Side by side
Bed Head Pure Texture vs REUZEL Clay Matte Pomade Strong Flexible Hold
93% function match · 11 of the 13 functions we compared match Formula overlap 34%. Bed Head Pure Texture and REUZEL Clay Matte Pomade Strong Flexible Hold share 4 ingredients among each other's most prominent.
Which of these fits your hair?
We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.
Your profile at a glance
- Your answers appear here
- Your answers appear here
- Your answers appear here
- Your answers appear here
When each one is the right call
What each formula is built for, from its own ingredient list.
- Pure Texture — curly-method routines
- Clay Matte Pomade Strong Flexible Hold — curly-method routines
Side by side
Every trait, aligned
One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.
- Curly-method routinesno sulfates and no water-insoluble silicones
- Curl definitionfilm formers hold a clump together
- Coarse or dry hairthat absorbs everything you give it
- Silicone-free routinesno silicones appear in the list
- Curly-method routinesno sulfates and no water-insoluble silicones
- Curl definitionfilm formers hold a clump together
- Coarse or dry hairthat absorbs everything you give it
- Silicone-free routinesno silicones appear in the list
- Scents bother youthis product carries a scent
- Oily scalp or fine hairthat gets weighed down
- Stretching wash dayswaxes stay until a detergent wash removes them
- Scents bother youthis product carries a scent
- Oily scalp or fine hairthat gets weighed down
- Stretching wash dayswaxes stay until a detergent wash removes them
More facts about each one
- sulfate-free
- silicone-free
- curly-method compatible
- sulfate-free
- silicone-free
- curly-method compatible
Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".
The bottom line
The bottom line depends on your hair
Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.
$49.00 once, for your consultation and hair profile. No subscription, no required purchases.
The detail behind the table
Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.
Shared and distinct ingredients
Shared and distinct ingredients
Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.
What both formulas carry
What only one of them carries
Pure Texture
Clay Matte Pomade Strong Flexible Hold
Full ingredient list — Pure Texture (41)
-
1
Water
- solvent
-
2
VP/Methacrylamide/Vinyl Imidazole Copolymer
- film former
- polymer
-
3
Beeswax
- wax
- film former
- sealant
-
4
PVP
- film former
- polymer
-
5
Cetearyl Alcohol
- fatty alcohol
- emollient
- thickener
-
6
C12-15 Alkyl Benzoate
- light ester
- emollient
- Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
7
Phenoxyethanol
- preservative
-
8
Ceteareth-20
- emulsifier
-
9
Cetyl Alcohol
- fatty alcohol
- emollient
- thickener
-
10
Glyceryl Stearate
- emulsifier
- emollient
-
11
PEG-100 Stearate
- emulsifier
-
12
Copernicia Cerifera (Carnauba) Wax
- wax
- film former
-
13
Stearyl Alcohol
- fatty alcohol
- emollient
- thickener
- 14 Sodium Polyacrylate
-
15
Fragrance
- fragrance
- declared fragrance
-
16
Caprylyl Glycol
- preservative
- humectant
-
17
Hydrogenated Polydecene
- emollient
-
18
Aminomethyl Propanol
- pH adjuster
-
19
Butyrospermum Parkii (Shea) Butter
- butter
- emollient
- sealant
- 20 Prunus Amygdalus Seedcake Extract
-
21
Trideceth-6
- emulsifier
- solubilizer
-
22
Tocopherol
- antioxidant
- vitamin
- 23 Glycine Soja Protein
-
24
Panthenol
- humectant
- conditioning agent
- vitamin
-
25
Helianthus Annuus Seed Extract
- botanical extract
-
26
Rubus Idaeus Seed Oil
- oil
- emollient
-
27
Hydroxypropyltrimonium Hydrolyzed Corn Starch
- conditioning agent
- film former
- starch
-
28
Wheat Amino Acids
- protein
- amino acid
-
29
phenylpropanol
- fragrance
-
30
Propanediol
- humectant
- solvent
-
31
Glycerin
- humectant
-
32
Octyldodecanol
- fatty alcohol
- emollient
-
33
Ascorbyl Palmitate
- antioxidant
-
34
Butylene Glycol
- humectant
- solvent
-
35
Sodium Chloride
- salt
- thickener
-
36
1,2-Hexanediol
- preservative
- humectant
- solvent
-
37
Citronellol
- fragrance
- named fragrance allergen
-
38
Geraniol
- fragrance
- named fragrance allergen
-
39
Hexyl Cinnamal
- fragrance
- named fragrance allergen
-
40
Limonene
- fragrance
- named fragrance allergen
-
41
Linalool
- fragrance
- named fragrance allergen
Full ingredient list — Clay Matte Pomade Strong Flexible Hold (36)
-
1
Water
- solvent
-
2
Beeswax
- wax
- film former
- sealant
-
3
Tribehenin
- wax
- emollient
-
4
Cetyl Alcohol
- fatty alcohol
- emollient
- thickener
-
5
Bis-Diglyceryl Polyacyladipate-2
- emollient
- sealant
-
6
Mineral Oil
- emollient
- sealant
- oil
-
7
Stearyl Alcohol
- fatty alcohol
- emollient
- thickener
-
8
PEG-40 Hydrogenated Castor Oil
- solubilizer
- emulsifier
-
9
Octylacrylamide/Acrylates/Butylaminoethyl Methacrylate Copolymer
- film former
- polymer
-
10
Ceteareth-25
- emulsifier
-
11
Sodium Polyacryloyldimethyl Taurate
- thickener
- polymer
-
12
Kaolin
- clay
- powder
-
13
Caprylic/Capric Triglyceride
- light ester
- emollient
-
14
Hydrogenated Polydecene
- emollient
- Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
15
Phenoxyethanol
- preservative
-
16
Fragrance
- fragrance
- declared fragrance
-
17
Caprylyl Glycol
- preservative
- humectant
-
18
Aminomethyl Propanol
- pH adjuster
-
19
Trideceth-10
- emulsifier
- solubilizer
-
20
Sorbic Acid
- preservative
-
21
Caramel
- colourant
-
22
Tocopheryl Acetate
- antioxidant
- vitamin
-
23
Aloe Barbadensis Leaf Juice
- humectant
- botanical extract
- gum
-
24
Glycerin
- humectant
-
25
Hydrolyzed Quinoa
- film former
- protein
- hydrolysed protein
-
26
Butylene Glycol
- humectant
- solvent
-
27
Hamamelis Virginiana Extract
- botanical extract
-
28
Propylene Glycol
- humectant
- solvent
-
29
Citric Acid
- pH adjuster
- hard-water chelator
-
30
Sodium Benzoate
- preservative
-
31
Potassium Sorbate
- preservative
-
32
Urtica Dioica (Nettle) Extract
- botanical extract
-
33
Equisetum Arvense Extract
- botanical extract
-
34
Rosmarinus Officinalis Extract
- botanical extract
-
35
Benzyl Benzoate
- fragrance
- named fragrance allergen
-
36
Limonene
- fragrance
- named fragrance allergen
Claims check
What each brand says, against what each formula shows
Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.
Pure Texture
No claims recorded for this product beyond the ones above.
Clay Matte Pomade Strong Flexible Hold
6/10 hold (Medium/Pliable Hold)
SupportedStructure that lasts the day.1/10 shine (True Matte Finish)
SupportedReflects light for visible shine.water-based, easy to wash out
Potential conflictExpect to need a real cleanse.
What owners say
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.
Pure Texture
No review themes researched for this product yet.
Clay Matte Pomade Strong Flexible Hold
Delivers a solid medium hold with good touchability and a minty-vanilla scent
general Ulta reviewerLocks textured styles in place and resists frizz without visible buildup
general Ulta reviewerA stylist reviewer called it a go-to product that works well across diverse hair types
self-identified stylistOne reviewer found the fragrance 'really funky', comparing it to dental impression material rather than Reuzel's usual sweeter scents
general Ulta reviewerPrice check
Cost per ounce, in context
Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.
$4.84/oz vs $6.20/oz — REUZEL Clay Matte Pomade Strong Flexible Hold costs about 1.3× more per ounce than Bed Head Pure Texture.
Every mark sits on one distribution because these are compared against the same set: 90 pastes with a computable unit price.
Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.
Compare with something else
Close formulas to each of these, as their own comparison pages.
Pure Texture · Clay Matte Pomade Strong Flexible Hold · All pastes in the library
How this page was made
- This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
- We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
- The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 8 sources were consulted across the products on this page.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
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