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Side by side

American Crew Boost Powder vs American Crew Light Hold Texture Lotion

48% function match · 5 of the 13 functions we compared match Formula overlap 0%. American Crew Boost Powder and American Crew Light Hold Texture Lotion share no ingredient among each other's most prominent — which does not stop them doing the same job.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Boost Powder — fragrance-free
  • Light Hold Texture Lotion — maximum slip

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
American Crew Boost Powder — 0.7 oz container American Crew

Boost Powder

  • Styler
  • Masstige
  • Sulfate-free
  • Silicone-free
American Crew Light Hold Texture Lotion — 8.4 oz container American Crew

Light Hold Texture Lotion

  • Styler
  • Masstige
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$18.89 0.7 oz · $46.48/oz
$20.95 8.45 oz · $2.48/oz

Compared at different sizes — 8.45 oz against 0.7 oz. Per-ounce prices favour the larger bottle.

Value / price positioning
Same job for less elsewhere $$$$$ Masstige tier · costs more than 95% of the 64 volumizers we’ve priced
Priced above most lotions $$$$$ Masstige tier · costs more than 82% of the 12 lotions we’ve priced
Best for hair types
Straight–Wavy A light volumising formula — the lift it adds matters most on straighter hair. Your hair
Curly–Coily A heavy formula: coarse, curlier strands carry it without flattening. Your hair
Moisture level Differs
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Moderate Humectants in the working part of the formula. Your hair
Hold system Differs
Moderate Gums and synthetic polymers together. Your hair
Mixed Gums and synthetic polymers together. Your hair
Slip / detangling Differs
Little Nothing here is built to reduce combing force. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Differs
Light Water-first and light: unlikely to flatten fine hair. Your hair
Rich Heavy butters and waxes in the first eight ingredients. Your hair
Fragrance
None listed No fragrance is listed. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Differs
None No protein or amino acids in the list. Your hair
Minor Protein appears, low enough to be a supporting ingredient. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Hold (as stated)
Light A light hold, as stated by the brand. Your hair
Cast risk Same
Unlikely Softening ingredients sit alongside the film formers, so a hard shell is unlikely. Your hair
Unlikely Softening ingredients sit alongside the film formers, so a hard shell is unlikely. Your hair
Oil absorption Differs
High Absorbent powders or starches high in the list. Your hair
Some Absorbents appear, low in the list. Your hair
Oils and butters Differs
None No oils or butters in the list. Your hair
Present, lower down Oils are present, but low enough to be a finishing touch. Your hair
Fast-drying alcohol Same
None No fast-drying alcohol in the list. Your hair
None No fast-drying alcohol in the list. Your hair
Formula completeness
out of 10
Covers the core
out of 10
Complete for its job
Who should choose this
  • Fragrance-freeno fragrance (parfum) on the label
  • Unscentedfree of strong smells
  • Protein-sensitive hairthat stiffens when protein is added
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Maximum slipfor hair that tangles the moment it is wet
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Curl definitionfilm formers hold a clump together
  • Coarse or dry hairthat absorbs everything you give it
Why you might skip it
  • Dry or very humid airwhere heavy humectants work against you
  • Frizz in humid airno film former or silicone to hold it back
  • If scent matters to younothing is added here
  • Scents bother youthis product carries a light scent
  • Oily scalp or fine hairthat gets weighed down
  • Styles that must holdthe brand states a light hold at most
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Stylerpowder
Stylerlotion
Where to buy
Brand website
Ulta · Brand website
Free of
  • sulfate-free
  • silicone-free
  • fragrance-free
  • protein-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • curly-method compatible
Scent
Unscented
Scented, not described
Hold
lightLight hold
Finish
matte
How often
as needed

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientBoost PowderLight Hold Texture Lotion
Water
Neutral
#1Leading
#1Leading
Propylene Glycol
Moisturizes
#2Leading
#13Below the 1% line

What only one of them carries

Full ingredient list — Boost Powder (5)
Full ingredient list — Light Hold Texture Lotion (29)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsBoost PowderLight Hold Texture Lotion
Supported
1
3
Partly supported
0
0
Stated by brand
1
1
Potential conflict
0
0

Boost Powder

  • Delivers anti-gravity volume, lift and thickness with a matte finishSupportedLeaves room for lift.
  • Can be layered with other styling products for enhanced texture controlStated by brandCan’t be confirmed from label.

Light Hold Texture Lotion

  • Light holdSupportedStructure that lasts the day.
  • Low shineSupportedReflects light for visible shine.
  • Natural look with slight definitionSupportedHolds a clump together.
  • Matte finishStated by brandCan’t be confirmed from label.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Boost Powder

Reviewers with thinning or fine hair say the powder provides lasting texture and volume all day.

Several reviewers value that the product is effective on hot, humid days without adding oiliness.

Multiple reviewers say a jar lasts a long time because only a small amount is needed per use.

Light Hold Texture Lotion

Doesn't leave hands feeling greasy or gooey after application

Ulta reviewer

Controls hair without leaving a visible product look

Ulta reviewer

Long-time users report reaching for this product for 2 to 20+ years

repeat Ulta buyers

A dime-sized amount is enough and it's easy to apply

Ulta reviewer

Scent opinions are split — some like the mild unisex fragrance, others don't

multiple Ulta reviewers

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$2.48/oz vs $46.48/oz — American Crew Boost Powder costs about 19× more per ounce than American Crew Light Hold Texture Lotion.

Boost Powder

Against 64 volumizers with a computable unit price.

Light Hold Texture Lotion

Against 12 lotions with a computable unit price.

Value readBoost PowderLight Hold Texture Lotion
Label
Same job for less elsewhereYou are paying above the range for a formula close to several lower-priced options.
Priced above most lotionsCosts more per ounce than most lotions; nothing in our library matches it closely for less.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Boost Powder · Light Hold Texture Lotion · All volumizers in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 7 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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