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Side by side

As I Am Detangling Conditioner vs Palmer's Cocoa Butter Formula Length Retention Deep Conditioner

90% function match · 9 of the 10 functions we compared match Formula overlap 45%. As I Am Detangling Conditioner and Palmer's Cocoa Butter Formula Length Retention Deep Conditioner share 3 ingredients among each other's most prominent.

Based on your consultation

Which of these fits your hair?

We check your pattern, moisture need, scalp, fragrance tolerance, weight sensitivity and more against each formula — and say which one lines up.

Your profile at a glance

  • Your answers appear here
  • Your answers appear here
  • Your answers appear here
  • Your answers appear here

When each one is the right call

What each formula is built for, from its own ingredient list.

  • Detangling Conditioner — protein-hungry hair
  • Cocoa Butter Formula Length Retention Deep Conditioner — protein-sensitive hair

Side by side

Every trait, aligned

One row per trait, read from each product’s own ingredient list and record. A dash means we have not researched that field for that product — it is not a “no”.

Trait
As I Am Detangling Conditioner — 8 oz container As I Am

Detangling Conditioner

  • Conditioner
  • Drugstore
  • Sulfate-free
  • Silicone-free
Palmer's Cocoa Butter Formula Length Retention Deep Conditioner — brand photograph Palmer's

Cocoa Butter Formula Length Retention Deep Conditioner

  • Conditioner
  • Drugstore
  • Sulfate-free
  • Silicone-free
Price, size & price per ounce
$10 8 oz · $1.25/oz
$7–8 12 oz · $0.64/oz
Value / price positioning
Priced with its peers $$$$$ Drugstore tier · costs less than 59% of the 689 conditioners we’ve priced
Lower cost than most conditioners $$$$$ Drugstore tier · costs less than 84% of the 689 conditioners we’ve priced
Best for hair types
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
All types Nothing in the formula or the claims narrows this to one pattern. Your hair
Moisture level Same
High Humectants near the top — water-binding is a headline mechanism here. Your hair
High Humectants near the top — water-binding is a headline mechanism here. Your hair
Oils and butters Same
High Butters near the top: a heavy, softening formula. Your hair
High Butters near the top: a heavy, softening formula. Your hair
Slip / detangling Same
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
High Conditioning agents sit high in the list — this is a detangling formula. Your hair
Weight on hair Same
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Medium Middle of the range — noticeable on fine hair, light on coarse hair. Your hair
Fragrance
Present Fragrance is listed; it sits below the working ingredients. Your hair
Present Fragrance is listed; it sits below the working ingredients. Your hair
Protein Differs
Prominent Protein high in the list — a strengthening formula, not a moisture one. Your hair
None No protein or amino acids in the list. Your hair
Silicone / wax buildup Same
None Nothing here needs a detergent wash to remove. Your hair
None Nothing here needs a detergent wash to remove. Your hair
Clarifying wash needed
Moderate Your hair
Moderate Your hair
Hard-water defence Same
None No chelating agent in the list. Your hair
None No chelating agent in the list. Your hair
Formula completeness
out of 10
Complete for its job
out of 10
Complete for its job
Who should choose this
  • Protein-hungry hairthat stretches and stays stretched when wet
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
  • Protein-sensitive hairthat stiffens when protein is added
  • Maximum slipfor hair that tangles the moment it is wet
  • Dry, thirsty hairhumectants and emollients both sit up front
  • Curly-method routinesno sulfates and no water-insoluble silicones
Why you might skip it
  • Scents bother youthis product carries a scent
  • Protein-sensitive hairthat goes stiff or straw-like on protein
  • Dry or very humid airwhere heavy humectants work against you
  • Scents bother youthis product carries a scent
  • Very dry or damaged hairit contains fast-drying alcohol
  • Hair that needs proteinthere is none in this list
from the formula stated by the brand reported by reviewers Scale: 1 dot low · 5 dots high, within this product type.
More facts about each one
Type
Conditioner
Conditioner
Where to buy
Brand website
Target · Drugstore
Free of
  • sulfate-free
  • silicone-free
  • curly-method compatible
  • sulfate-free
  • silicone-free
  • protein-free
  • curly-method compatible
Vegan
Not vegan · ingredient list
Cruelty-free
Cruelty-free · PETA-listed
Scent
Sweet & vanilla
Scented, not described

Facts as we recorded them. A dash means we have not researched that field for that product — it is not a "no".

The bottom line

The bottom line depends on your hair

Which of these two suits you is a question about your hair, not about them. The consultation answers it — and tells you what your routine needs around it.

Take the consultation

$49.00 once, for your consultation and hair profile. No subscription, no required purchases.

The detail behind the table

Where the readings above come from: the ingredient lists themselves, each brand’s claims checked against them, what owners report, and cost per ounce in context.

Shared and distinct ingredients

Shared and distinct ingredients

Computed from the ingredient lists as printed. "Shared" means both lists carry it; where it sits on each label is stated, because position is what tells you how much.

What both formulas carry

IngredientDetangling ConditionerCocoa Butter Formula Length Retention Deep Conditioner
Water
Neutral
#1Leading
#1Leading
Glycerin
Moisturizes
#2Leading
#4Supporting
Cetearyl Alcohol
Softens
#3Leading
#3Leading
Butyrospermum Parkii (Shea) Butter
Heavy
#6Supporting
#9Secondary
Fragrance
Fragrance
#17Below the 1% line
#27Below the 1% line

What only one of them carries

Full ingredient list — Detangling Conditioner (24)
Full ingredient list — Cocoa Butter Formula Length Retention Deep Conditioner (28)

Claims check

What each brand says, against what each formula shows

Claims are quoted from each brand. We only mark one supported, partly supported, or conflicting when that product’s ingredient list actually speaks to it.

VerdictsDetangling ConditionerCocoa Butter Formula Length Retention Deep Conditioner
Supported
0
1
Partly supported
0
0
Stated by brand
3
2
Potential conflict
0
0

Detangling Conditioner

  • Eases combing on wet hair by 42%Stated by brandOnly the brand’s testing shows this.
  • Increases hair moisture in high humidity by 29%Stated by brandOnly the brand’s testing shows this.
  • Eases detangling on dry hair by 39%Stated by brandOnly the brand’s testing shows this.

Cocoa Butter Formula Length Retention Deep Conditioner

  • 100% Natural Certified Fair-Trade Cocoa Butter, Biotin, Quinoa Protein, and Vitamin EStated by brandOnly the brand’s testing shows this.
  • Silicone Free - Preventing dullness and build-upSupportedNothing that needs a strong wash.
  • Strengthens to help prevent future damageStated by brandCan’t be confirmed from label.

What owners say

What people report

Recurring themes our researchers wrote in their own words from sourced reviews. We do not store or scrape star ratings, and we never balance one product’s themes against another’s by inventing them.

Both praised for moisture.

Detangling Conditioner

Scent is repeatedly called out as a standout positive, with multiple reviewers volunteering it unprompted.

General reviewer base

Reviewers consistently report strong slip that makes detangling noticeably easier on wash day, several specifically pairing it with a detangling brush or comb.

General reviewer base, several noting coily/type 4 textures

Some reviewers report a visible improvement in overall hair health and moisture with continued regular use, not just an immediate detangling effect.

Repeat/regular users

Parents using it on children with tightly coiled hair report it noticeably reduces tears and struggle during wash-day detangling sessions.

Parents detangling kids' type 4 hair

Cocoa Butter Formula Length Retention Deep Conditioner

Several reviewers compare it favorably to pricier deep-conditioning brands, calling it comparably effective

value-conscious reviewers

Reviewers describe strong moisturizing and softening effects on dry, damaged hair

Mixed results reported for detangling on type 4c/coily hair; some users report knots or tangling despite the conditioning claims

reviewers with type 4c/coily hair

Price check

Cost per ounce, in context

Cost per ounce against every product of this type we have priced, each at the size it is most often sold in. Value labels are computed from that percentile and from how many products that do the same job cost less; they are comparisons, not judgements about a brand.

$0.64/oz vs $1.25/oz — As I Am Detangling Conditioner costs about 2× more per ounce than Palmer's Cocoa Butter Formula Length Retention Deep Conditioner.

$0.09/oz median $1.60/oz $56.25/oz $1.25/oz Detangling Conditioner $0.64/oz Cocoa Butter Formula Lengt

Every mark sits on one distribution because these are compared against the same set: 689 conditioners with a computable unit price.

Value readDetangling ConditionerCocoa Butter Formula Length Retention Deep Conditioner
Label
Priced with its peersSits in the middle of the range for conditioners per ounce.
Lower cost than most conditionersCosts less per ounce than most conditioners we have researched.

Computed from cost per ounce against every product of this type we have priced, and from how many products that do the same job cost less. It is a comparison, not a judgement about the brand.

Compare with something else

Close formulas to each of these, as their own comparison pages.

Detangling Conditioner · Cocoa Butter Formula Length Retention Deep Conditioner · All conditioners in the library

How this page was made

  • This page is assembled from the same researched records the individual product pages render: identity, each ingredient list as printed, each brand's own claims, dated price observations, and review themes written in our researchers' own words. Nothing on it is written per comparison.
  • We do not rank these against each other. Which of them suits you depends on your hair, and that is what the consultation works out.
  • The formula similarity percentage is a stored, precomputed number: position-weighted overlap of the two ingredient lists blended with agreement on the attributes we derive. It measures how alike two formulas are, not how well either works.
  • The value band is a fixed label over two stored numbers: this product’s cost per ounce as a percentile of every product of this type we have priced, each at the size it is most often sold in, and how many products we score as doing the same job cost at least a quarter less per ounce.
  • The "Is this right for you?" panel reads only your own consultation answers, and it applies exactly the filters our recommendation engine applies. It is computed when you load the page and is never stored on it.
  • 9 sources were consulted across the products on this page.
  • Ingredient order tells you relative amount only above roughly 1%. Prices are observations on the dates shown and change without notice. We do not sell these products and take no placement fees.
  • This is cosmetic information, not medical advice, and nothing here diagnoses or treats a health condition.

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