Scent
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientCurl CleanserNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture
Water
Neutral
#1Leading
#1Leading
Glycerin
Moisturizes
#2Leading
#5Supporting

What only one of them carries

Curl Cleanser

No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture

Full ingredient list — Curl Cleanser (35)
Full ingredient list — No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture (26)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsCurl CleanserNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture
Supported
2
0
Partly supported
0
0
Stated by brand
4
0
Potential conflict
0
0

Curl Cleanser

  • Curl Cleanser is a creamy cleansing solution for thirsty curls that doesn't foamStated by brandCan’t be confirmed from label.
  • 98% Plant poweredStated by brandOnly the brand’s testing shows this.
  • Sulphate and silicone freeSupportedNothing that needs a strong wash.
  • Leaves scalp clean and curls silky and hydratedSupportedHelps hair feel hydrated.
  • Now with added Decyl Glucoside, a mild cleansing base to keep greasy roots at bayStated by brandCan’t be confirmed from label.
  • Voted Best Shampoo for Curly Hair in the Marie Claire Hair Awards 2019Stated by brandCan’t be confirmed from label.

No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture

No claims recorded for this product beyond the ones above.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for how it cleanses. Boucleme Curl Cleanser draws complaints about weight and how it cleanses; DevaCurl No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture draws complaints about the packaging.

Curl Cleanser

Reviewers who had recently started wearing their hair curly describe the result as soft, bouncy curls that stay defined for several days, and several say it became the product they keep repurchasing

5-star reviewers on the Boucleme US product page describing curly hair

Frizz control and improved curl condition come up repeatedly, with reviewers saying their curls looked better than before they switched and that they received compliments

Boucleme US reviewers with curly hair

Satisfied reviewers specifically make the point that the absence of lather did not cost them cleanliness, with more than one saying the scalp still felt genuinely, even squeakily, clean

Boucleme US reviewers responding to the non-foaming format

A recurring minority complaint is that it does not clean enough — these reviewers say their hair came out looking as though it had not been washed, or felt lank and flat afterwards, and they tend to be people who wash only once a week

1-star reviewers on the Boucleme US product page, including one who washes weekly

No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture

Hair wasn't left feeling stripped afterward

Scalp actually felt clean after rinsing despite zero lather

Bottle design makes it hard to squeeze product out

Leaves hair oily and feeling dirty for some users

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$2.33/oz vs $2.77/oz — Boucleme Curl Cleanser costs about 1.2× more per ounce than DevaCurl No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture.

$0.37/oz median $2.00/oz $8.63/oz $2.77/oz Curl Cleanser $2.33/oz No-Poo Decadence Zero Lath

Every mark sits on one distribution because these are compared against the same set: 95 co-washes with a computable unit price.

Value readCurl CleanserNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture
Label
Priced above most co-washesCosts more per ounce than most co-washes; nothing in our library matches it closely for less.
Upper-mid price for a co-washSits in the middle of the range for co-washes per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Curl Cleanser vs Moisture Protect Cleansing ConditionerPura d'or · 88% function matchNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture vs No-Poo DecadenceDevaCurl · 100% function matchCurl Cleanser vs No-Poo DecadenceDevaCurl · 88% function matchNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture vs No-Poo Original Zero Lather Cleanser For Rich MoistureDevaCurl · 96% function matchCurl Cleanser vs Coil Infusion Drink Up Cleansing Conditioner Co-WashOuidad · 85% function matchNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture vs No-Poo OriginalDevaCurl · 96% function matchCurl Cleanser vs Wash & CoTogether Beauty · 85% function matchNo-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture vs Moisture Protect Cleansing ConditionerPura d'or · 96% function match

Curl Cleanser · No-Poo Decadence Zero Lather Cleanser For Ultra-Rich Moisture · All co-washes in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 4 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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