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Side by side

Kinky-Curly Original Curling Custard Natural Styling Gel vs The Doux 808 Base Gel

85% function match · 10 of the 13 functions we compared match Formula overlap 6%. Kinky-Curly Original Curling Custard Natural Styling Gel and The Doux 808 Base Gel share 1 ingredient among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Original Curling Custard Natural Styling Gel — protein-sensitive hair
  • 808 Base Gel — protein-sensitive hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
Kinky-Curly

Original Curling Custard Natural Styling Gel

  • Styler
  • Masstige
  • Sulfate-free
  • Silicone-free
The Doux 808 Base Gel — 12 oz container The Doux

808 Base Gel

  • Styler
  • Masstige
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$22.99 8 oz · $2.87/oz
about $17 12 oz · $1.42/oz
Value / price positioning
Upper-mid price for a gel $$$$$ Masstige tier · costs more than 61% of the 157 gels we’ve priced
Priced with its peers $$$$$ Masstige tier · costs less than 69% of the 157 gels we’ve priced
Best for hair types
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Wavy–Coily Co-washes, curl creams, and gels are built around wave and curl. Your hair
Moisture level Differs
Moderate Humectants in the working part of the formula. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Hold (as stated)
Medium A medium hold, as stated by the brand. Your hair
Medium A medium hold, as stated by the brand. Your hair
Slip / detangling Same
Little Nothing here is built to reduce combing force. Your hair
Little Nothing here is built to reduce combing force. Your hair
Weight on hair Same
Light Water-first and light: unlikely to flatten fine hair. Your hair
Light Water-first and light: unlikely to flatten fine hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Same
None No protein or amino acids in the list. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Low Your hair
Low Your hair
Hold system Same
Natural gum Natural gums do the holding — softer, and it re-wets more easily. Your hair
Natural gum Natural gums do the holding — softer, and it re-wets more easily. Your hair
Cast risk Differs
Likely Film formers without much softening them — expect a cast to scrunch out. Your hair
Unlikely Softening ingredients sit alongside the film formers, so a hard shell is unlikely. Your hair
Oil absorption Same
None No absorbent powders or starches. Your hair
None No absorbent powders or starches. Your hair
Oils and butters Differs
None No oils or butters in the list. Your hair
Present, high in the list Oils sit high in the list — a softening, coating formula. Your hair
Fast-drying alcohol Same
None No fast-drying alcohol in the list. Your hair
None No fast-drying alcohol in the list. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Protein-sensitive hairthat stiffens when protein is added
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Curl definitionfilm formers hold a clump together
  • Fine hairthat flattens under most products
  • Protein-sensitive hairthat stiffens when protein is added
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Curl definitionfilm formers hold a clump together
Why you might skip it
  • Scents bother youthis product carries a scent
  • Anyone who dislikes a castthe film formers here can set firm
  • Dry or very humid airwhere heavy humectants work against you
  • Scents bother youthis product carries a strong scent
  • Dry or very humid airwhere heavy humectants work against you
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Stylerjelly
Stylergel
Where to buy
Target · IHerb · Walmart
The Doux · Target
Free of
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Cruelty-free
Cruelty-free · PETA-listed
Scent
Scented, not described
FruityStrong
Hold
mediumThe active Target listing says the gel provides long-lasting hold and lets users vary the amount for fuller or more controlled curls; an independent current Walmart listing summarizes the product as firm hold. Medium is retained as the conservative normalized tier for this adjustable, no-crunch custard.
mediumThe Doux and Target each explicitly call 808 a medium-hold gel.
Finish
shine
How often
as needed
as needed

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

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The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientOriginal Curling Custard Natural Styling Gel808 Base Gel
Althaea Officinalis (Marshmallow) Root Extract
Neutral
#5Supporting
#8Supporting
Tocopheryl Acetate (Vitamin E)
Stabilizes
#8Below the 1% line
#10Below the 1% line
Fragrance
Fragrance
#12Below the 1% line
#12Below the 1% line

What only one of them carries

Full ingredient list — Original Curling Custard Natural Styling Gel (12)
Full ingredient list — 808 Base Gel (18)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsOriginal Curling Custard Natural Styling Gel808 Base Gel
Supported
2
4
Partly supported
0
1
Stated by brand
3
0
Potential conflict
0
0

Original Curling Custard Natural Styling Gel

  • long-lasting curl holdStated by brandCan’t be confirmed from label.
  • defined curls and reduced frizzSupportedSmoother strands, less frizz.
  • brilliant shineStated by brandCan’t be confirmed from label.
  • adjustable control from less product for fullness to more product for controlled curlsStated by brandCan’t be confirmed from label.
  • non-greasy and non-dryingSupportedNothing in it flashes off dry.

808 Base Gel

  • medium holdPartly supportedSoft structure, not firm hold.
  • curl definitionSupportedHolds a clump together.
  • frizz protectionSupportedSmoother strands, less frizz.
  • flexible holdSupportedNatural movement without stiffness.
  • moisturizingSupportedHelps hair feel hydrated.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for frizz control, hold, and shine. The Doux 808 Base Gel draws complaints about dryness and residue or cast.

Original Curling Custard Natural Styling Gel

A reviewer says a little goes a long way and reports bouncy, shiny curls with noticeably less frizz.

sectioned curl styling with an 8 oz jar

A verified purchaser with 3b hair says the custard helps curls last five days or more when paired with the brand's leave-in conditioner.

3b curls paired with a leave-in

A user in Hawaii with very curly, frizz-prone hair finds it resists humid-day frizz, reactivates with water the next morning, and avoids flakes or an overly hard crunch.

very curly hair in high humidity

808 Base Gel

A 2C/3C reviewer in Gulf Coast humidity says it controlled frizz while leaving curls defined, soft, and free of crunch or cast.

Target verified-purchase review, July 2025

A reviewer with short 4C hair says its slip helped them form shiny comb coils that lasted without frizzing at the ends.

Target review originally posted on The Doux, March 2025

Another user reports that the gel left their hair dry and matted and flaked when layered with Mousse Def.

Target review originally posted on The Doux, October 2025

One 4C reviewer liked the definition, soft hold, and shine but found the grape-like fragrance too strong.

Target review originally posted on The Doux, November 2025

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$1.42/oz vs $2.87/oz — Kinky-Curly Original Curling Custard Natural Styling Gel costs about 2× more per ounce than The Doux 808 Base Gel.

$0.31/oz median $2.12/oz $10.59/oz $2.87/oz Original Curling Custard N $1.42/oz 808 Base Gel

Every mark sits on one distribution because these are compared against the same set: 157 gels with a computable unit price.

Value readOriginal Curling Custard Natural Styling Gel808 Base Gel
Label
Upper-mid price for a gelSits in the middle of the range for gels per ounce.
Priced with its peersSits in the middle of the range for gels per ounce.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Original Curling Custard Natural Styling Gel · 808 Base Gel · All gels in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 4 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.
  • This particular combination is not listed in our sitemap: we only submit pairs of comparable products that our similarity data says people would actually weigh against each other.

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