Side by side
Acure Curiously Clarifying Shampoo vs Acure Vivacious Volume Shampoo
96% function match · 12 of the 13 functions we compared match Formula overlap 85%. Acure Curiously Clarifying Shampoo and Acure Vivacious Volume Shampoo share 4 ingredients among each other's most prominent.
Which of these fits your hair?
We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.
Your profile at a glance
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When each one is the right call
What each formula is built for, from its own ingredient list.
- Curiously Clarifying Shampoo — fragrance-free
- Vivacious Volume Shampoo — fragrance-free
Side by side
Every trait, aligned
One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.
- Fragrance-freeno fragrance (parfum) on the label — scented
- Colour-treated hairthat fades faster in a sulfate wash
- Protein-sensitive hairthat stiffens when protein is added
- Dry, thirsty hairhumectants and emollients both sit up front
- Fragrance-freeno fragrance (parfum) on the label — scented
- Colour-treated hairthat fades faster in a sulfate wash
- Protein-sensitive hairthat stiffens when protein is added
- Curly-method routinesno sulfates and no water-insoluble silicones
- Scents bother youthis product carries a scent
- Hair that needs proteinthere is none in this list
- Dry or very humid airwhere heavy humectants work against you
- Scents bother youthis product carries a strong scent
- Hair that needs proteinthere is none in this list
- Dry or very humid airwhere heavy humectants work against you
More facts about each one
- sulfate-free
- silicone-free
- fragrance-free
- protein-free
- curly-method compatible
- sulfate-free
- silicone-free
- fragrance-free
- protein-free
- curly-method compatible
Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".
The bottom line
The bottom line depends on your hair
Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.
$49.00 once, for your consultation and hair profile. No subscription, no required purchases.
The detail behind the table
Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.
Shared and distinct ingredients
Shared and distinct ingredients
Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.
What both formulas carry
What only one of them carries
Curiously Clarifying Shampoo
- Cymbopogon Citratus (Lemongrass) Extract
- Cymbopogon Flexuosus (Lemongrass) Leaf Oil
- Juniperus Virginiana (Eastern Redcedar) Oil
- Lavandula Hybrida (Hybrid Lavender) Oil
- Citral
Full ingredient list — Curiously Clarifying Shampoo (35)
-
1
Water
- solvent
-
2
Cocamidopropyl Betaine
- amphoteric cleanser
- secondary cleanser
- cleanser
-
3
Sodium Lauroyl Methyl Isethionate
- mild anionic cleanser
- cleanser
-
4
Aloe Barbadensis Leaf Juice
- humectant
- botanical extract
- gum
-
5
Glycerin
- humectant
-
6
Cymbopogon Citratus (Lemongrass) Extract
- botanical extract
- Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
7
Cymbopogon Flexuosus (Lemongrass) Leaf Oil
- botanical extract
- essential oil
- fragrance
-
8
Argania Spinosa Kernel Oil
- oil
- emollient
-
9
Rubus Fruticosus (Blackberry) Fruit Extract
- botanical extract
-
10
Chamomilla Recutita (Matricaria) Flower Extract
- botanical extract
-
11
Euterpe Oleracea (Acai) Fruit Extract
- botanical extract
- antioxidant
-
12
Rosa Canina (Rosehip) Fruit Extract
- botanical extract
-
13
Calendula Officinalis (Marigold) Flower Extract
- botanical extract
-
14
Aspalathus Linearis (Rooibos) Leaf Extract
- botanical extract
-
15
Punica Granatum (Pomegranate) Extract
- botanical extract
-
16
Hippophae Rhamnoides (Seabuckthorn) Seed Oil
- oil
- emollient
-
17
Rosmarinus Officinalis (Rosemary) Leaf Oil
- botanical extract
- essential oil
- fragrance
-
18
Persea Gratissima (Avocado) Oil
- oil
- emollient
-
19
Juniperus Virginiana (Eastern Redcedar) Oil
- botanical extract
- essential oil
- fragrance
-
20
Lavandula Hybrida (Hybrid Lavender) Oil
- botanical extract
- essential oil
- fragrance
-
21
Levulinic Acid
- preservative
- pH adjuster
- 22 Ubiquinone
-
23
Sodium Levulinate
- preservative
-
24
Guar Hydroxypropyltrimonium Chloride
- conditioning agent
- polymer
- gum
-
25
Cocoglucosides Hydroxypropyltrimonium Chloride
- conditioning agent
-
26
Sodium Cocoyl Glutamate
- mild anionic cleanser
- cleanser
-
27
Sodium Methyl Cocoyl Taurate
- mild anionic cleanser
- cleanser
-
28
Betaine
- humectant
-
29
Trisodium Ethylenediamine Disuccinate
- hard-water chelator
-
30
Potassium Sorbate
- preservative
-
31
Sodium Benzoate
- preservative
-
32
Citric Acid
- pH adjuster
- hard-water chelator
-
33
Sodium Hydroxide
- pH adjuster
-
34
Citral
- fragrance
- named fragrance allergen
-
35
Linalool
- fragrance
- named fragrance allergen
Full ingredient list — Vivacious Volume Shampoo (36)
-
1
Water
- solvent
-
2
Cocamidopropyl Betaine
- amphoteric cleanser
- secondary cleanser
- cleanser
-
3
Sodium Lauroyl Methyl Isethionate
- mild anionic cleanser
- cleanser
-
4
Aloe Barbadensis Leaf Juice
- humectant
- botanical extract
- gum
-
5
Glycerin
- humectant
-
6
Mentha Piperita (Peppermint) Leaf Extract
- botanical extract
- Below about this point, order stops being meaningful — these are typically used at 1% or less.
-
7
Mentha Piperita (Peppermint) Oil
- botanical extract
- essential oil
- fragrance
-
8
Mentha Arvensis Leaf Oil
- fragrance
- botanical extract
-
9
Echinacea Angustifolia Extract
- botanical extract
-
10
Rubus Fruticosus (Blackberry) Fruit Extract
- botanical extract
-
11
Chamomilla Recutita (Matricaria) Flower Extract
- botanical extract
-
12
Euterpe Oleracea Fruit Extract
- botanical extract
- antioxidant
-
13
Rosa Canina Fruit Extract
- botanical extract
-
14
Calendula Officinalis Flower Extract
- botanical extract
-
15
Aspalathus Linearis Leaf Extract
- botanical extract
-
16
Punica Granatum Extract
- botanical extract
-
17
Theobroma Cacao (Cocoa) Seed Butter
- butter
- emollient
- sealant
-
18
Hippophae Rhamnoides Seed Oil
- oil
- emollient
-
19
Moringa Oleifera Seed Extract
- botanical extract
-
20
Chenopodium Quinoa Seed Extract
- botanical extract
-
21
Rosmarinus Officinalis (Rosemary) Leaf Oil
- botanical extract
- essential oil
- fragrance
-
22
Cucurbita Pepo (Pumpkin) Seed Oil
- oil
- emollient
-
23
Argania Spinosa Kernel Oil
- oil
- emollient
-
24
Levulinic Acid
- preservative
- pH adjuster
-
25
Sodium Levulinate
- preservative
-
26
Guar Hydroxypropyltrimonium Chloride
- conditioning agent
- polymer
- gum
-
27
Cocoglucosides Hydroxypropyltrimonium Chloride
- conditioning agent
-
28
Sodium Cocoyl Glutamate
- mild anionic cleanser
- cleanser
-
29
Sodium Methyl Cocoyl Taurate
- mild anionic cleanser
- cleanser
-
30
Betaine
- humectant
-
31
Trisodium Ethylenediamine Disuccinate
- hard-water chelator
-
32
Potassium Sorbate
- preservative
-
33
Sodium Benzoate
- preservative
-
34
Citric Acid
- pH adjuster
- hard-water chelator
-
35
Sodium Hydroxide
- pH adjuster
-
36
Limonene
- fragrance
- named fragrance allergen
Claims check
What each brand says, against what each formula shows
Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.
Curiously Clarifying Shampoo
Gently removes buildup and excess oil without stripping moisture
Partly supportedLight residue, not heavy build-up.Leaves hair feeling light, refreshed, and healthy
Stated by brandCan’t be confirmed from label.Suitable for all hair types
Stated by brandSee the fit panel instead.100% Vegan
Stated by brandOnly the brand’s testing shows this.Cruelty-free
SupportedMatches our researched record.
Vivacious Volume Shampoo
Gently cleanses while adding lift, body, and fullness.
SupportedLeaves room for lift.Formulated with mint and echinacea to invigorate the scalp and promote volume.
SupportedLeaves room for lift.Leaves hair feeling clean, bouncy, and refreshed.
Stated by brandCan’t be confirmed from label.
What owners say
What people report
Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.
Both praised for a light feel and a clean rinse-out. Acure Vivacious Volume Shampoo draws complaints about dryness and weight.
Curiously Clarifying Shampoo
Has a fresh and pleasant scent that customers specifically appreciate.
One reviewer noted purchasing the product specifically for its refreshing almond scent.Improves hair texture and appearance with regular use.
Reviewers with initially dry or flat hair reported noticeable improvements after using this product.Becomes customers' preferred shampoo after trying other brands and keeps them coming back.
Reviewers described it as their favorite, go-to, or only product that works for them.Effectively removes stubborn product buildup and daily grime from hair.
Multiple reviewers mentioned using this for hairspray, chlorine, and dirt removal.Vivacious Volume Shampoo
Several reviewers note the shampoo leaves hair and scalp feeling genuinely clean without a heavy or greasy residue, attributed to the sulfate-free formula.
general users, some with oily scalpReviewers with fine or thinning hair report genuine volumizing lift that holds through the next day without hair going flat.
fine/thin hair, volume-seekingA minority of reviewers report the formula is drying and does not clean the scalp well, especially on already oily or greasy hair.
oily/greasy scalp reviewersA small number of reviewers report noticing breakage or increased shedding after switching to this formula from a different Acure shampoo.
reviewers switching from Acure Hydrating (yellow bottle) lineStrong minty scent is polarizing: some reviewers find it refreshing, others describe it as overpowering or unpleasant.
scent-sensitive reviewersPrice check
Cost per ounce, in context
Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.
$1.09/oz vs $1.25/oz — within about the same cost per ounce.
Every mark sits on one distribution because these are compared against the same set: 817 shampoos with a computable unit price.
Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.
Compare with something else
Close formulas to each of these, as their own comparison pages.
Curiously Clarifying Shampoo · Vivacious Volume Shampoo · All shampoos in the library
How this page was made
- This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
- We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
- The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
- The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
- The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
- 7 sources were consulted across the products on this page.
- Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
- This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
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