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Side by side

Aveda Aveda Men Pure-Formance Conditioner vs Aveda Shampure Nurturing Conditioner

50% function match · 3 of the 10 functions we compared match Formula overlap 38%. Aveda Aveda Men Pure-Formance Conditioner and Aveda Shampure Nurturing Conditioner share 2 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Aveda Men Pure-Formance Conditioner — protein-sensitive hair
  • Shampure Nurturing Conditioner — protein-sensitive hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Aveda

Aveda Men Pure-Formance Conditioner

  • Conditioner
  • Salon
  • Sulfate-free
  • Protein-free
Aveda Shampure Nurturing Conditioner — 8.5 oz container Aveda

Shampure Nurturing Conditioner

  • Conditioner
  • Prestige
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$36 10.1 oz · $3.56/oz
about $23 8.5 oz · $2.71/oz
Value / price positioning
Same job for less elsewhere $$$$$ Salon tier · costs more than 80% of the 689 conditioners we’ve priced
Upper-mid price for a conditioner $$$$$ Prestige tier · costs more than 68% of the 689 conditioners we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Differs
Moderate Humectants in the working part of the formula. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Oils and butters Differs
Moderate Oils sit high in the list — a softening, coating formula. Your hair
High Butters near the top: a heavy, softening formula. Your hair
Slip / detangling Differs
Moderate Conditioning agents are present, lower in the list. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
None No protein or amino acids in the list. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Differs
High Water-insoluble silicones or waxes: a detergent wash is what removes them. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
High Your hair
Moderate Your hair
Hard-water defence Differs
Chelators present Chelators are present — they bind hard-water and pool minerals. Your hair
None No chelating agent in the list. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Complete for its job
Who should choose this
  • Protein-sensitive hairthat stiffens when protein is added
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Very dry hairno fast-drying alcohol in the list
  • Vegan and cruelty-freeour researched record has it as both
  • Protein-sensitive hairthat stiffens when protein is added
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
Why you might skip it
  • Scents bother youthis product carries a scent
  • Curly-method routinesthese silicones need a detergent to remove
  • Hair that needs proteinthere is none in this list
  • Scents bother youthis product carries a scent
  • Hair that needs proteinthere is none in this list
  • Dry or very humid airwhere heavy humectants work against you
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Conditioner
Conditioner
Line
Men Pure-Formance
—
Where to buy
Salons · Specialty beauty · Brand website
Brand website · Target
Free of
  • sulfate-free
  • protein-free
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Vegan
Vegan · brand states
Vegan · brand states
Cruelty-free
Cruelty-free · PETA-listed
Cruelty-free · PETA-listed
Scent
Mint & herbal · Fresh & airy
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientAveda Men Pure-Formance ConditionerShampure Nurturing Conditioner
Water
Neutral
#1Leading
#1Leading
Cetearyl Alcohol
Softens
#2Leading
#2Leading
Fragrance
Fragrance
#21Below the 1% line
#11Below the 1% line
Limonene
Fragrance
#22Below the 1% line
#16Below the 1% line
Behentrimonium Methosulfate
Detangles
#14Below the 1% line
#4Supporting
Linalool
Fragrance
#23Below the 1% line
#12Below the 1% line
Geraniol
Fragrance
#24Below the 1% line
#13Below the 1% line
Citronellol
Fragrance
#25Below the 1% line
#14Below the 1% line

What only one of them carries

Aveda Men Pure-Formance Conditioner

Shampure Nurturing Conditioner

Full ingredient list — Aveda Men Pure-Formance Conditioner (27)
Full ingredient list — Shampure Nurturing Conditioner (18)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsAveda Men Pure-Formance ConditionerShampure Nurturing Conditioner
Supported
1
2
Partly supported
1
0
Stated by brand
1
1
Potential conflict
0
0

Aveda Men Pure-Formance Conditioner

  • Conditions and detangles for manageable hairPartly supportedA little slip, not a lot.
  • Leaves hair softer and smootherSupportedSmoother strands, less frizz.
  • Designed for men and all hair typesStated by brandSee the fit panel instead.

Shampure Nurturing Conditioner

  • Detangles and provides weightless, long-lasting conditioning.SupportedEasier detangling, less breakage.
  • Get instantly detangled and shiny looking hair with just one use.SupportedEasier detangling, less breakage.
  • Restore balance and keep your hair healthy using 98% natural ingredients.Stated by brandOnly the brand’s testing shows this.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for the scent. Aveda Aveda Men Pure-Formance Conditioner draws complaints about irritation; Aveda Shampure Nurturing Conditioner draws complaints about the packaging.

Aveda Men Pure-Formance Conditioner

Some users like the scalp-cooling feel from menthol

Exact Nordstrom Men Pure-Formance Conditioner review corpus (133 reviews); reformulation caveat retained

Users report softer, shinier hair and improved manageability

Exact Nordstrom Men Pure-Formance Conditioner review corpus (133 reviews); reformulation caveat retained

Many reviewers praise the fresh, masculine scent

Exact Nordstrom Men Pure-Formance Conditioner review corpus (133 reviews); reformulation caveat retained

Long-time users report a reformulation with less effective conditioning or scalp irritation

Exact Nordstrom Men Pure-Formance Conditioner review corpus (133 reviews); reformulation caveat retained

Some need extra product or find the conditioner watery

Exact Nordstrom Men Pure-Formance Conditioner review corpus (133 reviews); reformulation caveat retained

Shampure Nurturing Conditioner

Leaves hair feeling soft, silky, and lightweight rather than weighed down

general users, including combo-pack purchasers

Long-time users describe the formula as unchanged and true to the original Shampure scent/feel for decades

returning/long-term Shampure customers

Shipping/packaging complaints - bottles arriving leaked in transit, unrelated to the product formula itself

online/Target.com purchasers

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$2.71/oz vs $3.56/oz — Aveda Aveda Men Pure-Formance Conditioner costs about 1.3× more per ounce than Aveda Shampure Nurturing Conditioner.

$0.09/oz median $1.60/oz $56.25/oz $3.56/oz Aveda Men Pure-Formance Co $2.71/oz Shampure Nurturing Conditi

Every mark sits on one distribution because these are compared against the same set: 689 conditioners with a computable unit price.

Value readAveda Men Pure-Formance ConditionerShampure Nurturing Conditioner
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Upper-mid price for a conditionerSits in the middle of the range for conditioners per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Aveda Men Pure-Formance Conditioner vs Quenching+ Coconut Curls ConditionerOGX · 90% function matchShampure Nurturing Conditioner vs Cherry Almond Softening ConditionerAveda · 100% function matchAveda Men Pure-Formance Conditioner vs TRESemme Color Revitalize Conditioner for Color-Treated HairTRESemme · 90% function matchShampure Nurturing Conditioner vs Coconut Oil Formula Moisture Boost ConditionerPalmer's · 100% function matchAveda Men Pure-Formance Conditioner vs Nexxus Color Assure Conditioner for Color-Treated Hair with Elastin Protein and QuinoaNexxus · 90% function matchShampure Nurturing Conditioner vs Enhancing Herbal ConditionerTaliah Waajid · 100% function matchAveda Men Pure-Formance Conditioner vs Moroccan Infusion Shine ConditionerSuave · 90% function matchShampure Nurturing Conditioner vs Nourishing Conditioner, Grape Seed Oil & Olive LeavesAttitude · 95% function match

Aveda Men Pure-Formance Conditioner · Shampure Nurturing Conditioner · All conditioners in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 12 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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